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What New Skills Are Important To PR?
So last Friday, half a dozen students from Chico State's journalism program (my alma mater), came to Voce's Palo Alto office and spent the day observing and discussing agency life.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-31
 
Valuable Marketing Lessons
Recession, recession, recession I don't know about you but I have had my fill of this doomsday word! It seems to me the panic caused by this word simply increases the chances of a recession occurring.
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Date: 2008-03-31
 
EDM And Application Development
I read an interesting paper by Joseph Feiman of Gartner today - Prepare for a Paradigm Shift to Automated Application Development. This is described as "maverick" research but I thought it was pretty compelling.
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Date: 2008-03-31
 
Review: Accidentally Branding Accidental Branding
One time, I was reading Accidental Branding on the subway and two twenty-ish European women sitting by me paused to check out the book. "It's an interesting title," said the brunette.
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Date: 2008-03-31
 
Job Requirements Are Out Of Control
The flip side to the "Please do not Lie on your Resume" article is the "Out of control job requirements" that some people put up on sites like Dice, Monster, or on their own sites.
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Date: 2008-03-31
 
ISPs Tracking Everything You’re Doing Online
A controversial company in Britain is out to see everything you're doing online. And they are going straight to the source to find out - your ISP. They are about to partner with Britian's top ISPs (BT, Virgin and Talk Talk) to track every single action you take and use it to show you ads.
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Date: 2008-03-31
 
Allow Corporate Blogging?
This article at CNET, "Corporate employee blogs: Lawsuits waiting to happen?", caught my eye. Large corporations definitely feel nervous about allowing all their employees to have a public voice, but I think it's now something that must be allowed, and good common-sense management can be used to help avoid some of the risk of lawsuits such as the one mentioned in the article involving Cisco.
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Date: 2008-03-28
 
The Twitterverse Debates
TwitDir says that it is currently tracking 951,235 Twitter users. Yes, I know that for many other Web 2.0 applications available out there this sounds like peanuts, zero, nothing, zip, nada!
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Date: 2008-03-28
 
Two Interesting Startups - Tasktop And Protecode
Tasktop and Protecode are two interesting startups I ran into at EclipseCON 2008. They are very different businesses, aimed at very different audiences.
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Date: 2008-03-28
 
Selling Remnant Ad Inventory
ESPN recently decided to stop selling remnant ad inventory via automated ad networks / exchanges.
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Date: 2008-03-28
 
What is Spam? What is Relevant?
You can read a lot about what search engineers want by looking at how the search results change. You can learn a bit more by listening to how they try to guide / influence / manipulate the market while engaging in discourse.
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Date: 2008-03-28
 
Bill By The Hour Or A Fixed-Fee Estimate?
This post is going to deviate a bit from the technical realm but I just read a report in the latest HOW Design magazine that was based on a recent survey of designers' rates. One of the questions in the survey asked whether designers disclose their hourly rates to their clients.
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Date: 2008-03-27
 
Groundwork 5.2 Released
Groundwork, the provider of the open source based IT management and network monitoring solution, announced at OSBC the availability of GroundWork 5.2, a more scalable and extensible version of the product.
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Date: 2008-03-27
 
Recognizing A Bad SEO Firm
There are lots of different people out there calling themselves SEOs. Some of them are actually really good. But, for today, let's take a look at 11 sure fire signs that your dealing with a bad one:
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Date: 2008-03-27
 
Google Analytics Benchmarking Service
How do you compare to other Web sites in your industry?
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Date: 2008-03-27
 
Competitive Analysis For A Client
Coming from an agency, there are often times when there is need to perform a competitive analysis for a client in order to better understand the client's position in the competitive landscape.
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Date: 2008-03-27
 
LeaveFeedback.org For Local Businesses
I'm excited to announce a new free service I developed for local businesses, LeaveFeedback.org. Local Search is one of the newest verticals in the search industry bringing with it the convergence of offline (local) businesses and online search. LeaveFeedback.org has a real solution to one of the biggest problems facing local businesses: online customer reviews.
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Date: 2008-03-27
 
Spock Helps You Find People
Most of us find people the same way we find information, by firing up Google or our personal favorite search engine. I have been playing with Spock, a relatively new search engine that might make it easier for you to find the people you are looking for.
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Date: 2008-03-26
 
Do You Know Your Customers?
Do you know who your customers are? Do you know why they chose you? Do you know what they like? What they want? Where they spend their time? If you don't, you should find out. Understanding who is your customer is perhaps the most important part of developing and marketing a business.
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Date: 2008-03-26
 
Do You Have A Social Media Marketing Strategy?
There are many reasons social media can be a productive marketing channel or platform. Rather than emplying it as a tactic du jour, the purpose should dictate strategy and the tactics used for reaching desired goals. A few common outcomes for social media marketing efforts include:
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Date: 2008-03-26
 
Developer Manifesto for Responsible Reformatting
The recent introduction of reformatting proxies on the networks of Vodafone, Sprint and other carriers has caused a wave of pain for thousands of mobile sites. Apparently, those transcoders have totally spoilt the intended user-experience by adapting the content of already optimized sites.
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Date: 2008-03-26
 
Security Engineers Approach Things Differently
While in general I disagree with Bruce Schneier more often than I do agree with him, on his "Inside the Twisted Mind of the Security Professional" I have to agree with him. He has hit on one of the more fundamental differences in approach that security engineers have when it comes to solving a problem.
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Date: 2008-03-26
 
What To Do With Your Mailing List
One of my friends mentioned that he's built a list of 10,000 opt-in members into his mailing list within a period of 7 days... so what's he supposed to do now, he asks.
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Date: 2008-03-26
 
Playing Around With Atoms To Store Data
What a fun day. IBM invited me over to its research building, where we moved atoms around with a tunneling electron microscope (among other things).
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Date: 2008-03-26
 
Google's Enterprise Plan Continues
Google's five-year plan to hit Enterprise continues (Cemaphore helps Google out)
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Date: 2008-03-26
 
XML Sitemap Ping Tool
All the major search engines (Google, Yahoo!, MSN/Live, and Ask) use the XML Sitemaps protocol for getting URLs from websites.
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Date: 2008-03-25
 
Standout During Slow Times
Things are slowing down. At least all the signs seem to present this reality.
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Date: 2008-03-25
 
The Secret To Twitter
I've been talking to lots of people about Twitter. Why is it so addictive? Why do new tools, shipped for it, like Quotably was tonight, get passed around so fast and talked about so much?
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Date: 2008-03-25
 
Bad CIO Habits
It's nice to talk about becoming a better CIO; it's also nice to keep your job. A new list of ten bad CIO traits is making the rounds, and by learning from it, you can probably address both issues at once.
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Date: 2008-03-25
 
IBM Joins List Of EnterpriseDB Investsors
EnterpriseDB just raised $10M in Series C financing. IBM joined the list of investors including Fidelity Ventures, Valhalla Partners and Charles River Ventures. To date, EnterpriseDB has raised $37.5M (compared to the $39M that MySQL had raised in total after Series C).
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Date: 2008-03-25
 
Conversations in Twitter
We all know Twitter is an essential example of the conversations that help define Social Media.
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Date: 2008-03-25
 
A Quarter of Internet Users Can’t Find Google
This week, usability guru Jakob Nielsen asks: "How difficult is it to perform a search on Google?"
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Date: 2008-03-24
 
Give Your Clients The Whole Package
When I began freelancing I thought it was important to make my fledgling business appear bigger and more established than it really was. My website used phrases like "our designers" and "our programmers" in an effort to make a one-man show look like a full team of professionals. No matter what a potential client wanted I felt the need to make them believe I had all of the resources to do it.
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Date: 2008-03-24
 
Oracle's Latest Release Of Their CRM Product
For those who follow the enterprise software space, there is some news this week regarding Oracle's latest release of their CRM product. However, there are really two stories here: what Oracle is doing with the CRM product, and how they are engaging with the market.
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Date: 2008-03-24
 
Zude, Visual Development Environment For The Web
I just witnessed a development environment that's completely different than anything I've ever seen.
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Date: 2008-03-24
 
Volantis Released Mobility Server Under The GPLv3
Few months ago Volantis announced that was about to release its Mobility Server Community Edition to the open source community under the GNU General Public License version 3, starting making it available immediately as a free download under a proprietary license.
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Date: 2008-03-24
 
SES: CSS, AJAX, Web 2.0 and Search Engines
For the final session of day 3, I elected to attend CSS, AJAX, Web 2.0 & Search Engines.
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Date: 2008-03-21
 
Windows Vista SP1 Warrants Caution
If you're thinking about upgrading to Windows Vista SP1, you may want to think again. Although it was supposed to address users' and administrators' complaints about Vista, SP1 is itself creating enough problems to cause the University of Pennsylvania to back away.
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Date: 2008-03-21
 
Hurting or Helping Your Marketing Strategy by Owning Multiple Sites
Because I own BlackHatSEO.com and spent literally 1 day building and marketing it, a year ago a reporter writing for The London Times decided to do a feature article about me.
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Date: 2008-03-21
 
SES: B2B Tactics
The session started with Patricia Hursh from SmartSearch Marketing outlined 8 tips for successful PPC advertising:
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Date: 2008-03-20
 
Google Docs Suite Update
Google Spreadsheets as part of the Google Docs suite added several new features; better revisions comparison through color highlights, change notifications, and a Google spreadsheet gadgets directory.
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Date: 2008-03-20
 
Improving Your PDF Search Engine Compatablity
If you write white papers, you most likely are creating PDF files as the final product.
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Date: 2008-03-20
 
Quaero and its Political Cynicism
I'm probably one of the relatively few Englishmen who think the European Union is a good thing.
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Date: 2008-03-19
 
The Tools Between Your Audience and You
Some tools exist because they are valuable and remove market friction. Others exist because they are perceived as being valuable, even if they are actually value destroying, or only valuable in rare circumstances.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-19
 
eBay Partner Network is Going Solo
I don't know if this had anything to do with Shoemoney's cajoling but eBay is going solo and bringing their affiliate program in-house. They're calling it the eBay Partner Network and launched a new blog about it.
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Date: 2008-03-19
 
Linux is Not Ready for the Masses
There's an interesting, albeit very (very) long article written by Rip Linton entitled "Linux Not Ready for the Masses? Bull" that, rather inadvertently, does a great job of demonstrating one of the main reasons that Linux is not, in fact, ready for the masses:
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Date: 2008-03-19
 
The Disruptive Dilemma of the Entrepreneur
Andrew Mobbs, managing director of the Hatchery, has a big dream. He wants to move the world off of credit cards and onto using their cell phones to pay for things.
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Date: 2008-03-19
 
How To Get User Generated Content
User generated content is simply the comments, reviews and feedback left by visitors to your site.
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Date: 2008-03-19
 
SES: Widemile Launches Optimization Platform
Widemile Inc., recently announced the beta availability of its third-generation optimization platform, a browser-based application which helps online marketers maximize campaign performance by testing and optimizing landing pages and other web content for higher conversion rates.
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Date: 2008-03-19
 
Adoption-led Market or Shareware/Trialware?
I just got a chance to read Simon & Zack's individual replies to my question whether an Adoption-led market was very different from a Shareware market.
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Date: 2008-03-18
 
Improving Your Web Page Speed
Google recently announced that web page load time was a contributing factor to their Google AdWords Quality Score. As an the AdWords Quality score impacts the success of Google Advertising campaigns, optimizing pages for fast loading is now essential.
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Date: 2008-03-18
 
Do Not Be Dishonest On Your Resume
The most annoying thing for a hiring manager is to go through a resume, cull it down and start on the phone interviews, only to find out that the person lied on their resume, and could not do the job that has been advertised. I don't know the real statistics, but Forbes describes them as "substantial".
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Date: 2008-03-18
 
SES: How to Build Investment Interest
The first session I attended at Search Engine Strategies New York was How to Build Investment Interest in Your SEO/SEM, featuring Patricia Hall with Hallmark Capital.
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Date: 2008-03-18
 
ISP Based Behavioral Targeting Under the Gun
Last month I wrote about 3 British ISPs getting into Behavioral Targeting using technology from a company called Phorm.
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Date: 2008-03-18
 
Development in XML-based Flash
So in theory, you might one day edit the images of an XFL file directly in Photoshop without disturbing the timeline information also contained in that file. Or you might be able to import a page from a word processing document into a Flash presentation.
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Date: 2008-03-17
 
Making an API for Your Website
Lately I've been thinking a lot about data portability in terms of API's, microformats and standards like SIOC, FOAF, OWL and APML.
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Date: 2008-03-17
 
Microsoft Extends ASP.NET With 3.5 Extensions
New extensions for developers working in ASP.NET should help in a few areas, including the ability to build data driven pages without coding.
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Date: 2008-03-17
 
Creating an Effective Budget for Customer Acquisitions
I read a great post last week on the RKGblog on how to spend customer acquisition dollars wisely. Read it yourself, but remember that its audience is catalogers steeped in the world of direct marketers.
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Date: 2008-03-17
 
Sure-Fire Tips for Creating Search Ads
Playing on the theme of the old Westerns, Yahoo! has shared seven "sure-fire" tips to help PPC advertisers maximize their click through in search advertising campaigns.
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Date: 2008-03-17
 
Use Email Marketing To Increase Your Income
During the recent Affiliate Summit West, I met Justin Premick who's Education Marketing Manager at email marketing solutions company Aweber.
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Date: 2008-03-14
 
Make WordPress Faster
WordPress is a great blogging platform in part due to the active developer community creating plugins to extend the functionality of the basic application.
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Date: 2008-03-14
 
Pay An ISP Surcharge To Use P2P?
There is an interesting idea being floated out of SXSW on how to deal with privacy and piracy by proposing a five dollar surcharge on users of P2P technologies at the ISP level.
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Date: 2008-03-14
 
A Few iPhone Flaws
Let's get one thing straight from the start of this blog post. I *love* my iPhone. It's the best cell phone I've ever had. I use it every day. It's one of the best pieces of personal technology that I've ever owned. I bought one on the first day that they were available (I was 8th in line at the Palo Alto store and spent the night there) and I bought another one for my wife for Christmas. She loves it too.
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Date: 2008-03-14
 
Think Like A Savvy Investor
I was talking to a marketing leader about his 2008 strategy and he brought up some concerns he had about the economy and its potential impact on him and others. Can you blame him?
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Date: 2008-03-14
 
Top Online Retailers In January
Following the holiday bonanza, January can be a dead month for many retailers. Recent numbers from Nielsen revealed the ten companies that best survived (in terms of online conversion rates) the quiet time.
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Date: 2008-03-14
 
The Next Executive Acronym: CAO
The business world is increasingly dominated by acronyms and there's sign of that slowing up. In addition to CEO, COO, CTO, CIO, author and MIT advisor Michael Schrage is predicting the development of a CAO, or "Chief Advice Officer."
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Date: 2008-03-14
 
Can My Mac Preview Sort Thumbnails By Creation Date?
I know this is a pretty niche question, but I use Apple's slick Preview application to look at images and when I open more than one at a time, it shows them all with a nice sidebar, but the sidebar elements are sorted by name, which messed me up: I want them sorted by when I actually created the graphic.
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Date: 2008-03-13
 
Businesses Benefit From Yahoo Map Upgrade
Yahoo! has announced improvements to Yahoo Local Maps. They've added more data and made the maps easier to read.
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Date: 2008-03-13
 
Book Review: Bounce! By Barry J. Moltz
This is not another book about coming back from failure, writes Barry Moltz in his empowering new book Bounce!: Failure, Resiliency, and Confidence to Achieve Your Next Great Success. Instead, the book is about developing the confidence and resiliency to prepare for both the successes and the failures, in your business and in life.
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Date: 2008-03-13
 
Amazon Launches New Apps On Facebook
Amazon.com has launched two applications on social networking site Facebook.
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Date: 2008-03-13
 
Adoption-Led Market
Sun's Simon Phipps has a nice description of an "adoption-led market", which differs from the traditional "procurement-driven market" commonplace in the commercial software market.
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Date: 2008-03-13
 
On-Line Reputation Managment Tips Rehashed
Some of you know Andy Beal. He is a reputation management expert and has written plenty on how to handle your online reputation management. Hey I even gave out 10 tips to help your reputation management in the past.
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Date: 2008-03-13
 
IT Worker Shortage?
It is time to do the annual H1B visa process again this year, with its 65,000 allotted slots to bring foreign workers into the USA. Last year the allotment of H1B visas ran out in a day, this year promises to be more of the same, but are we really having an IT worker shortage, or are we having a skills shortage?
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Date: 2008-03-13
 
Linux-Based Everex gPC Pulled From Wal-Mart Shelves
Price-wise, we think a $200 PC is hard to beat. Wal-Mart (and/or the store's customers) apparently found fault with something, however, as the company has decided to dedicate its shelf space to something else.
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Date: 2008-03-13
 
SEO Titles For High Rankings
As we all spend more time in social media, such as Facebook, Digg, StumbleUpon or Sphinn, the ability to write catchy headlines becomes as important as it ever was.
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Date: 2008-03-12
 
G-Archiver Pulls Their Software From Distribution
G-Archiver, the software that was previously caught by coding horror and blogged about here has pulled the version of the software that captures user credentials and e-mails them to Google. From the time it was discovered by Coding Horror on the 7th through to this morning when the tainted version was pulled is about 5 days.
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Date: 2008-03-12
 
What Makes A Good Project Manager?
What is a good project manager? The definition of a good project manager from a bad project manager is subjective, but there are some highly effective traits of good project managers that can be captured. It is not about filling in financial statements, it is about having a passion for what you are doing, and productivity, supporting a team in what can be very harsh corporate environments.
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Date: 2008-03-12
 
Perl Modules: Java's Little Helpers
Perl programmers who may have to add "Write once, run anywhere" to their knowledge of "There ain't no such thing as a free lunch" can find modules to assist in working with Java.
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Date: 2008-03-12
 
How Google Manages Projects Internally
A web seminar Google held yesterday at KMWorld Magazine offered a great deal of insight into how Google manages projects and communication internally.
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Date: 2008-03-12
 
Checking Your Ads on Google
In my opinion, Google AdWords has the most user-friendly campaign management system in the pay-per-click marketing space. Whether setting up a new campaign, adding unique tracking URLs to individual keywords, optimizing keyword dynamics through its keyword tool, creating new ads or fine-tuning bids, AdWords is far more intuitive and easy-to-use than its closet competitors Yahoo and Microsoft AdCenter.
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Date: 2008-03-12
 
No Hard Drive In XBox Arcade
Xbox 360 Fanboy has an article about how developers are unhappy with the Xbox 360 Arcade (formerly the Core system) and its lack of hard drive.
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Date: 2008-03-12
 
UK Internet Providers Team Up With Phorm
Not sure if this old news or not but interesting all the same if you haven't read about it yet. The NYTimes reported last month that 3 UK Internet providers (BT, Carphone Warehouse and Virginmedia) are teaming up to offer an advertising alternative to that offered by the big 3 search engines.
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Date: 2008-03-12
 
Framed Redirects
Framed redirects are one of my biggest pet peeves on the web. You click on a link to visit a site, the site loads, and the URL in your address bar is different than what it should be.
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Date: 2008-03-12
 
SaaS CMS On The Rise
CMS Watch, an independent analyst firm that evaluates content technologies, released research today at the 2008 AIIM Expo finding that Software-as-a-Service (SaaS) web content management vendors are on the rise in North America.
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Date: 2008-03-11
 
SolidDB For MySQL Development
As Matt reported last week, IBM announced that it was bowing out of the solidDB for MySQL project.
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Date: 2008-03-11
 
Coding Horror - Spying on Users
Coding horror has an amazing story on why you should be careful of just about every download you put on your PC. The story covers G-Archiver from Brother Soft, where the programmer coded a Google mail username and password so that everyone who activated the software had their user credentials stolen, and sent to gmail.
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Date: 2008-03-11
 
Open Source BlueDragon
In a move that has surprised some folks, New Atlanta has announced plans to create a free open source version of their J2EE BlueDragon product. They will continue to develop, sell and support a commercial version of it, as well as continuing the .NET version and the standalone JX version (neither of which will be open sourced).
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Date: 2008-03-11
 
New Media's Growing Influence
I'm guessing that not too many readers will need convincing that the Internet and various forms of online media are a good way to appeal to customers. But just in case you wanted some numbers proving that, BIGresearch has published the latest Simultaneous Media Survey results, which show how influential consumers find (or think) various media are. (Consumers surveyed were adults (over the age of 18).)
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Date: 2008-03-11
 
Blocking FaceBook Applications
I am now blocking all Facebook apps to which I am invited. The reason for this is that I was getting way more invites than I cared to deal with, most of which I was rejecting anyway. Don't get me wrong, I am a huge fan of Facebook's open platform, and still use many facebook apps on a daily basis. What I have a problem with is the amount of inviting that is going on.
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Date: 2008-03-11
 
Adoption-Led Market Or Shareware?
Sun's Simon Phipps has a nice description of an "adoption-led market", which differs from the traditional "procurement-driven market" commonplace in the commercial software market.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-11
 
EU Investigating Possible U.S. International Trade Violation
The European Union is launching an investigation into a possible international trade violation by the United States for discriminatory trade practices against foreign online gambling companies.
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Date: 2008-03-11
 
The Good and The Bad of Hiring SEOs
As a growing mid-sized online marketing agency, TopRank has had opportunities to interview well over a 100 people for various search engine optimization and internet marketing positions. We've been fortunate to hire and develop an amazing team of professionals. We've also experienced the flip side.
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Date: 2008-03-10
 
Developers Not Happy Non-HDD Xbox 360 Arcade
Xbox 360 Fanboy has an article about how developers are unhappy with the Xbox 360 Arcade (formerly the Core system) and its lack of hard drive.
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Date: 2008-03-10
 
Breaking a Framed Redirect
Framed redirects are one of my biggest pet peeves on the web. You click on a link to visit a site, the site loads, and the URL in your address bar is different than what it should be.
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Date: 2008-03-10
 
Decision Management Flavors
One of the challenges in defining a market space is what to call it. While this may seem like a trivial matter, it affects how people talk about the market and is crucial in giving everyone an agreed shorthand. Years ago some colleagues and I came up with Enterprise Decision Management.
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Date: 2008-03-10
 
B2B Marketers Start Measuring Cost-per-opportunity
A reader asked me to explain why fewer leads are better and why "cost-per-lead" budgets fail. These are two great questions that have the same fundamental answer: quality first then quantity.
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Date: 2008-03-07
 
Apple Developer Tools
I seem to recall a long time ago that when you installed Mac OS X you also got a bunch of cool Unix command line developer tools, including a C compiler, debugging tools and much more. I'm taking a C programming class at the local community college and would like to install these tools, but have no idea where they are any more. Help?
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Date: 2008-03-07
 
Custom Activities For IE 8
A few hours ago, IE 8 beta 1 was released for download.
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Date: 2008-03-07
 
CRMA National Conference Approaching
If you live near Atlanta, or are in the mood to do a little traveling, prepare yourself: the Customer Relationship Management Association National Conference will be held on April 1st and 2nd.
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Date: 2008-03-07
 
The On-Line Solution For Demanding Customers
Where is my stuff?
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Date: 2008-03-07
 
Stages of Business Ownership
Talking to a number of budding entrepreneur's at last evening's Singapore Facebook Developers Garage and hearing about their growing pains served as an impetus to get this post out.
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Date: 2008-03-06
 
Personalized Search Results
Boiling Google's strategy down to just one thing is impossible, but Internet marketers (and search marketers in particular) ought to be thinking about where Google wants to take the industry, because even if Google ultimately can't go where it wants, the industry will be changed regardless. Watching Google helps us understand not only where Google is going, but where others might go also. So, what is behind all the actions we've seen Google take over the years?
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Date: 2008-03-06
 
Staying Successful In A Startup
What motivates entrepreneurs? Money? Control? In truth, some entrepreneurs are expecting to get rich. Others want to grow and control a new venture. But most would probably answer - both - and in the process of mixing the two, ended up with neither.
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Date: 2008-03-06
 
ManagedQ: the Next Step in Search
Search is the most valuable part of the internet. So why does it still look like this?
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Date: 2008-03-06
 
Google Calendar Sync & API for Contacts
Two related announcements today regarding Google's Gmail/Apps offering.
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Date: 2008-03-06
 
Portent Interactive Honored For Good Advertising
If you've got lots of time, money, and patience, there's always a "learn by doing" method. But a "learn by watching" approach can be much more efficient, and as far as email advertising goes, Portent Interactive seems to be a company worth studying.
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Date: 2008-03-06
 
Inside CRM's Ultimate Guide to Sales Force
If you are looking for some insight on Sales Force automation then I recommend checking out Inside CRM's Ultimate Guide to Sales Force automation. Their Ultimate Guide contains over a 100 different Sales Force resources in the categories of Tutorials, Tools, Articles, Case Studies and Books.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-06
 
Google Gears for Mobile
Over at the Google Mobile Blog, they've announced the release of Google Gears for mobile.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
Tips for Getting Comments
Every blog comes with comments and pretty much every blogger is basing their success on comments. Sure, they may say they don't, but when you have no comments you feel like you're just talking to yourself. So how do you get comments?
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
An Appropriate Social Media Budget
Today I will attempt to answer my last and perhaps hardest question of the Marketer's Foray into Social Media series, which was "What is the budget?"(for a social media campaign).
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
7Digital Grabs WMG MP3's For Europe
7digital.com has become the first European download store to offer Warner Music Group label downloads as DRM free mp3's. Thus far Amazin has the exclusive in the US. Starting today 7digital is offering WMG mp3's in the UK, Ireland, Spain, France and Germany.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
When To Quit The Race
Many businesses fail each year. Others are sold. You read about a few in the newspapers, but for each newsworthy event, thousands occur quietly in good economic times and bad.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
SCO's McBride Facing The Exit
Bankruptcy and the subsequent reorganization at SCO will mean the end of the CEO run for Darl McBride.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
Facebook Application Developers
In a couple of hours time I'll be on the panel at the second Singapore Facebook Developers Garage, which features the topic: "Marketing and Monetization of FB Applications: Hype or Goldmine?"
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
Customer Service from the Canadian Cell Phone Companies
An earlier post discussed the customer service provided by the Canadian cell phone companies, Bell, Rogers and Telus. It was based on a remark by Peter Mansbridge on the CBC TV Nightly News. He said all three were low on the customer service scale as measured in a study they had done. You can now read more on this in CBC Customer Service Survey.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
Google Analytics Adds Industry Benchmarking and Trends
"We haven't used data and we will not use your data unless you opt-in," says Google Analytics' Brett Crosby.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-05
 
On The Go With Buzz
A couple of weeks ago, I met Luke Razzell at the social media cafe in London.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-04
 
Security Engineers Giving Tricks Away
Should security engineers and people working in security be giving our tricks away so that anyone can find them on line and use them? This is a good ethical debate for security professionals to be having. There are a number of reasons why I think that security engineers should be openly talking about hackers, hacking, protecting your company.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-04
 
Salentica Launches Advisor Desk FASTRAK
A new hosted wealth management CRM solution is here, and Salentica Systems has dubbed it Advisor Desk FASTRAK.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-04
 
Online Marketing Heroes
Online Marketing Tips from experienced marketers can be gold and it's great when someone collates them into one handy resource.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-04
 
Guaranteed Search Engine Rankings
I received a note from Network Solutions today with the subject line of "Good Luck Isn't a Guarantee - Getting Found Online Is", promoting their search engine optimization services.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-04
 
Microsoft Will Prevail Over Open Source Software
An aspect of the open source software nirvana has been the end of Microsoft's dominance. Well, anyone who sees Linux, OpenOffice or another OSS project/product as the death nail in Microsoft's coffin is not living in reality. It pains me to say this; it really does.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
UK Businesses Slow To Take Up Social Media
The results of a survey in the UK published last week concludes that UK businesses are slow to take up social media.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
Is OpenLogic The Future Of The OSS Support Business?
Many of you know that OpenLogic offers consolidated technical support, updates and indemnification for hundreds of open source projects. Earlier this year, OSS luminaries such as Shaun (of JBoss fame) and Rod (of SpringSource fame) questioned whether customers could receive the same level of technical support from vendors such as OpenLogic versus the OSS project owner.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
Installing Apple Developer Tools On A Mac
I seem to recall a long time ago that when you installed Mac OS X you also got a bunch of cool Unix command line developer tools, including a C compiler, debugging tools and much more. I'm taking a C programming class at the local community college and would like to install these tools, but have no idea where they are any more. Help?
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
Google's Strategy
Boiling Google's strategy down to just one thing is impossible, but Internet marketers (and search marketers in particular) ought to be thinking about where Google wants to take the industry, because even if Google ultimately can't go where it wants, the industry will be changed regardless.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
XML-RPC ping endpoint in C# and ASP.NET
All blog platforms send out pings using the XML-RPC protocol whenever a new post is created or an old one is updated. It is very simple to send out XML-RPC pings using C#, because it is just a normal HTTP request with some XML in the request body. See here how to ping using C#.
Directory: > Expert Articles > Expert Articles
Date: 2008-03-03
 
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