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Yahoo! New Site Explorer Goodies
Ideas have been popping onto the Site Explorer Suggestion Board over the past year, and some of them have made it into the latest version of the Site Explorer webmaster tool.
Directory: > Insider Reports > Search Insider
Date: 2007-01-31
 
Google Spikes YouTube Traffic
The rich get richer when it comes to YouTube and its market share of visits to entertainment sites tracked by Hitwise; thanks to Google including YouTube results in Google Video searches, that market share of visits jumped by 18.5 percent.
Directory: > Insider Reports > Search Insider
Date: 2007-01-30
 
Using Robots.txt To Prevent Search Indexing
Sometimes there are parts of your website you don't want accessed by the search engines - for any number of reasons, like sensitive private data, articles that require subscriptions - whatever.
Directory: > Insider Reports > Search Insider
Date: 2007-01-29
 
Bush No Longer A Miserable Google Failure
The practice of people creating a multitude of links to President George Bush's WhiteHouse.gov profile with the words 'miserable failure' as anchor text has been known as Google bombing. Now Google has made a change rendering that Google Bomb a dud.
Directory: > Insider Reports > Search Insider
Date: 2007-01-26
 
Undetectable Spam Makes Cutts Laugh
The concept of something being undetectable to search engines, like attempts to game them for better rankings, became a topic again after V7N announced a link buying service that would make such links impossible to detect.
Directory: > Insider Reports > Search Insider
Date: 2007-01-25
 
Google Groups Goes Socializing
If your invitation to Google's after-hours party at the annual World Economic Forum in Davos somehow got lost in the mail, you can use that time to explore the newly updated Google Groups service.
Directory: > Insider Reports > Search Insider
Date: 2007-01-24
 
Google May Code In-Game Advertising
Google has digital initiatives rumored for a couple of areas. In-game advertising delivered through a potential acquisition of Adscape Media may place Google ads in online games, while the search advertising company's initiative to bring e-books to the masses could find allies among the biggest global publishers.
Directory: > Insider Reports > Search Insider
Date: 2007-01-23
 
Can Google's Digital Bookstore Succeed?
It has been widely speculated that Google's Book Search project would become the gateway to a much larger vision that the search company had in mind all along. By going public with their intent to offer an e-book service, Google has dropped the other shoe regarding its efforts to digitize book content.
Directory: > Insider Reports > Search Insider
Date: 2007-01-23
 
Belgians Now Fighting With Yahoo
The Copiepresse agency that forced Google to post a court decision against the search advertising company on Google.be has initiated a legal battle with Yahoo over linking to articles.
Directory: > Insider Reports > Search Insider
Date: 2007-01-19
 
Search: Top 5 Is The New Top 10
Microsoft released the results of an eye-tracking study focusing on the impact of search ranking, and more provocatively among industry experts, the impact of informational snippet length on user task performance. The early (and already debated) conclusion is that 1. a top 5 rank, not top 10, is crucial; 2. snippet length has a direct impact on search success.
Directory: > Insider Reports > Search Insider
Date: 2007-01-18
 
Google Crossed Up By XSS Again
Yet another cross-site scripting issue has cropped up with Google, as their dominant place on the Internet could be starting to draw Microsoft-like attention from malicious hackers.
Directory: > Insider Reports > Search Insider
Date: 2007-01-16
 
Doctor Finds Cure In Google Scholar
A family of six that ingested death cap mushrooms faced the prospect of dying from liver and kidney failure, but a doctor who searched for a treatment managed to locate one.
Directory: > Insider Reports > Search Insider
Date: 2007-01-15
 
Video Game Search Engine Eyes U.S. Launch
In a new round of capital funding, Wazap has received an additional $7.9 million as part of its effort to expand its presence into the United States. Currently, the gaming search engine is only available in the Chinese, Japanese, and German languages, respectively.
Directory: > Insider Reports > Search Insider
Date: 2007-01-15
 
Kiss Your CSS Goodbye With Outlook 2007
HTML emails and CSS formatting will take a huge hit when Outlook 2007 starts taking up positions on millions of desktops, and email newsletter publishers will have to take some extra steps to ensure their creations render correctly. But even that isn't a guarantee against problems with that new email program.
Directory: > Insider Reports > Search Insider
Date: 2007-01-12
 
Building Quality Inbound Links
One of the most important factors in determining a site's PageRank, as well as overall ranking within Google's index, is the quality of incoming links. Today, we look at some tips from insiders across the web on how to go about building a quality incoming link structure.
Directory: > Insider Reports > Search Insider
Date: 2007-01-11
 
Redirecting Google Blog Search
One of the biggest threats to Google's dominance will doubtfully be a competing search engine, at least for the time being... No, if you had to narrow it down, the biggest threat will probably come in the form of search result spam - the main reason Google's engineers have paid so much lip-service to cleaning up their organic results.
Directory: > Insider Reports > Search Insider
Date: 2007-01-10
 
Girls Dominate The Social Networking World
The growth in membership and usage of social networking sites has been driven by teens, and older teenage girls figure prominently in driving their rise.
Directory: > Insider Reports > Search Insider
Date: 2007-01-08
 
Google Foes Shifting Tactics
Topix.net's Rich Skrenta said that Google is the environment and not the competition in search; Yahoo, Ask, and Microsoft have been working to define a new environment where the top of the search results delivers what a person wants to know.
Directory: > Insider Reports > Search Insider
Date: 2007-01-08
 
Google Obtains Similarity Engine Patent
This week, Google was awarded a patent for technology designed to address duplicate content issues throughout the index. The patent, originally filed in December of 2001, is entitled "Methods and Apparatus for Estimating Similarity."
Directory: > Insider Reports > Search Insider
Date: 2007-01-04
 
Dash Drives Yahoo Local To Cars
The Dash Electronics booth at the Consumer Electronics Show in Las Vegas will have a dash of Yahoo in its product, thanks to their partnership on local search.
Directory: > Insider Reports > Search Insider
Date: 2007-01-03
 
Will France Surrender to Google?
Jacques Chirac isn't experiencing a very good beginning to his new year. Data suggests that France is becoming even less relevant within the blogosphere, and now reports have surfaced that the nation's joint search engine venture with Germany is about to go under.
Directory: > Insider Reports > Search Insider
Date: 2007-01-03
 
Dreaming Of Search In 1994
Around the time the World Wide Web was being opened to users of AOL for the first time, and 9600 baud was a massive upgrade in speed for modems, some clever people made predictions about the future that held up pretty well over the years.
Directory: > Insider Reports > Search Insider
Date: 2007-01-03
 
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