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Analyzing And Eliminating Keywords
This is part 10 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-31
 
Keywords: Understanding What The Customer Is Looking For
This is part 10 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-31
 
To survive the Economic Meltdown will you look to Social Media?
The title of the press release from Webguild for the Social Media Strategies Conference in San Francisco caught my eye today when I was browsing my daily search media news:
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Date: 2008-10-31
 
Mobile Consumers Want More Personalization Choices
The majority (80%) of consumers say they would use mobile services more if greater personalization were available, according to a new survey from mobile software firm Mformation Technologies.
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Date: 2008-10-31
 
Mobile Computing is Giving Social Media a Redesign
In today's technology-driven society, we're using cell phones to do just about anything, from chatting with Grandma to watching Monday Night Football highlights. When we're constantly on-the-go, it's no wonder forgetting to grab our cell phone is kind of like forgetting to pick up the kids from daycare (yikes!).
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Date: 2008-10-31
 
Secure Resolutions Offers VAR’s Malware Protection
Secure Resolutions is offering small and medium sized value added resellers whose primary business has been reselling and installing hardware and or repair services a chance to increase revenue by adding managed security services to their offerings.
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Date: 2008-10-31
 
Online Holiday Spending To Remain Steady
The impact of the credit crunch is expected to effect holiday shopping but projected consumer spending online remains steady at $100 - $250 on average, according to the eBillme Online Spending Index, a quarterly survey about consumer online spending.
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Date: 2008-10-31
 
The Great October Crash
"The Great October Crash 08" is one of the most important events for all economists and financiers across the globe to study and understand the implications on various other sectors of businesses. There are tough times ahead for all businesses and the rock bottom world economy isn't also helping the cause.
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Date: 2008-10-30
 
CMS Watch Start Online Courses
CMS Watch has developed a series of online courses to help business and technology managers become more informed customers and decision-makers.
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Date: 2008-10-30
 
Test Cases in Your Browser with Selenium
One of the hardest things to do is build out automated test cases for testing the security of your web server. Building out test harnesses is a pain to do, but something that needs to be done not just to stress your web server, but to check on conditionals and security flaws or even not called API strings within the confines of the web server.
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Date: 2008-10-30
 
Remove Botnets with Bothunter
Security bloggers network releases a handy new tool to help you hunt down botnets on your network.
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Date: 2008-10-30
 
Book Review: You Can't Win If You Don't Enter
Contests are a way for for companies to attract and keep customers, pure and simple, writes professional contestant Carolyn Wilman in her fun and informative book You Can't Win If You Don't Enter: Canadian Edition. The author describes how to run contests to attract potential customers, and also shares very detailed techniques for entering and winning contests.
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Date: 2008-10-30
 
Tips To Improve Your SEO Ranking
We continue our series of weekly SEO basics questions and answer today with a question that acknowledges the value of approaching search engine optimization holistically, but indicates a desire to keep things simple and focus on the basics.
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Date: 2008-10-30
 
The Value Of Solution Based ERP Offerings
A few years ago I performed an onsite ERP software demo for a small manufacturer. It was a good demonstration, the people were nice, and it seemed like a good functional fit. I left feeling positive about the day and positive about the company. The company eventually purchased our ERP software, implemented, and they are now part of our user base. During the implementation process one of our executives asked the decision makers why they selected Enterprise 21. The answer was that we demonstrated an industry solution, not just software. And that instead of arriving with a generic demonstration, we provided examples and terminology for their industry and their business.
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Date: 2008-10-30
 
Optimizing Your Digital Assets
Digital Asset Optimization (DAO) is something that any publisher, of any kind, ought to be doing on a regular basis. Alright, so if you should be doing it, what exactly is DAO?
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Date: 2008-10-29
 
Data Management Continuum Guidance
All data follows a lifecycle from initial creation and storage, to protection and retention, and each of these phases has differing and unique requirements. Thus there should be a range of storage devices and processes to address these varying requirements. For example, enterprise devices, while having higher redundancy and performance are not as flexible as mid-range arrays and represent a higher cost per GB of capacity.
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Date: 2008-10-29
 
A Gaming System for Hardcore Software Developers and Early Adopters
Linux based EVO gaming console is set to be launched on November 18 by Envizons Computer Entertainment. Play Station 3 is an out-and-out gaming console and therefore would be able to run Linux based applications effortlessly. The target market of this gaming system would be the hardcore software developers and the early adopters. Linux would mainly act as a liaison which would be used to control the EVO system and make it look more like a home computer than just a gaming gadget.
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Date: 2008-10-29
 
Email Marketing is Stronger then Social Media Marketing
Is email marketing better than marketing through social networks? Yes, according to a new study from ExactTarget and Ball State University's Center for Media Design. The study reveals that:
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Date: 2008-10-29
 
Emerging Threat Trends for 2009
The Georgia Tech Information Security Center has released what its trends an indicators are for emerging information security threats for 2009. Unfortunately, these are all things we have been battling for years and just not winning.
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Date: 2008-10-29
 
Focus Your Time on The Prize
One thing that I have learned over the past month is how to effectively use my time. As a result of pledging a fraternity combined with midterms and various projects I have had no spare time to post on this blog or to keep up with my other affiliate marketing projects I was working on. Thankfully I have survived pledging and now I am in the process of recouping my time, and I noticed that despite today being by far my busiest day, I have gotten a massive amount of work done.
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Date: 2008-10-29
 
Considered All Integration Issues Swithch to SaaS
Not surprisingly, SaaS vendors have decided there's no time like the present to make a full court sales press. In a down economy with slashed IT budgets, when there's no tolerance for 18-month software implementations and the price tags for on-premise software from Oracle and maintenance fees from SAP applications are not falling, software-as-a-service and cloud computing offerings become more attractive options for businesses.
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Date: 2008-10-29
 
5 Questions to Ask Before You Say Yes to SaaS
Here are several excerpts from an excellent article by Thomas Wailgum, senior editor with CIO.com, 5 Questions to Ask Before You Say Yes to SaaS:
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Date: 2008-10-29
 
Twitter Tech is Handy for Terrorists
In addition, we are not just talking about threatening people over twitter either. A draft US Army report thinks that Twitter could become a terrorist's best friend.
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Date: 2008-10-28
 
Gmail for mobile 2.0
Google officially announced about Gmail V2.0 for Mobile Launcher… This new version is geared up with several features that support J2ME and BlackBerry phones and is available in 35 languages.
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Date: 2008-10-28
 
Where You Should Put Links on Your WebSite
All of our search engine optimization tips meant to be very specific, they should not take a lot of time to fix or review (to check to see if you are following the search engine optimization best practices), and will be rather "short and sweet" and directly to the point.
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Date: 2008-10-28
 
Establishing Priority for Search Marketing
Whether you are an in-house search marketing strategist at a large organization or you're an agency who has a search marketing champion, there is a common barrier that you will consistently come across: Establishing priority for search marketing in conjunction with getting buy-in from required stake holders. Below I have outlined 5 ways you can push search marketing strategies along more effectively within big corporations.
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Date: 2008-10-28
 
In The Internet Marketing Industry? Listen Up!
In my day job, I consult with companies classified as SMBs (small and medium businesses) regarding their Internet marketing efforts. Many of these companies are a bit skittish these days regarding the adoption and implementation of Internet marketing. There are any number of reasons including the economy and lack of understanding of the Internet and its benefits. I think there is one reason that might actually be inadvertently perpetuated by the industry itself: being intimidated by the "hugeness" of Internet marketing.
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Date: 2008-10-28
 
Content Management News Update
Fierce Content Management is a weekly content management news update, which focuses on best practices for creating, storing and managing documents and information. The site says there are 23,000+ IT managers and executives who get Fierce Content Management via weekly email.
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Date: 2008-10-28
 
The WebTrends Connect Data Exchange
WebTrends Inc. today issued a declaration of data independence for frustrated marketers at the eMetrics Marketing Optimization Summit.
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Date: 2008-10-27
 
Entellium says Goodbye
The software industry often expounds that you are 1st, 2nd or 3rd in your category or simply out of business. The question I pose is whether the announcement that Entellium, makers of Rave CRM, has closed its doors, is an early warning of more fallout to come in the CRM space.
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Date: 2008-10-27
 
Concentrate on Quality over Quantity
There's an old saying that too many cooks spoil the broth. This is equally true for businesses, particularly smaller ones. While it's essential to grow to continue early success, it's also important to keep realistic with your aims.
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Date: 2008-10-27
 
Belgium Outlaws Hacker Tools, Leaves Security Holes Open
When good laws go bad, Belgium opens the door to some seriously fun Google Hacking, by outlawing tools, but not addressing poor security measures in the first place.
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Date: 2008-10-27
 
Restoring Your Site's Good Name
According to the Official Google Online Security Blog, Google has elaborated on certain contents that appear while indulging in the process of Google search and getting results!
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Date: 2008-10-27
 
How to Remove Google's Unsafe Display on Your Site
You may have seen "This site may harm your computer" in Google search results - but what does it mean? If you click the search result link you get another warning page instead of the website you were expecting. But if the web page was your grandmother's baking blog, you're still confused. Surely your grandmother hasn't been secretly honing her l33t computer hacking skills at night school. Google must have made a mistake and your grandmother's web page is just fine…
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Date: 2008-10-27
 
Protect your WordPress without Akismet
Some web hosts do not allow for plugins such as Akismet to function properly. This is because they turn off the PHP function fsockopen for security reasons. When they do this, any plugin that connects to an outside source doesn't function correctly. The biggest issue then is the inflow of spam.
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Date: 2008-10-23
 
Stay Protected From New Wordpress Hacking Strategy
An ounce of prevention is worth a pound of cure.
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Date: 2008-10-23
 
Create Online FlowCharts with Mind Maps
With a host of projects to complete for clients, how do you capture your ideas? A platform I use is software for mind mapping is Mindgenius as you can integrate your mind map into a Word document, a PowerPoint presentation,save as a PDF or even a web page.
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Date: 2008-10-23
 
3rd Webmaster Chat Event Q and A
3rd Webmaster Chat Event has got over! As always, huge number of webmasters were there to clear all the doubts and queries! The Googlers who were on-staff in the event were:
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Date: 2008-10-23
 
Keyword Research is an ongoing SEO Process
Keyword research is the foundation of search engine optimization. Understanding what words and phrases that people are using to search for your products and services and then optimizing your site to target those phrases is the essence of SEO.
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Date: 2008-10-23
 
How To Pitch An Email
We've all, at some point, received the "request-for-a-link" email. Such emails are useless, on a number of levels, the main reason being that the offer is lousy. However, such emails also tend to get the pitch wrong, so further limit the chances of getting the link. Getting the pitch right - the way the offer is described - is a bit of an art.
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Date: 2008-10-23
 
UK Broadband Users Confused About Limits
The majority (86%) of UK broadband users still don't understand the limit on their service, according to research from the consumer group uSwitch.
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Date: 2008-10-23
 
Full Q and A Text from the 3rd Webmaster Chat Event
3rd Webmaster Chat Event has got over! As always, huge number of webmasters were there to clear all the doubts and queries! The Googlers who were on-staff in the event were:
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Date: 2008-10-23
 
C++ Criticisms Mobilize Fan Base
C++ is under attack, and instead of some random individual, well-known programmer and author Eric Raymond is the person conducting it. We'll cover his assessment, then, along with some of the numerous rebuttals and an overall effect that's surprisingly positive.
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Date: 2008-10-23
 
Organization is Key to Research and Selection of Keywords
Looking at the different factors involved in finding relevant search phrases. You'll remember that we discussed the first three; Time, research and deletion. The fourth factor is a bit more involved and it has to do with analyzing the phrases in a bit more detail.
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Date: 2008-10-22
 
SEO Tip: Check Your Reputation and Links Often
This is search engine optimization tip number seventeen in our continuing series of tips from SEO company Vizion Interactive. All of our search engine optimization tips are very specific, shouldn't take much time to fix or review (to check to see if you are following the search engine optimization best practices), and will be rather "short and sweet" and directly to the point.
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Date: 2008-10-22
 
Writing Successful Whitepapers
What if you've never written a white paper and you really want to develop the skill, where do you start? That's the gist of a question I received from a gal that I'll call Jill (to protect her identity):
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Date: 2008-10-22
 
Linux Gets a FireStarter
Irrespective of the operating system, intrusion is one of the key concerns for computers connected to a network. Firewalls, as a matter of fact provide a resistance to this, if not a fool proof protection.
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Date: 2008-10-22
 
Learning the Basics of Website Building
Google has decided that it will make all the webmasters and users learn the basics of the internet-world from the beginning itself! According to a recent blog at the Official Google Webmaster Blog, Google elaborated on the fact that it would answer all the queries (no matter how small it is) for its users!
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Date: 2008-10-22
 
Give Your Site Advanced Tracking Analytics by Yahoo!
If you're a web merchant using the Yahoo Merchant Solutions e-commerce engine, your secret weapon for succeeding online has just been revealed.
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Date: 2008-10-22
 
Start up Investors are Still out There
A number of early stage investment outfits have popped up over the last few years, making what would amount to tiny investments in as many as a dozen companies at one time and then recouping their investment plus some as those companies mature and either build viable revenue models or become acquisition targets of other related businesses.
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Date: 2008-10-22
 
Solidifying The Final Stages of a Website
Sales people talk a lot about about "closing the deal", the final stage in the sales process needed to get people to sign on the dotted line.
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Date: 2008-10-22
 
Think Greener When Building Links
This is the first post about thinking greener when building links. This post is about understanding different types of links plus when and why the different types of links will be important depending on what type of site you are building links for. The second post, to follow, will be about the three "R's" of link building: Reduce, Reuse and Recycle links.
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Date: 2008-10-21
 
Make Your Site Actionable
One thing to keep in mind when digging into your analytics data is whether or not your research has the possibility of causing you to do something. Many pundits like to refer to this as making it actionable. I think this is a pretty good way of expressing it.
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Date: 2008-10-21
 
The Gentle Art of Persuasion
We spend a lot of time thinking about how to get visitors to our sites, but how much time do we spend thinking about better ways to persuade people once they've arrived? Such topics are often talked about in terms of conversion and split/run testing. However, I'm like to talk talking about something a little more subtle.
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Date: 2008-10-21
 
Customizing Microsoft Word On a Mac
I don't know what's changed, but in the past, when I wanted to see revisions and changes to a document in Microsoft Word on my Mac it showed me what was inserted and deleted. Now, however, it has zillions of little balloons on the side of the document. What the heck? How do I change Microsoft Word so revision tracking shows up the way I prefer?
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Date: 2008-10-21
 
The Importance Of Forecasting In Supply Chain Management
Best-in-class companies in process industries are 1.5 times more likely than all other companies to be able to forecast based on attribute, according to a new report from Aberdeen Group.
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Date: 2008-10-21
 
3D Environment For Business Collaboration
A news item Shel and I discussed a report in the Wall Street Journal's Technology Blog about a partnership Linden Lab, the developer of Second Life, is announcing this week with Rivers Run Red, a developer of content, applications and tools for virtual worlds like Second Life:
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Date: 2008-10-21
 
Get a Deeper Level of Interaction with Your Audience
Having been involved in internet marketing for more than a few years, it's interesting to see ideas fall out of favor only to come back in fashion, specifically email newsletters and true community building.
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Date: 2008-10-21
 
SQL Loyalty and Competition
MySQL's Kaj Arno has an interesting post titled: "On Loyalty, Competition and Underdogs". Kaj starts with his son's list of reasons to stay with Bayern Munchen, the longtime favorite, or why to switch to TSV 1860, two German soccer/football teams. Kaj then draws parallels to the Oracle or MySQL question.
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Date: 2008-10-21
 
February Perl Conference Planned
Make no mistake about how cold things will be during this conference; we're talking about Minnesota in early February, and the daily lows and highs should be around 10 F and 30 F, respectively. But for the hearty and winter-loving individuals out there, Frozen Perl 2009 promises to be an interesting event.
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Date: 2008-10-21
 
Does Your link Source Pass Pagerank
Due to the rough scale of PageRank, outdated toolbar PageRank scores, hand editing of toolbar PageRank, and a variety of other factors, it is somewhat hard to get confirmation from Google if a link source passes PageRank. The slow way to test is to make 1 link be the only link you point at a site and then let it age for a few months. Then, if a toolbar PageRank score appears it probably passed PageRank.
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Date: 2008-10-21
 
Skillsets for SOA Developers
I have discussed the role of the SOA Evangelist and the importance of the architects. Today I will discuss the different developer roles and the characteristics that make a successful SOA developer.
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Date: 2008-10-20
 
SOA Skillset Platform Neutral Developers
I have discussed the role of the SOA Evangelist and the importance of the architects. Today I will discuss the different developer roles and the characteristics that make a successful SOA developer.
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Date: 2008-10-20
 
Do Customers Prefer Live Agents?
Randy Saunders had a great post over on the Perfect Customer Experience -Can I please speak with a live agent? In it he has a great quote: Forester's study finds that 45 percent of consumers prefer to speak with a customer service agent to answer questions and resolve service issues, yet most walk away from customer service agent interactions disillusioned, disappointed, and disgruntled.
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Date: 2008-10-20
 
Don't Ignore Social Media it is Important
Why do some companies choose to ignore social media? And walk through life with their heads down as if those who participate in social media don't really exist? I don't get it.
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Date: 2008-10-20
 
Anti-Spam Wear for The Internet Jungle
We often forget how hazardous the Internet can be. It really is a jungle out there and some of the denizens have sharp claws. It opens up the whole question of what kind of Internet we would all like.
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Date: 2008-10-20
 
Protecting Your Company's Brand
I often have a hard time convincing clients that they need to buy additional domain names to protect their brand. I even give them a list of all the domains I could think of that we think will help with brand protection. Unfortunately, I have nobody doing that for me!
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Date: 2008-10-20
 
The Community and Communications Professionals Social Tools
Twitter is nothing short of a phenomenon. At the very least, it connects people to each other through a rich and active exchange of ideas, thoughts, observations, and vision in one, highly conducive ecosystem (known as the Twitterverse). The social fibers that weave together this unique micromedia network is strengthened by the expertise, respect, trust, admiration, and commonalities. These fabrics bind the people who breathe life and personality into the global community as well as fueling the disparate micro communities that ultimately extend across the Long Tail.
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Date: 2008-10-20
 
Planning and Intergration of On-Premise Applications Via Cloud
Here are several excerpts from an informative article by Mathew Schwartz, Integrating Your Cloud And On-Premises Applications: Most small and midsize businesses are eyeing one or more software-as-a-service (SaaS) applications, yet have already made numerous investments in on-premises software. And despite the potential cost upsides of making the move to SaaS, one crucial success factor for running part or all of your business in the cloud is going to be the ability to tie cloud computing applications to on-premises systems.
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Date: 2008-10-20
 
Economy in Trouble Search Marketing can Help
Hey, did you hear that the economy is in trouble? Of course, if you didn't know it you have either A) chosen to ignore it B) are just numb from the onslaught of doomsday talk or C) have your head comfortably buried in the sand. I do not have any magic elixir for you. Whether you are a business owner who uses search marketing services, an Internet marketing services provider, or consultant, you are faced with an interesting paradox. Despite the great industry that search and Internet marketing has always been, there is simply no guarantee that anyone will be able to capitalize on it in these conditions. Here's why.
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Date: 2008-10-17
 
The Top 10 Most Common ASP.NET Mistakes
At work I've come to realize that I don't always produce code that just work. I make mistakes and often forget to test properly before I sign off a task. So I talked to our test lead and asked him to compile a list of the most common issues he finds when testing my work. I then printed out the list and hung it on the wall next to my desk as a checklist to go through whenever I think a task is done.
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Date: 2008-10-17
 
Broken Business Processes due to E-mail Overload
E-mail overload is the leading cause of preventable productivity loss in organizations today. Basex Research recently estimated that businesses lose $650 billion annually in productivity due to unnecessary e-mail interruptions. And the average number of corporate e-mails sent and received per person per day are expected to reach over 228 by 2010.
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Date: 2008-10-17
 
Opera Studies The Structure Of Internet Content
Ars reports a study from browser maker Opera that suggests only 4.13% of the 3.5 million pages indexed were found to be standards-compliant.
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Date: 2008-10-17
 
Windows XP Combats Pirated Software with the Black Screen of Death
Microsoft introduced WGA when Vista was launched. For those who are not aware of what WGA is all about. WGA is a mechanism used by Microsoft to detect pirated and non-genuine installations of Windows but as all Microsoft product it also has a problem which is while it's been good at detecting non-genuine installs of Windows, it can sometimes incorrectly flag a genuine install as non-genuine and sorting this out can be tedious and time consuming and even Microsoft tech support acknowledges that WGA can sometimes be wrong.
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Date: 2008-10-17
 
Site Search Checklist for Best Usability
What this is about: This list covers in-site search, what features should be included, what is expected by visitors and how the results should be laid out.
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Date: 2008-10-17
 
Search Engines Blocked From Your Content
At the DMA08 conference in Las Vegas this week, the "Search Engine Experience" panel on Tuesday was presented with a number of site reviews which are great sessions because the audience gets free SEO consulting advice and speakers get to demonstrate their expertise.
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Date: 2008-10-16
 
Get Reports On Demographics And Attitudes Of Your Audience
Today Crowd Science Demographics, Crowd Science's audience analytics service, came out of beta. This release included several new features and enhancements as well as the introduction of paid subscription plans.
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Date: 2008-10-16
 
Check Your Site Privacy and Security for Issues
What this is about: This list covers issues regarding site pages that outline your privacy and security policies as they relevant to the site visitor's needs.
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Date: 2008-10-16
 
The Best Privacy and Security Checklist for Website Issues
What this is about: This list covers issues regarding site pages that outline your privacy and security policies as they relevant to the site visitor's needs.
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Date: 2008-10-16
 
Sysadmin Caught With Crazy Amount Of Stolen Equipment
We've talked a lot about data theft in recent months, and now a mention of hardware theft seems worthwhile. It turns out, you see, that a system administrator managed to take 19,709 items from the U.S. Naval Research Laboratory in Washington, D.C.
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Date: 2008-10-16
 
Maximizer Releases New Mobile CRM
Maximizer Software has released its latest customer relationship management (CRM) software called MaximizerCRM 10.5.
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Date: 2008-10-16
 
Web 2.0 Technologies for Knowledge Management Study
In an explorative study about Knowledge Management weblogs Pumacy Technologies AG has been analyzing active knowledge management blogs by comparing figures from August 2008.
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Date: 2008-10-16
 
2009 Global IT Budget Growth Forecast
Not unexpectedly, Gartner has trimmed its 2009 Global IT budget forecast from 5.8% growth to 2.3% growth.
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Date: 2008-10-15
 
Easily Access Content With FatWire
FatWire Software today announced general availability of the Microsoft SharePoint Connector for the FatWire Content Integration Platform.
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Date: 2008-10-15
 
Orvieto's European Open Source Hub
Reading trackbacks to my blog post "about mapping open source into your business model" I was captured by Dana Blankehorn's post, and not just because he kindly reported that my blog post read like an academic paper.
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Date: 2008-10-15
 
How to Stop Google Translator
There are official specifications for the HTML language which are provided by the World Wide Web consortium. And then there's more spontaneous additions to the language which are not part of the HTML specs (though they may or may not validate as HTML).
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Date: 2008-10-15
 
Using Keyword Research Tools
Monday I discussed three steps in finding core terms: looking through your website, brainstorming, and then scouring your competitors' websites.
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Date: 2008-10-15
 
Core Term Prioritization Factors
By now you should have several dozen or more core terms documented on your spreadsheet. The question is, what to do with all of these keywords.
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Date: 2008-10-15
 
Upcoming Teradata Product Unveiled
We know, we know - the economy sucks (the Dow's down 450 points at the moment), and unless a product can spit out gold bricks, you don't want to buy anything new. Still, Teradata Corporation has just announced the Teradata 13.0 database, and the thing seems to be worth a second look.
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Date: 2008-10-15
 
Toshiba Introduces New Tablet PC
Toshiba has introduced its 10th generation Tablet PC the Portégé M750, the follow up to its Portégé M700.
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Date: 2008-10-15
 
Include All Important Pages in Your Global Navigation
One of the most basic steps in SEO that can really help your rankings is optimizing your global navigation template.
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Date: 2008-10-14
 
How to Keep Growing During Tough Times
With the economy going down the tubes, many small businesses are suffering slowdowns right now. Yet my own, ongoing business success shows it doesn't have to be that way. So what do you need to do to make sure your business keeps growing when times are tough?
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Date: 2008-10-14
 
New Release of OpenOffice.org 3.0
The Italian and the English announcements of the third major release of OpenOffice.org yesterday went out, and today the whole OpenOffice.org website is struggling to cope with the demand for the new release 3.0 of OpenOffice.org.
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Date: 2008-10-14
 
Using Flickr to Store Your Website Images
Reasons to use flickr instead of the built-in wordpress imaging tools:
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Date: 2008-10-14
 
Optimizing Email Deliverability
As a follow-up to my post about the importance of reputation in email marketing, I interviewed Spencer Kollas, director of delivery services at StrongMail, about the latest technology solutions to manage reputation and optimize deliverability.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-14
 
Start Promoting Your New Site Immediately
A few weeks ago I wrote about building your website from the ground up. This article did not dive into great detail on any specific topics, but rather touched on the key points you will want to address. In this article I will place most of the focus on the promotion aspect of this previous article.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-14
 
Book Review: Grapevine
Grapevine Why Buzz Was a Fad but Word of Mouth is Forever
Directory: > Expert Articles > Expert Articles
Date: 2008-10-14
 
Sharepoint Integration With CMS
Many Web Content Management Systems (CMS) vendors have spent the last year trying to differentiate on SharePoint integration, but the results have been mixed, according to new research from CMS Watch, an independent analyst firm that evaluates content technologies.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-14
 
The Security Department Needs to Step Up to the Challenge
With the economy in the tank, now is the time for the security department to get creative and start supporting the business, and help it grow. There is no room for the standard reaction of "no" this time around; we will be in the recession for at least another year.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
Mashup Camp Contest
Save the date for Mashup Camp... November 17-19, Mountainview / San Jose, CA at the Computer History Museum - the un-conference for the mashup developer community.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
Wireless Network Security Takes A Hit
Fair warning, everyone: due to the work of a Russian security company called ElcomSoft, wireless networks are looking rather less safe than they have in the past. ElcomSoft's researchers claim to have sped up the process of cracking WPA and WPA2 keys by a factor of up to 100.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
Making Your Resume Stand Out
Since the economy is slowing down, I'm hearing of lots of you who are getting laid off and looking for jobs. Here's my experience on the other side of that - being someone who is trying to hire someone.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
What Tactics Are Internet Marketers Emphasizing
Let's face it, we're experiencing more than "interesting" economic times, especially those with a marketing responsibility in-house and at agencies.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
Disaster Recovery Plan in Case of SaaS Failure
Over the last week, the SaaS community has been roiled by the arrest of the CEO and CFO of Entellium a SaaS provider in Seattle. Here is what you do if your back end service provider goes out of business.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-13
 
How Do Online Customers Feel?
What are consumers saying about the web? A recent Harris Interactive survey highlights trends in online transactions and the opportunities for companies that focus on improving these online customer experiences.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-10
 
Fasthosts Launches Reseller Web Hosting In U.S.
Fasthosts Internet Inc., a reseller web hosting provider, recently launched in the U.S. and is offering 1 year free unlimited reseller Web hosting.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-10
 
SCDM Announces New Exam And Certification Record
The Society for Clinical Data Management has been busy. First, the SCDM introduced a new version of its Certified Clinical Data Manager exam. Then, the organization certified what it describes as a high of 330 individuals.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-10
 
Wordpress Plugins You Must Have
Here is the list of the most important plugins for Wordpress. Keep in mind, however, that there are many, many plugins available for a wide variety of tasks, so feel free to check them out at http://wordpress.org/extend/plugins/.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
How to Reverse Engineer Malware
Eric Landuyt over at Data rescue walks through a chunk of malware that is using BITS as its communications path.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
Do Meta Keyword Tags Help or Hurt SEO?
Around a year ago, Danny Sullivan did some great research on the Meta Keywords tag to determine which search engines are using it.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
iPhone NDAs Dissolved
You have to figure that it's a little bit hard to have a good relationship with someone who keeps your mouth taped shut. So in what several groups of people are sure to consider a smart move, Apple has done away with the nondisclosure agreements it used to make iPhone developers stay quiet.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
Creating a More Personal Relationship With Your Customers
Here are several excerpts from an article by Neil Sikder, a vice president of Maia Strategy Group, Speak With Your Customers:
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
Commitment is the Key to Search Marketing
If you read my post on small business search marketing, you recall that I talked about how difficult it can be for small businesses to make search marketing work for them.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-09
 
Issues With Crawling Your Website
Online Marketing Blog has always been about more than search engine optimization, covering digital public relations, social media marketing and plenty of other internet marketing topics.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Be Careful When Partnering With a Big Powerful Company
The topic of partnerships comes up relatively frequently in startup circles. The common question entrepreneurs have about partnerships with Some Big Powerful Company (SBPC) can be reduced down to something like this:
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Measuring the Mobile Traffic to Your Site
According to Nielsen Mobile the adoption of the mobile web has reached a critical mass.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Do You Use Your Own ERP Software?
A recent article prompted me to pause and sit in bewilderment. To my surprise, not all ERP vendors use their own ERP software to run their internal operations.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
The Future is Linux
I saw this article by InfoWorld's Paul Krill via Simon's delicious links. Paul's article ponders whether Solaris is on its deathbed, based largely on comments from the Linux Foundation's Jim Zemlin who believes it is.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Open Source Software Movement is Global
Dennis Byron wrote an excellent piece titled "Software Has No Nationality".
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Emerging Nations Using Open Source Software
Dennis Byron wrote an excellent piece titled "Software Has No Nationality".
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Microsoft Adds New Feature To SQL Server With Kilimanjaro
Microsoft has introduced a new managed self-service analysis capabilities code-named "Project Gemini," and self-service reporting in the next release of Microsoft SQL Server focused on Business Intelligence (BI) code-named "Kilimanjaro."
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
Personalizing Your Customer Service
Here are several excerpts from an excellent article by Drew Stevens, Cures for the Customer Service Puzzle:"
Directory: > Expert Articles > Expert Articles
Date: 2008-10-08
 
The Perfect Email Newsletter Company
I'm a big fan of Constant Contact for email marketing, but that doesn't mean you can't improve on a good thing.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Freedom of Information Act Requests Google's Help
A PDF file published at GovernmentAttic.org contains, according to its description, the "NSA [US National Security Agency] administrative processing file for FOIA [Freedom of Information Act] request for records on Google and contracts With Google".
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
SME Owners Still Going Strong
If there's one thing that you can guarantee the media to do, it's over-exaggerate. Coming from someone in PR, this might sound a bit like the pot calling the kettle black (although I'd like to think I've never been one of those public relation stereotypes that succumbs to hyperbole in every sentence). The current economic woes that we're all facing is a prime example.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Link Architecture is the Most Important Step of Site Design
According to the Official Google Webmaster Central Blog:
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Financial Struggles With Enterprise Software
Here's a timely post by Thomas Wailgum, Editor of CIO magazine, Help! We Need ERP and CRM Software, But We Can't Afford It Right Now!:
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
What it Takes to Deliver a Service-Oriented Architecture
There is no shortage of advice on the web of the do's and don'ts for tackling SOA.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Cost Effective Content Management Alternatives
Enterprise Content Management (ECM) technology buyers are under pressure to cut costs and justify expenses at a time when small and mid-market vendors are now providing less expensive alternatives to larger ECM vendors.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Stay Focused on One Task at a Time
If you're one of those rare entrepreneurs that has the discipline to stay reasonably focused on what you should be working on, feel free to skip the rest of this article with the comforting knowledge that you have my admiration and envy.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-07
 
Picasa's Privacy Vulnerabilities Repaired
Google's photo storing app Picasa Web Albums had a bit of a privacy vulnerability.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
Award Winning Cleversafe Storage Software
Cleversafe has a very cool idea to address data security and reliability. Seems that the WSJ agreed and decided to award Cleversafe a WSJ Innovation Award.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
Email Deliverability: Turning Prospects into Revenue
B2B marketers struggling for growth in today's economy know they need to get maximum results for their email marketing efforts, but too many do not understand the critical role deliverability plays in the process of turning prospects into revenue-driving customers.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
Integrate Local Search Marketing to Drive In-Store Sales
Believe it or not, there's just over a month to go before the shopping season kicks into full swing?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
The Risks Involved With Link Buying
There is a post over at Search Engine Land by Danny Sullivan entitled "Conversation With An Idiot Link Broker".
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
Fighting Back Against Poor Customer Service
We've all had the experience of feeling oh-so-small at the hands of a large company. Sometimes that happens during the sales process, but at least then we have the option of walking away.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
Retailers Turn to Social Networks When Their Sites Fail
It's been a while since I've pulled in e-Marketer data into this blog, but they often have great information.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
The Answer to the Bailout Crisis is Search Marketing
It's another week of uncertainty and the wide variety of prognostications about the financial "meltdown" or "crisis" or "Armageddon" or whatever it is you want to call it. Is it the end of the world as we know it?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-06
 
How to Control Comment Spam
Jason Morrison from Search Quality Team at Google posted at the Official Google Webmaster Central Blog about how to control comment spam:
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
Using Mashups and Collaborations to Add Value to CRM
Here is another example of enterprise 2.0 integrating with old school enterprise applications.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
What is the Point of Free Software?
I am quite frankly baffled why a huge company like Google would pay a bunch of programmers to develop yet another web browser, when we have Internet Explorer for Windows from Microsoft, Safari for Mac OS X from Apple, and the great third-party Firefox free web browser for both Mac and PC. What am I not seeing about companies that pay to develop software and then distribute it without charge?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
Why Do Companies Give Away Software for Free?
I am quite frankly baffled why a huge company like Google would pay a bunch of programmers to develop yet another web browser, when we have Internet Explorer for Windows from Microsoft, Safari for Mac OS X from Apple, and the great third-party Firefox free web browser for both Mac and PC. What am I not seeing about companies that pay to develop software and then distribute it without charge?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
Europe Leads In Supply Chain Advances
Europe jumped ahead of North America and Asia Pacific in reaching significant cost reductions, revenue gains and sustainability improvements through supply chain advancements, according to the 2008 Global Survey of Supply Chain Progress from CSC, Supply Chain Management Review, the Council of Supply Chain Management Professionals (CSCMP) and Michigan State University.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
Perltidy Offers Reformatting Help
Take a look at any car that's littered with empty coke bottles and mangled takeout bags. Or any desk that's covered with bent pieces of paper and a dozen redundancies in terms of office supplies. Being neat is so much better, and Perltidy aims to help Perl experts achieve that state.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-03
 
Knowledge Management Library Clips
The blogger at Library Clips recently wrote an interesting post on the ubiquity of social tools in context of workflows.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
SEO Tips for White Papers
Getting your white paper to rank high in a search engine is like finding a rich oil well. The inflow of traffic can be seemingly endless.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
Optimizing Site Search for Your Visitors
Back in August of this year, while at Search Engine Strategies in San Jose, I sat in a session where one of the speakers talked about site search. He said something that I fundamentally disagree with but it got me thinking about why you should or should not implement a search feature on your own site.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
Making Your Own Site Search Better
Back in August of this year, while at Search Engine Strategies in San Jose, I sat in a session where one of the speakers talked about site search. He said something that I fundamentally disagree with but it got me thinking about why you should or should not implement a search feature on your own site.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
Make All Your Press Releases Search Engine Optimized
Underused by many companies, a search engine optimized press release offers a hugely effective way of complementing your company's SEO plan.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
Oracle Introduces Social CRM
Things like MySpace, Facebook, and Twitter have proven to be extraordinarily popular and frequently useful. It's social sites and applications like these, really, which led to the term "Web 2.0." And now Oracle's seeking to bridge a gap and benefit from the phenomenon by introducing what it calls Social CRM.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-02
 
Using GUI to Control Your Linux Experience
GUI allows users to navigate and interact with their computer by using a mouse to "point," "click," and "drag" icons and other data around on the screen, instead of typing in commands.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Responding to Online Criticism
It's interesting how issues seem to come at you in waves. Some are like rolling thunder beginning as far back as you can see from the shore. Others are like sneaker waves, crashing over you and knocking you down with full force.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Oracle Will Win the SaaS/Cloud Competition
Really, I'm not obsessed with cloud computing! I'll try to write about something else next. However, I wanted to reply to a post from Chris Keene, titled: "Larry Whistles Past the (Cloud) Graveyard".
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
The Importance of Transparency in Social Media
It's the same reason why we tell our children not to lie. It's human. It's in our DNA; and unless you're a habitual liar, you practice transparency everyday in your personal relationships. Why should it change on the social web?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Guide to Privacy and Security Issues
What this is about: This list covers issues regarding site pages that outline your privacy and security policies as they relevant to the site visitor's needs.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Building a Useful Site Map
What this is about: This list covers issues related primarily to on-site site maps but can also be relevant for xml site maps.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Digital Illiteracy Discrimination Hitting Europe
Only a few years ago I remember starting to develop my business and being frustrated with the lack of broadband coverage in the area I was living in in Ireland, especially as some of the development programmes I was attending required me to download from the Internet large presentations and audio files.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
Social Media Transparency is Important
It's the same reason why we tell our children not to lie. It's human. It's in our DNA; and unless you're a habitual liar, you practice transparency everyday in your personal relationships. Why should it change on the social web?
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
C Books On Top In India
Remember the Tom Clancy years? Or maybe Stephen King's string of successes? Although that second example isn't a great one, a look at book sales can be a good way of judging what concerns or interests a nation. And it seems that variants of the C programming language are proving quite popular in India.
Directory: > Expert Articles > Expert Articles
Date: 2008-10-01
 
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