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Salesforce.com Now Offers Twitter Analytics
I think we can all agree that collecting customer feedback is a good thing, right?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Salesforce.com Adds Twitter Analytics
I think we can all agree that collecting customer feedback is a good thing, right?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Salesforce Adds Twitter Analytics
I think we can all agree that collecting customer feedback is a good thing, right?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Social Media Is Changing The Way Companies Communicate
Are companies engaging in social media? Are they monitoring their brand? What's a social media press release? These were a few of the topics covered in Marketingsherpa's recent "Engaging Bloggers, Journalists and Customers" webinar featuring Todd Defren from SHIFT Communications and Marketingsherpa's Sergio Balegno discussing new ways journalists are using social media.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Should Web Developers Still Focus On IE6?
Developing websites to look right in all browsers can be a pain. Many people aren't aware that browser manufacturers often deviate from established web standards, which means developers have to do extra work to make a site look the same in all browsers.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Embedding A Search Engine In CMS Has Potential Benefits
In a shift away from recommending 3rd-party website search solutions, Web Content Management (CMS) vendors are increasingly offering site search services, with nearly 40% of major Web CMS vendors now embedding the open source Lucene engine, according to research released today by independent analyst and evaluation firm, CMS Watch.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Government Sites Have Some Unique SEO Challenges
In times like these, when companies are cutting costs, not many are hiring SEO services. But governments aren't cutting back (quite the contrary, but that's a rant for another time). I am just putting to bed a major SEO audit of a government website, so I thought I would share with you some of my observations.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Developing A Google Chrome Optimized Site
After the launch of Google Chrome in September last year, many webmasters and web developers have raised questions on how to make their sites look good in Google Chrome. As a response to these questions, Glenn Wilson, Product Manager, Google Chrome is giving few tips in his post that will provide a stellar look to your website.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Making Your Website Google Chrome Compatible
After the launch of Google Chrome in September last year, many webmasters and web developers have raised questions on how to make their sites look good in Google Chrome. As a response to these questions, Glenn Wilson, Product Manager, Google Chrome is giving few tips in his post that will provide a stellar look to your website.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Google Adds Vector Drawing To Their Docs Suite
Now there is a new vector drawing program in the Google Docs suite, which is a rather useful addition to its text, spreadsheets and presentation editors. Tony Ruscoe also indicated that some drawing capabilities would be included in Google Docs last month.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Sun Number One In Thailand's Unix Server Market
It may not seem like a big deal for a company to top the revenue charts in one nation; there are, after all, around 193 countries in the world (depending on what definition you want to use). Still, Sun Microsystems has come out ahead in Thailand's Unix server market, and the development is worth noting.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-31
 
Customers Are The Most Important Factor To Success
Well, somebody in this industry has to say it and say it loud. Having been in this industry for over four years now, I have seen mom-and-pop shops campaigns. I've seen Fortune 500 campaigns, and everything in between. I have seen a lot of good stuff happen, and also a lot of bad stuff happen.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
Turning Negative Feedback Into Positive
If you've ever written a blog post, read a blog, or had an opinion on anything in the blogosphere at all, chances are you've encountered a negative comment. In some cases, the vitriol of negative comments are the driving force behind the blog itself (see also: Gawker Media, Inc.), but, in my opinion, constant snark does not a credible blog make.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
Flash May Still Not Be Good For SEO
In June of last year, Google announced they had improved their indexing of Flash files - and web designers around the globe rejoiced. Many web designers love flash because it frees them from the creative shackles of HTML and can give them the "WOW" factor when presenting new websites to clients.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
SEO Still Having Trouble With Flash Websites
In June of last year, Google announced they had improved their indexing of Flash files - and web designers around the globe rejoiced. Many web designers love flash because it frees them from the creative shackles of HTML and can give them the "WOW" factor when presenting new websites to clients.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
Are You Up To Date on Web Analytics Technology?
Last week CMS Watch announced they have launched a new web analytics training course called: "Fundamentals of Web Analytics Technology." The 4 module course is taught by CMS Watch founder, Tony Byrne and costs $395. Check out the learning objectives of the Web Analytics Course below:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
Job Seeking In The Social Media Era
When it comes to looking for a new job, the rules are different to what they once were. Of course we all realize the power of technology to bring us job listings from sites like Monster or CareerBuilder, but when it comes to finding your new role - if you're still relying on a resume to get you in the door then you're stuck in the old way of doing things. To help progress, here are some tips on job seeking in the social media era.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-30
 
UK Sees Largest Social Networking Penetration Increase
Some interesting research to get your day started:
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Date: 2009-03-27
 
How To Determine If Your Website Is Credible
I saw a link-bait article at the top of TechMeme this past weekend entitled ""Why Advertising Is Failing On The Internet".
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Date: 2009-03-27
 
Opportunity And Challenge For Design Makeover
Supply chain management is a complex responsibility. There are supply chains within supply chain. Supply chains are not linear from one customer to one supplier. They involve multiple customers and multiple suppliers each of whom has a supply chain. Compound that with presence of three different supply chains-product, information and financial.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-27
 
Mobile Web Takes Users Deeper Into Digital Existence
The Pew Research Center has released a report that gives some form to what many of us already know through experience; mobile web use takes web users deeper into their digital existence. As noted over at MediaPost the study takes a stab at coining some new phrases to describe the various types of people using the mobile web as part of their lives including "digital collaborator", "ambivalent networker" and "drifting surfer".
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Date: 2009-03-27
 
Checking Outbound Links For Content Spam
I still love the linkfromdomain command on Live.com. Like MSN / Live (perhaps Kumo?!) search platform, it's often forgotten about. But actually it still has much value for SEO. Here are 3 quick reasons why.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-27
 
AOL Named Top ISP
Time Warner's AOL was rated as the top Internet service provider for overall customer experience, according to a survey of consumers by Forrester Research.
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Date: 2009-03-27
 
Understanding Customers' Needs Begins With Lean CRM
Here is a synopsis of an excellent article by Graham Hill, a Partner with Strategyn UK, How to Increase Profitability and Reduce Costs with Lean CRM:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Building A Successful Niche Website
I'm in the process of developing websites in a couple of different niches and going through the process of building sites from scratch has been instructional, especially since the process has changed with the availability of new technologies, here're a couple of steps to help accelerate your site development.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Developing Websites In A Niche
I'm in the process of developing websites in a couple of different niches and going through the process of building sites from scratch has been instructional, especially since the process has changed with the availability of new technologies, here're a couple of steps to help accelerate your site development.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
What Happens When The Internet Infrastructure Gets Hacked
The discovery of a stealth router botnet changes the landscape for hacking devices connected to the internet. Many security people have been talking about what is going to happen when the infrastructure gets hacked; the interesting part is now we get to find out.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Knowledge Managment News Updates
The 13th annual KMWorld Conference and Exhibition will be held on November 17 - 19, 2009 at the San Jose McEnery Convention Center, in San Jose, California. The theme is Resetting the Enterprise: Focusing on People, Talent & Knowledge. Their site is up and they have issued their call for papers. The deadline is April 15.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Online Retailers Need Better Email Marketing
Many online retailers find it challenging to maximize the numerous sales opportunities available through more effective email marketing, a new study from Return Path found.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Tips For Marketing On Twitter
On Day one of SES New York Guy Kawasaki's keynote certainly stirred the audience and caused a flurry of tweets on Twitter. Here are his ten tips for marketing on Twitter:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
People Make Decisions By Connecting With People
The infrastructure of the web is in constant flux, which is, of course, why it's so interesting. However, occasionally a new fault line appears, often over a long period of time, that changes the landscape in a more fundamental way. The new set of identity standards that have emerged in recent times, under the simple guise of reducing the number of log-ins you need to remember, are exactly that. At first, Open Social, Facebook Connect and Open ID seem to be basic devices to get around the annoyance of multiple usernames and passwords.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
C++ Receives WSJ Recognition
It's not every day - or even every year - that C and C++ get any sort of mainstream recognition. A recent article that appeared on a Wall Street Journal blog named the latter language, though, and it was the sort of reference that should make experts proud.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-26
 
Find Others In Your Niche To Build Backlinks
A common way to get targeted backlinks to your site is to find others in your niche and request to exchange links. You may even want to compile a list of related sites and employ some link baiting tactics. Whatever your strategy, finding other sites in your niche can be tough, so here are 5 tips to help you get started.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
Getting Targeted Backlinks To Your Site
A common way to get targeted backlinks to your site is to find others in your niche and request to exchange links. You may even want to compile a list of related sites and employ some link baiting tactics. Whatever your strategy, finding other sites in your niche can be tough, so here are 5 tips to help you get started.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
Linux Is More Common Then Ever Before
It is inevitable that choosing the right operating system is imperative to insure that you have a high performance, security, high delivery and applications that you wish to work with either at home or in office, either on desktop or on laptop.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
Moving Desktop Based Databases into Enterprise 2.0
I have written about QuickBase's moves in the enterprise 2.0 space on this blog before (see - Changing Organization Behavior at XM Radio through Enterprise 2.0). QuickBase is an Enterprise 2.0 shareable database that lets you select ready-made online workgroup applications or templates designed to solve common business problems, customize them to suit individual processes, and share within a team or an enterprise.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
The Phenomenal Growth Of Social Networking
Facebook, a social networking platform that I am sure you are aware of has been attracting the attention of quite a number of users for quite some time. As seen in the Google Trends chart here, you can see the impact as compared to others like MySpace, Twitter and LinkedIn.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
Virtual Computer Launches VAR Program
PC management firm Virtual Computer has announced its global value added reseller program.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-25
 
The Unthinkable Community Driven Marketing
Clay Shirky's latest essay, that encourages us to 'think the unthinkable', set me wondering about what the marketing industry could be like.  The part of Shirky's ‘unthinkable scenario' that leapt out for me was the suggestion that, ‘people would resist being educated to act against their own desires'.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
Vquence Offers Tracking and Analytics For Video Data
Social video technology and consulting company Vquence launched a new social video metrics product called VQmetrics with an event in Sydney last week.
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Date: 2009-03-24
 
The Key To Small Business Is To Remain Flexible
Entrepreneurs (particularly bootstrapped ones) have a tough life. In the early days, things can get lonely. So many decisions, so many challenges, so much to do - and very little by way of clear answers.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
The BBC Controls A BotNet For Viewer Benefit
This is what happens when television people get their hands on 22,000 compromised computers and think it would be fun to play around with a Botnet.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
Has IE6 Time For Abandonment Really Come?
Every Web designer and Web developer I know would answer either: * Yes! * Hell, yes! or * F***, yeah! to the previous question. For most of us, Internet Explorer 6 (IE6) is the bane of our existence. You can design the most beautiful site that works well in IE7, Firefox, Safari and across operating systems and then you go and look at it in IE6 and you just want to cry.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
Over 100 Links Per Page May Be Hurting Your Ranking
Google blogger Matt Cutts recently confirmed Google's stance on internal linking, stating that pages should generally have less than 100 links. Matt points to Google's design and content guidelines, which states the following:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
SQL Injection Attacks Receiving All Sorts Of Attention
Here's a tiny bit of good news for SQL experts: when a non-techie asks what you do, it's now less likely that your response will garner a blank stare. Unfortunately, this is because SQL injection attacks are becoming common to the point that the mainstream press is catching on.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-24
 
Understanding The Use Of Reporting API For SiteCatalyst
At last year's Omniture Summit - yes the 2008 version - one of the most interesting announcements was the release of a Reporting API for SiteCatalyst. Like red wine, technology announcements generally require a certain amount of time to age into a respectable level of maturity and the Omniture Reporting API was no exception.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Reporting API For SiteCatalyst Released
At last year's Omniture Summit - yes the 2008 version - one of the most interesting announcements was the release of a Reporting API for SiteCatalyst. Like red wine, technology announcements generally require a certain amount of time to age into a respectable level of maturity and the Omniture Reporting API was no exception.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Understanding What HTTP Status Codes Mean
Sometimes not understanding why a website isn't performing well can be a difficult thing to figure out. However, many times it is important to take a step back and look at what signals can be seen. When looking for technical concerns can appear to be a daunting task, however, we are going to review server responses and hopefully I can help you take a look at a website and not feel like you just pulled up to the intersection pictured here.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
CRM Becomes Socialized With Twitter And Social Networks
In a conversation recently with good friend Jeremiah Owyang, he encouraged and motivated me to finally publish this post... Over the last decade, Social Media has slowly evolved not only as a new content publishing, sharing, and discovery medium, but more importantly as a peer-to-peer looking glass into the real world conversations that affect the perception, engagement, and overall direction of the brands we represent.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Citysearch Updates Usability With Facebook Connections
Local search is an interesting animal to say the least. There are seemingly a million different directories and citysearch-logoresources to help bring search to the street level but it is so scattered that it frustrates more often than is helps. Citysearch has been around the scene virtually since the beginning of the commercial Internet. In fact, it's hard to do a local search without seeing a Citysearch result come up.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Hacking WordPress Through Security Flaws
Bandit Defense has posted a new Wordpress hack, but there are some things you need to know about first. The biggest one is that it relies on poor security at the hosting company, and already knowing the password to the Wordpress website you want to hack.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Improving Promotion Relations With Bloggers
When the digital moms segment aired on the Today Show, I had over a dozen colleagues and clients email me to ask if I had seen it. It is clear that Mom bloggers have certainly reached the public mind in a way that excites many marketers.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
Livedrive Rolls Out Unlimited Storage Service
Online storage provider Livedrive has announced it has launched an unlimited online storage service.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-23
 
The Next Big Thing To Learn Is Cloud Computing
Whenever you roll out a new technology, there are always changes to how people perceive that technology, and the ramifications to employment that technology has. Cloud computing is disruptive, allowing fewer people to do stuff that an entire IT Shop used to do.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-20
 
Setting Up A Security Plan For Your Enterpirse
A plan to ensure the security of the organization's assets.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-20
 
IBM finally strikes at Microsoft?
Earlier this week the rumour mill was abuzz with talk of Sun being bought by IBM. I am skeptical and I have to wonder what exactly IBM hopes to gain in this acquisition.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-20
 
dotMobi Invites Developers To Test DeviceAtlas
Developers who build sites with Microsoft ASP.NET got a nod from dotMobi this week. The Dublin-based company gave a sort of late St. Patrick's day present as it moved forward with the latest version of its DeviceAtlas mobile device database and invited people to join the beta trials.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-20
 
Microsoft Hopes End Of XP Support Will Drive Vista Upgrades
Microsoft is hoping that when it stops offering free support for Windows XP on April 14, 2009 that it will be able to get more companies to upgrade to Windows Vista.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-20
 
Conferendum Offers Web Conferencing Solution For Small Business
Conferendum is a web conferencing vendor based in Germany. They just announced a new service that should appeal to many small businesses and even some larger companies. The basic concept is that Conferendum will let you use their web conferencing software to run pay-per-view events. They handle the online registration and payment process. You manage the content and the delivery. You pay nothing up front. Conferendum simply takes a 25% cut of whatever revenues your event brings in and sends the rest to you.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Boosting Your Site’s Ranking Through Secondary Links
A little while ago, Willy Franzen of One Day One Job was doing a 1-hour phone consultation with me, and he asked whether a second link from any given page would also boost the page's ranking.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Does A Secondary Link Increase Your Site's Ranking?
A little while ago, Willy Franzen of One Day One Job was doing a 1-hour phone consultation with me, and he asked whether a second link from any given page would also boost the page's ranking.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Successfully Upgrading Time Capsule On Your Mac
I've become a big fan of my Apple Time Capsule. WIth the Time Machine backup software, it lets me keep all of my computers backed up without ever having to think about it, which is awesome! I just read about a firmware upgrade, however, and am baffled: how do I upgrade the device?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Installing An Enhanced Wiki And Issue Tracking System
Trac is an enhanced wiki and issue tracking system for software development projects that works very well with Subversion. If you need to set it up, this short guide will show you how to do that with little effort.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Completely Transforming How Enterprises Communicate
It's been an incredible week for stats, demographics, and authority trends related to Social Media this week.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
Morph Labs Announces Beta Version Of CRM Solution
Even in the best of times, businesses need to stay on top of what's happening and keep up with any changes. This holds especially true in the "econalyptic" environment in which we now find ourselves. And the aptly named Morph Labs aims to help companies meet the challenge.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-19
 
How To Create An Ubuntu Subversion Server
Subversion (SVN) is a version control system initiated in 2000 by CollabNet Inc. It is used to maintain current and historical versions of files such as source code, web pages, and documentation. Its goal is to be a mostly-compatible successor to the widely used Concurrent Versions System (CVS).
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Book Review: Becoming an Online Business Manager
"My mission in writing this book is simple - it's to help you, the future Online Business Manager, to open your eyes to the possibility of doing this for a living", writes entrepreneur Tina Forsyth in her practical, hands on guide Becoming an Online Business Manager: Playing a Bigger Role with your Clients (and Yourself). The author provides the game plan and shares freely the insider secrets, to becoming a full time Online Business Professional, with both the new entrepreneur and the client's success in mind.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
E-mail Is Still Attractive To Internet Marketers
With Internet marketers putting the squeeze on budgets the search for the magic bullet to attract new customers continues. MediaPost gives some insight on a Merkle report that says that e-mail still is attractive to marketers but the perception from those on the receiving end may be changing as well.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Promising Tool Set For Measuring Mobile-Based Web Traffic
Growing enterprise demand to measure mobile-based web traffic and video usage has spawned a promising new set of tools and methods which nonetheless remain fairly immature, according to new research by independent analyst firm, CMS Watch.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Tracking Email Marketing Campaigns With Ease
The process of running an email marketing campaign can consume a lot of time. Worse yet, a lot of the energy you put into the campaign can go to waste if it proves hard to track results. But a Google Analytics Authorized Consultant has outlined some ways to tell how customers are responding.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Delving Deeper Into The Prospect Of In-House SEO
This is a continuing series of questions that you need to ask and answer for yourself before you start your much needed SEO campaign. In Part I we started off with questions about in-sourceing your SEO campaigns, specifically addressing questions about doing it yourself. We continued to discuss in-sourcing in Part II, asking and answering questions about doing it yourself with the help of another individual. In Part III we answered questions regarding hiring an inexperienced person to manage your SEO campaign in-house.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Social Networking Evangelists Turn Customers Into Brand Promoters
Here are several excerpts from an excellent post by Louis Columbus, with Cincom Systems, Social Networking Has Nailed Customer Satisfaction, Next Stop- Loyalty:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Investment Company Institute Backs Money Market Recommendations
The Investment Company Institute announced toady that its Board of Governors has unanimously endorsed a report from the Money Market Working Group concerning new regulatory and oversight standards for money market funds.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Turning Social Networking Into A Loyalty Promotion Powerhouse
Here are several excerpts from an excellent post by Louis Columbus, with Cincom Systems, Social Networking Has Nailed Customer Satisfaction, Next Stop- Loyalty:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-18
 
Newsletters For Serious Business Marketing Growth
Okay, I know we're pretty much all about up to our eyeballs in email these days. Even with really good filters set up I still get an easy 100 a day that make into my main Inbox (Ack!).
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Hadoop: Platform For Developing Applications
Cloudera, an open source startup working to expand the use of Apache Hadoop, made two announcements today.  First, it has secured $5 million in Series A funding today.  Second, the availability of the Cloudera Distribution for Hadoop.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Use And Practice Of Natural Language Processing
Not long ago we got word that a new search engine will launch in May that will rely heavily on Natural Language Processing (NLP). And we have even heard Eric Schmidt, CEO of Google, hint that the search giant would be implementing a greater emphasis on NLP:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Understand The Use Of Natural Language Optimization
Not long ago we got word that a new search engine will launch in May that will rely heavily on Natural Language Processing (NLP). And we have even heard Eric Schmidt, CEO of Google, hint that the search giant would be implementing a greater emphasis on NLP:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
The UK Still Searches For A Director Of Digital Engagement
The closing date for applications for what I called one of the most interesting communication jobs anywhere in the world, passed a few days ago. This is the search for a Director of Digital Engagement, a senior UK  Civil Service position in the Cabinet Office, at the very heart of government.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Test Your Website Changes Via Website Optimizer
The latest Google Official Blog post talks about website testing and its benefits to intelligent site designing. It is a hands-on process of checking whether a website meets the basic design specifications and usability or not. In contrast to the old days, when most website changes were made on gut feeling , now, you can run a test on your website and let your visitors decide the best version for your webpage.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Yet Another Perl Conference Details Released
Perl professionals who haven't already packed the June sections of their calendars full of activities might want to pay attention. More details concerning the Yet Another Perl Conference have been announced, and it's shaping up to be a really nice shindig.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
New CMS Aimed At Online Publishers
TownNews.com has launched a new content management system that has drag-and-drop movable blocks of content for Internet sites.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-17
 
Requesting Data From The Omniture API
In my next post, I'm going to dive down and talk in more detail how the API actually works and show pieces of a real application. But before I go there, I wanted to touch one more time on tokens and give any programmers out there a heads-up on the "Great Token Gotcha."
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
Understanding The Use Of Omniture’s Token System
In my next post, I'm going to dive down and talk in more detail how the API actually works and show pieces of a real application. But before I go there, I wanted to touch one more time on tokens and give any programmers out there a heads-up on the "Great Token Gotcha."
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
In A Tough Economy Hold The Job You Have
In an economy like this one, your best career survival tip may be to hold on to the job you've got. If you're working at a company that isn't necessarily shutting its doors, but may need to let some people go ... your challenge is to prove yourself too valuable to let go. Social media (blogs, social networks, forums, online video, etc.) can help with this. Here are a few ideas for how you could use social media to keep the job you have right now:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
Salesforce.com Hits Double Digits
It seems like at least half the population has a cold at the moment, so let's please skip the chorus of "Happy Birthday." Still, folks in the enterprise CRM industry should find it interesting to know that Salesforce.com is celebrating the tenth anniversary of its founding today.
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Date: 2009-03-16
 
Competition Heats Amoung CRM Software Giants
Here are several excerpts from an interesting article by Bob Evans about the competition between the CRM software (and cloud computing) industry giants, (salesforce.com, Oracle, SAP and Microsoft), Global CIO: Salesforce CEO Marc Benioff Has Declared War - Are You Enlisting?.  If this topic interests you, I urge you to read the entire source article for a much more comprehensive analysis:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
Customer Satisfaction Sees Slight Increase
Customer satisfaction with the goods and services that Americans buy improved in the fourth quarter of 2008, according to the American Customer Satisfaction Index (ACSI).
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
Issues To Consider Before Implementing Enterprise 2.0
Here's an excellent article by Kate Carruthers about what IT must consider before implementing Enterprise 2.0 applications, 5 Key IT Issues for Successful Enterprise 2.0 Implementations.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-16
 
Using Online Communities to Listen to Your Customers
Have you ever wondered how a business can get its customers to willingly talk about what they think? Have you questioned whether it's possible to entice your customers to become advocates for your brand? Or whether it's worth the effort to start an online customer community?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-13
 
Knowledge Management and Learning Collaborating
For a good number of years, both Knowledge Management and Learning have always been associated with one another and overlapping quite a bit.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-13
 
Using CAPTCHA Images to Help Prevent Spam
My system administrator is telling me that I need to add a "capcha" [actually, it's "captcha"] system to my site so that I get less spam. What's a captcha system and why would I want it?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-13
 
Axway And Lawson Expand ERP Partnership
Axway, a global provider of multi-enterprise solutions and infrastructure, and Lawson a global provider of enterprise resource planning software, have announced an expansion of their partnership.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-13
 
Linux Given A Boost By The Recession
Look closely enough, and you'll see that a handful of things have benefited from the recession. Movies theaters, for example, are more crowded than usual because people want to be distracted for a couple of hours. And it seems that Linux is gaining favor because companies are trying to save a few bucks.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-13
 
Use EFM To Complete Your CRM
Here are several excerpts from an interesting article about Enterprise Feedback Management (EFM) by Brendan B. Read, EFM to Complete CRM If Done Right:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
What To Do and Not Do To Your Website
Whilst not technically a session I was fortunate enough to hear Michael Stebbins of Market Motive present a little mini-presentation in the Expo hall, which grabbed a lot of people's attention. I was away from my laptop but managed to type up notes on my iPhone.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
How to Find Companies and Other Users on Twitter
A big question for marketers that want to connect with businesses on Twitter is that they often don't know where to look. Part of the rub is that Twitter is predominantly a service used by individuals, not companies.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
Geo-Targeting Gets Personal
After a run in with everyone's favourite Aussie Webmaster, it seemed a quick checklist for geo-targeting your search optimization efforts could be an interesting exercise.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
Advice on How to Make a Successful Website
Whilst not technically a session I was fortunate enough to hear Michael Stebbins of Market Motive present a little mini-presentation in the Expo hall, which grabbed a lot of people's attention. I was away from my laptop but managed to type up notes on my iPhone.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
Mobile Web Growth Effected by the Recession
As The Economist points out for Mobile telecoms in the recession, it is Boom in the bust.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
Reaching Your Full Revenue Potential
It appears that lack of existing customer insight and the tools to leverage that insight is creating a revenue roadblock for many marketers.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
The Power of White Papers
There has been a literal smorgasbord of recent studies on the power of white papers in the last few months.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-12
 
Should You "Follow" Everyone Back On Twitter?
A Twitter snob is someone who has a large gathering of Twitter followers, but yet is too "uppity" to follow many of them back. So is this going to hurt your brand on the micro blogging platform? Not really, and here's why...
Directory: > Expert Articles > Expert Articles
Date: 2009-03-11
 
How to Make Your Business More Successful
Here's an excellent post by Anthony Cole, 7 Habits of Successful Salespeople:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-11
 
How Does Your Professional Association Measure Up?
An intriguing post showed up in my RSS reader this morning under the 'public relations' tracking tag:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-11
 
HP Offers Solutions With Fast Results In Mind
It's easy enough to save money over time - you can buy a reliable car rather than a poorly constructed one, buy a home instead of rent, and so on. It can be difficult to save money in the short-term, though, and HP is attempting to address this problem with some new storage solutions.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-11
 
Getac Launches Rugged PDA/GPS Device
Getac has introduced its latest addition of rugged mobile computing solutions with the PS535F handheld.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-11
 
Surviving Tough Times with E-mail Marketing
When the going gets tough, the tough get going. For some in the Real Estate business, trying a new approach in tough times involves using social media such as Facebook or writing a blog. However all put extra emphasis on staying in touch through e-mail marketing.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
What Areas of Internet Marketing Can Impact Your Revenue?
I don't know about you but lately it feels like the sheer volume of information as it relates to Internet marketing, social media and all things web is increasing at an alarming rate. If you choose to do so you could spend your days gathering and learning and wonder where the time went.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
Google's Website Optimizer Techie Guide
Google Website Optimizer is in news again. Recently it had launched its new channel on You Tube and just before that a Google Website Optimizer forum for its puzzled users.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
Keep Track Of Different Metrics With StatCounter
Last week StatCounter launched a new service called GlobalStats which allows uers to take a look at 7 different metrics at an aggregate level across all StatCounter users.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
Take Advantage of Your Smart Phone with PhoneGap
I stumbled upon PhoneGap while exploring twitter this weekend. PhoneGap is a device independent framework that allows web developers to take advantage of native features (e.g. GPS, accelerometer, sound, vibration) of the iPhone, Android-based devices, and Blackberry devices simply by using JavaScript.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
Use PhoneGap to Write Applications for Your iPhone
I stumbled upon PhoneGap while exploring twitter this weekend. PhoneGap is a device independent framework that allows web developers to take advantage of native features (e.g. GPS, accelerometer, sound, vibration) of the iPhone, Android-based devices, and Blackberry devices simply by using JavaScript.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
Similarities Between PR and Construction Workers
While dodging building scaffolding and the NYC marketing exec commuters this morning, I had an epiphany.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-10
 
More Interaction for Facebook Users
This week Facebook hosted a blogstar-studded event to introduce a more people-focused platform for interacting around your Facebook statusphere in "Twitter time."
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Important Pre-SEO Campaign Questions
This is a continuing series of questions that you need to ask yourself before you engage in SEO strategies or services. Part I started off with Questions that need to be answered if you in-source your SEO campaigns. We specifically addressed questions regarding attempting to perform SEO yourself.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Bypassing Internet Communication Restrictions
Steve Hodson from Win Extra quite rightly asks what we can do in the face of restrictive or repressive internet social media. The good thing is that this is an easy question to answer, because humans have been working their way around authority since we began. Not everyone is a fan of authority, and the internet makes it very easy to bypass internet restrictions.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Connecting Internet Marketing Theory with Marketing Application
I marvel at the great bridges that I have been on in my life like the George Washington that connects NJ and NY, the Verrazano Narrows that connects Staten Island, NY and Brooklyn, NY and the Golden Gate Bridge in San Francisco.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Optimizing Your 404 Page to Help SEO
SEO campaign strategy can be an exciting stage in the website building process. As a lot of websites are looking to optimize their page, however, finding a creative edge is becoming more and more of a challenge.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Generate More Traffic With a 404 Error Page
SEO campaign strategy can be an exciting stage in the website building process. As a lot of websites are looking to optimize their page, however, finding a creative edge is becoming more and more of a challenge.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Getting Google Friend Connect to Work on Your Blog
Feeling inspired by a little blog consulting I received from Andy Wibbels (more on that in a bit), I decided to try to see if I could get Google Friend Connect working on my blog.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-09
 
Marketing Logistics And Supply Chain Management
When I started this blog several years ago my intent was to give it a good effort for a few months, but I never thought that I would still be doing it to this day. Besides my passion for supply chains and the hits that the blog continues to generate, I am also driven by this blogs ability to generate new interest in the supply chain profession.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
Norway ISP Will Not Ban Pirate Bay
Norwegian ISP Telenor has rejected calls to block Pirate Bay and punish its users.Telenor rejected demands from the recording trade group IFPI and Norway's film producers to block access to the Swedish website and says it and found no legal basis for the demand for ISPs to control or assess the content users download.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
How Microdecisions Impact Your Customer Base
Tom Davenport had a post today on Microdecisions for Macro Impact that pointed out on the key benefits of decision management, with its focus on operational decisions:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
Sendio Offers Additional Resources For VARs
Email security company, Sendio has announced it has restructured it partner program to provide additional benefits to value-added resellers and distributors.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
Improving The Developer To Search Marketing Cycle
This session looked at ways to better liaise with web developers in the search marketing promotional cycle. Nathan went through some examples of internal optimisation that the Live team were faced with.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
The Web Developer And Search Marketing Improved Cycle
This session looked at ways to better liaise with web developers in the search marketing promotional cycle. Nathan went through some examples of internal optimisation that the Live team were faced with.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-06
 
E-mail Is A Potential Marketing Powerhouse
Arthur Hughes (author of Strategic Database Marketing) and Anna Lu of e-Dialog.com presented on predictive modeling for e-mail marketing. Arthur has been developing databases for database marketing for 30 years or so. Initially he focused on databases but found that people could not use them to make money and that led him to his focus on database marketing.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
Book Review: Changing The Game
"Games are compelling because at their best, they represent the very essence of what drives people to think, to cooperate, and to create", write game and software developers David J. Edery and Ethan Mollick, in their revolutionary book Changing the Game: How Video Games Are Transforming the Future of Business. The authors share their vision for improving advertising techniques, building better and more enjoyable workplaces, and recruiting the ideal employees through the use of video games and virtual worlds.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
Red Hat Could Be Facing Suit For JBoss
I've previously argued that IP indemnification should be as much a part of the software selling process as companies guaranteeing that babies were not harmed in producing their products.  I was later informed that US law can hold both vendors and users of infringing products liable.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
Appcelerator: Desktop Based Cross-Language Scripting
InfoWorld's Neil McAllister had an interesting post about a Microsoft research project titled "Gazelle: The browser that thinks like an OS".  I read that post the same day that Appcelerator's press release about Titanium came across my email.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
Questions You Need To Consider Before SEO
When contemplating an online marketing campaign there are dozens of questions that will start swirling through your head. Each question, in turn, creates more questions, and those questions create others that all will need to be answered before you are able to make a smart, sound business decision.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
IT Concerns With Transaction On The Cloud
You read that right! Somebody is dumb crazy enough to put transactions in the "insecure" clouds.  I mean, look at all of the threats and compliance issues:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-05
 
Removing Duplicate Penalties
Upon further review of the new tag rel=canonical, that is used to let search engines know what URL you want indexed for any given page of your site, I can't find any reason why you wouldn't want to make it a standard part of every Web page on your site. This tag proactively handles a number of potential duplicate content issues.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
Removing Potential Duplicate Content Penalties
Upon further review of the new tag rel=canonical, that is used to let search engines know what URL you want indexed for any given page of your site, I can't find any reason why you wouldn't want to make it a standard part of every Web page on your site. This tag proactively handles a number of potential duplicate content issues.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
Implementing Cost Cutting Without Under-Utilizing Security
In these uncertain economic times, businesses are being forced to implement crucial cost-cutting measures to expel any and all unnecessary spending. But in the process of trying to improve cost efficiency, businesses can inadvertently under-utilize, or even expel altogether, valuable initiatives that are strategically viable to the longevity of that business.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
Pirate Bay Final Trial Day: Will Torrent Trackers Win?
This was it; everyone made their closing arguments on the relative merits of the evidence in the Pirate Bay Trial. The question on everyone's mind now is what the actual verdict will be, with no idea when that will come through the system.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
Microsoft Must Add Linux Support To Cloud
Infoworld's Paul Krill has an interesting article about the server operating system becoming a two-horse race between Linux and Windows in which both OSes will grow at the expense of others (i.e. Linux).
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
First Look: Database Builder Truviso
I got a second chance to chat with the folks at Truviso recently. Truviso was founded after a Professor and his PhD student, at Berkeley went back to the fundamentals of data management and predicated that in a world of highly interconnected objects it would be necessary to eliminate the batch-centric database process of "store first, query later". Truviso is the result, focused on providing analysis in real time and continuously. This system is based on PostgreSQL allowing an integration of stream processing and traditional queries.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
Increase Your Marketing With Killer Headlines
Any marketing professional or copywriter worth their salt will tell you the headline is the single most important part of any sales, marketing or advertising piece. In fact, most good copywriters spend far more time on the headline than they do writing everything else.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-04
 
iGoogle Announces New Chat Application
iGoogle continues to get better and better, now you can add a widget featuring the same chat feature that you have grown to love in Gmail. A very cool part of the chat widget within iGoogle is that you can invite non Gmail users to come and talk with you.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
How Copyrights Translate Online
The Internet content economy is like the candy rack when you were a kid. You know what I mean. You content-thiefcovet that bag of Skittles but you're caught a little short on funds that day. So to feed your candy habit you sneak a bag out of the store. You know you broke the law but it seemed so innocent and what the heck, every kid deserves a bag of Skittles now and then right?
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
Understanding SQL Language Restrictions
A. SQL LANGUAGE RESTRICTIONS The following is a list of major NON-ANSI and NON-ODBC SQL syntax provided by SQL Server which must not be used in the System Development Environment (SDE).
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
Accurate Reports And Monitoring For Social Media
I am crossing posting this from AppGap as I am now using the free version of this tool and find it quite helpful. The new Web offers great transparency if you are able to find what is being said on a topic in the maze of information. I recently commented on ten reputation management tools see - Ten Ways to Track Your Online Reputation. A few days ago, I spoke with Aaron Newman, CEO of Techrigy about their offering in this space. As we started the conversation I realized I had his book, Enterprise 2.0 Implementations, on my desk. The review copy was given to me after I interviewed Aaron Fulkerson of MindTouch, the book's technical editor. I have only read a few chapters so far but it looks like a great resource.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
How To Index Specific Website Pages
I've often been asked why particular pages are not indexed. Honestly, you can never be sure until you fix the problem. If you think that you've isolated the problem, you never know if you've only corrected one of multiple problems. So, it's best to take it step-by-step.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
Indexing Certain Pages Of Your Site
I've often been asked why particular pages are not indexed. Honestly, you can never be sure until you fix the problem. If you think that you've isolated the problem, you never know if you've only corrected one of multiple problems. So, it's best to take it step-by-step.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-03
 
Understanding The Use Of Canonical Tags
Last week we learned of the magical new Link Element which was announced at SMX West which was purported to resolve a longstanding problem with duplicate content by pointing search engines to a single URL for pages which could have multiple paths to the same content.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
Using Canonical URL Tags On Your Site
Last week we learned of the magical new Link Element which was announced at SMX West which was purported to resolve a longstanding problem with duplicate content by pointing search engines to a single URL for pages which could have multiple paths to the same content.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
SEO Promotion Helps Increase Your Site Traffic
One of the most important things to do is to keep it simple when you are trying to get them to understand how SEO helps their business. Here are the most important things you need to sell them on:
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
Five Steps To Survive A Layoff
Every day it seems a new company has layoffs and friends around me in my social network that were previously in totally secure jobs are now finding themselves looking for new work and even rethinking their careers. I've been in this situation before, living through two dotcom booms and busts - one in the US and one in Australia. I have been thinking about what I can do to help - and I decided that I'm going to devote my posts this week to "career survival." So this week I'm going to write a new post each day with some point of advice or tip for anyone who has recently be laid off, downsized, or otherwise needs to find a new and better job.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
7 Billion People Offers CRM For Online Retailers
7 Billion People, a provider of Web personalization software, has introduced WebLegend, a software solution that allows online retailers to adapt Web pages in real-time to match customer's preferences.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
Making Government More Secure With Open Source
If you are the British government, you are seriously thinking about it, and Scott McNeely is looking at the same thing for the Obama administration. This could get interesting.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
Improve Enterprise Content Management With ECM3
Enterprises striving to align their business and technology efforts for improved Enterprise Content Management (ECM) can now assess their existing readiness and guide their ECM roadmap going forward, using the ECM Maturity Model ("ECM3"). The model was jointly developed by leading consulting firms Wipro Technologies, Hartman Communicatie, and Smigiel Consulting Group, along with independent analyst company CMS Watch, and released under creative commons today.
Directory: > Expert Articles > Expert Articles
Date: 2009-03-02
 
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