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An Interview with Yahoo
WebProNews held an interview with Yahoo representative Tim Mayer at last week's Webmasterworld PubConference in Orlando, Florida.
Directory: > News > eBusiness News
Date: 2004-02-29

Google Changes the Affiliate Industry
"Google AdSense has changed the affiliate industry."
Directory: > News > eBusiness News
Date: 2004-02-29

AdWords: A Commercial Haiku
If you're looking for an AdWords supporter, look no further than Ted "Tedster" Ulle, a site administrator for the popular online forum WebmasterWorld.
Directory: > News > eBusiness News
Date: 2004-02-28

Coming Soon to a Yahoo Near You
As searchers become more sophisticated, the search engines are forced to evolve to keep up with the changing times.
Directory: > News > eBusiness News
Date: 2004-02-27

Google Answers User Questions
During a session at the WebmasterWorld Publisher's Conference yesterday, Google representative Matt Cutts took some time to answer questions from Google users and forum members.
Directory: > News > eBusiness News
Date: 2004-02-27

WebmasterWorld to be Sold?
Brett Tabke, owner of the successful online forum WebmasterWorld, denied this week that he currently has any plans to sell the popular forum.
Directory: > News > eBusiness News
Date: 2004-02-27

Paid Inclusion Tips and Tricks
One important aspect of paid inclusion is determining whether or not your site makes a good candidate.
Directory: > News > eBusiness News
Date: 2004-02-27

The Fight Over Tight Affiliate Control
Yesterday's Performance-Based Marketing session at the DMA/AIM net.marketing conference struck quite a passionate debate regarding how much control companies should have over branding and affiliates.
Directory: > News > eBusiness News
Date: 2004-02-26

WebmasterWorld PubConference Live Report
Webmasterworld's Publishers Conference VI has begun and WebProNews is reporting live from the scene in Orlando, Florida.
Directory: > News > eBusiness News
Date: 2004-02-26

85% of Search Terms Untapped?
People are only optimizing for a small fraction of available search terms, according to a statement made by Overture's Dan Boberg.
Directory: > News > eBusiness News
Date: 2004-02-26

DMA Sends Spam Warning
"The government will regulate what the industry does not," warned DMA CEO and President H. Robert Wientzen at today's DMA Conference in New York.
Directory: > News > eBusiness News
Date: 2004-02-25

Building a Brand Online
Customers don't necessarily recognize the differences between channels, noted Travelocity CEO and President Michelle Peluso.
Directory: > News > eBusiness News
Date: 2004-02-25

CNET Stays One Step Ahead
CNET Networks, a leading global media company, added sparks to the DMA/AIM net.marketing conference earlier today.
Directory: > News > eBusiness News
Date: 2004-02-25

Marketing is Just a Game
CNET's gaming industry portal GameSpot covers over 7,500 products and has over one million users per day.
Directory: > News > eBusiness News
Date: 2004-02-25

Advertising is Changing
CNET CEO and Chairman Shelby Bonnie believes advertising is fundamentally changing and the mindset of what marketing is needs to change along with it.
Directory: > News > eBusiness News
Date: 2004-02-25

Live on the Scene at DMA
This is a time of enormous change in American advertising, says David Verklin, Chief Executive Officer, Carat North America.
Directory: > News > eBusiness News
Date: 2004-02-24

Online Branding Really Works
When you buy an online advertisement, you're paying for online branding, not just clicks.
Directory: > News > eBusiness News
Date: 2004-02-24

Proctor & Gamble Teaming up with eBay?
There are whispers that Proctor & Gamble will be teaming up with online auction giant eBay in the near future.
Directory: > News > eBusiness News
Date: 2004-02-24

Oceana Fights Back Against Google Ban
Google, one of the Internet's leading information portals, has silenced two advertisements placed by Oceana, a company trying to save our world's oceans.
Directory: > News > eBusiness News
Date: 2004-02-23

Google Still Rules as Search Evolves
39 percent of Americans used a search engine during January 2004, reports Nielsen/NetRatings, the global standard for Internet audience measurement.
Directory: > News > eBusiness News
Date: 2004-02-23

Event Turns Spotlight on Blogging, RSS
This week's DEMO 2004 conference, the world's launchpad for emerging technology, shined a spotlight on RSS and Blogging products.
Directory: > News > eBusiness News
Date: 2004-02-20

Yahoo! Search: You’re Gonna Pay
Yahoo! has officially - and finally - broken free from its Google chains and launched its own algorithmic search technology.
Directory: > News > eBusiness News
Date: 2004-02-20

Moreover to Power MSN Newsbot
The world's most popular Internet destination is trying to gain a stronger foothold overseas.
Directory: > News > eBusiness News
Date: 2004-02-19

The Former Empire Strikes Back
A fire is burning in the search engine world.
Directory: > News > eBusiness News
Date: 2004-02-19

Study: There is Hope for Email Newsletters
A study by Neilsen Norman Group (NNG), which was co-founded by usability expert Jakob Nielsen, has shown that many email newsletter subscribers are beginning to understand the difference between their newsletter subscriptions and unsolicited email known as spam.
Directory: > News > eBusiness News
Date: 2004-02-18

Google Announces 6 Billion Item Index
Google, the search engine named after the mathematical term for a very large number ("googol"), announced today that it has expanded its index to include 6 billion items.
Directory: > News > eBusiness News
Date: 2004-02-17

A Hot News Trend in Search Advertising
News sites are also catching onto a hot new trend: using paid search advertisements to hook readers and reel them in.
Directory: > News > eBusiness News
Date: 2004-02-17

The Next Big Thing in Online Ad Revenue
To buy or not to buy? That is the question when it comes to paid search advertising.
Directory: > News > eBusiness News
Date: 2004-02-17

Are Your Emails Getting Blocked by AOL?
Could the world's leader in interactive services be blocking your emails?
Directory: > News > eBusiness News
Date: 2004-02-16

There's Something About 'Brandy'
Some experts are wondering if the worst is over in regards to Google's latest update, which has already been dubbed "Brandy."
Directory: > News > eBusiness News
Date: 2004-02-16

Vivisimo Grabs the eBay Mop and Bucket
Vivisimo is boldly going where no leader in clustering and meta-search software has gone before.
Directory: > News > eBusiness News
Date: 2004-02-13

Will Google Survive?
Back in the ‘90s, when the Internet was a new and virtually (pun-intended) unexplored frontier, four names dominated the world of search: Yahoo, Intomi, Excite, and AltaVista.
Directory: > News > eBusiness News
Date: 2004-02-13

Lycos to Become Global Connection Location
The Spanish-American "global Internet powerhouse" known as Terra Lycos unveiled yesterday the world's first Internet network designed specifically for the creation of relationships. In the months to come, a new system will be gradually introduced, developing Lycos into a leader in connecting people around the world.
Directory: > News > eBusiness News
Date: 2004-02-12

Google Causes Blogger Uproar
Much to the upset of users, Google's web log service chose to use the new Atom technology instead of the popular Really Simple Syndication, which is favored by many blog services including LiveJournal.
Directory: > News > eBusiness News
Date: 2004-02-12

The Future of Paid Search Advertising
The future is looking bright for the paid search advertising industry.
Directory: > News > eBusiness News
Date: 2004-02-12

Study Shows Record-Breaking Online Ad Sales
In 1996, the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) began tracking interactive advertising revenue.
Directory: > News > eBusiness News
Date: 2004-02-12

Should VeriSign Resurrect Controversial Search Service?
VeriSign is reconsidering its "Site Finder" search service, the Washington Post reports.
Directory: > News > eBusiness News
Date: 2004-02-11

VeriSign to Digitally ID Children
Today, VeriSign plans to unveil a program that would offer digital identities to children. VeriSign already plays a huge role on the Internet as it is the leading provider of infrastructure services and is responsible for managing the dot-com and dot-net domains. The California-based company has also recently been a source of controversy due to recent criticism of its "Site Finder" search service, which makes money off online users' typing mistakes.
Directory: > News > eBusiness News
Date: 2004-02-11

Forrester: Google Worth Far Less Than Speculated
Forrester has shot down recent speculations that rumors of Google's unconfirmed IPO will raise the company's value to over $15 billion.
Directory: > News > eBusiness News
Date: 2004-02-11

Google Prepares to Battle Microsoft in Search Wars
Sources say Google is taking the necessary steps in preparation for its upcoming battle against Microsoft for dominance over the search engine industry.
Directory: > News > eBusiness News
Date: 2004-02-11

Will China Be Google’s New Fortune Cookie?
Does the Far East hold good fortune for Google? The king of all search engines is about to find out.
Directory: > News > eBusiness News
Date: 2004-02-11

FindWhat.com to Merge with eSpotting
After over a year of discussion and delays that stretched anticipation for months, FindWhat.com, a leader in performance-driven marketing, has finally signed an amended merger agreement with eSpotting Media Inc., which was voted "Best European Paid Placement Service" by Search Engine Watch Awards.
Directory: > News > eBusiness News
Date: 2004-02-10