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Satirist Calls Out My Teammate Over Client Blog

Steve Rubel
Expert Author
Published: 2005-03-07

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A satirist at MediaPost has penned a fake memo from my colleague, Meredith Topalanchik, to our client ...

... Bob Liodice, President and CEO of the Association of National Advertisers. The satirist, George Simpson, makes it sound like Meredith was blindsided by Bob's controversial blog post last week on how advertisers are killing television. Heh, funny.

Honestly, I could have sworn this satire was written by Homer Simpson, not George. Any relation? In all seriousness, Georgie, thanks for giving us even more PR than we could have ever dreamed for. Don't you just love blogs?

It's no secret that my firm, CooperKatz, is behind the ANA weblog. We counsel our client on the do's/don'ts of the blogosphere. However, the wonderful thing about blogs is that we advise Bob to write whatever he wants and then he runs with it.

So the next time you feel an urge to write satire, stick to politics. It's far more entertaining than poking fun at a PR professional who has done nothing but work hard to build a good relationship with MediaPost. But no worries, dawg, we still love ya. Holler.

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About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

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