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Your Heading Tags Should Include your Keywords
Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. Rightly so. There is some concern, especially since Google has been testing the over-optimization filter yet again. Keep in mind, though, that versions of the so-called Over Optimization Penalty has been around for years and SEOs have been concerned for a long time.
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Date: 2012-04-30
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Keywords And Heading Tags: Should You Include Them?
Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. Rightly so. There is some concern, especially since Google has been testing the over-optimization filter yet again. Keep in mind, though, that versions of the so-called Over Optimization Penalty has been around for years and SEOs have been concerned for a long time.
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Date: 2012-04-30
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Should ISP's Reveal The Identity Copyright Violators?
Earlier this month, a District Court in California ruled against a copyright holder who had wished to obtain the identity of a number of BitTorrent users by subpoenaing the ISP identified with the piracy. The copyright holder, Hard Drive Productions, wanted the IP addresses of the users who participated in the illegal file-sharing but didn't wish to pursue the matter in court. Wisely, the District Court judge sense that Hard Drive essentially wanted the court to do the dirty work for them but not actually employ the court system to prosecute the accused copyright violators and therefore ruled that the ISPs didn't have to reveal the identity of the alleged copyright violators.
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Date: 2012-04-30
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Now Get 90 Days Search Query Data with Google Webmaster Tools
Google Webmaster Tools will now provide the historical search query data to 90 days. Also, the number of keywords reported has also increased to the top 2,000 for each day of the selected date range. Earlier, the data was available for a period of 35 days, and the number of top keywords was 1000. Webmasters have welcomed this news as this data cannot be accessed from anywhere else and now they can analyze trends better with detailed information.
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Date: 2012-04-30
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GWT Now Provides Historical Search Query Data To 90 Days
Google Webmaster Tools will now provide the historical search query data to 90 days. Also, the number of keywords reported has also increased to the top 2,000 for each day of the selected date range. Earlier, the data was available for a period of 35 days, and the number of top keywords was 1000. Webmasters have welcomed this news as this data cannot be accessed from anywhere else and now they can analyze trends better with detailed information.
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Date: 2012-04-30
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Images Might Define Your Online Image Moving Forward
It looks like we are rapidly moving toward the point where we are going to be communicating in flash cards of images-and words may be an unsettling extra, if needed at all. I get that I am exaggerating, but with the direction the online space is headed, it is going to become a rather important principle for businesses to grab on to and then run with. Why? Well, if everyone is doing it and you're not, that may be a bad thing. This change is not sudden-although the relative hype around it is-and it's this hype (read Pinterest) that is driving this new push toward the visual over the cerebral.
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Date: 2012-04-30
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Using INTO OUTFILE from a Remote Client
An often useful query in SQL is SELECT ... INTO. With SELECT ... INTO OUTFILE, results can be directly placed in a file as comma separated values. Once in the common CSV format, your results can be pulled into other scripts or used as backups (although the latter is not the ideal implementation for backing up). For example:
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Date: 2012-04-27
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My Favorite Knowledge Management Story and its Lessons Learned for Today
Knowledge management has been around for over twenty years now. I still feel it was the precursor to enterprise 2.0 and social business. It had its own precursors like performance support. Here is a story of its midpoint. It was my favorite project because of the people we worked with. This is also one of the clearest cases I have seen of an organization moving to a knowledge-based business model and then aligning its knowledge management system to directly support this new model.
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Date: 2012-04-26
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Get Relevant Business Tweet Information With This Tool
FirstRain, an enterprise customer intelligence and analytics provider announced they will be launching a tool to extract business intelligence data from the full 250 million tweets/day firehouse from Twitter. This data is put through FirstRain's patented semantic and algorithm based filters, categorized and delivered directly to users' CRM systems, social enterprise platforms, iOS and other mobile devices. The announcement was made last week, and current users started having access to the service starting Wednesday April 17th.
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Date: 2012-04-26
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Linux Is Getting Valve’s Steam Platform Soon
It's a fun little joke to say that Mac doesn't get any games, but we know that to be totally untrue. More and more developers are making sure their games can run on OS X ever since Apple switched to Intel processors. If anything, poor Linux users are the ones who never get any good games. Besides the few games built for Linux with the Humble Bundle, etc; there's not much of an official distribution platform for games on Linux.
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Date: 2012-04-25
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Over Half Of IT Professionals Expect Security Attacks To Happen Soon
I'm sure this is not news, but over 60% of security and IT professionals think their organization will be the victims of some type of cyber attack within the next six months. That's an awful large group of people who are worried about the integrity of the systems they work on everyday. Either we have an enormous and growing criminal element at work here or we have some pretty shoddy systems that we're all using? Or, could it all be just a lot of hype and scare tactics from the media?
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Date: 2012-04-24
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How Well Do You Really Know Your Customers?
In the search engine marketing world, effective online marketing comes down to surfacing keyword opportunities that reflect a demand for solutions (products/services). Content about those products is created and optimized to attract search traffic for popular and relevant keywords.
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Date: 2012-04-23
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Google Drive Spotted On Google+ Hangout?
Google has certainly been pushing their Google+ Hangouts recently. Hosting everything from conference panel discussions to an interview with the Secretary General of the UN, Google is hoping Hangout becomes the go-to place for videoconferencing. Anything, however, can happen during a live broadcast, and when you are dealing with cutting-edge technology that may still be somewhat secret, live can mean leaks.
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Date: 2012-04-23
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Looking At Startup Jobs In The IT Field
No doubt startup jobs are the hot thing right now. In fact, in 2011 startup job posts increased by almost 25%. There were more than 500 executive level job advertised in those posts. Very impressive! So the questing you have to be asking yourself; where are these job?
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Date: 2012-04-20
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Understanding Customers And Building Meaningful Relationships
The digital landscape continues to undergo a significant shift that will have profound effects on business this year. The challenge is that hardly any business leaders noticed. That's not their fault however. Even through the impact of technology on business and consumer behavior was widely reported, in depth reports on what to do next or how this will affect their business specifically were scant at best.
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Date: 2012-04-19
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Not All Questions Should Be Answered by Google
I'm a big proponent of questions. Asking the right questions has the power to move your business forward in ways that no amount of having all the right answers ever will. I've been imploring small business owners to ask every customer a handful of specific questions for many years now.
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Date: 2012-04-18
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Upgrade Options For Windows XP Users
It's been almost 11 years since the launch of Windows XP in October of 2001. The operating system is getting on in years and Microsoft has done their best to get people to upgrade. Unfortunately, its successor, Windows Vista, did little in the way of making people upgrade. In fact, there were probably a lot of users who downgraded from Vista after all of its problems became more known. Those users should probably start looking into getting an upgrade because your operating system of choice may soon be a hive of exploits and botnets.
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Date: 2012-04-17
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How Web Admins Can Better Index Content With Bing
For the sake of conversation, let's say you are the admin of a Web site. If you are already, that's even better. You prioritize how your Web site pages are linked to be picked up more easily by search engines. Maybe you're not getting as much of a return as you would like through Bing searches though. If that's the case, Microsoft has the cure for your ills.
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Date: 2012-04-17
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How Can You Better Index Content With Bing?
For the sake of conversation, let's say you are the admin of a Web site. If you are already, that's even better. You prioritize how your Web site pages are linked to be picked up more easily by search engines. Maybe you're not getting as much of a return as you would like through Bing searches though. If that's the case, Microsoft has the cure for your ills.
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Date: 2012-04-17
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Disruptive Technology and How to Compete for the Future
Disruptive technology is the bearer of tremendous opportunity and equally a harbinger of obsolescence. Technology's impact on society and business is substantial, if not underestimated. As technology continues to become part of everyday life, it becomes disruptive in how people communicate, work, and connect. The evolution of society and technology happens with or without adaptation or understanding. And, it's contributing to a very real phenomenon of Digital Darwinism, a situation where organizations are faced with a need to adapt to markets and customer behavior or risk a loss in favor, competitive advantage or worse, irrelevance.
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Date: 2012-04-16
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Getting Ahead Of Topics For White Paper Content
Can you imagine being the expert on Facebook, before anyone even knew the social media platform existed. How about being the first person to relay the information that devoting marketing time to MySpace was a bad idea? White Papers are a perfect way to establish yourself as the dominant source of information.
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Date: 2012-04-16
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Get Closer To Your Customers With Google+
In the current dot-com era, the conventional laws of building customer relationships have changed and more and more businesses are turning towards social media sites to serve as a platform to connect with their customers. A Google+ Business Page is one such portal that serves as a convenient place for you to get interacting with your customers.
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Date: 2012-04-13
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The Lost Art of Managing the Supply Chain
Oliver Wight Americas, Inc. just released a new white paper: Integrated Planning and Control: The Lost Art of Managing the Supply Chain. The paper shares insights into improving customer service, operational performance, and applying Integrated Planning and Control to your bottom line.
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Date: 2012-04-13
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Claim Your Google+ Page Before It Is Too Late
In the current dot-com era, the conventional laws of building customer relationships have changed and more and more businesses are turning towards social media sites to serve as a platform to connect with their customers. A Google+ Business Page is one such portal that serves as a convenient place for you to get interacting with your customers.
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Date: 2012-04-13
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nChannel Welcomes 9 New VARs
nChannel, a cloud-based management platform, recently welcomed nine new Microsoft Dynamics RMS partners to there reseller program. POSitive Technology of Maryland, Revolution POS of Pennsylvania, Retail Technology Experts of Florida, Falcon's Nest Business Solutions of Georgia, IUG Business Solutions of New York, Point of Sale Advantage of Georgia, JourneyTeam RDA of Pennsylvania, Texo of Montreal, and Retail Point of South Africa, have joined the nChannel Value Added Reseller Program.
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Date: 2012-04-13
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Building on Traditional Ways of Knowledge Sharing
In the small Greek town I am living in this month, there is a central square, like many other such squares in many other villages in Greece and elsewhere. Here is where knowledge has been exchanged for some time and continues to be shared. Some of this is obtained by simple observation as I see differences many days just passing through it.
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Date: 2012-04-12
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What Really Matters With Content Marketing?
In the world of B2B online marketing, content and media have been used in a variety of forms to educate and persuade customers across long buying cycles with great success. Over the past few years I've heard from many B2B marketers that prospects are leading themselves through much of the initial phases of awareness, interest and consideration by consuming useful content discovered through social channels and published by the brand.
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Date: 2012-04-10
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Facebook Building a Social Search Engine to Rival Google
Search on the social network could soon be getting a major overhaul as there are strong rumors of Facebook working on a new, improved search engine that will help Facebook users better sift through the huge volume of content created by its members on and off the site on a daily basis. The search would include status updates, articles, videos, and other information across the Web that people ‘like' using Facebook's like button all of which works pretty much to the benefit of the social network.
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Date: 2012-04-10
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New Interface Coming For Google’s Chrome OS
Google's Chrome OS may be getting makeover that will make it look more like, well, an OS. The latest developer version of the web-based operating system contains code for Aura, a redesigned user interface. Aura provides desktop and window management system much like what you find in Windows or OS X.
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Date: 2012-04-10
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Google Updates Android Emulator
I absolutely adore emulators. They're super fun to play around with and are incredibly useful when trying to figure out if a program or game is going to run on specific hardware. Android is one of those platforms that really benefits from an emulator since there are so many hardware variations running the operating system. Google has updated the Android emulator today to make app creation easier for developers.
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Date: 2012-04-10
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New Android Emulator Will Be Very Helpful To Developers
I absolutely adore emulators. They're super fun to play around with and are incredibly useful when trying to figure out if a program or game is going to run on specific hardware. Android is one of those platforms that really benefits from an emulator since there are so many hardware variations running the operating system. Google has updated the Android emulator today to make app creation easier for developers.
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Date: 2012-04-10
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Is Face-to-Face Messaging And Communicating Better Than Text-Based?
Skype has launched a new ad campaign that advocates face-to-face interaction over text-based communication. The "It's time for Skype" campaign is apparently meant to emphasize the ways that technology has de-personalized the way we communicate with one another. The ads ask questions like "When did LOL replace the sound of laughter?" and "When did it become okay to text Mum Happy Birthday?"
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Date: 2012-04-05
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XRY's Passcode Bypass Not As Powerful As It Seems
Last week we brought you news about a remarkable piece of software called XRY. This forensics software allows government and law enforcement officials to retrieve data off of a variety of smartphones, including iOS and Android devices. What's more, the video Micro Systemation (the company that makes XRY) posted about the most recent update shows the software getting data from a passcode-locked iPhone in under two minutes.
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Date: 2012-04-05
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Utilizing The Watch Command
I have recently been writing programs that involve a lot of multi-threaded processes and file system mumbo-jumbo. I needed a way to keep tabs on everything that was going on without jumping between multiple terminal windows and running a series of commands in each one. I found that the "watch" command fulfilled my needs quite well.
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Date: 2012-04-04
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Looking At The Total Cost Of Website Testing
Monetate has put out an interesting infographic looking at the total cost of website testing. The top challenges, according to Monetate are: deciding what to test, prioritizing testing initiatives, conducting the actual tests, obtaining enough traffic for statistical significance and acting on the test results.
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Date: 2012-04-04
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4 Effective Ways To Use LinkedIn As A Marketing Tool
Since its inception in 2003, LinkedIn has grown from a fledgling platform with 4000-odd members to hundred million strong global users. More and more members are now discovering its scope as a networking channel. If you have checked LinkedIn off of your social media radar, you need to take a fresh look at the platform now!
Directory:
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Date: 2012-04-04
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Increase Your Visibility On LinkedIn And Get More Clients
Since its inception in 2003, LinkedIn has grown from a fledgling platform with 4000-odd members to hundred million strong global users. More and more members are now discovering its scope as a networking channel. If you have checked LinkedIn off of your social media radar, you need to take a fresh look at the platform now!
Directory:
> Expert Articles > Expert Articles
Date: 2012-04-04
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Google Shares 5 Common SEO Mistakes to Avoid
Want some SEO advice direct from the experts? Of course you do, who wouldn't.
Well, Google is here to share their pick of the 5 most common SEO mistakes you should avoid. Oh and it seems Mr Google, Matt Cutts, might have a bit of competition in the video advice caper at the moment in the form of Maile Ohye, Google's Developer Programs Tech Lead.
Directory:
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Date: 2012-04-02
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SEO Advice From The Experts
Want some SEO advice direct from the experts? Of course you do, who wouldn't.
Well, Google is here to share their pick of the 5 most common SEO mistakes you should avoid. Oh and it seems Mr Google, Matt Cutts, might have a bit of competition in the video advice caper at the moment in the form of Maile Ohye, Google's Developer Programs Tech Lead.
Directory:
> Expert Articles > Expert Articles
Date: 2012-04-02
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