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Sprint, Verizon, To Become EA Dealers
The wireless service providers will compete with Jamdat and sell games from Electronic Arts to their users.
It looks like the EA and Qualcomm partnership has begun to take off. The two announced a deal in June at Qualcomm's annual BREW conference. Qualcomm would provide developer kits for small screen games, and EA would deliver the content.
Now, Sprint and Verizon have announced they will begin to sell EA games for handsets this year. Verizon and its partner, global mobile giant Vodafone, plan to offer EA's signature Madden NFL 06 through the Verizon Wireless high-speed VCast service.
Meanwhile, Sprint will feature British Open winner Tiger Woods' EA title, PGA Tour 06. Mr. Woods finished ahead of Colin Montgomery in earning his 10th Major title.
With the Qualcomm deal, EA had announced it would bring 15 to 20 titles to the small screen. Those titles could deliver around $25 million USD in revenue, according to Reuters.
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David Utter
