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Toga Parties Made Easy With Rent.com
There was a time, I tell the younguns, when finding an off-campus apartment and a suitable roommate not only tested the diligence of your would-be researcher within, but also your skills at making paper flyers with little tear-off tags. For Generation Xbox, though, eBay has added a feature to its Rent.com that helps starry-eyed pre-frosh find leaky and close-to-pizza-joint housing as well as a roommate.
Directory: > Insider Reports > Search Insider
Date: 2005-12-30

Opera, Google Extend Search Placement
Google is the default search option in the Opera web browser for PCs, and the two firms have extended their agreement to place Google on Opera browsers made for smaller devices.
Directory: > Insider Reports > Search Insider
Date: 2005-12-29

Four Net Players And A Market
Yahoo, Microsoft, Google, and Time Warner's AOL all want to provide a nice return to shareholders as much as they want site visitors to click on ads, maybe even more so.
Directory: > Insider Reports > Search Insider
Date: 2005-12-28

Google Ads Helping Non-Profits
A little giving by the search advertising company has gone a long way for several charities, as Google waives its usual ad fees for non-profits that qualify for its program.
Directory: > Insider Reports > Search Insider
Date: 2005-12-27

AOL, Google, The Way We Were
It has all the trappings of a Harlequin romance: rich older guy woos a girl who hasn't drawn much attention, girl becomes more attractive and attracts more suitors, a new young richer guy vies for her affections, girl calls older guy and tells him he can have the ring back because, well, she's found true love.
Directory: > Insider Reports > Search Insider
Date: 2005-12-23

What’s An Ookle?
Former Feedster CTO Scott Johnson has a new mistress. Her name is Ookle. Less than a week after his sudden exodus from Feedster, Johnson and Australian IM buddy Michael Air (yes, he's never met him in person) have set up Ookles.com, a stealth mode webpage with an information sign-up screen. And that's it. Mum's the word until at least January 31st.
Directory: > Insider Reports > Search Insider
Date: 2005-12-22

Google Deal For AOL Finalized
It's a done deal, as Time Warner accepted the $1 billion bid from Google for a 5 percent stake in AOL, who had been poised to accept an offer from Microsoft before Google's late push. Google gets its content provider, and AOL gets a spot in Google's far-flung ad network.
Directory: > Insider Reports > Search Insider
Date: 2005-12-21

AOL Wants Graphic Content On Google
As part of the $1 billion dollar deal with Google, AOL wants contextual ads appearing on Google's search results to yield some space to graphical advertisements. Google has been delivering graphic ads on numerous sites throughout its network of publishers...
Directory: > Insider Reports > Search Insider
Date: 2005-12-20

Web 2.0 Online Woes Persist
Typepad seems to have overcome its recent 18-hour outage and RSS reader site Bloglines has a datacenter migration planned; but recent Yahoo acquisition of social bookmarking site del.icio.us now has the "Closed" sign posted.
Directory: > Insider Reports > Search Insider
Date: 2005-12-19

The Kids Are Alright With Google
"A Couple of Chicks" surveyed a group of teens on their preferred search engine, travel site, and way to communicate online; a couple of brands clearly emerged as succeeding in reaching Generation Y.
Directory: > Insider Reports > Search Insider
Date: 2005-12-16

Google Extends Firefox
A couple of new Firefox extensions emerged from Google Labs. The extensions offer Firefox users extra functions when browsing the web. Blogger Web Comments, created by Google software engineer Glen Murphy, lets users see what bloggers are saying about the page being viewed.
Directory: > Insider Reports > Search Insider
Date: 2005-12-15

Topix.net Leaps Into Web 2.0
The massive news site has revamped its look and feel, added a section for top stories in the blogosphere, and enabled users to comment and post stories directly to the site.
Directory: > Insider Reports > Search Insider
Date: 2005-12-13

Technorati Bakes Up Red Hot Kitchen
David Sifry, the man behind blog search and tagging engine Technorati, has launched an alpha version of a new feature called Explore. Technorati's Kitchen features the latest in blog technology cooked up by Sifry and his staff.
Directory: > Insider Reports > Search Insider
Date: 2005-12-13

Irish Luck To Bring More Google Jobs?
700 more positions at Google's Dublin-based European headquarters may be opening soon, and bring to 1,000 the number of people working in Dublin for the search advertising company.
Directory: > Insider Reports > Search Insider
Date: 2005-12-12

Just Say No To SEO Copywriting?
While a handful of speakers at SES Chicago emphasized the importance of keyword placement in pages, a copywriter thinks it's the wrong approach.
Directory: > Insider Reports > Search Insider
Date: 2005-12-09

Yahoo Answers The Internet
Yahoo has taken the basic idea behind Usenet - posting a question and getting an answer from another user - and created a new website for users to ask those burning questions, like "How do I become a movie extra?"
Directory: > Insider Reports > Search Insider
Date: 2005-12-08

AIT Lashes Out At Click Fraud
"I've fought a holy war within myself," said Clarence Briggs, CEO of web-hosting company AIT. He was referring to the soul-testing decision to join and take over the lead in a class action click fraud lawsuit against Google Inc. For Briggs, the head of a multi-million dollar and one of the oldest domain hosting services, it was a decision about whether to become a click-fraud tycoon himself or take measures to combat it.
Directory: > Insider Reports > Search Insider
Date: 2005-12-08

Danny Sullivan Cutts Up
SES Chicago conference attendees enjoyed the give and take at the question and answer session, where search expert Danny Sullivan led an enjoyable and spirited group in discussing the world of search.
Directory: > Insider Reports > Search Insider
Date: 2005-12-08

Yahoo Tweaks Site Explorer
Beta versions of the Site Explorer tool have been made available on several of Yahoo's international portals, and sites can be submitted to the service for assessment.
Directory: > Insider Reports > Search Insider
Date: 2005-12-07

On Topic With Topix.Net
WebProNews editor Mike McDonald spoke with Chris Tolles, VP Sales and Marketing for Topix.net, to get his thoughts on blogs and news; and, we picked up some hints on a soon-to-be unveiled service from the company.
Directory: > Insider Reports > Search Insider
Date: 2005-12-07

How AdSense Lowers Site-Self-Esteem
While AdSense makes it easy to monetize a Webpage or a weblog, are Webmasters selling themselves short by putting their prime real estate on sale for a fraction of its worth? Google has the luxury of exploiting not only their own effectiveness and reach, but also the ignorance of the online marketer.
Directory: > Insider Reports > Search Insider
Date: 2005-12-06

Google Discusses Its Rules
Along with a discussion of the Silicon Valley primer to working at the technology company, Google revealed the combination of terms that will keep someone from being hired.
Directory: > Insider Reports > Search Insider
Date: 2005-12-05

Sending It All To Google Base
Google's new Base service accepts bulk uploads of data in either tab-separated or XML formats, and offers some tips on making the process go more smoothly.
Directory: > Insider Reports > Search Insider
Date: 2005-12-02

Wikipedia is the Next Google
Fear. You can just feel it in the air, can't you? There is fear everywhere that Google has become too powerful. As John Battelle notes, the tide of public opinion is starting to turn from loving Google to fearing them.
Directory: > Insider Reports > Search Insider
Date: 2005-12-01

Privacy Concerns May Impact Google Analytics
Business is up for one web analytics provider after Google rebranded Urchin and launched a version of it as a free service, and that could be due to privacy questions.
Directory: > Insider Reports > Search Insider
Date: 2005-12-01