Welcome to WebProNews Breaking eBusiness and Search News
Advertise | Newsletter | Sitemap | News Feeds News Feed 
 WebProNews Search Part of the iEntry network iEntry inc. 

Israeli PM Gets The Google Bomb

David A. Utter
Staff Writer
Published: 2007-01-15

WebProNews RSS Feed

Prime Minister Ehud Ohmert learned that the benevolence of Google can rapidly sour if one's critics emulate their politically charged American counterparts and tag one's name with a less-than-flattering phrase.

Ohmert's younger critics took to the blogosphere to smear the Prime Minister's name through use of a tactic called the Google bomb. By linking the phrase 'kishalon charutz' to an online profile for Ohmert, a number of bloggers were able to make that a top result on Google.

Kishalon charutz means 'total failure' as noted in a story from the TotallyJewish.com website. They described the Googlebombing as a prank perpetrated by bloggers:

A 20 year-old blogger who did not particularly like the prime minister initiated the prank. He turned to hundreds of his blog's readers published on a popular Israeli blog site and asked them to add links to their sites through the words "complete failure" which would redirect the view to Olmert's sites.

A similar prank took place when opponents of President George W. Bush subjected him to the same treatment. Searching for 'miserable failure' on Google brings up the President's profile on the official White House website.

Google took a lot of criticism from Presidential allies over this. That led to Google placing a OneBox result linked to a statement from company VP and director of consumer web products Marissa Mayer explaining Googlebombing to those critics.

Bush's fans in turn did the same thing to Senator John Kerry, when he was running against Bush for the presidency in 2004. People linked the word 'waffles' to the junior Senator from Massachusetts, and even today the top result for the word is Kerry's official website.

Many other Googlebombings of political figures have taken place. The Wikipedia entry about them shows their use in other countries.

Tags: ,

Add to Del.icio.us | Digg | Reddit | Furl

Bookmark WebProNews:

View All Articles by David A. Utter

Receive Our Daily Email of Breaking eBusiness News

About the Author:
David Utter is a staff writer for WebProNews covering technology and business.

WebProNews RSS Feed

More Top News Articles

Contact WebProNews


The official blog of WebProNews.

Go to WebProBlog

Targeted Information for Business
WebProNews is part of the iEntry network

Internet Business: Marketing: Small Business:
WebProNews MarketingNewz SmallBusinessNewz
WebProWorld AdvertisingDay PromoteNews
EcommNewz SalesNewz EntrepreneurNewz

Software: Search Engines: Web Design:
WebMasterFree Jayde B2B DesignNewz
NetworkingFiles SearchZA FlashNewz
SecurityConfig SearchNewz WebSiteNotes

Developer: IT Management: Security:
DevWebPro ITManagement SecurityProNews
DevNewz SysAdminNews SecurityConfig
TheDevWeb NetworkingFiles NetworkNewz

The iEntry Network consists of over 100 web publications reaching millions of Internet Professionals. Contact us to advertise.

 Advertise | Contact Us | Corporate | Newsletter | Sitemap | Submit an Article | News Feeds
 WebProNews is an iEntry, Inc. ® publication - $line) { echo $line ; } ?> All Rights Reserved
Ten most recent posts.

Featured Software

About WebProNews
WebProNews is the number one source for eBusiness News. Over 5 million eBusiness professionals read WebProNews and other iEntry business and tech publications.

WebProNews provides real-time coverage of internet business.

Free Email Newsletters:
WebProNews SearchNewz
WebProWorld DevWebPro
Marketing SecurityNews
Plus over 100 other newsletters!

Send me relevant info on products and services.

iEntry.com WebProWorld RSS Feed WebProWorld Contact WebProNews Print Version Email a friend Bookmark us SearchBrains.com SearchBrains RSS Feed