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Increase Your Social Networking By Adding Like Buttons To Your Site
Faceboook has recently introduced the "Universal Like Button" at the F8 Developer Conference. So what does this "Like" button do? Visitors to web sites can thumbs-up individual pages with one click and publish that to Facebook.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-30
 
Marketing Strategies Need To Be Grounded With Customer Care
Earlier this week I had the chance to present at one of the largest annual meetings of customer care professionals in the world, the SOCAP International Symposium. SOCAP stands for the Society of Customer Care Professionals, and among other things, its members include the folks in charge of running call centers, managing customer response teams and sometimes branching into running loyalty programs as well.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-30
 
Adding Real Communication Between Marketing And Customer Care
Earlier this week I had the chance to present at one of the largest annual meetings of customer care professionals in the world, the SOCAP International Symposium. SOCAP stands for the Society of Customer Care Professionals, and among other things, its members include the folks in charge of running call centers, managing customer response teams and sometimes branching into running loyalty programs as well.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-30
 
Buying The Best CRM System For Your Business
Here are several excerpts from an article by Patrick Gray, President of Prevoyance Group, Four tis for buying "big" software:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Facebook Adds Pandora And Raises Flags On Privacy
If the end of privacy is so evil, so awful, so unthinkable, then why am I liking the new Pandora so much? See, in the past three days since Facebook announced major new changes to its social contract with all of us, I've been able to study my friends' personal musical tastes in a way I couldn't just four days ago.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Does The iPad Really Have IT Power?
Now that the iPad's been out for a bit, I thought I'd share a few quick takes on my experience with it now that the novelty is wearing off.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Using Off-Site Link Building To Boost Your SEO
In Search Engine Optimization, things that are happening OFF of your site can be just as important (if not more so) than things happening ON your website. As I've said before, there are many things that go into an SEO campaign. However, most campaigns boil down to two areas - "Off-Site SEO" and "On-Site SEO".
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Building The Best Linking Strategy For Your Site
In Search Engine Optimization, things that are happening OFF of your site can be just as important (if not more so) than things happening ON your website. As I've said before, there are many things that go into an SEO campaign. However, most campaigns boil down to two areas - "Off-Site SEO" and "On-Site SEO".
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Rogue San Fran Sysadmin Found Guilty
The system administrator who made national headlines after locking the city of San Francisco out of its own network has been found guilty of computer tampering. Terry Childs now faces the possibility of a five-year prison sentence, with sentencing scheduled to occur on June 14th.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-29
 
Using A Press Release To Promote Your White Paper
If you are considering writing a white paper you may want to think about using a press release to promote it.
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Date: 2010-04-29
 
SonicWALL Launches Email Security Tool For VARs
Network security firm SonicWALL, has introduced its SonicWALL Email Security Virtual Appliance aimed at protecting mid-to-large enterprises and managed service providers.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
Ensuring Ubuntu Is Available To Everyone
Recently MuleSource partnered with Canonical to improve Tomcat packaging for Ubuntu and Debian. The Tomcat's expert Jason Britain, newly hired at MuleSource,  made clear what are MuleSource's contributions to Tomcat and I asked to Matt Asay more about what Canonical brings to this partnership, and to Jono Bacon more about Ubuntu's community.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
Wubi Developer Discusses How It Started
Wubi, the famous Windows Ubuntu installer, is probably one of the reasons why Ubuntu is the most popular Linux desktop distro, at least among Windows users. Agostino Russo - original author and ‘inventor' of Wubi - told me more about how everything was started from a blueprint.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
How To create Good Site Content
I suspect that the title of this post creates different reactions amongst different groups. I also suspect that none of the reactions include, "I agree wholeheartedly!" Why does the specter of creating content set off service providers, agency clients, and businesses flying solo, making them more than a little squirrel-y?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
Developing Great Content For Your Site
I suspect that the title of this post creates different reactions amongst different groups. I also suspect that none of the reactions include, "I agree wholeheartedly!" Why does the specter of creating content set off service providers, agency clients, and businesses flying solo, making them more than a little squirrel-y?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
Tips For Choosing A Business Mentor
While mentoring is common in large corporations, most entrepreneurs don't have a source of advice to bounce ideas off of. Successful small business owners are often ones who have learned from those who have gone before them. SCORE "Counselors to America's Small Business" offers these steps for choosing a mentor who will best fit your business goals and give you helpful answers to your business questions.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-28
 
How To Work Around Google Penalties
Last Friday, in his weekly whiteboard Friday, Rand Fishkin discussed how to get around Google penalties.
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Date: 2010-04-28
 
How To Make Sense Out Of Real-time Data
Jeff Jonas of IBM had a great post on Some Organizations Will Be Smarter-er Than Others recently in which he discussed his "obsession with real-time sensemaking systems". Now I like the phrase and, in the context of real-life, it is clear what it means. But for a business, what does it mean?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-27
 
Changing Your Title Tags Often Will Seriously Hurt Your Ranking
I blogged about this nearly 3 years ago, but some people didn't believe me back then, and I imagine there are still plenty of skeptics now. Go ahead and give it a try, then talk to me after you've tested it on your own website.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-27
 
Changing Your Site's Title Tags Often Will Decrease Site Ranking
I blogged about this nearly 3 years ago, but some people didn't believe me back then, and I imagine there are still plenty of skeptics now. Go ahead and give it a try, then talk to me after you've tested it on your own website.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-27
 
How Are Your Employees Using Content Management Tools?
We need more research like this. I recently read an interesting study by my friend Kate Ehrlich at IBM and her colleague Sadat Shami, It is titled, Microblogging Inside and Outside the Workplace and looks at how corporate employees use microblogging tools. This effort conducted a content analysis comparing over 5,000 posts between March and June 2009 from individuals who were using an internal IBM proprietary tool, Blue Twit, and Twitter simultaneously. Within these 5,000 plus posts, 58% were done with twitter and 42% were done with the internal tool so there is a reasonable balance for the comparison.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-27
 
Facebook Looks To Become Your Social Media Hub
Facebook revealed its plan to become center of the social web today at the F8 Developer Conference in San Fransisco, CA. They announced the Open Graph API protocol as well as the ability to integrate websites and apps on the web all within the boundaries of your social network making the platform even stronger than it currently is today.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-27
 
Is There Value In Getting Listed In Directories?
Today's post is answer to a question from Curedream:
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Date: 2010-04-26
 
Which Directory Sites Matter Most?
Today's post is answer to a question from Curedream:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-26
 
Social Media And Your Customers
Maybe what we need is a little deconstruction. At Monday's Social Fresh conference in St. Louis, I was delighted to join Sarah Evans, Jason Falls, Amber Naslund, and Zena Weist on the closing panel discussion. During the session, an audience question got me fired up (no surprise, as the Social Fresh attendees were a very smart, engaged group).
Directory: > Expert Articles > Expert Articles
Date: 2010-04-26
 
SugarCRM Introduces New User Interface
SugarCRM, a provider of open source customer relationship management software, has introduced the beta release of Sugar 6.
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Date: 2010-04-26
 
Optimizing And Organizing Your Facebook Fan Page
Last week I talked about how important a content strategy is for your fan page.  This week I'm going to take that one step further by taking a look at your current tab structure, and how to best optimize and organize the tabs that exist on your Facebook fan page.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
Creating An Optimized Facebook Fan Page Strategy
Last week I talked about how important a content strategy is for your fan page.  This week I'm going to take that one step further by taking a look at your current tab structure, and how to best optimize and organize the tabs that exist on your Facebook fan page.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
Adding Stronger Business Success With Crowdsourcing
It seems everywhere you go, there will be a person you meet who claims to be the "biggest fan" of a product or brand. You know, the guy that wears a compete 3 piece Nike suit with shoes every day, the office co-worker carrying a Starbucks into the office every day of the week and the family in my neighborhood that have 4 Volkswagen carsin their driveway.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
Adding Audio Equalizing To Your iPad
I listen to a lot of music and have thousands of CDs on my iPod and now my Apple iPad too. On the iPod - and on my PC - I can get to the "equalizer" and adjust the audio profile for small speakers, jazz, etc. On the IPad it doesn't seem like that's available any more. Did Apple just axe it in the iPad version of iTunes, Dave?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
IBM's Supply Chain Gets A Little Greener
Timed perfectly with Earth Day, IBM's procurement arm has come out with a bold effort requiring its 30,000 suppliers in 60 countries to advance their sustainability efforts.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
NetSuite And Amazon Partner On Cloud ERP
NetSuite has announced new partners for its enterprise cloud computing service, including Amazon Web Services, Genpact and Wipro.
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Date: 2010-04-23
 
More Details Emerge On ACTA
The Anti-Counterfeiting Trade Agreement (ACTA) has been one hot piece of international legislation. Late last year, I wrote about whispers that ACTA would come down hard on ISPs for internet piracy. It appears that in the latest draft released to the public, this is not the case. In fact, the draft concludes an agreement has not been reached as to what liability an ISP should have in terms of copyright infringement.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-23
 
Giving Your Blog An Extra SEO PuSH
If you have a blog or a website with a RSS (real simple syndication) feed and you haven't heard of the new PuSH protocol then I have a treat for you. A little while back, Google announced a new open source protocol quirkily called PubSubHubbub, or PuSH for short. In Google's own words PuSH is "a simple, open, server-to-server web-hook-based pubsub (publish/subscribe) protocol as an extension to Atom and RSS."
Directory: > Expert Articles > Expert Articles
Date: 2010-04-22
 
Socialcast Adds New Features To Their Enterprise Micromessaging Platform
Socialcast was one of the first enterprise microblogging providers (see 2008 post: Socialcast Brings Twitter Style Functionality into the Enterprise) and I have covered them several times since that first post (e.g., Socialcast Adds Broadcasting Capability to Enterprise Microsharing). Recently, I spoke with CEO Tim Young on the latest developments, which turned out to be quite a list.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-22
 
New Apple Rules Support Objective-C, C, C++
As anyone who's gone near an Apple store on the day a new product's released must know, there's a sizable segment of the population that more or less worships the company's products. It's interesting - and possibly rather important - that Apple has signaled its approval of Objective-C, C, and C++, then.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-22
 
Using Your Time Wisely To Network Socially
Social media isn't inexpensive, it's different expensive. In the QA portion of recent speeches, I've frequently been asked "this is great, but doesn't it seem like it will take a lot of time?" Yes. It. Will.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-22
 
Adopting Enterpise 2.0 Using Best Practices
I recently read a post, Why Best Practices Don't Work for Knowledge Work, by my friend, Luis Suarez. It nicely articulated some ideas I have been thinking about for some time. Luis was, in turn, inspired by a post from Oscar Berg, Forget about copying best practices. Luis noted that he has been blogging about knowledge management for seven years and has yet to write a post on KM best practices. He writes, "'Best Practices' are the worst thing you can apply to any kind of knowledge work. Any kind. Social Computing is no different."
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Date: 2010-04-22
 
GM Is Paying Off Government Loans Ahead Of Schedule
The buzzword in 2009 was 'bailout'. You couldn't turn a TV on without someone uttering the word. One of the controversial bailout topics was for the auto industry. Two of the Big Three American auto companies were in desperate need of funds, General Motors and Chrysler. A Washington Post poll found that only 41% of Americans supported the auto bailout. The final amount of bailout funds afforded to the auto industry sat around $130 billion.
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Date: 2010-04-22
 
How To Initially Set Up Your Website
All right beginners pay attention and I'll instruct you "How To Set Up A Web Page Free"!!! There are a lot of sites out there that make you believe that they are going to give you free website or free web addresses or free something or the other.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-21
 
Setting Up Your Site For The First Time
All right beginners pay attention and I'll instruct you "How To Set Up A Web Page Free"!!! There are a lot of sites out there that make you believe that they are going to give you free website or free web addresses or free something or the other.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-21
 
Synaptics Gesture Suite released for Linux
Synaptics, a global human interface device developer, has created the first multi-touch package for Linux. The Synaptics Gesture Suite (SGS), which has been running on Windows-based devices, has been released to the Linux community (SGS-L). What does this mean for Linux users?
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Date: 2010-04-21
 
Oracle Pledges To Up Investment In MySQL
An organization with a market cap in the neighborhood of $130 billion will soon be taking a renewed interest in MySQL. The chief corporate architect of Oracle, Edward Screven, has indeed indicated that Oracle will be helping MySQL in all sorts of ways.
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Date: 2010-04-20
 
Fork Bomb Protection
The fork command is a vital part of the Unix shell environment. It works by creating a new thread, called the child, which is identical to the original (parent) thread. From there the new thread will execute the command called by the user, while the shell can either wait for that execution to finish, or can continue on.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
Apple Adds Even More Stipulations To App Development
It appears that, according to the new developer agreement, iPhone and iPad developers cannot use any 3rd party analytics application to collect any kind of iPhone or iPad usage data.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
Be Aware Of Social Media Risks
Ning has written that they will be announcing the details of their new plans on the 4 May 2010. They comment that For Ning users of their free service who choose to move to another service, we will offer a migration path and time to make that change and that they will continue to allow free trials and test networks on the Ning Platform.
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Date: 2010-04-20
 
Perl 5.12.0 Released
A new version of Perl has arrived, and it should prove deserving of a very warm welcome. Perl 5.12.0 was a long time coming, and it represents a significantly more advanced offering than what was available before this release.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
Testing Your SEO With The Google Report Card
How a search engine does self analysis. A while back Google did a self analysis from an SEO perspective and Matt (Cutts) even did a session on it during a recent SMX session, (video at the end). I thought it might be an interesting excercise to actually go through it, point by point, to see what exactly they were considering important elements. It bears noting that they obviously aren't giving away the farm here, nor is this a Google how-to for SEO.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
Using The Google Report Card To Test Your SEO
How a search engine does self analysis. A while back Google did a self analysis from an SEO perspective and Matt (Cutts) even did a session on it during a recent SMX session, (video at the end). I thought it might be an interesting excercise to actually go through it, point by point, to see what exactly they were considering important elements. It bears noting that they obviously aren't giving away the farm here, nor is this a Google how-to for SEO.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
Companies Not Including Energy Use In IT Budgets
Companies recognize energy as a significant cost, but more than half fail to account for energy costs when developing IT budgets, according to a new survey commissioned by Avanade.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-20
 
How To retain Your SEO Equity During A Re-Launch
This article comes on the heels of a few website redesigns and relaunches that the SEO team and I have had to work through over here at People To My Site. People (namely me) and companies are always redesigning their websites, and while some really do it right there is always the potential for it to get really screwed up from an SEO perspective - which happens more than I care to admit.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-19
 
SEOing Your Site During A Re-Launch
This article comes on the heels of a few website redesigns and relaunches that the SEO team and I have had to work through over here at People To My Site. People (namely me) and companies are always redesigning their websites, and while some really do it right there is always the potential for it to get really screwed up from an SEO perspective - which happens more than I care to admit.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-19
 
Addressing The Security Risks Involved With Social Computing
If you have been exposed to Social Computing within the enterprise for a little while now I bet most of you folks out there would probably be able to identify one or two of the main issues that every single corporation has got with regards to the wider adoption of social software tools, both inside and outside of the firewall. Those two issues are actually privacy and security. Oh, and perhaps risk management, too!
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Date: 2010-04-19
 
Creating A Customer Relationship Strategy With Long-term Success
Here are several excerpts from an article about a new Gartner report, Three Steps to Create a Successful CRM Strategy, which is available for purchase on the Gartner website:
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Date: 2010-04-19
 
Examining Seagate's Plan To Preload Hard Drives With Movies
If you're someone who has a ton of media on their computer, you undoubtedly have a second drive where you keep excess content. While this concept is par for course with the tech community, many casual computer users probably don't even think of having a second drive. Much less a portable one. With Seagate's latestdecision to partner with Paramount Pictures to preload movies onto FreeAgent Go's, I think they're trying to appeal to that casual market.
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Date: 2010-04-19
 
Why Are You Really Optimizing Your Site?
The very name "Search Engine Optimization" would seem to answer the question of who marketers are optimizing their site for. All the great advice you get about getting your pages indexed and finding which keywords are used in the search engines and optimizing your content to be found by the search engines--it's all search engines all the time. Or is it? At some point, you need to ask yourself why you are doing all of this.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-16
 
Understanding The Content That Your Customers Are Looking For
The very name "Search Engine Optimization" would seem to answer the question of who marketers are optimizing their site for. All the great advice you get about getting your pages indexed and finding which keywords are used in the search engines and optimizing your content to be found by the search engines--it's all search engines all the time. Or is it? At some point, you need to ask yourself why you are doing all of this.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-16
 
CompTIA Launches New VAR Package
Information technology trade association, CompTIA, has introduced a new membership package for value-added resellers (VARs) that gives them access to major industry research, education, skilling programs, and network opportunities, starting at $20 per month.
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Date: 2010-04-16
 
How To Save Your PC From Memory Loss
This has been bothering me for quite some time, and noone else has been able to give me a good answer: How do you retrieve RAM lost to memory leaks? I have one gig of RAM my computer, but I can only use 550MB of it... I just recently got into programming, and I am sure that memory leaks are the cause of this RAM loss. Is there a program I can use, is my RAM now useless, or did I miss something?
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Date: 2010-04-15
 
Testing Your Site For Google's New Speed Ranking Factor
The Google Webmaster blog has officially stated that page load time is now a factor in Google's ranking algorithm. Even though they state that page load time only affects less than 1% of queries, this is still 1% of 100+ billion searches a month. Below are a few tools to help you test your site's page load time more effectively.
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Date: 2010-04-15
 
Testing Your Website's Page Loading Speed
The Google Webmaster blog has officially stated that page load time is now a factor in Google's ranking algorithm. Even though they state that page load time only affects less than 1% of queries, this is still 1% of 100+ billion searches a month. Below are a few tools to help you test your site's page load time more effectively.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-15
 
Tailoring Your White Paper For Your Followers
The goal of your white paper should be to create a following and start conversations that include you. Do you know your followers well enough to do that? Colleague John Bromhead is fond of saying,"Marketing is the process of starting a conversation."
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Date: 2010-04-15
 
Should CTOs Care About OIN Licensing?
Open Invention Network, the intellectual property company aimed at protecting an ecosystem around Linux, announced an increase in licensing program in 2010 first quarter.
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Date: 2010-04-15
 
iPad Apps Prove Useful To System Administrators
Apple didn't really hold back when promoting the iPad; the company went so far as to call the device "magical and revolutionary" in a press release - twice. It would make sense, then, if the iPad could meet all sorts of needs, and it can indeed help system administrators in more than a single way.
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Date: 2010-04-15
 
Worldwide IT Spending To Grow 5.3% In 2010
Global IT spending is forecast to reach $3.4 trillion in 2010, a 5.3 percent increase from IT spending of $3.2 trillion in 2009, according to the latest report from Gartner.
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Date: 2010-04-15
 
How To Keep Track Of Your Website Downtime
With Google's announcement of site speed now playing a hand in search engine ranking, many webmasters will no doubt be taking a look at their websites speed performance. But lets take a step back… although your site may rank well in the SERP's, this is pretty useless if your website is down at any time and your searchers can't get access to it.
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Date: 2010-04-14
 
Using Monitoring Tools To Track Your Site's Current Status
With Google's announcement of site speed now playing a hand in search engine ranking, many webmasters will no doubt be taking a look at their websites speed performance. But lets take a step back… although your site may rank well in the SERP's, this is pretty useless if your website is down at any time and your searchers can't get access to it.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-14
 
Google Makes Site Speed An Official Ranking Factor
It may have taken a few months to implement, but Google have kept their word and made site speed an official ranking factor in Google algorithm.
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Date: 2010-04-14
 
Driving Traffic To Your Business With YouTube Videos
Even though most of our SEO advice relates to getting traffic to your own website, you can still make sure your message gets out to the general public via YouTube. YouTube videos can be optimized so their titles show up in search engine results for popular topics, or specialized niche issues.
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Date: 2010-04-14
 
MeeGo Project Wins More Support
The MeeGo Project, which aims to make a single Linux-based, open source software platform out of separate Intel and Nokia projects, has gained a whole lot of supporters. A whopping 27, in fact, and there are some rather important companies among them.
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Date: 2010-04-14
 
Getting What You Paid For With Cheap SEO
A few months ago I bid on an SEO project for a local contractor in the Seattle area. We had agreed on some terms and planned on moving forward. He seemed committed to the project, but for whatever reason I never heard from him again. I followed up a few times but then wrote it off as a dead lead.
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Date: 2010-04-13
 
How Blackhat SEO Will Hurt Your Long-term Ranking
A few months ago I bid on an SEO project for a local contractor in the Seattle area. We had agreed on some terms and planned on moving forward. He seemed committed to the project, but for whatever reason I never heard from him again. I followed up a few times but then wrote it off as a dead lead.
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Date: 2010-04-13
 
What Makes Gmail A Great Service?
Have you tried the free email service - Gmail - from Google? It's been around for a while now and is an app that can help you control your in box. I love Gmail. For one thing, it exists in the cloud so you can get to it from anywhere which is important to me. You're not dependent on a single computer to have access to your important email.
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Date: 2010-04-13
 
Understanding The Truth About Website Domainers
Firstly, I think domainers are geniuses. They are the only group of people that I know that can work as little as they do, and make as much as they do. Top level domainers are the TRUE optimizers, and saw the biggest gapping hole in the economics of the web ever created, and are now driving trucks of money through it.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-12
 
Top level domainers are the TRUE optimizers
Firstly, I think domainers are geniuses. They are the only group of people that I know that can work as little as they do, and make as much as they do. Top level domainers are the TRUE optimizers, and saw the biggest gapping hole in the economics of the web ever created, and are now driving trucks of money through it.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-12
 
The Importance Of Good Business Agility
Johan den Haan had a great post on Business Agility through Model Driven Development in which he had 3 things important to driving business agility:
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Date: 2010-04-12
 
Will Content Management Depend On Content Mills In The Future?
Aaron's discussed content mills in his interview with Tedster yesterday. What is a content mill? A content mill is a site that publishes cheap content. The content is either user-contributed, paid, or a mix of the two.
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Date: 2010-04-12
 
Microsoft Introduces CRM For Nonprofits
Microsoft has introduced its Dynamics CRM for nonprofits and nongovernmental organizations.
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Date: 2010-04-12
 
Making Sure That Special Offers Don't Backfire
Every day, millions of people throw out envelopes and click away from commercials that flaunt the word "free" simply because they know there's a catch. So when businesses make a special offer (whether it relates to free stuff or not), they should be very careful to make sure that there aren't too many obstacles associated with it.
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Date: 2010-04-12
 
How To Start Optimizing Your Site
Attempting to implement SEO on your website can be a fairly murky process for many webmasters. An even murkier question, "Where do you start?" If you've never implemented SEO on your website before, it can be a little overwhelming, and there is much you need to do.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-09
 
Do YOur Research Before Optimizing Your Site
Attempting to implement SEO on your website can be a fairly murky process for many webmasters. An even murkier question, "Where do you start?" If you've never implemented SEO on your website before, it can be a little overwhelming, and there is much you need to do.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-09
 
Tablet PC: How Far We Have Come
Few people remember that I sold Tablet PCs for NEC (here's some details on that early thin tablet). We had a Tablet back in 2002 that:
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Date: 2010-04-09
 
Promote Relevant And Useful Content To Gain Blog Awareness
TopRank's recent Blogging and SEO survey of in-house, agency and independent marketing, advertising and PR professionals revealed that 95% of respondents incorporate blogs as part of their online marketing mix. Nearly 88% have successfully increased measurable SEO objectives as a direct result of blogging.
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Date: 2010-04-09
 
Usharesoft Talks Open Source Strategy In The Cloud
Open source cloud is getting hype, and looking at the different slices of the "burger cloud" among SaaS cloud providers I happened to step into UShareSoft, a French company based in Grenoble providing an appliance factory to design, build and deploy software appliances in virtual and cloud environments.
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Date: 2010-04-09
 
TraceLink Launches New SCM Software
TraceLink has introduced its "Predictable Supply Suite" software aimed at allowing virtual production teams to accelerate outsourced production and improve lifecycle visibility by creating a secure business cloud.
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Date: 2010-04-09
 
Knowledge Management Is The Gatekeeper To Re-Humanizing Your Company
Last Friday, my good friend, the always enlightening Euan Semple, posted one of those very thought provoking blog posts that one cannot ignore, just like that. Under the title Being Human he shared a few insights around the abstract that he submitted for the wonderful Social Business Edge conference event that will be taking place in New York in a couple of weeks and where he will be one of the many talented speakers.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
Fine Tuning Your PPC Campaign With Impressions Data
Head keywords, click through rates, ad testing and query mining, all of these are monitored or performed on a daily basis by paid search account managers. But often time is spent on areas of your account where this is not as much opportunity as others. So how do you judge where you should be spending your time improving quality score or performing ad testing?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
Increasing Your Impression Share By A Higher Amount
Head keywords, click through rates, ad testing and query mining, all of these are monitored or performed on a daily basis by paid search account managers. But often time is spent on areas of your account where this is not as much opportunity as others. So how do you judge where you should be spending your time improving quality score or performing ad testing?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
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Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
Pistachio Consulting Releases Full Updates To Their Microsharing Tools
Pistachio Consulting published one of the first comprehensive surveys of the enterprise microsharing tools market in fall 2008 and I covered it here (see Pistachio Consulting's Enterprise Microsharing Tools Comparison). This report is still available for free on their site. That report was based, in part, on a 15-question survey that they invited the tool providers to complete about their products. They verified the information and, in many cases, conducted follow-up interviews.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
Learning To Speak To Clients On An Emotional Level
Good copywriting does more than just explain the details of a website's products or services. Copywriting that sells has to come off as more than informative. It needs to speak to a person on an emotional level, giving them hope while getting the point across fast. It also needs to compel a person to take action.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
C Returns To Top Of Tiobe Index
C fans, your time has come (again). After four arguably long years, the C programming language has made it back to the top of the Tiobe Programming Language index, scoring the number one spot for April of 2010.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-08
 
Why Do Investors Love The iPad?
The hype is incredible. In fact, if you were to wonder where on the hype cycle the iPad might appear on launch day today, I reckon it's right at the peak of inflated expectations.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-07
 
Staying Consistent With Your Social Media Outlets
This is the best ad I've seen in months. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-07
 
Adding Consistency And Leverage To Your Social Media Strategy
This is the best ad I've seen in months. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-07
 
Lawson CEO Releases ERP SaaS After Bold Statements
Do you remember this article in 2008 when Lawson CEO Harry Debes made a bold prediction that the SaaS market would collapse in 2 years?  He also made some classic quotes that he most likely regrets like these:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-07
 
Linux Foundation Gains Several New Members
It's been a busy week for the Linux Foundation. The organization's gotten not one, not two, but an impressive three new members since Sunday, with a pair of them actually making yesterday quite memorable by joining then.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-07
 
How To Auto-detect That Someone Is On An iPad Web Browser
I'm working on my Web site and now that the Apple iPad is out, I'd like to customize my greeting for people using that device. How can I auto-detect that they're on an iPad?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Auto-detecting An iPad Web Browser
I'm working on my Web site and now that the Apple iPad is out, I'd like to customize my greeting for people using that device. How can I auto-detect that they're on an iPad?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Are You Double Checking Your Marketing Copy?
Have you ever seen a sign or received mail that includes an error in spelling or word usage?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Natural User Interfaces Becoming A Mainstream IT Requirement
With the iPad's imminent release and growing adoption of touchscreen smartphones, it's only a matter of time before natural user interfaces become a mainstream IT requirement.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Using The Keynote App To Copy Presentations To Your iPad
Now that I have an Apple iPad, I want to use it to show customers presentations on our products and services. The presentations are built in Keynote and I bought Keynote for my iPad, but for the life of me, I can't figure out how to copy the darn Keynote presentations onto the iPad! Is there some app I need to get or something?
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Free Press Wants Windstream Investigated For Unwanted Re-directs
With the battle of net neutrality raging on, stories such as the 'Free Press calling on FFC to Investigate Windstream's Search Practicies' doesn't do the service providers any favors. Windstream is a decently sized ISP who has been accused of routing Firefox's search bar to a Windstream endorsed search result screen. Now, Free Press wants the FCC to begin an investigation into the matter.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
McAfee Partners With Riverbed On Enterprise Security
McAfee and IT firm Riverbed Technology have announced a partnership that delivers a comprehensive security and wide area network (WAN) optimization solution for organizations with remote offices.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-06
 
Building Solid Relationships With Your Customers
Here are several excerpts from a post by Ariel Maayan, the director of professional services at Kampyle, Customer Feedback And The Building of Solid Relationships:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-05
 
How To Apply SEO Changes To Your Site
Implementing SEO changes can be one of the toughest parts of any search engine optimization project. Admittedly, it takes a lot of time and energy to come up with the right keywords, choose the right themes for pages, and write content, but in many cases the biggest challenge involves getting the optimization onto the site itself.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-05
 
Addressing The Implementation Challenges Of SEO
Implementing SEO changes can be one of the toughest parts of any search engine optimization project. Admittedly, it takes a lot of time and energy to come up with the right keywords, choose the right themes for pages, and write content, but in many cases the biggest challenge involves getting the optimization onto the site itself.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-05
 
Microsoft Previews Dynamics CRM
Microsoft has introduced the Community Technical Preview 3 (CTP3) for its next roll out of Microsoft Dynamics CRM.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-05
 
ZumoDrive Brings Easy Cloud Access To Mobile Devices
For Cloud users, the mobile space can be a very cold and lonely place. Considering most cloud service interfaces are used through a browser, this can present a host of problems for mobile users. That's not even taking into account if the service even allows mobile access. Enter, ZumoDrive.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-05
 
How Paid SEO Ranking Firms Work
Who is going to pay to tell people that they are good enough and their lives are fine as they are? A fundamental truth of advertising is that advertising the truth usually isn't very profitable - which is why there is lead generation, affiliate programs, public relations, negative billing options, small print, bogus medical research, and so on... ;)
Directory: > Expert Articles > Expert Articles
Date: 2010-04-02
 
BioPerl Makes Google Summer Of Code Cut
Google's annual Summer of Code is a rather big deal, bringing together excellent students from all over the world to work on open source software projects. And so it should be a big deal for the Perl community that BioPerl has been accepted into the Summer of Code 2010.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-02
 
Recognizing E-mail As The Marketing Powerhouse It Is
Arthur Hughes (author of Strategic Database Marketing) and Anna Lu of e-Dialog.com presented on predictive modeling for e-mail marketing. Arthur has been developing databases for database marketing for 30 years or so. Initially he focused on databases but found that people could not use them to make money and that led him to his focus on database marketing.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
How To Select The Best Writer For Your Whitepaper
Once you have decided on the message you want your paper to convey, fleshed out your ideal reader, and determined your paper's call to action, it's time to find someone to start writing it.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
Google Adds An Opt-out Plugin For Google Analytics
Last week I wrote about a browser plug-in that will allow people to opt-out of the Google Analytics cookie. The release of this plug-in seems to be a proactive step towards another announcement.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
The Cloud Will Test The Survivability Of Hardware And Software Firms
Randy Bias wrote a good post today discussing which vendors are leading the cloud race.  I totally agree with his assessment that pure play cloud service providers are leading the way with more innovation and speed to market for new features.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
Using Customer Feedback To Innovate Your Business
Here are several excerpts from an informative post by Hutch Carpenter, VP of Product at Spigit, 3 Models For Applying Customer Feedback to Innovation; for much more, check out the complete source article:
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
Windows XP Mode Now More Accessible To PCs
Microsoft recently announced an update to Windows XP Mode aimed at making it more accessible to PCs in small and midsize businesses who want to move to Windows 7 Professional but have applications that still require Windows XP.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
Where Does The IT Community Stand Now That Novell Owns Unix?
While Novell's ownership of Unix was confirmed by a jury earlier this week, Novell's future as an independent company, at least in its current form, is far from secure.  With the recent jury ruling, a Novell acquisition could impact Linux vendors and customers.
Directory: > Expert Articles > Expert Articles
Date: 2010-04-01
 
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