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Listen To Twitter News With Twitter Search
For listening to conversations on Twitter about your brand, your client's brand or anything else you need to be paying attention to online, you are literally spoiled for choice.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-26
 
What Is Your Preference - .Net, PHP or Java?
I'm part of a LinkedIn network for IT Architects and one of them recently posed this question to the group:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-26
 
What Coding Language Do You Prefer To Use?
I'm part of a LinkedIn network for IT Architects and one of them recently posed this question to the group:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-26
 
Bango and Adversitement Join Forces To Increase Customer Benefit
Bango and Adversitement have joined forces to give digital marketers the ground breaking ability to access rich PC and mobile web metrics through one console, by combining Omniture's SiteCatalyst and Bango Analytics.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-26
 
Coping With Layoff Survivors Guilt
If you are one of the fortunate that survives a company's downsizing or mass layoff, you might wonder why you have a huge mistrust of management right now. It is called survivors guilt, and there are some things you can do to help yourself through it.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Apple And Linux Application Solutions
The reason why Apple is such a great example for arrogant innovations is that it believes that it can take the market by storm with its products. Many of Apple's products have done exceedingly well and have created a sensation in the market. The most recent examples being iPhone and iPod.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Learning Marketing From The Lessons Of Google
What marketing lessons have you learned from watching Google?
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Handling SEO Objections As They Arise
When you're pitching for SEO business, what objections do you hear most often? Knowing what objections to expect, and how to handle them will help you win business. Here are nine common objections made by SEO clients, and a few ideas on how to deal with them.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Answering The Common SEO Objections Made By Clients
When you're pitching for SEO business, what objections do you hear most often? Knowing what objections to expect, and how to handle them will help you win business. Here are nine common objections made by SEO clients, and a few ideas on how to deal with them.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Bypassing Restrictions On Software Is Now Legal
Who knew that it was lawful to bypass restrictions on software, like Coupons Inc's software that allowed printing coupons and essentially start printing coupons off like it was money.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
HP Brings Multi-Touch Screen To Tablet PC
Hewlett-Packard has introduced a new convertible PC with multi-touch technology based on HP's technology for its TouchSmart desktop PCs.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-25
 
Has Google Ended Paid Linking?
Jim Boykin recently claimed to have kicked the paid links habit: So, the best thing for my company to do, if we want to stay out of the fire, is to make sure that We Build Pages adheres to the Google Guidelines, and that means we won't be getting any more paid links for manipulating search engines.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
Taking VMWare Out In Chunks Made Easy
About five years ago, I worked with VMWare, and noticed that the VMWare security model worked great when pages where called as one chunk, so if you called the vmCtxMenu.html without a login context the page would come up non-functional.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
Enterprise Mashups: The SOA Solution
I have been spending a lot of time recently learning about enterprise mashups. The new startup that I am working for is building a SaaS solution that will be consumed by various types of customers and partners.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
Two Fresh Apple Security Hacks
Two new chunks of malware are making the rounds this week that allow an attacker to download code of choice on your apple computer.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
Adding Geolocation To Your Website
The W3C has created a standard for location sharing called Geolocation. It allows any person to share her location with any website at the click of a button. Imagine the possibilities with this.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
How To Add Geolocation Support To Your Site
The W3C has created a standard for location sharing called Geolocation. It allows any person to share her location with any website at the click of a button. Imagine the possibilities with this.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-24
 
Microsoft Offering New ASP.NET Exam
Under more normal conditions, this article would begin by citing the concepts of bettering oneself and/or getting a raise. Today, the ideas still apply, but given the economy's wretched condition, there's also the matter of just keeping a job. A new ASP.NET exam from Microsoft will hopefully help in all these areas.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-21
 
Setting A New Background In Windows XP
I might be the last person to the party, but I can't figure out how to easily change the background picture on my WinXP ASUS EeePC Netbook. For that matter, how can I find new pictures online that I can use as a replacement image?
Directory: > Expert Articles > Expert Articles
Date: 2008-11-21
 
How To Increase Your Newsletter Reader Feedback
Do you consider yourself customer-friendly? Always looking to start the conversation-or continue it? You might be surprised to find that a common practice is undermining any friendly sentiment your e-mail recipient might receive. I'm talking about donotreply@ e-mails. Often, with today's smartphones and e-mail preview panes and popup alerts, the sender's name and first lines of the e-mail are your first impression coming through the inbox door.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-21
 
Calculating An Address Based On GEO Coordinates
Google's maps API now supports reversed GEO lookup which allows you to find an address based on geo coordinates.  All you need is a latitude, a longitude and this handy method:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
How To Test Your Customer Service Up Close
When I'm working with new clients, one of the first thing I ask them is how their customer service stands up. Far from being an invasive question, I find it's crucial to know of any pluses and/or minuses before starting a new campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
World-Class Marketing Database Has The Ability To Change
Here are several excerpts from an excellent article by Shay Young, Senior Database Analyst with Euro RSCG Discovery, What Is A World-Class Marketing Database?:
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Date: 2008-11-20
 
Real-Time Collaborative Text Editing With EtherPad
EtherPad is a collaborative, real-time text editor created by, among others, two ex-Google employees*. An EtherPad document is quickly set up without any need for registration.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
Customer Service Still Ranks Higher Than Price
Here are several excerpts from a press release about the findings from a recent study on customer service satisfaction, Customer Service, Not Price, Remains Top Cause of Customer Churn:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
Spam Reports Very Poor Conversion Rates
We always knew that someone had to be clicking on enlargement emails and not only that, someone had to actually be buying that crap. It's kind like late at night when you're watching horrible infomercials that you think to yourself who the hell is buying this crap, well enough people to make it economically viable to make those repugnant commercials.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
SysAdmin Facing Cyber Extortion Charges
Sooner or later, it looks like we may have to either rename this site or start a new one called "System Administrators Behaving Badly." The latest piece of news to fit this category concerns a laid-off sysadmin who was arrested after allegedly trying to squeeze more money from his former employer.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-20
 
Version 2.8 Of FeedDemon Coming Soon
FeedDemon - the best desktop  RSS feed reader for Windows, in my view - will soon be out in a new version 2.8.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
Linux 5.3 Beta Adds Virtualization
Red Hat Enterprise Linux 5.3 (RHEL 5.3) beta has been launched by Red Hat Inc. with claims that the companies adopting this shall be able to virtualise out-sized and complex operations with appealing ease. For beginners, RHEL 5.3 beta offers virtualization to run on larger systems with additional memory and with more guests per host.
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Date: 2008-11-19
 
Removing Duplicate Content From Your Site
Duplicate content is becoming a major issue not only for all the search engines, but also for Webmasters from all around the world. In the session, the representatives of the big three, namely Google, Yahoo! Search and MSN Live, explain some of their strategies with regard to duplicate content.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
In-house SEO And PPC Campaigns
The last session of day 3 was about In-house SEO, PPC and campaigns. It covered all the issues experienced by in-house search marketers, which are similar to issues faced by SEO agencies, while performing SEO and PPC campaigns.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
Making An ERP System Your Own
A while back, I was in my corporate office reviewing some of the new functionality that was recently added to our Enterprise 21 ERP software. Before I could stop myself, I blurted out "Now I can pimp my ERP"! So maybe Pimp My ERP Software won't be the next MTV hit, but the idea of making an ERP system "your own" is becoming a reality.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
Net Neutrality Is Back In The Congressional Spotlight
Senator Byron Dorgan, D-ND, tells Reuters that he plans to introduce a bill in January to enshrine Net Neutrality into law. This will come two years after a previously attempted Net Neutrality bill, introduced by . . . huh, Sen. Byron Dorgan. What a coincidence.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
Personalization Is Key To All Companies
Personalization is a trend that big companies have taken to, but small businesses have lessons to learn, also. Personalized Web sites don't need to be a technological tour-de-force and they can provide simple benefits with simple effort. Stop & Shop, through its Peapod online shopping service, shows us a simple way to personalize many Web sites.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
NEC Recognized As Top Display VAR
NEC Display Solutions of America may well be a king among value-added resellers, at least in the eyes of VAR Business Magazine's editors. NEC has been honored in several different ways as part of the magazine's 2008 Vendor Annual Report Card.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-19
 
Content Will Always Rule Supreme
I have pretty much worn out my cry of ‘SMB's are under served' in the search marketing world. I have said it enough times that there is no special attention given to the company that may want to ‘go it alone' regarding search engine optimization (SEO), paid search (PPC), blogging and other social media.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Using Alt And Title Tags Properly With Images
A lot of discussion has been going on at one of the threads at the Google Groups as to how one should use the alt attribute and title attribute for the web page images. Google explains that one should use them as per W3C recommendations.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Easing Employees Into Using New Technology
Here's are several excerpts from an informative article by Darren Dahl, Trust Me: You're Going to Love This:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Social Media Marketing Notes
I just got back from Pubcon 2008 and it was incredible. The content was solid, although I did see a lot of people copy and paste presentations from last year, other then that though I got some solid ideas to run with.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Pubcon: Real World Risks To Link Building
PubCon 2007's linking session session was one of the highlights of the event and this session promised to be follow up to the same. The session showcased a critical look at all the different linking strategies and included various topics, such as outbound link optimization, outsourcing link building, old-fashioned linking via directories and hiring an in-house link developer.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
MySQL Replication
Replication is a way to run several SQL servers so that all of them have a current copy of a database or databases. Keep in mind that replication is not the same as clustering and should not be confused as such, even though replication can solve many of the same problems that clustering resolves; albeit in a different manner.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Running OpenSolaris On An IBM Mainframe
Sine Nomine Associates has released an OpenSolaris distribution for IBM's System z mainframes.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
Micro-messaging Lessons For Enterprise 2.0
The huge success of Twitter has triggered a number of firms (e.g., QikCom, Yammer, and Present.ly) that now provide micro-messaging for use behind the firewall. This is yet another example of a personal web 2.0 tool creating a market for an enterprise 2.0 version. I recently spoke with Travis VanderZanden, Founder and CEO of QikCom. Travis and I agreed that while Twitter is a great tool for personal use, it is not designed for use inside the enterprise and does not have the security required for these conversations just like Facebook and YouTube. (see tomorrow for links to Yammer and Present.ly posts)
Directory: > Expert Articles > Expert Articles
Date: 2008-11-18
 
SEO Guide For Beginners Reviewed
So, Google has finally released an SEO guide for the beginners! It has been a while now…
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Date: 2008-11-17
 
The OS Race: Who's burning out next?
If you belong to the "Linux Community" bandwagon, you may just have a different opinion on the fact that there are lessons to be learned from Windows and Mac! Linux community does enjoys some real good evangelism despite having a minuscule user base. Just to prove the support statement, statistics by Marketshare show that Windows enjoys a guerrilla sized market share of 90%, followed by Mac 8% and Linux users together mount less than 1%.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
Marketing Yourself And Your Site Using Forums
Forums are one of the deep foundations of the internet, modeled after the great forums of the ancient days where people could have a frank and open conversation about a range of topics.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
Azureus : The Latest Search Engine Hack
This interesting Google hack returns 134 entries in Google, and 63 in Microsoft's search engine, Yahoo returns 216 results. This quick Google hack allows someone to go in and see what someone is sharing with Azureus, one of the more popular bittorrent clients out there.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
Testing A Site For Link Spam
If you have an interest in researching spam by other sites, and quantifying it, there are a few things you can do. One of these is to dump out a spreadsheet of all a site's backlinks using a tool like Linkscape or Link Diagnosis. Then you can analyze the links. This can be a painful process, but here are a couple of tips on how to speed the process up significantly.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
How To Detect Link Spam On Sites
If you have an interest in researching spam by other sites, and quantifying it, there are a few things you can do. One of these is to dump out a spreadsheet of all a site's backlinks using a tool like Linkscape or Link Diagnosis. Then you can analyze the links. This can be a painful process, but here are a couple of tips on how to speed the process up significantly.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
Developing An SEO Proposal
Following on from last weeks post, How To Be An SEO Service Provider, we'll now take a look at the art of the SEO proposal.
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Date: 2008-11-17
 
The Pressure Is On IT To Help Businesses Transform
I was invited to speak at a forum for IT executives in Detroit this week sponsored by Information Week. The purpose of the forum as described in the agenda goes like this...
Directory: > Expert Articles > Expert Articles
Date: 2008-11-17
 
Marketing Aspects Of Local Search
Gone are the days, when optimization was done while targeting all the market segments. It is the era of local search optimization, where SEO processes are more flexible and you have the power of optimizing website as per geographical locations. Many websites have discovered the power of local targeting. The local search optimization session on day 2 highlighted all the marketing aspects of local search.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-14
 
Are You Losing Readers?
Ever been down a slide (maybe with your kids) and hit those little bumps every few feet? They slow your decent to a crawl and really make the slide no fun at all.
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Date: 2008-11-14
 
Steps To A Successful Social Media Marketing Campaign
Coming up with a successful social media marketing campaign isn't much different from constructing a skyscraper. The steps involved aren't much different either:
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Date: 2008-11-14
 
PubCon: Issues With In-House Search Marketers
The last session of day 3 was about In-house SEO, PPC and campaigns. It covered all the issues experienced by in-house search marketers, which are similar to issues faced by SEO agencies, while performing SEO and PPC campaigns.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-14
 
How To Upload Images From Your iPhone
I found "Image Capture" (you didn't mention it was an application, so I searched and found it) and tried what you suggested. When I click on download, however, nothing happens. Tried this with just one photo selected, as well as "Select All." Any suggestions?
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Avature Launches Recruiting CRM 2.0
Avature, a provider of Enterprise 2.0 Human Capital Management solutions, has released its version 2.0 of its Recruiting CRM.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Pubcon: Get To Know Your Competition
The Internet allows every marketer to have an unprecedented amount of insight on the competitors' plans and strategies. The session is about the how one can gain a lot of competitive intelligence using different tools and tactics.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Book Review: The Art of the Business Lunch
Sharing a meal with someone will change forever your relationship with that person, writes business relationship expert Robin Jay in her practical and entertaining book The Art of the Business Lunch: Building Relationships Between 12 And 2. From choosing the restaurant to proper dining etiquette to closing the sale, the author shares insider secrets to developing friendships and more clients through breaking bread together.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Converting Your Site For Most Languages
For the first time in history, humans can interact and share information instantly from one side of the globe to the other, bringing ideas, cultures and knowledge to people all over the earth literally at the press of a button.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Translate Your Site Content Easily
For the first time in history, humans can interact and share information instantly from one side of the globe to the other, bringing ideas, cultures and knowledge to people all over the earth literally at the press of a button.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
SEM Rush Search Marketing Research Review
A new competitive research tool by the name SEMRush is being beta tested, backed by the same programmers who created SEO Digger. SEM Rush can be seen as a deeper extension of the SEO Digger project (adding PPC data and tracking AdWords keywords), and a competitor to services like SpyFu (which recently launched SpyFu Kombat) and Compete.com.
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Date: 2008-11-13
 
Update On Blackhat SEO Tricks
Doug Heil of IHelpYou.com will be participating at the upcoming Search Engine Strategies Chicago "Black Hat/White Hat" SEO panel. Doug is currently working as a search engine optimization consultant; before jumping on the internet in 1996, he worked in the lumber business for almost two decades, he says. I emailed Doug some questions on the subject of SEO.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Linux Competition Questioned
The plots of countless fantasy and sci-fi stories have followed warring factions as they join forces against some great evil. Then the little guys win and are friends forever after. Only if you try to apply this concept to the real-world positions of Linux and its competitors, we seem to be stuck in the first, completely noncooperative act.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-13
 
Social Media Is Still Evolving As A Business Tool
I was relieved to see the following reaction from the first day's crowd when PubCon's Brett Tabke asked if people had seen an increase in their business and about 50% of the crowd raised their hands. When asked if they felt that it would increase in the coming year it looked like about 75% of the folks (out of hundreds and hundreds) were positive. Only about 4 or so people were willing to admit they were worried. Are the numbers skewed? Of course they are. They are numbers. The idea is that at least people want to ACT positive. One of the ways to get busy is social media / marketing / networking.
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Date: 2008-11-13
 
Marketing Tools And Resources For Your Business
There is an amazing amount of great content about B2B marketing out there, ranging from trends in demand generation to best practices in lead nurturing, lead scoring, and landing page optimization to how to buy and select marketing automation systems.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
Indexing Your Site In 48 Hours
I have been bombarded with emails lately from people asking me how to quickly get a new site in Google, so this post is for those of you with new sites or old sites that need some new love.  Typically when I create a new website I see it indexed the day I post it, and I have seen sites get indexed within 1-2 hours of their creation.  While getting indexed quickly is always fun, just remember that being in the index doesn't necessarily mean you will rank for any valuable keywords, or even for the name of your own site for that matter.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
How To Get Your Site Indexed Quickly
I have been bombarded with emails lately from people asking me how to quickly get a new site in Google, so this post is for those of you with new sites or old sites that need some new love. Typically when I create a new website I see it indexed the day I post it, and I have seen sites get indexed within 1-2 hours of their creation. While getting indexed quickly is always fun, just remember that being in the index doesn't necessarily mean you will rank for any valuable keywords, or even for the name of your own site for that matter.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
Similarities Of Outsourcing & Open-Source
Open-Source community and Outsourcing are poles apart, but the most striking thing they have in common is the dependence on their modes of communication. The Open-Source development communities rely more on the asynchronous modes of communication such as e-mails, online forums, discussion sites, bug trackers as compared to the synchronous modes of communication such as phones, chats etc. used by Outsourcing personnel.
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Date: 2008-11-12
 
Evaluating Your Design Firm's SEO Skills
One of the things that I notice about a lot of Web Design firms and even creative agencies who say they bake SEO into everything they do, is that very few of them bake it into there own sites. Now I don't want to call anyone out today but I do want to give people a quick little guide on the top five things to look for when evaluating the SEO ability of design firm that says they know SEO.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
Pubcon: Which Keywords Perform At The Greatest ROI?
The session emphasized how large scale bid management is becoming more important than ever. How to ensure maximum ROI? How to bid on keywords that lead to maximum conversion? Some of the questions answered in this session.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
Social Networking Increases Employee Efficiency
A new survey on social networking in the workplace, released today by AT&T, shows strong evidence that enabling employees to use social networking tools as part of everyday working life leads to an increase in employee efficiency.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
How Can We Protect Web 2.0 From The Cyber War
No Surprise security engineers falling behind in hacking skills. There is no reason that we should as a security profession be losing the cyber war, or failing to protect our companies, and our friends from cyber attacks.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-12
 
Successes And Failings Of List Building
With more marketers who've traditionally relied on Pay Per Click, Social MEdia and Search Engine Optmization jumping on the listbuilding bandwagon, trying to start up a newsletter and get readers and visitors to opt-in to a mailing list, it's a positive, yet at the same time negative trend for the industry.
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Date: 2008-11-12
 
Linuxhaxor In The Spotlight
Let's be honest: we all know that, when you click on the word "bookmarks" in your Internet browser's toolbar, LinuxProNews isn't the only site listed there. This fact is no problem. Heck, a little variety does the mind good, and today we'll even go so far as to point you towards Linuxhaxor.net.
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Date: 2008-11-12
 
Obama Brings CTO To The White House
This is ridiculous. He's been president-elect for less then a week and Obama's already reworking governing through the Web.
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Date: 2008-11-11
 
Is SanDisk Micro Storage For Music Needed?
This might seem confusing, but in a world where more and more people are obtaining music through digital means, notably the iTunes Music store, a consortium of music companies have introduced a new physical music distribution format called SlotMusic. The idea is simple: a read-only MicroSD card that has an album's worth of music on it, along with - hopefully - additional digital information.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
Don't Be So Quick To Jump The IT Ship For Good
One of the negative aspects of the current economic troubles is that there are a lot of folks dropping out of IT, and many of them plan on staying away from corporate IT forever.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
When Does Your Site Need A Full CMS Solution?
Someone recently asked me how he knows whether to use shopping cart software or a full-blown content management system for a Web site. Does it depend on how large your site is? Does it depend on what kind of content you have? And, most importantly, which one is better for search marketing? These are good questions, so they deserve good answers.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
Your Site Needs High and Poor Quality Links
I've been meaning to blog about your desperate need for sucky links for some time, because I have not seen this aspect of link quality discussed anywhere.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
Manage Decision Making For Keeping Customers
CRM Daily had a nice little article on Customer Retention that reminded me of the example I often use for how the elements of decision management contribute to more effective customer retention decisions. Large organizations spend vast sums on retention - one bank, for instance, spends $1Bn annually - and retention is a perfect candidate for EDM for a number of reasons:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
Why Do Business To Business Marketers Resist Getting Social?
Here are several excerpts from an informative article by Lauren McKay, Editorial Assistant with CRM magazine, B2B Marketers Still Hesitant to Get Social:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-11
 
Promoting Your Business Through Social Media
"What sites do you use / recommend using to promote content (i.e. blogs, articles, etc.)? I'm re-tooling our business website and blog, and want to make sure I get the most effective (popular?) ones, along the lines of Technorati, Digg, etc. Your answers will help me pick the buttons I'll use..."
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Date: 2008-11-10
 
Ten Great Apps For Nokia S60 N82 Smartphones
I'm often asked, what do I find are the most useful or coolest apps for my mobile? Well, it's tough to say as I use so many, however, I realized this week that a great way to determine which apps are most needed is to simply switch devices…
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Date: 2008-11-10
 
Increase Site Traffic Easily And Affordably
Many people doing business online have great websites but don't seem to be selling anything. Their products or services are top-notch, and their looks both professional and unique. So why aren't they making any money? The issue is that it really doesn't matter how amazing your website is if no one ever sees it.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-10
 
Recovering Your Site After An Intrusion
So I was checking my affiliate networks the past few days and noticed that I was only making a couple dollars a day and I found this quite odd. I couldn't figure out why my commissions were all so low, so I decide to check Google analytics to see how much traffic one of my websites was getting.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-10
 
Saving Your Website After A Hack
So I was checking my affiliate networks the past few days and noticed that I was only making a couple dollars a day and I found this quite odd. I couldn't figure out why my commissions were all so low, so I decide to check Google analytics to see how much traffic one of my websites was getting.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-10
 
Tips To Consider When Searching For Your Career Job
There are times when the need to switch a job is high on the agenda and it gets essential to breathe a new air into one's professional life. It's pretty humane to make mistakes, but there are a few concerns which are a strict no-no when one thinks of switching from one organization to another.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-10
 
WordPress 2.7 Is On The Horizon
Version 2.7 of WordPress, containing a wide range of new features and improvements, is almost upon us.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-10
 
How Effective Is Your Marketing?
Well, after a year-long blogging hiatus, I've decided to jump back in. I'm thinking that the easiest way to do so is to start with a draft of a white paper on Marketing Effectiveness that was put on hold... might as well publish it here.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-07
 
One Step Closer To Free Internet For All
According to Bloomberg.com the FCC has approved a proposal by Google to utilize unused television airwaves for wireless internet access.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-07
 
Promote Supply Chain Security
For this post I'd like to share a best practice. For the past month I've been working with IBM's internal supply chain security and compliance team.
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Date: 2008-11-07
 
Informatica Starts Data Quality Certification Program
Informatica Corporation has introduced its Informatica Data Quality Certification program for its partners, customers and other IT professionals wanting to extend, standardize and validate their skill in supporting customer data quality initiatives.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-07
 
New Book Offers Help With ASP.NET's Architectural Options
The economy's in iffy shape, and some of the most optimistic experts out there believe it'll remain in this condition for at least another year. As a result, now may be an excellent time to get a little better at what you do, and a new book aims to assist with exactly that process.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-07
 
Microsoft Joins Messaging Interoperability Group
Microsoft has announced that it is joining a group focused on enterprise messaging in order to further interoperability among systems.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Backtype Could Be A Blogger’s New Best Friend
As someone who works predominantly in the online field, Backtype might be the most useful social media application I've come across yet. Why such a bold claim for an application as new as Backtype?
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Consider Microsoft's BizSpark For All Your Open Source Needs
Port25 is reporting that Microsoft's new program to encourage startups to use Microsoft technology:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Implementing TimeClass Into .Net Framework
The timer class is often used in many applications. It's very simple for using, like all the classes implemented in .Net Framework.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
An SEO Strategy Is An Organic Process
Your SEO campaign should change focus as your popularity grows. The SEO approach for an established site can be quite different to that of a new site, mainly because, with an established site, you can leverage the power of your inbound linking.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
SEO Is A Living Breathing Process
Your SEO campaign should change focus as your popularity grows. The SEO approach for an established site can be quite different to that of a new site, mainly because, with an established site, you can leverage the power of your inbound linking.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Expedite CRM Implementation With Informatica On Demand
Informatica Corporation (NASDAQ: INFA), today announced Informatica On Demand Data Synchronization Service for salesforce.com, the newest addition to its family of On Demand Data Integration Services. The new service automates the steps required to ensure that on-premise data is kept consistent and current with data in Salesforce CRM and the Force.com platform. Now, business users can easily synchronize all their Salesforce CRM information, including customer, product, opportunity and sales data.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
More Evidence Of XP's Longevity
In case anyone was wondering, you readers of WinXPDigest still appear to be part of a large crowd. XP holdouts, long expected to give in to Vista sooner or later, continue to dominate the PC landscape in professional settings.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Simba Announces More Support For UNIX
Simba Technologies has announced the release of SimbaLib ODBC SDK 8.1, a software development kit (SDK) for building ODBC drivers for any SQL-enabled data source.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-06
 
Starting A New Business?
So, you've decided on a new project. What next? This post follows on from my posts Are You An Innovator, Immitator, or Idiot?, and Market Research Using Google Adwords. If you're starting out on a new project, have a read of those posts before we move on.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-05
 
Don't Abandon Your Facebook Fan Page
If you're a business creating a profile on Facebook and decide you want to add a fan page to the mix, there are several very big "don'ts" you need to watch out for. Contrary to what you might think, its not enough to slap your logo in the picture area, add some info about your business and let it sit, hoping someone will see it.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-05
 
Grouping Keywords to Optimize Your Webpage
This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-05
 
Organize Keyword Phrases in Groups for Better Optimization
This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-05
 
Virtual Expo For Database Professionals Approaching
Wednesdays tend to be dull days - you're past the slog of the start of the week, but pretty far away from having 48 hours off. If you're looking for something to do on Wednesday, November 12th, then, consider attending Toad Virtual Expo 2008.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-05
 
Making SEO Work for You
Organizing your keywords into an effective marketing strategy is the most important of the four phases of keyword research outlined in this document. While most often SEOs and keyword researchers focus on the research phases, organizing your keyword properly can truly help you create a vastly more successful optimization and marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Create A More Successful Optimization Campaign
Organizing your keywords into an effective marketing strategy is the most important of the four phases of keyword research outlined in this document. While most often SEOs and keyword researchers focus on the research phases, organizing your keyword properly can truly help you create a vastly more successful optimization and marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Closing the Open Source Model of MySQL
Okay, I didn't really want to write about Sun again today, but Simon has an interesting post about the "Sun Model" for open source business.  Simon states that the model boils down to:
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Speed and Agility are the Keys to Success
One of the reasons SEO is such a killer marketing strategy is that a small business can compete with, and often outmaneuver, a big business.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Add some Real Structure to Your Company with NetAge OrgScope
Recently, I spoke with Jessica Lipnack and Jeff Stamps at NetAge. They have been in the collaboration business for over 25 years and through many waves of technology. I have served with Jessica on several panels and was intrigued by their new offering, OrgScope. We started with its context and origins. I cross-posted this from the App Gap as I am really interested in what they are doing.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Fujitsu Releases New Tablet PCs
Fujitsu announced today its new LifeBook U820 convertible mini notebook that features Windows PC functionality, and integrated Garmin Mobile PC navigation software.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Build Customer Sales Documents With BigMachines Cloud Applications
BigMachines, Inc. announced that it is developing a new native application on the Force.com platform from salesforce.com. The announcement was made today at Dreamforce '08, salesforce.com's User and Developer Conference. The new application will enable sales teams and channels to easily generate professional sales documents from within a Salesforce CRM opportunity.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
It's Election Day! Video Your Vote!
So today is the day many have been waiting for for months- Election Day. One of the few days the individual citizen feels empowered by casting votes for the candidates they feel will best represent their ideals in office.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
Perl 6 Progress Discussed
You may want to pull together some philosophy textbooks and a dictionary; all of them seem like useful resources in a new debate on whether or not Perl 6 is vaporware. Still, regardless of how you define Perl 6's existence, some interesting tidbits concerning its development were mentioned.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
JangoMail Rolls Out New Features
JangoMail, a permission-based email marketing firm, has introduced a number of new features to its email marketing service aimed at improving usability.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
What's Being Searched For On Election Day?
Today is full of buzz about the election. I tried to vote early - too crowded. So my strategy is to wait until 9am to vote by my house. It worked perfectly. There were probably lines earlier, but when I got there, no lines. I walked right up, got my card, and voted.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-04
 
SOA skillset: Testing Architect
I have discussed the SOA Evangelist, the Architects, and the Developers. Today I will discuss the role of the Testers and the characteristics required to contribute to a successful SOA implementation.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Will Facebook Survive its Projected Financial Woes?
TechCrunch today has no treats-and no joy, no, not even Almond Joy-for Facebook in reporting about its projected financial woes. For a company once valued at $15 billion, things are looking grim as the cash supplies may dwindle long before Facebook is ready or willing to go to IPO.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Customers Don't Like to be Short-Changed
Fast food company Taco Bell recently added the Taco Bell Volcano Taco to their menu. Trying to recapture the popularity of the Taco Bell Volcano Burrito from the 1990's, the Volcano Taco is advertised as being so hot your mouth will literally be set on fire when you eat it. As a lover of spicy foods, I thought I'd try it - talk about being disappointed.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Are You the CIO Who Keeps Things Running or an Agent of Change?
I just read Dave Linthicum's post on SOA World titled Should you Fire your CIO? This is a continuation of a discussion that has been brewing in the blogsphere for the past few months that started after the Burton Group commented that a new CIO was often a key ingredient for some successful SOA implementations.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Sinowal is a Serious Security Threat
RSA Security Blog has a fascinating digest of the Sinowal Trojan, and the idea that is has been in operation since 2006, compromising nearly 300,000 on line banking accounts.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Listen, Learn, And Adapt To The Social Web
Businesses, individuals, and organizations will, from time to time, make honest mistakes or in some unfortunate cases, intentionally support unethical decisions to dissuade or conceal something significant from its public.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
Performance Testing is Extremely Critical
I have discussed the SOA Evangelist, the Architects, and the Developers. Today I will discuss the role of the Testers and the characteristics required to contribute to a successful SOA implementation.
Directory: > Expert Articles > Expert Articles
Date: 2008-11-03
 
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