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Begin With a Referral In Mind
A referral is the result a job well done, exceeded expectations and delivering an experience worth talking about. Most assume it happens after the fact, but I'm here to tell you it can happen consistently and predictably before the fact if you begin every decision you make with a referral in mind.
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Date: 2012-05-30
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Google Changing Up Its Field Trials Infrastructure
Google Chrome, like Mozilla Firefox, is a browser that's built by the community. Sure, Google is the one that pushes out the updates, but it's the community that is breaking and fixing the browser on a constant basis to make it better. Google has some nice changes for those developers that help make Chrome the browser that it is.
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Date: 2012-05-29
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4 Strategic Areas Where Facebook Must Invest Post-IPO
Mark Zuckerberg and 900 million of his friends hit Wallstreet with America's largest IPO and has once again made history. Facebook's first trade was $42.05 giving the social network a valuation of ~$115 billion. In the process, Zuckerberg became the 29th-richest man in the world with another half dozen employees also becoming billionaires. It's also estimated that U2′s Bono will make more from his investment in Facebook than in his entire 30-year music career.
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Date: 2012-05-25
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Google’s New Seven Inch Tablet Coming In July?
There have been rumors for some time that Google might be developing its own Google-branded tablet to compete in the Android tablet market. While some early rumors put the tablet at around 10 inches, to compete with the iPad, more recent reports have suggested that a 7-inch Kindle Fire competitor would be more likely.
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Date: 2012-05-25
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Like Google Docs? You Better Get Used To Google Drive Then
Google Docs is pretty amazing. It's a fully functional word processor on the Web and I, like many Web users, count ourselves among its users. If you find yourself liking Google Docs an awful lot, Google bets that you'll like Google Drive just as much. It's the same thing, but it's bigger and supports more file types. What's that? You're just fine with using Google Docs. Sorry, my friend, but you have very little choice in the matter.
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Date: 2012-05-24
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What To Do When The Goal Posts Move
We've all been there. You've been approached by a customer to create some copy for them; you've taken a detailed brief and provided them with a written proposal and quote - the work starts and just when everything seems to be going well, the client moves the goal posts.
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Date: 2012-05-23
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What To Do When Clients Make Changes
We've all been there. You've been approached by a customer to create some copy for them; you've taken a detailed brief and provided them with a written proposal and quote - the work starts and just when everything seems to be going well, the client moves the goal posts.
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Date: 2012-05-23
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Linux Kernel Version 3.4 Now Available
It's always strikes me with awe whenever a new version of the Linux kernel is released. The hours of work that developers put into this product is just kind of mind blowing especially when you consider that a lot of the work is done by volunteers. With the newest release, Linux is once again moving forward at a pace unmatched by its open source peers.
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Date: 2012-05-22
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How to SEO optimize YouTube Videos
When I do a search on Google why are videos showing up on page 1 now, and more importantly why isn't my YouTube video showing up? Is there some way to improve my chances of being found on YouTube and Google for videos I upload?
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Date: 2012-05-21
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Optimizing YouTube Videos For SEO
When I do a search on Google why are videos showing up on page 1 now, and more importantly why isn't my YouTube video showing up? Is there some way to improve my chances of being found on YouTube and Google for videos I upload?
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Date: 2012-05-21
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Goobuntu: When Google Makes Its Own Ubuntu
Before Linux started to invade every facet of our lives while displaying its majesty to the everyday user, it was an operating system that developers swore by. They still do and that's why Ubuntu and other derivatives are used throughout the workplace of programmers big and small. One of the biggest is Google and they even have their own custom version of Ubuntu called Goobuntu.
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Date: 2012-05-16
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Will Social Gaming Help or Hurt Your Business?
There are a number of social games out there on a variety of platforms - although the most popular seem to be those played on Facebook and smartphones. If you're reading this, chances are you play at least one of them: Words with Friends, Scramble with Friends, Hanging with Friends, Draw Something, The Sims Social, Gardens of Time, Diamond Dash, Bubble Island…the list goes on. But do you play those games with only friends and family, or have you reached out to business contacts on your quest to challenge new competitors? Do you play only at home or during "free time," or do you play social games at work? An impressive 47% of employed U.S. Internet users confess to playing social games at work…some - albeit a minority - admit to playing for 5 or more hours.
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Date: 2012-05-16
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The Importance Of Article Marketing
We all understand the importance of article marketing to help generate traffic, building reputations and brand awareness, but are you making the most of your content? What follows is a post outlining 7 ways article marketing can improve your profits:
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Date: 2012-05-16
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What Would Happen if Your Organization Didn’t Invest in Collaboration?
I (and many others) have spent a great deal of time talking about why organizations should invest their resources in collaboration tools and strategies. But let's assume for a moment that you didn't. How long do you realistically see your organization going on without making this investment; 1 year, 2 years, 3 years? Do you really see your organization waiting this long?
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Date: 2012-05-14
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Recovering From Google's Penguin Update
About two weeks ago, April 24th to be exact, Google launched what is being called their Penguin Update. Per Google, this algorithmic update should impact around 3.1% of search queries and is geared towards punishing pages that have been spamming Google, while promoting "high-quality" sites in their search results. The update was originally discussed as an "over optimization" penalty.
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Date: 2012-05-14
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Adobe EchoSign Updates Salesforce Integration
Adobe's electronic signature and enterprise content management system EchoSign has today released an update to its integration with global enterprise software platform Salesforce, entitled Adobe EchoSign for Salesforce version 12. Adobe acquired EchoSign last July, in a bid to add an e-signature platform to its document exchange services, integrating the software with existing Adobe products SendNow, FormsCentral and CreatePDF. The new update at the Salesforce end facilitates faster document signing, tracking and filing - on a global level - and now allows users to:
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Date: 2012-05-10
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CRM Smartphone App Keeps Your Sales Representatives Focused On Selling
According to recent report, most companies who implement a CRM solution witness a dramatic drop in its usage within a week of its launch. Most CRM systems and platforms require the salesperson to enter pertinent information when they call customers or visit with them. This entire process can be counterproductive and could lead to a decrease in overall efficiency.
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Date: 2012-05-10
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Utilize New Technologies To Distribute Your White Paper
PDF's, for anyone who has constructed a white paper, you know that file extension by heart. It's the preferred method of constructing and distributing a white paper. There's good reason for this as just about anyone can open a PDF file on their computer of choice. However, as the number of devices people use increases so should be the way you construct and distribute your White Paper.
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Date: 2012-05-10
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Skype Begins Using Linux Boxes For Its VoIP Services
With Skype now being owned by Microsoft, the company has the advantage of being able to completely overhaul their infrastructure for the betterment of their own and its users' security. The change, replacing its P2P "supernodes" with Microsoft-hosted Linux boxes, would have cost Skype a pretty penny to implement on their own.
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Date: 2012-05-09
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Post-Penguin Content Tips From Google
Marc Ensign published a good blog post about staying on good terms with Google, in the post-Penguin world. There are plenty of posts out there on this topic. I've seen a fair amount of pretty good ones, but this one might be worth paying particular attention to.
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Date: 2012-05-08
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Google Redesigns the AdSense Payment Page
Google has updated the AdSense payment page with a new design, improved navigation and more flexibility with the payment settings. As Google said, "We'll soon be introducing some changes to the "Payments" and "Account settings" pages in your AdSense account. At the moment, this new payments interface is available to a small set of AdSense accounts, but we'll gradually roll it out to more publishers in the upcoming months."
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Date: 2012-05-08
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Apple Extends iCloud Storage Offer
Apple has extended an offer to give MobileMe subscribers an extra 20GB of iCloud storage for free when they switch over. The free storage was originally set to expire on June 30th, the same day that MobileMe shuts down. After that point, users who'd gotten the fee upgrade would have to pay for the additional storage. Now, though, that free storage sticks around an additional three months, until September 30th.
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Date: 2012-05-07
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Penguin Update - Webmasters Trying to Dig Their Way Out
It was a dark day for search professionals when Google rolled out the Penguin Update on April 24th. SEOs are working nonstop to gather the reasons their sites have lost their rankings and what can they do to recover. Google said that the update was against webspam; and the sites with ‘unnatural' links and had been over optimized were hit. We have been sifting through the internet looking for ways of Penguin recovery and have brought before you what we think can help you in getting back on your feet after the Penguin's peck.
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Date: 2012-05-03
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Tips For Penguin Update Recovery
It was a dark day for search professionals when Google rolled out the Penguin Update on April 24th. SEOs are working nonstop to gather the reasons their sites have lost their rankings and what can they do to recover. Google said that the update was against webspam; and the sites with ‘unnatural' links and had been over optimized were hit. We have been sifting through the internet looking for ways of Penguin recovery and have brought before you what we think can help you in getting back on your feet after the Penguin's peck.
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Date: 2012-05-03
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Google Publishes HTML And CSS Style Guide
I have a good friend who defines himself as a street coder. He taught himself all the code he knows and he sometimes uses strange code that nobody would ever think to use. It gets him by and sometimes is even better, but there are standards for a lot of reasons. It's especially helpful when you have teams of coders, because nothing is worse than two guys working on the same application using two different styles of code.
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Date: 2012-05-03
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Do Large Companies Need To Specialize In Their Markets?
Most of you know that a great deal of my consulting is for large businesses, and-especially if you work for a small business-you might think that large businesses don't need to specialize. If they've got all that money and they can produce whatever amounts they can sell, why would they need to specialize. After considering it for a moment, you might say to yourself that maybe large businesses would need to specialize only when they were up against other large companies. But you'd be wrong.
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Date: 2012-05-02
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Go Daddy Now Offering Cloud Servers
Go Daddy doesn't just do domain names anymore, they are now offering cloud servers that give users on-demand power that's fast and easy to control. It's an essential step for Go Daddy who wants to meet their client's demands for more advanced, scalable servers with flexible network options.
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Date: 2012-05-02
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