Welcome to WebProNews Breaking eBusiness and Search News
Advertise | Newsletter | Sitemap | News Feeds News Feed 
 WebProNews Search Part of the iEntry network iEntry inc. 

Online Advertising Will Reach $16.1 Billion By 2009

Jeremy Muncy
Staff Writer
Published: 2004-07-28

WebProNews RSS Feed


JupiterResearch, in a newly released forecast, predicts that online advertising will more than double over the next five years. They predict that the online ad market will grow from $6.6 billion in 2003 to $16.1 billion in 2009.

Paid search will grow 30% compounded annually over the next two years; although it's no longer the only means of online ad spending. Display ads and online classifieds will each grow more than 25% compounded annually over the same amount of time.

Benefiting from experience and a more powerful tool set, advertisers will be able to target, measure and convert their desired audiences online. This provides advertisers with the confidence to use more of their advertising dollars towards Internet promotions and a desire to pay more for premium online advertising space.

"The growth in online advertising is the product of all the progress that Web sites and technology providers have made in the last two years. We've seen companies very actively working to make the Internet a more attractive advertising medium," said Gary Stein, Senior Analyst at JupiterResearch. "With targeting technologies, the discovery of search by major advertisers, and real measurement and planning tools, the Internet is ready to fulfill its early promises of effectiveness, reach and trackability," added Stein.

Discuss this topic and many others at WebProWorld, the WebProNews forum.

Receive Our Daily Email of Breaking eBusiness News


About the Author:
Jeremy Muncy is a staff writer for WebProNews.com

WebProNews RSS Feed

More Articles

Contact WebProNews
Advertisement





TOP NEWS

Targeted Information for Business
WebProNews is part of the iEntry network

Internet Business: Marketing: Small Business:
WebProNews MarketingNewz SmallBusinessNewz
WebProWorld AdvertisingDay PromoteNews
EcommNewz SalesNewz EntrepreneurNewz

Software: Search Engines: Web Design:
WebMasterFree Jayde B2B DesignNewz
NetworkingFiles SearchZA FlashNewz
SecurityConfig SearchNewz WebSiteNotes

Developer: IT Management: Security:
DevWebPro ITManagement SecurityProNews
DevNewz SysAdminNews SecurityConfig
TheDevWeb NetworkingFiles NetworkNewz

The iEntry Network consists of over 100 web publications reaching millions of Internet Professionals. Contact us to advertise.
eBUSINESS RESOURCES






 Advertise | Contact Us | Corporate | Newsletter | Sitemap | Submit an Article | News Feeds
 WebProNews is an iEntry, Inc. ® publication - $line) { echo $line ; } ?> All Rights Reserved
About WebProNews
WebProNews is the number one source for eBusiness News. Over 5 million eBusiness professionals read WebProNews and other iEntry business and tech publications.

WebProNews provides real-time coverage of internet business.

Free Email Newsletters:
WebProNews SearchNewz
WebProWorld DevWebPro
Marketing SecurityNews
Plus over 100 other newsletters!

Send me relevant info on products and services.


WebProWorld
Ten most recent posts.

NetworkingFiles
Featured Software

WebProNews in the News
View all recent mentions of WebProNews from around the world!

Recent Articles On ...
Google eBusiness
Yahoo Ask Jeeves
MSN Blogs
Search Engines Blogging
Affiliate Programs Marketing
eCommerce Advertising
eBay Sun Microsystems
AOL Adsense
Microsoft Adwords
Oracle IBM
Amazon Apple
SEM Mac
SEO iPod
Adsense XBox
PR Adobe



iEntry.com WebProWorld RSS Feed WebProWorld Contact WebProNews Print Version Email a friend Bookmark us