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Writing White Papers for the Internet Age, Part 1: Overview
The "Internet Age" is old news. Many are aware of the fact that we have transitioned into a new time, but few understand its impact. People read content in new ways and their attention is a lot less. Before looking at how to write specific sections of white papers, let's make some key observations on how to write in this new era.
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Date: 2011-09-30
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Wall Street Programmers
Wall Street's crew of programmers for high-frequency trading (HFT) software are the top of the food chain among C programmers. What exactly does it take to be a Wall Street programmer? Is C going to continue to be the language of choice? Let's find out.
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Date: 2011-09-29
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Free Tools to Determine Page Load Speed
Remember the days when we all utilized dial up Internet? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today's technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service's speed is very important.
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Date: 2011-09-29
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Determine Page Load Speed With These Tools
Remember the days when we all utilized dial up Internet? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today's technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service's speed is very important.
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Date: 2011-09-29
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Results Of A Reader Tablet Survey
A while back we asked our users and followers of @GISuser to answer a few questions about their use or planned use of a Tablet computer. The following is a snippet / summary of some of the responses. OF a sampling of fewer than 100 readers we found the following:
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Date: 2011-09-28
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5 Tips on Using Google Analytics More Effectively
There is a free tool that Google provides called Google Analytics. Google will give you code to copy and paste in your website. When you enter the code, Google will then give you details on your website and it will break down all of the important parts of it. The program will track your site data and provide you with summaries for important visitor details you will want to be study. You can track geographic data, gender, age, IP addresses etc.
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Date: 2011-09-27
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Effective Google Analytics Tips
There is a free tool that Google provides called Google Analytics. Google will give you code to copy and paste in your website. When you enter the code, Google will then give you details on your website and it will break down all of the important parts of it. The program will track your site data and provide you with summaries for important visitor details you will want to be study. You can track geographic data, gender, age, IP addresses etc.
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Date: 2011-09-27
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Facebook Marketing For Non Profits
In continuation of our Facebook Marketing series, here is part 3. You can also check Part 1: Beginner's Guide To Facebook Marketing! and Part 2: Facebook Marketing Tips For Small Businesses!. As a non-profit organization or an event or a cause you must harness the exposure you can get from Facebook. What better platform for a social cause to promote itself than a social networking site! Facebook has the resources and the potential to make your promotional campaign go viral. If you have not yet explored the power of a 750 million user base platform, then your cause is probably losing out on a substantial amount of donations or followers.
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Date: 2011-09-23
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How To Use A 301 Redirect
301 redirect is the answer to the frantic prayers sent by webmasters, when they were faced with the task of redirecting traffic from an old web page to a new one. 301 redirect is the not only the easiest, most efficient method for web page redirection, but it also preserves your search engine rankings for the page in question. The engines interpret the code "301" as "moved permanently". According to Google, "If you need to change the URL of a page as it is shown in search engine results, we recommended that you use a server-side 301 redirect instead."
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Date: 2011-09-22
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What Google Says About 301 Redirects
301 redirect is the answer to the frantic prayers sent by webmasters, when they were faced with the task of redirecting traffic from an old web page to a new one. 301 redirect is the not only the easiest, most efficient method for web page redirection, but it also preserves your search engine rankings for the page in question. The engines interpret the code "301" as "moved permanently". According to Google, "If you need to change the URL of a page as it is shown in search engine results, we recommended that you use a server-side 301 redirect instead."
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Date: 2011-09-22
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Windows 8 and Linux
Although linux has been more of a competitor for Windows in the last decade or so, it has still been very clear who was on top. However, it now seems that Microsoft has been looking down
from the top and taking notes from its little open source friend.
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Date: 2011-09-21
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Google Introduces New Pagination Options
The use of the rel="canonical" attribute in conjunction with pagination has always been a topic of active discussion among webmasters. The multiple issues that webmasters faced with pagination was taken up by Google and they have introduced two new things.
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Date: 2011-09-19
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How the Social Enterprise Defines the 21st Century Workplace – Moving To The Edge
This is not the first, nor the second time, and I am sure there will be a third time, and many more!, at some point, that I have either heard or read about something that I would think would make pretty upset all of those folks who work on the Internet or with technology in general. Yes, I am referring to the so-called Knowledge Web Workers. Specially, those folks who have made the Social Web their new home. Indeed, in a rather thought-provoking, but very inspiring, article, Douglas Rushkoff comes to question whether we are witnessing the end of jobs as we have known them for centuries and whether we are pretty much experiencing the birth of a unknown need, till now, of a renewed model of jobs. In Are Jobs Obsolete? Douglas keeps questioning whether technology (And the (Social) Web) are part of the main problem we have been having over the last few years in the jobs market with having less and less of them. In a way, not his words, but mine, plenty of folks feel one of the culprits why the jobs market is not recovering fast enough is because of Enterprise 2.0. Or the Social Enterprise.
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Date: 2011-09-19
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Symform Now Offers Unlimited Cloud Storage
Symform, a player in the crowded cloud storage market, announced a new pricing plan offering unlimited cloud storage for $100 a year or $10 a month. The new lower pricing should save customers on their first terabyte of data stored and even more when multiple terabytes of data are being stored.
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Date: 2011-09-19
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Panda Proofing Your Content
The Panda became the center of discussion for the panelists at SMX New York 2011. In the session titled- Panda Proofing Your Content- thought and tips were shared on applying Panda prevention techniques in actual practices. The panelists included-
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Date: 2011-09-16
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SMX East: Panda Proofing Your Content
The Panda became the center of discussion for the panelists at SMX New York 2011. In the session titled- Panda Proofing Your Content- thought and tips were shared on applying Panda prevention techniques in actual practices. The panelists included-
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Date: 2011-09-16
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Pardot Stays Focused on Small and Mid-Size Clients
I caught up last week with Pardot co-founder and Chief Operating Office Adam Blitzer. It had been over a year since I'd had a serious briefing from Pardot, although we do keep in touch and I have current information on them in my VEST report on industry vendors. Pardot is funny that way: with nearly 700 clients, they're arguably the third-largest B2B marketing automation vendor and have a broad industry presence, but their formal marketing is relatively quiet. For example, their Web site lists eight press releases during 2011, compared with 46 for Eloqua and 30 for Marketo.
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Date: 2011-09-15
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Cloud Computing in Education
I was up late last night talking to some of my very old contracting buddies from a long time in my past. We were talking about the adoption of cloud computing in the enterprise, and the influence that is having on the ability to hire employees who really get cloud computing, virtualization, security, cryptography, and a ton of other things that you can do on someone else's hardware and disk images.
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Date: 2011-09-13
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Do We Need Defined Work Hours?
Last week I asked if you were engaged in your work? Another post-Labor question is whether your job should have defined hours. This is the question asked by Mathew Ingram at Gigaom. Many people already do not have defined hours and I am one. However, I do not think there is a blanket answer. For example, many customer facing service jobs require either constant coverage or coverage during defined hours so the staff proving this coverage needs to be scheduled and coordinated. In addition, work that requires synchronous teamwork such as factory production lines need coordinated schedules.
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Date: 2011-09-13
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How to Create Search Engine Friendly Navigation
It's a constant battle. You want great usability for your website, but at the same time, you have to consider the needs of the search engine robots. Sometimes prepping a site for search engines can seem limiting on the usability side. But there is a way to "have your cake and eat it too," especially when it comes to creating navigation on your website. Avoid the Javascript and turn to Cascading Style Sheets (CSS) instead!
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Date: 2011-09-12
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Creating SEO Friendly Navigation On Your Website
It's a constant battle. You want great usability for your website, but at the same time, you have to consider the needs of the search engine robots. Sometimes prepping a site for search engines can seem limiting on the usability side. But there is a way to "have your cake and eat it too," especially when it comes to creating navigation on your website. Avoid the Javascript and turn to Cascading Style Sheets (CSS) instead!
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Date: 2011-09-12
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Improving Marketing Automation Through Website Personalization
The writing is on the wall; email as we know it is dead! We hear this mantra over and over, as social media grows in popularity and the marketing landscape continues to change. But it's not true. Meanwhile what is true, the $3.2 billion market driven by marketing automation is increasing 15% each year, challenging social media for the title of "next big thing."
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Date: 2011-09-12
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The DigiNotar CA Compromise Threatens Web Security
The internet has relied on Secure Socket Layer (SSL) certificates to validate the authenticity of websites. Last month at least 531 certificates signed by the Dutch Certificate Authority (CA) DigiNotar were false. The response has been immediate and intense: Microsoft and Firefox have issued updates to exempt all DigiNotar certificates. Not as significant, but important, was the release of Apache 2.2.20 which fixed a DoS vulnerability.
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Date: 2011-09-09
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How To Rank Higher In Bing
In a recent interview by Eric Enge, Bing's Sr. Product Manager, Duane Forrester highlighted important pointers on how your website and pages can rank high in Bing's search results "in my view the priorities for websites are content, social media and link building, in that order."
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Date: 2011-09-09
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Tips On How To Improve Rank In Bing
In a recent interview by Eric Enge, Bing's Sr. Product Manager, Duane Forrester highlighted important pointers on how your website and pages can rank high in Bing's search results "in my view the priorities for websites are content, social media and link building, in that order."
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Date: 2011-09-09
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Little Known Linux Distro Offers Extreme Customizability
Recently, an update for Bodhi Linux was released, offering one of the most aesthetically pleasing releases out there. For those of you who don't know much about Bodhi, it is a very young distro thats main selling points are, according to their site, "User Choice and a Minimal Environment." Bodhi comes with significantly fewer pre-installed applications than the current release of Ubuntu (11.04), and therefore is a much smaller install.
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Date: 2011-09-09
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Windows XP Celebrates Ten Successful Years
A few weeks ago on August 24th, 2011, the well-known and still widely used operating system of Windows XP (short for eXPerience) celebrated its 10-year anniversary. According to Engadget, Windows XP is still widely used among consumers and businesses alike, and it is also a common choice of operating systems for computers that are being released today. Engadget also states that this distribution from Microsoft still holds 74 percent of the workplace marketshare.
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Date: 2011-09-08
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How To Use Bing Webmaster Tools Guide
Bing's Webmaster Tools can be the most effective tool in a Webmaster's kit. You must submit your site to the Bing Webmaster Control Panel and get access to detailed reports about Bing search engine Robots, Crawl status, Error links, indexed pages, Back links and much more. Everything you wanted to know about your site in reference to the Bing crawlers, is in that report.
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Date: 2011-09-08
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The Best Cheat Sheets for Linux Users 2011
Most Linux users are power users. That is changing somewhat with the changes some distros are making to appeal more to the everyday user, but the fact remains that the Linux community is geared towards being able to do an infinite loop in 5 seconds. Below are the best cheat sheets on six core areas that many Linux users work in: bash, networking, regex, Vim, LAMP, and LaTeX.
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Date: 2011-09-07
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The Social Enterprise – Welcome to the Era of Intrapreneurship
There is probably very little doubt out there still about the huge potential, and impact, that Social Networking has been having within the corporate world over the last few years, to the point where a few folks have ventured into suggesting that we are witnessing the tipping point of how we are redefining the Future of the Workplace itself, something that has become, over time, one of my favourite topics as of late and which has finally triggered a thought that's been lingering in my mind for a quite a bit already: from now onwards I'll stop talking about Social Business (And leave it down to those folks who coined it first, for our own social good) and, instead, move on with "The Social Enterprise". And, more specifically, I would like to welcome you all to The Era of Intrapreneurship!
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Date: 2011-09-07
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Let Google Know Where You Are Located
I imagine that most of us have been here before, fervently searching through a site to make sure it is in fact the same local company you are looking for. You are not sure though because none of the site content speaks to your locale. So, you have to go as far us finding the contact us page in hope that you will find an address or phone number with a familiar area code.
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Date: 2011-09-07
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Never Make A Search Engine Have To Hunt For Your Business
I imagine that most of us have been here before, fervently searching through a site to make sure it is in fact the same local company you are looking for. You are not sure though because none of the site content speaks to your locale. So, you have to go as far us finding the contact us page in hope that you will find an address or phone number with a familiar area code.
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Date: 2011-09-07
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Using Gmail as a Simple CRM Tool
CRM systems are great and powerful marketing workhorses capable of funneling leads into campaigns, automating nurturing routines, tracking conversion metrics and interfacing with ordering and accounting systems to create a complete sales machine, but sometimes you just need to keep track of who you contacted and when.
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Date: 2011-09-06
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Facebook Feature: Customize Your Business Page Status Updates
For local business, international or state-specific companies, this post will explain how to customize your Business Facebook Page status updates to your local markets. International companies can use some of the targeting explained - like language options, to appeal to the proper customers at the right time. Later in the post there are also some general best practices for getting the most out of your link sharing on Facebook - so stick around.
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Date: 2011-09-01
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Google+ Tips - Building Your Brand
It is the era of social and Google+ is the latest entry in the arena. This attempt at social networking by Google seems to be working as in a month only the user base shot up to 25 million. So, it has potential and if you want to mark your presence on Google+, then you will have to keep certain branding tips in mind.
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Date: 2011-09-01
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How Google+ Can Impact Your Brand
It is the era of social and Google+ is the latest entry in the arena. This attempt at social networking by Google seems to be working as in a month only the user base shot up to 25 million. So, it has potential and if you want to mark your presence on Google+, then you will have to keep certain branding tips in mind.
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Date: 2011-09-01
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DDoS Attacks and the Role of ISPs
DDoS attacks have been making news as of late--from Sony PSN to the FBI. Many of the attacks, such as those performed by the groups Anonymous and LulzSec among many other individuals, are done entirely out of ideology, such as the attacks on PayPal, MasterCard, and Visa last year in defense of WikiLeaks. In a global survey taken by McAfee, "[e]ighty percent of respondents have faced a large-scale denial of service attack (DDoS), and a quarter reported daily or weekly DDoS attacks." Although small DDoS and general DoS attacks can be handled by competent IT staff, large scale threats bid the assistance of ISPs.
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Date: 2011-09-01
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