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HINCity Revs Up Social Networking

Jason Lee Miller
Staff Writer
Published: 2006-05-03

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It's MySpace for cars and hotties. Wait, what did they say it was? Oh, "a new media channel and social-networking community geared toward the fast growing automotive scene while incorporating other youth lifestyle elements like music and fasion." Right, MySpace for cars and hotties.

Work, work, work. Sometimes it's tough reporting on new Web developments. This is not one of those times.

Action Media, the proud parent of Vision Entertainment and Hot Import Nights (HIN), has turned recently acquired Online Showoff into HINCity.com, an online filling station where you can stop and check your headlights.

Fans of the rice-burning high-tech action in The Fast and the Furious can transfer that enthusiasm to HINCity to check out profiles, forums, video and photo sharing, participate in various competitions, and vote on cars and models.

Work, work, work. Oh look, Bombshell Poker.

The community also focuses on DJ performances, break dancing, video game tournaments, live music performances, and of course car customization.

"Since launching HINCity.com site traffic has outpaced all expectations and virtually overnight our Alexa rating shows us as the number one auto enthusiast web destination," said Glenn Rogers, CEO, Action Media.

It also has HINTV for streaming video content of interviews (conducted by hotties), event coverage, motorsports, and concert performances. It also features syndicated news coverage of shows and even how-to tips on customizing cars for competition.

Nobody tell Rice Cop, though. We'd hate for anybody to get a ticket.

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About the Author:
Jason L. Miller is a staff writer for WebProNews covering technology and business.

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