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Reinvent Your Career by Knowing You
If you've been thinking about starting a new career, you may be feeling confused as to where to start. You know you don't want to continue on your current path, but you don't exactly know what new path to take.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Is Real Time Knowledge Hurting Us In The Long-term?
Whew, OK, now that I'm off of FriendFeed and Twitter I can start talking about what I learned while I was addicted to those systems.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Free Mobile App Developers Can Now Make A Profit
How does an iPhone application developer make money when giving away a free app? Well, before today, they mostly relied on users upgrading to a version of the app with more features-and a price tag. Now they have a new beta program from Google to test.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Increasing B2B Lead Generation With Social Media
In B2B sometimes we need to remind ourselves that people don't buy from companies, they buy from people. That's why why I think social media has a lot of potential for B2B marketers and sellers. Why? Social media tactics are wonderful for building and supporting business relationships and making yourself more available to connect with your current and future customers.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Amplifying Core SEO Objectives With Social Media Tactics
Earlier this week I gave a presentation on the intersection of SEO, online PR and social media to a great mix of people (mostly agencies) at a SEMPO Arizona event. The SEO/PR/Social topic is an interesting mix due to the convergence that's been happening over the past 2-3 years and of course, because it's the essence of what we've been doing at TopRank.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Understanding The Mixture Of SEO And Social Media
Earlier this week I gave a presentation on the intersection of SEO, online PR and social media to a great mix of people (mostly agencies) at a SEMPO Arizona event. The SEO/PR/Social topic is an interesting mix due to the convergence that's been happening over the past 2-3 years and of course, because it's the essence of what we've been doing at TopRank.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
OpenOffice.org To Focus On Stability And Feature Upgrades
Sun's Thorsten Ziehm of the OpenOffice.org engineering team wrote a post titled: "Does OpenOffice.org 3.x have a general quality issue?" Unless my mind is playing tricks on me, and I'm 98.2% sure it isn't, Thorsten's post was edited between when I first read it in the morning and when I decided to blog this afternoon.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Implementing Better Search Functionality To Your CMS
It seems that that there could be a lot more done with WordPress' internal search. More results, better options, filters, or something to make the user experience better. So I started looking for options.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
SCO Group Dodges Bankruptcy By Selling Unix Biz
The SCO Group has an awful reputation; it's known for being lawsuit-happy to the point of chasing after IBM, Novell, and even AutoZone and DaimlerChrysler in the recent past. But for better or for worse, SCO has escaped bankruptcy by arranging to sell its Unix business.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
What Positioning Means For SEO Strategies
Though the term "search engine positioning" is a little more antiquated sounding than "search engine optimization," it has some interesting connotations that may bridge the gap between marketing people who are savvy about the internet and those who aren't up to speed on the ever-changing face of the search marketing world.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-30
 
Developing A Search Engine Friendly Site Design
SEO: time-intensive, ever changing, and highly misunderstood. Creating a website design that is appealing, while also search engine friendly, is one of the hardest parts about SEO web design. If you're a designer, are your designs really search friendly?
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
Developing Your Site Design With Integrated SEO
SEO: time-intensive, ever changing, and highly misunderstood. Creating a website design that is appealing, while also search engine friendly, is one of the hardest parts about SEO web design. If you're a designer, are your designs really search friendly?
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
Using Link Building To Reach The SEO Top
Link Building is a fundamental skill for SEO practitioners, but many go about it in ways that could hurt their long term ranking benefit.
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Date: 2009-06-29
 
Easily Back Up And Store Data With HP SimpleSave HDD
HP announced last week the HP SimpleSave external hard drive series for customers needing a simple and automatic backup for photos, video, music and data. Protecting personal content with SimpleSave is as easy as plugging the drive in to a USB connection, so families can feel confident that their precious memories are safe.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
Case Study On Why Reputation Management Is Important
Do you know what tactics your PR team is using in social media? UK furniture giant Habitat clearly doesn't and it just cost them a huge reputation blackeye in the Twitter community.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
How Are Real Time Conversations Effecting Your Customers?
It appears that some folks are starting to slow down on the Twype (Twitter hype, of course) and looking at the bigger picture impact that the service is making. Whether Twitter survives and / or thrives is not the point really.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
Implementing An Open Certification Standard Government Policy
Rajiv Shah and Jay Kesan wrote the paper "running code as part of an open standards policy" arguing that the "running code" requirement - i.e. multiple independent, interoperable implementations of an open standard - should be part of governments' open standards policies.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-29
 
Researching Your Key Words For Long Term Success
When we launch SEO projects, we've often got one eye on the future. We start with a site that ranks nowhere, then we build links and optimize with the expectation that a few months from now, we'll start getting rankings, and traffic.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-26
 
Daewoo Enters New Market With C920-mini
Convertible netbook tablet market, here Daewoo comes. The Korean manufacturer has announced the existence of a device known as the C920-mini, and the little thing has managed to make some rather positive first impressions.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-26
 
Are Your Keywords Worth While In The Long Term Scheme?
When we launch SEO projects, we've often got one eye on the future. We start with a site that ranks nowhere, then we build links and optimize with the expectation that a few months from now, we'll start getting rankings, and traffic.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-26
 
Data Democratization Can Greatly Increase Data Security
This is part two of opening workshop by Dion Hinchcliffe on Implementing Enterprise 2.0 at the Boston Enterprise 2.0 conference. Dion brought up a guest speaker David Stephenson who he said is the "world's leader in democratizing data." This was the tile of his discussion, the concept of democratizing data:the data-centric organization.
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Date: 2009-06-26
 
US Intelligence Community Could Win With New Apache Investment
Lucid Imagination, a commercial company behind Apache Lucene & Solr search, announced that In-Q-Tel (IQT), an independent strategic investment organization serving the CIA and broader US Intelligence community has made an investment in Lucid.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-26
 
CNG Releases New Software For VARs
Document management software firm, Cabinet NG, has announced the release of a new CNG Shared Access Filing Environment (CNG-Safe) deployment wizard.
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Date: 2009-06-26
 
Adding Basic Optimization To Your Site Design
There are multiple places online to get tips for SEO. In fact, some sites pride themselves in giving up to 55 different tips on aspects of search engine optimization. If you're new to the game, or just a small business looking to build SEO into your website, these tips can be overwhelming and jargon heavy. Here are a few basic optimization tips for the casual web designer.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Optimization Tips For The Casual Designer
There are multiple places online to get tips for SEO. In fact, some sites pride themselves in giving up to 55 different tips on aspects of search engine optimization. If you're new to the game, or just a small business looking to build SEO into your website, these tips can be overwhelming and jargon heavy. Here are a few basic optimization tips for the casual web designer.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Posting To Your WordPress Blog By Different Paths
Did you know that you can post to a WordPress blog in a number of different ways? Here are 3 alternatives to create content in WordPress other than logging into the blog admin using the built in editor.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Book Review: Being Strategic
"Being strategic means consistently making those core directional choices that will best move you toward your hoped-for future", writes Founding partner of Proteus International and executive coach Erika Andersen, in her groundbreaking book Being Strategic: Plan for Success; Out-Think Your Competitors; Stay Ahead of Change. The author opens up the discussion of what strategy really means, and how to use strategic thinking and action, to achieve organizational and personal goals.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Building And Developing Railo For Testing
As of today, you can easily build your very own version of Railo from the latest source code in Subversion! This blog post will take you through all the steps necessary to download, build and deploy a new copy of Railo for your own testing, experimentation and general edification.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Implementing Enterprise 2.0 In Your Knowledge Management System
Dion Hinchcliffe is leading an opening workshop on Implementing Enterprise 2.0. I have long been an admirer of his work and was pleased to see this session. The subtitle is: Exploring the Tools and Techniques of Emergent Change. Dion said the concept of emergent and social is critical. I like the fact that many stories will be offered as I agree that they offer more than "factual" information. I did this real time so apologies for typos. This is cross-posted from FastForward.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-25
 
Areas To Monitor After Implementing New CRM Systems
Here is a synopsis of an excellent article by David Taber, author of "Salesforce.com Secrets of Success" and CEO of SalesLogistix, Salesforce.com: 6 Areas To Watch After Rollout:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-24
 
Knowing The Risks Of The SEO Tactics You Use
One of the key aspects of any SEO strategy is knowing the risks of the tactics you use. As those tactics approach or break Google's guidelines the more likely they to get you penalized or banned. Knowing where you are on the risk scale helps you know when it is imperative that you take precautions and try to create a barrier of plausible deniability.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-24
 
Creating An SEO Barrier Of Plausible Deniability
One of the key aspects of any SEO strategy is knowing the risks of the tactics you use. As those tactics approach or break Google's guidelines the more likely they to get you penalized or banned. Knowing where you are on the risk scale helps you know when it is imperative that you take precautions and try to create a barrier of plausible deniability.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-24
 
New Amazon Kindle To Use Linux OS
Very cool news from Amazon that they've released the source code used by the Kindle device.  The code is provided as is, off course. There doesn't appear to be a license file in the distribution.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-24
 
Making Mistakes That Will Cost You Time And Money
Since the inception of software development, business development and technology departments have been locked in a death match. The main issue stems from a group of R-Directed (pattern recognition, holistic reasoning) thinkers in bizdev communicating with a bunch of L-Directed (logical, analytical) thinkers in technology. The majority of the problem can be ascribed to two main issues:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-24
 
Euro Open SQL Camp Begins August 22nd
The European edition of the OpenSQLCamp 2009, will take place in Sankt Augustin (Germany) on Saturday 22nd and Sunday 23rd within the Free and Open Source Conference 2009 - the German conference now in its fourth year.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-23
 
Learning The Basic Terminology Of Robot.txt Files
On many occasions customers come to us with the complaint that they can't be found. They either had rankings on all search engines and suddenly disappeared, or never were seen in the first place. Believing that they are the victims of a ban in the search engines, they come to us for search engine optimization advice. In many cases, the culprit is found in the robots.txt file, in the form of the classic:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-23
 
How To Effectively Use Robot.txt Files With Your Site
On many occasions customers come to us with the complaint that they can't be found. They either had rankings on all search engines and suddenly disappeared, or never were seen in the first place. Believing that they are the victims of a ban in the search engines, they come to us for search engine optimization advice. In many cases, the culprit is found in the robots.txt file, in the form of the classic:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-23
 
Creating a Good Blog Starts With Good Layout Design
It's just a fact of life, good looking people get more attention. We walk through the checkout line in the grocery store and see half a dozen magazines filled with beautiful faces on top of beautiful bodies. A good looking woman walking through the mall is bound to turn a few heads. Commercials are filled with models that pass the schwing test. (Yes, I pulled out my 80's innuendo reference manual for that!)
Directory: > Expert Articles > Expert Articles
Date: 2009-06-23
 
Adding Links To Your Splash Page Increases Profits
Does the legal team or your boss absolutely insist on having a splash page? Here's a tip to rank the homepage in the search engines despite the splash. It's untested as of yet, but I feel it's good enough to be worth a try.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-22
 
Optimizing Your Splash Page To Gain SEO Strength
Does the legal team or your boss absolutely insist on having a splash page? Here's a tip to rank the homepage in the search engines despite the splash. It's untested as of yet, but I feel it's good enough to be worth a try.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-22
 
How To Effectively Promote What You Are Pitching
Love this plea by BL Ochman to PR people: "Please take this quiz before you send out another press release or email pitch."
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Date: 2009-06-22
 
Are You Keeping Your Business Simplified For Productivity?
Think about the humble cocktail stick. Nothing fancy - just a short, sharp piece of wood. Simple in design yet still multi-functional.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-22
 
Salesforce Refreshes iPhone App
Hardware and software go hand in hand, and can often act to hold each other back. But Apple and Salesforce recently took some steps forward that leave them pretty much in harmony, as Salesforce CRM Mobile has been upgraded to take advantage of the iPhone 3.0 operating system.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-22
 
Reducing Spam From The Spam Experts
Well, given all the hub-bub over Matt and the magic NF tag, I shall simply direct you to a post here on ‘sculpting' the day before the whole thang hit the fan. One should always relied on more statistical approaches to site architecture…nuff said.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-19
 
Social Networking and the Job Search for Baby Boomers
In the new world of technology, it's very common for job seekers to work via the Internet to find their employment. This is mainly because many employers have moved their application processes to the Internet - as well as their headhunters. In other words, if you want to find employment, your best bet is to do it online.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-19
 
Restoring The My Computer Icon In Windows XP
I don't know what my daughter did, but suddenly the "My Computer" icon isn't showing up on my Windows XP computer and I don't know how to make it reappear! Without it, I can't find my files, which is a huge problem. Help!
Directory: > Expert Articles > Expert Articles
Date: 2009-06-19
 
Developing Accessible Websites For Your Future Customers
Whenever consumers decide to purchase something new, quality is usually a concern. The expression "they don't make them like they used to" has never been more true when you look around at many items these days that are mass produced or, due to rigorous production timelines, simply aren't rewarded the amount of attention they deserve.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
Developing Highly Accessible Sites To Increase Customer Experience
Whenever consumers decide to purchase something new, quality is usually a concern. The expression "they don't make them like they used to" has never been more true when you look around at many items these days that are mass produced or, due to rigorous production timelines, simply aren't rewarded the amount of attention they deserve.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
Directory Board Established To Srengthen Neutral Software Rating
The EOS directory, the list of enterprise open source applications launched two years ago by Optaros, has recently been handed over to Bruno von Rotz, initial sponsor of the initiative and well known open source specialist.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
Increasing Collaboration Through Spigit Community Platform
InnovationSpigit is a community platform offered by Spigit that uses the concept of market dynamics to manage the innovation process and engage employees in this effort. I last wrote about them almost a year ago (see Innovating Through Market Games with Spigit for details on how the application works) and a lot has happen since then.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
Prepare To Be Reactive In The World Of Social Media
I'm a consultant, and for consultants, nothing beats being proactive, huh? You want to be ahead of the curve, up on the latest, and [insert your favorite cliché here]. But social media is so new, and it changes so fast, that it's really painful to be proactive.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
How To Reframe Your Internal Conversations For Customer Support
Here are several excerpts from a great post by user-experience consultant Peter Merholz where he divulges his formula for creating a customer-experience model:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-18
 
Converting 3rd Party Site Customers Into Your Customer
Recently lots of internet marketers hopped on getting Facebook vanity URLs claiming them to be a second coming of domain names. But the problem with networks like Youtube, Facebook, MySpace, Twitter, etc etc etc is that you end up being someone else's user generated content, and it is virtually impossible to move a person from content consumer on those 3rd party sites into a customer on your site.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-17
 
Developer Standards Needed For App Stores
Mike Dolan believes that we need an open API for the various App Stores that are or will be on the market soon.  He writes: "I can't help but think with Apple, Sun, Nokia and others with "AppStores" live and working or clones in the works, is it time to have 1 set of open, "AppStore" APIs?"
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Date: 2009-06-17
 
How Page Rank Sculpting Effects Your Site
OK hopefully this will be the last time I talk about PR Sculpting on this blog…probably not. Matt Cutts published an interesting post about the technique SEO's understood as PR Sculpting today:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-17
 
No Follow Stops Link Juice But Can Greatly Change PR
OK hopefully this will be the last time I talk about PR Sculpting on this blog…probably not. Matt Cutts published an interesting post about the technique SEO's understood as PR Sculpting today:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-17
 
Is Expert SEO Testing Valuable?
About 2 weeks ago Danny Sullivan highlighted that Google follows Javascript links, and that sculpting PageRank using rel=nofollow no longer works. Matt Cutts shared that second bit to the shock and awe of the SEO industry at the recent SMX conference.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-17
 
FatWire Named Leader In Customer-Centric Web
FatWire Software today announced that it has been named as a Leader in the Forrester Wave: Web Content Management for External Sites, Q2 2009. FatWire was cited as a vendor providing "business-user-oriented tools that enable not only the management of content, but targeted delivery, analysis, and optimization of content consumption as well."
Directory: > Expert Articles > Expert Articles
Date: 2009-06-17
 
Creating Instant Confidence By Optimizing Your Landing Page
In most cases, getting people to visit your website takes time and money. Unless you have a popular site with built-in traffic, you are probably counting on offline advertising, pay-per-click, search engine optimization to bring people to your online business presence.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
Optimizing Your Landing Page To Build Instant Confidence
In most cases, getting people to visit your website takes time and money. Unless you have a popular site with built-in traffic, you are probably counting on offline advertising, pay-per-click, search engine optimization to bring people to your online business presence.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
Google Android Gets Some Much Needed App Love
Still fresh from the love Android has received from the free Ion phone giveaway at Google I/O in May - this summer looks to be promising for Android. The hope is to finally put to rest the murmurs of doom and of Android's ultimate failure.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
XiTi Analzyer Web Analytics Software Expanding To The US
Last week I had the opportunity to catch up with Dennis Varganyi, Country Manager, of AT Internet (maker of XiTi Analzyer, web analytics software). XiTi Analyzer is emmensely popular in France and is now expanding into North America. I was quite impressed with the quality of the on board reports XiTi Analyzer comes standard with. Check out my conversation with Dennis below:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
Virgin Media Begins Unlimited Music Download Subscription
ISP Virgin Media will begin offering a monthly subscription service that gives UK broadband customers the ability both stream and download unlimited tracks from Universal Music's catalog . A lower priced tier will offer streaming and a more limited number of downloads.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
Giving Online Visitors The Ability To Search Locally
The Internet has opened the door to a huge global audience for any organization advertising products or services. But what if your target audience is a local one? Two of the most popular Internet search engines have developed tools that give online visitors the ability to perform local searches, so they can find exactly what they're looking for nearby.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-16
 
Neilsen Plans New Audience Measurement System After Error
Nielsen retooled its online audience measurement system to try to more accurately measure and reflect web usage at large by including RSS measures. However, something went terribly wrong, and Nielsen overreported the audience reach for several sites that seriously don't want to see any further "correction":
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Date: 2009-06-15
 
How To Easily Upgrade WordPress To 2.8
A new version 2.8 of Wordpress was released this week and I've upgraded this blog to that latest version. 2.8 has some significant new features, enhancements and fixes. What better way to show you what some of them are - just get a load of the much-improved new widgets admin - than with this short WordPress video.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-15
 
Upgrading WordPress To 2.8 Just Got Even Easier
A new version 2.8 of Wordpress was released this week and I've upgraded this blog to that latest version. 2.8 has some significant new features, enhancements and fixes. What better way to show you what some of them are - just get a load of the much-improved new widgets admin - than with this short WordPress video.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-15
 
Building Your Website With Your Customers In Mind
As Dave Brock points out, People Don't Like To Be Sold-But They Do Like To Buy!
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Date: 2009-06-15
 
Running Your Mac Book From An SD Card
Booting your Apple Mac Book just got tons easier, and easier for forensics or people who have locked themselves out of their computers. Boot up in a fresh image off your SD Card, and the whole drive system is all yours to do things with.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-15
 
Controlling Online Defamation Through Reputation Management
Internet defamation can have a decidedly bad impact on your business and your personal life. Search engines make it possible to bring up information that is years out of date, completely inaccurate, or even about someone else who shares your name.
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Date: 2009-06-15
 
How Lean For IT Applies To The Supply Chain
My ongoing research has taken me squarely into Lean. Have gone through The Machine that Changed the World and Lean Thinking (Womack/Jones) As with ERP for IT, I am by no means the first to entertain this topic. There's a Wikipedia article that, while very well written, seems a little premature and bordering on original research (no books have been written on Lean IT to my knowledge).
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Date: 2009-06-15
 
Taking Full Advantage Of Database Development Tools
The cloud has opened up enhanced opportunities to store and access data. However, for enterprises to take full advantage of this new power, database development tools need to be accessible to self-service by the typical business user without limiting any of the database's flexibility or scalability.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-15
 
New Palm Pre Comes Packed With Smart Phone Goodies
The Google Mobile blog confirmed last week that the new Palm Pre will come standard with numerous Google Apps such as Search, Maps and YouTube.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-15
 
Common SEO Terms Used On A Daily Basis
The world of search engine optimization is jargon heavy, and we often have to take a step back when speaking with prospective customers because we are immersed in the "language" of SEO.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-12
 
Making The Language Of SEO More Transparent
The world of search engine optimization is jargon heavy, and we often have to take a step back when speaking with prospective customers because we are immersed in the "language" of SEO.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-12
 
SEO Tools To Help Increase Your Page Rank
One of the most popular sections of our site is the free SEO tools page . In fact, the tools page is so popular that many of our competitors use these tools to get quick search engine metrics for their own potential customers. Here's A Quick Breakdown about what each tool does:
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Date: 2009-06-12
 
How To Beat Deadline Destroying Procrastination
I have something I have to admit... I used to be a dyed-in-the-wool procrastinator. In fact, according to my Dad, procrastination was the first long word I ever learned. Followed quickly by procrastinating and procrastinator.
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Date: 2009-06-12
 
Promoting Your Brand Through Clever Techniques
It's not breaking news that the citizens of the Internet love some humor. It always excites, yet hardly amazes me when I see something start to spread around and go "hot" all at once. Friends send me videos, photos and blog posts that are hilarious, sometimes intentionally, sometimes unintentionally. But the things that end up being the most humorous aren't necessarily tied to any one product or brand.
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Date: 2009-06-12
 
Learning Ways To Better Measure Internet Marketing Success
I realized that I never posted my slides from last week's Dallas Inbound Marketing Summit. I'd only tweeted them to my Twitter followers. So, today, I am posting a longer version of those slides, called Internet Marketing by the Numbers, but I also want to tell you something about those slides.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-12
 
Winning Over Even The Most Resistant End Users
Here are several excerpts from an article by Yacov Wrocherinsky with 1to1 Media, No Buy-In, No Business Results:
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Date: 2009-06-11
 
Book Review: Entrepreneur Journeys
"For in entrepreneurship, I believe, lie solutions to many of the problems facing our modern world", writes Silicon Valley based technology entrepreneur and strategy consultant Sramana Mitra, in her inspirational book Entrepreneur Journeys. Through a series of interviews, that read like a powerful collection of short stories, the author conveys the power of entrepreneurship and technology to provide solutions to real human needs and problems on local, national and global scales.
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Date: 2009-06-11
 
Yakabod Puts Soical Media In Their Knowledge Management System
Yakabod has been providing knowledge management solutions since 2003. It was founded in 2001 by CEO Scott Ryser and CTO Scott Williamson and first focused on web applications. I recently spoke with Scott Ryser and Chris Coleman, their EVP for Marketing. The firm is headquartered in the DC area and their main clients have been in the US Federal government's intelligence community.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-11
 
Should Your White Paper Give Everything Away?
Does it ever makes sense to give away your secrets in a white paper? This is a question that I hear a lot-and it might be one that you're pondering. When does it make sense to share the very secrets that make you great?
Directory: > Expert Articles > Expert Articles
Date: 2009-06-11
 
The Truth About Technical Accessibility
This has been stewing for a while. Just brimming under the surface. An brewing anger towards companies that do not understand accessibility, nor the commitment that is required to be accessible, but will give it a light treatment simply as a sales tactic. Basically, I've had it. I'm mad as hell and I am not going to take it anymore.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-11
 
C++ Tips For Embedded Types
Driving skills don't always translate from one type of competition to another. A top-notch rally driver might fail in F1, for example, or someone who's had luck in drag racing might not make the grade on Nascar's oval tracks. And the same sort of thing holds true when it comes to software, so Colin Walls wrote a guide to C++ specifically for embedded developers.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-11
 
How To Effectively Calculate Your Site's Page Rank
The SEO world continues to be shaken by the hints offered by Matt Cutts last week on the nofollow tag and PageRank Sculpting. Many seem shaken but perhaps people have made assumptions about PageRank that are not true. It is difficult to prove how things really work since Google remains cagey on what really happens.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
Understanding And Gauging Your Site's Rank
The SEO world continues to be shaken by the hints offered by Matt Cutts last week on the nofollow tag and PageRank Sculpting. Many seem shaken but perhaps people have made assumptions about PageRank that are not true. It is difficult to prove how things really work since Google remains cagey on what really happens.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
Matching Your Content Speed To Your Reader Base Is Key
In old days newspapers and magazine figured out there where optimal times for publishing certain types of stories, example Tuesday was traditionally "Science Times Tuesday". As old world publishers transitioned to online publishers those rules probably don't apply anymore and just might be working against them.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
T-Mobile May Have Been Hacked
A message to the full disclosure list showed up today claiming to have access to the entire back end infrastructure of T-Mobile. The message to Full Disclosure today from Pwnmobile claims to have hacked into and own the majority of the data on the T-Mobile phone systems today.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
Common Perl Criticisms Addressed
Most people know how to defend their favorite things. If you call BMWs unreliable, owners will gush about the driving experience. Say chocolate's fattening, and someone may quote studies about its positive effects on the heart. So here are a few reasons (and the main counterpoints) why some folks dislike Perl.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
Open Source ERP Can Have Long Lasting Stability And Growth
Matt Asay says that creating an open-source software able to attract significant outside development contributions is difficult, yet important. Quid pro quo paradigms, as Stephane Croisier calls them, can foster more sustainable open source communities. Both Jahia and OpenERP found their way to foster external participations.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-10
 
Pimp Your Resume: 5 Cool Resume Tips
You've probably heard of the show "Pimp My Ride," where a lucky person has a chance to turn an otherwise crappy vehicle into the beautiful car of their dreams. Well, as beautiful as a 1978 Ford Pinto can get, that is.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-09
 
CRM Integration Is A Key Success Factor
Here are several excerpts from an excellent article by David Taber author of Salesforce.com Secrets for Success and the CEO of SalesLogistix, Salesforce Rollout: What Customer Support Must Know:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-09
 
Improve The Performance Of Your Web Pages
Google has rolled out a new open source product through Webmaster Central called Page Speed.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-09
 
Google's New Page Speed Enhances Web Page Performance
Google has rolled out a new open source product through Webmaster Central called Page Speed.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-09
 
Fixing Hanging Site Pages to Increase Ranking
Search Engine Optimization (SEO) for blogs is often not done effectively and posts rank below where they should be in keyword searches. One particular problem can be hanging/dangling web pages created by the blogging software coupled with inappropriate use of robots.txt files and tags. Such hanging web pages can act as sinks or black holes for PageRank, a key factor in the Google search algorithm. This article provides a simple explanation of the issues involved and appropriate solutions.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-08
 
Hanging Website Pages can Bring Your Site Ranking Down
Search Engine Optimization (SEO) for blogs is often not done effectively and posts rank below where they should be in keyword searches. One particular problem can be hanging/dangling web pages created by the blogging software coupled with inappropriate use of robots.txt files and tags. Such hanging web pages can act as sinks or black holes for PageRank, a key factor in the Google search algorithm. This article provides a simple explanation of the issues involved and appropriate solutions.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-08
 
Effectively Entering Social Media With Success
Of those that reach out to our agency at TopRank, most of the companies I talk to are intrigued and even excited about social media. The challenge for organizations is that they're often not exactly sure where to start or what will happen if they do.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-08
 
Arch Brings Simplicity To Linux
After drooling around with the biannual release of Ubuntu, I got a chance to caress an Arch Linux distribution. Arch Linux is a simple, flexible and lightweight distribution system. The developers of Arch Linux have decided to concentrate on three very significant things code accuracy, elegance and simplicity.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-08
 
Mobile Marketing Could See A Large Growth This Year
Ok class. What's the most important word in the title of this post? What's that? I can't hear you? The word is predicted. We then turn to our training in the world of market research and look at the source, which in this case is the Mobile Marketing Association, and then draw our conclusions.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-05
 
PC Sales Shifting To VARs
More PC consumers prefer to purchase computers through retail, VARs and direct market resellers, according to market research firm Gartner.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-05
 
Unix Still Fit As 40th Birthday Approaches
It might be time to start sending out invitations and interviewing cake decorators. Soon enough, the operating system that's near and dear to your hearts will be celebrating its 40th birthday.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-05
 
Tips To Not Creating Duplicate Content In WordPress
The best way to ensure a web page ranks well in Google keyword searches is to make sure it is the only one on the web that includes the content on the page. In this way you avoid several web pages all having a somewhat equal possibility of being judged relevant for the particular keyword search. This increases the chance that this unique page will outrank other quite independent web pages that cover the same topic. That's the theory and it seems to work out well in practice.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
How To Not Make Duplicate Content In Your WordPress Blog
The best way to ensure a web page ranks well in Google keyword searches is to make sure it is the only one on the web that includes the content on the page. In this way you avoid several web pages all having a somewhat equal possibility of being judged relevant for the particular keyword search. This increases the chance that this unique page will outrank other quite independent web pages that cover the same topic. That's the theory and it seems to work out well in practice.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Increasing Your SEO Success By Optimizing Your Images
Yes, yet another test, and I will return to the rest of the link development series soon, but I have been sitting on this test for some time and I thought you deserve to see the results. The last test on the value of image optimization was limited to Google and Yahoo only and utilized the title and alt attributes in image links.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Gaining A Competitive Advantage Through Social Media
At the Online Marketing Summit in Minneapolis this week, I presented on Social Media Strategy and briefly highlighted Blogging and Twitter as tactics. This is the first of several posts that will visit the key concepts offered in that presentation. Why social media?  It comes down to gaining a competitive advantage.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Software Needs To Be Conducive To Learning
When you are looking at Knowledge Management, education, training, these all fit into knowledge management systems. It does not matter what system you are using, what matters is the environment you are creating to support internal and external goals for learning. If the systems, if the content, and if the presentation is not conducive to learning, it does not matter how well you create content.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Reevaluating The True Reach Of Twitter
If you are in the social media space you would look at this headline and ask "What is he smoking?" There is no way that most people don't produce many tweets because how else can the tweet stream be more cluttered and crowded than the start of the New York City Marathon?
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Apple Tablet PC Rumored To Appear In 2010
Tablet PC fans may get a nod from a much-loved manufacturer in the relatively near future. According to fresh reports, Apple is working on a tablet PC in preparation for an unveiling and release next year.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Should Maintaining The Accuracy Of IT Certification Be Ongoing?
You are only as safe as your expert opinion . But then the question is, what if the expert opinion is followed, and you are certified and you still get a data breach that costs the company millions of dollars.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-04
 
Understanding How A Hacker Thinks
Wonder how a hacker thinks? Take a look at a three year old discovering their world and you have a very good idea on how a hacker thinks, no boundaries, no layers, and the whole world is wide open for discovery.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
Canadians Feel Social Media Is More Comfortable
Delvinia recently released a study in which they try to determine the behavior and attitudes of Canadians towards Social Networks. Here is a summary of Delvinia's findings:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
How To Get Your Business Started With Facebook
Are you a new business wondering how to build a presence on the web in less than 24 hours, at no cost and without having to be a technical guru? In this article you will discover 7 tips for getting started with a Facebook Page for your business to help you start building your brand online.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
Google Releases Dashboard Features For Local Businesses
Yesterday, Google launched a new dashboard feature in the Google Local Business Center (LBC), which will provide businesses with new visibility into the techniques their local listings are found on Google. It will also enable them to make better decisions regarding customer's attraction.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
Box.net Beginning To Flesh Out Their Social Side
Box.net began in 2005 to provide a way for people to store content on the web and access it from anywhere. Its capabilities have continued to expand along with the maturity of the enterprise 2.0 concept. Last week I spoke with Jen Grant, Amy White, and Sean Lindo from Box.net about their new features.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
Increasing Return On Mobile PPC By Identifying Audience By Carrier
I sat in a session that's of great interest to me and that's mobile PPC (and mobile in general). Cindy Crum from Rank-Mobile opens up the session with a general outline of PPC ads, the devices they're built for and how you can create the ads.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-03
 
Tips For Small Website Twittering Success
Many of us on Twitter take it for granted that getting up and running is a breeze, however, many potential corporate users are still craving more information on how/where they should start. Here's a basic introduction for corporate Twitter users with 10 useful tips on getting started.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Latest FICO Release Focuses On Business User Experience
Back in March FICO released 6.7 of their BRMS Blaze Advisor. I got a chance to catch up with the release just recently. The focus of this release was the business user experience - an improved out of the box experience for business users. The business user experience has become increasingly critical as business users have taken more responsibilities in many business rules projects.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Fixing SEO Issues By Removing Black Hat Techniques
Sometimes people vanish out of the Google index and don't know why. Usually, they come to an search engine optimization (SEO) company like ours when they want to find out. Over the past few years, we have discovered several common inadvertent (or advertant "worked at the time) "black hat" techniques that tripped people up in the search engines.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Black Hat SEO You Might Be Using That Can Lower Your Ranking
Sometimes people vanish out of the Google index and don't know why. Usually, they come to an search engine optimization (SEO) company like ours when they want to find out. Over the past few years, we have discovered several common inadvertent (or advertant "worked at the time) "black hat" techniques that tripped people up in the search engines.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Eclipse Users Have Begun Migrating To Linux At A Growing Rate
Ian Skerrett just posted 6 Insights from the Eclipse Community Survey.  They're all very interesting, but Insight #1 is really surprising.  Ian writes: "Insight #1 - Linux is doing really well at the expense of Windows." Ian bases this on the following data:
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Receive International News Directly On Your iPhone
European satellite TV company Sky News has launched an iPhone app that enables you to receive the broadcaster's news and information content on your iPhone or iPod Touch.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Ntirety Gets Into MySQL Database Administration
MySQL is now officially under Ntirety's figurative umbrella. The Massachusetts-based company has expanded its remote database services to include the relational database management system, which should result in all sorts of benefits for users.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-02
 
Walmart Ends Their Long Running DRM Service
Walmart.com's music download store went DRM free in February of 2008; and now the retail giant is telling customers that they'll no longer support the DRM laden downloads that they sold them prior to the transition.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Effective Traffic Driving Techniques
I just spent 10 hours straight doing the design for Easyonlinemoneymaking.com (still waiting for the dns to update for my Host Gator switch, I'll post when the results are live). I figured that since I spent such an extended period of time actually being productive I would make a post about some of the "time fillers" that you can do to promote your blog when you don't feel like pumping out posts or articles.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Building Great Content And Promoting It
Imagine you want to establish yourself as a true leader in your market space. However, the market space has been around for a few years, and there are other sites that have already established themselves as leaders.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Increasing Your Site's Link Juice Through Content
Imagine you want to establish yourself as a true leader in your market space. However, the market space has been around for a few years, and there are other sites that have already established themselves as leaders.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Increasing Marketing Effectiveness Through Social Media Techniques
Having spent the last few days in Dallas I am ready to go home. Don't get me wrong. Dallas is a nice town. The Inbound Marketing Summit put on by New Marketing Labs' Chris Brogan was great. Here's why I need to get out, though.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Increasing And Optimizing Your Storage Components
Sometimes we do things "just because" it's how we've always done things - regardless of whether or not it makes sense to do. It seems to me that all the excitement, money, and noise around Flash these days is creating one of those vacuums that sucks everyone along, but I'm not sure the end game is going to make life better.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
Practice Enterprise Architecture To Increase ROI
I have read many articles giving advice on how to sell a technology to the business. It seems that the ROI is a hard thing to derive and explain in business terms these days. You see it with SOA, Cloud Computing, Social Computing, and even with security (yes, having to prove the value of security)! Being a practitioner and addict of Enterprise Architecture, I find this method of thinking to be amusing and even backwards.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
SugarCRM Takes Steps Forward
Sugar CRM 5.5 has arrived in beta form, and this new version of the open source management application promises to offer several improvements over the old one. Chief among them are mobile features and superior Web services.
Directory: > Expert Articles > Expert Articles
Date: 2009-06-01
 
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