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The Bloggers Should Be TIME's People Of The Year

Steve Rubel
Expert Author
Published: 2004-11-12

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Each year around this time going all the way back to 1927 the editors of TIME magazine sit down to debate and select their Person or People of the Year.

Time Cover
Last year, if you recall, they selected the American soldier. In prior years they have selected everyone from Charles Lindbergh (1927) to The Computer (1982), Andy Grove (1997), Jeff Bezos (1999), George W. Bush (2000), Rudy Giuliani (2001), the Whistle Blowers (2002) and many more luminaries.

The Person of the Year is defined as follows:

"Person of the Year is an annual issue of TIME magazine that features a profile on the man, woman, couple, group, idea, place, or machine that "for better or worse, has most influenced events in the preceding year"

Time Cover
For 2004, I cannot think of a single person or persons that had a greater influence on society than the bloggers. Let's remind them by making our voice heard. If you think about American politics, media, business - no one, no one had a greater influence for better or worse than the bloggers. Not Osama Bin Laden. Not Sadaam Hussein. Not John Kerry. No one.

The bloggers absolutely deserve to be this year's People of the Year. If you agree, then make your voice heard. Send an email to the editors of TIME and explain why the bloggers deserve to be this year's choice. Alternately, leave a comment on this post and I will forward this link with my email.

UPDATED: The HypergeneMedia blog has come up with an even more compelling cover than mine!

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About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

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