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Small Business Goal Setting
Effective goal setting is a challenging exercise. It requires self- knowledge and courage. Remember, whatever goals you write down you can have, provided you believe it, you are prepared to set it as a goal, and you are prepared to pay the necessary price in advance. Unfortunately, you always have to pay the price for success in advance. Directory:
> eBusiness > Small Business
Date: 2005-07-30
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What is Your "MSP"?
For many consumers and producers, MSP is an acronym for Manufacturer's Suggested Price. Today, as a business owner or executive, I would like you to consider a different definition for these commonly used letters -Marketing, Sales and Profitability. Directory:
> eBusiness > Small Business
Date: 2005-07-29
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5 Powerful Strategies For Depressed Entrepreneurs
Ok, so you have not made your first million within 90 days as you thought. Your idea crashed and you feel gutted. Worst, your partner says I told you so. You and your get rich ideas. Well, I salute you because you tried and failed. Guess what? The more you fail, the faster you will succeed. So keep falling forward. Get up and keep moving. The distant dream is getting closer with each step. Directory:
> eBusiness > Small Business
Date: 2005-07-29
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Methods of Generating New Ideas for Entrepreneurs
Summary: Even with a wide variety of sources available, coming up with an idea as the basis for a new venture can still be a difficult problem. The entrepreneur can use several methods to help generate and test new ideas including focus groups, brainstorming and problem inventory analysis. Directory:
> eBusiness > Small Business
Date: 2005-07-28
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7 Ways to Think About Lead Generation For Your Web-site
In what direction is your web site's lead generation plan headed? Are you letting your target visitors tell you what they enjoy about your products and services? You need a system to let these loyal customers express their appreciation of your online presence in a way that benefits both of you. Directory:
> eBusiness > Small Business
Date: 2005-07-28
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How To Become An Expert In Your Niche Business
What is a niche business? A niche business is one that caters to the common needs and interests of a focused group of people. For instance, people who play golf forms a niche market and people who are golf instructors form an even tighter and smaller niche. Directory:
> eBusiness > Small Business
Date: 2005-07-28
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23 Ways To Use An Ad Tracker
The ad tracker was originally developed to provide a record of all hits to a site resulting from ad placements. This article shows a host of different ways to utilise an ad tracker. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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Create Your Own Online Marketing “TV” Station
It will happen! TV and the Internet will eventually merge into one giant multi-media "melting pot" that includes everything from live footage and old reruns to garage videos posted by your next door neighbor's kid. Just like cable TV fractured network TV, the Internet will enable everyone with a voice, a video camera, and something to say to fracture cable TV even more. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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10 Work at Home Niches You Can Use Today
One of the biggest obstacles to getting started working at home, or expanding your current home based business, is finding a profitable niche to target. Well, I have done a significant portion of the hard work for you in this article. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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Advertising with Signs
Signs are a very common type of marketing. Everywhere we go we see signs. Billboards, car stickers and a whole lot more! This is a great way to get your product or company seen by millions. Outside advertising, such as this, is a cost effective way of getting your product noticed. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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Survey Says
You can learn things you didn't know about your business by surveying. Maybe your customers buy your main product just to get the free gifts. Your visitors may think it's to hard to
navigate through your web site. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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Women Entrepreneurs Guide To Financing
It's a fact, over 66 percent of new business owners are women. And did you know that women entrepreneurs are 75 percent more successful than their male counterparts at managing and profiting with their own home based business. Directory:
> eBusiness > Small Business
Date: 2005-07-27
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Guerrilla Marketing in Action
Guerrilla Marketing is using time, energy and imagination to market a product, business or person without spending massive amounts of hard earned profit dollars. It also has been defined as non- traditional marketing, something unusual, unexpected and designed to be noticed. Of course all marketing is designed to be notice. Its just that some isn't, believe it or not. Directory:
> eBusiness > Small Business
Date: 2005-07-26
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Drop-ship or U-ship: That is the Question
For small Internet retailers, drop-shipping is one of the best innovations since sliced bread. How else can a start-up offer a wide variety of products and convince customers that they have a fully-stocked warehouse-while investing virtually nothing in inventory or warehousing? Before you jump right onto the drop-shipping bandwagon, however, there are some pitfalls to avoid. Directory:
> eBusiness > Small Business
Date: 2005-07-26
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Email Marketing - A Call to Action is a Call
Successful email marketing campaigns are a result of calls to action that get results. What results are expected from an email marketing campaign? Usually they are either a click to a web site or a phone call to a 1-800 or 800 number. Directory:
> eBusiness > Small Business
Date: 2005-07-26
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Review of RSS Readers
As promised, this article is a rundown of all the RSS readers that I've used over the years (and others) and a little bit about what I like and dislike about each. Not to mention, a lot of linking juice to other previous reviews of RSS readers. Directory:
> eBusiness > Small Business
Date: 2005-07-25
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For Entrepreneurs A Simple IRA May Be Best
Q: I own a small decorating business and I'll be the first to admit that I don't know anything about taxes or retirement plans. I'd like to set up a 401(k) or an IRA or some other kind of retirement plan for me and my three employees. What are the various retirement plan options available for a small business owner and in your opinion, which would work best for me? -- Wanda S. Directory:
> eBusiness > Small Business
Date: 2005-07-21
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Mass Media Advertising
Very few people do not watch any television these days. This makes television advertising one of the best ways to reach individuals to promote your business. Directory:
> eBusiness > Small Business
Date: 2005-07-20
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Pay Per Click Definitions
Pay-Per-Click marketing has become an online phenomenon, with marketers only paying for traffic they receive. As Internet marketing has evolved, pay-per-click is seen by many as the middle ground between paying per impression and paying per sale. Advertisers only pay when they receive traffic that may or may not be targeted. Directory:
> eBusiness > Small Business
Date: 2005-07-20
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SWOT Analysis Is No Magic 8 Ball
Q: A key investor in my business has suggested that I hire a consultant to do a SWOT Analysis to help plan for the future. I try not to argue with my investors, but I'm not so sure I need to have this done. What do you think? -- Laurie B. Directory:
> eBusiness > Small Business
Date: 2005-07-15
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Web Technology in Marketing: Friend or Foe?
Every independent professional should have a web site, an ezine, and an email marketing strategy, right? If you're not taking maximum advantage of web technology to market your professional services, you are behind the times, and missing out on huge opportunities. At least that's what most marketing experts would have you believe. But how valid is this advice? And is it for everyone? Directory:
> eBusiness > Small Business
Date: 2005-07-14
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Your Proposal Was Rejected ... But Why?
When a request for proposal (RFP) comes in, you get excited! It's a chance to earn income, develop more business contacts, and expand your client base. You work your little heart out in order to be thorough, compelling, and professional. Everything is in place. Your RFP is geared to show why your product or service will meet or exceed the client's goals. With fingers crossed, you submit. Directory:
> eBusiness > Small Business
Date: 2005-07-14
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Un-Sexy Marketing
Look at some of your favorite marketing sites... those you've bookmarked because the writer of the ad promised to teach you how to become successful. Directory:
> eBusiness > Small Business
Date: 2005-07-14
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Loose Lips Sink Ships
I agree that knowledge should be free, but the next person I see revealing their hard attained business practices in a public forum, I am going to feel the need to approach them, make them choose their own switch from an outside tree, then whip them with it. Directory:
> eBusiness > Small Business
Date: 2005-07-14
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Ways To Outsell Your Competition
Competition is fierce on the Internet. There are a multitude of people selling products that are similar to yours. How in the world you you get customers to buy your product instead of your competitors? Directory:
> eBusiness > Small Business
Date: 2005-07-14
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Is Your Market Already Saturated?
I recently offered my ezine subscribers a free gift easily worth over four hundred dollars. It was the free master resale rights to 106 niche products (mostly PDF ebooks). Some of these are products I'm actually selling from some of my websites (or offering as bonuses with other products). Directory:
> eBusiness > Small Business
Date: 2005-07-12
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Franchises: How To Find The Best Franchise
If you are looking for a franchise opportunity, the choice is mind boggling. There are literally hundreds if not thousands of different types of franchise available for you to invest in, with the same variety in cost. Each have their own benefits and usually the more you pay the more potential to earn. You obviously want to select a profitable business venture so it is important that you thoroughly research. Directory:
> eBusiness > Small Business
Date: 2005-07-12
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Trade Show Exhibit Booth - 7 Tips to Improve Yours
Once you have decided to participate in a trade show, half your work is done. The other half starts with exploring ideas on how to get the maximum out of the event both in terms of brand building as well as sales enquiries. Here are seven easy to follow and cost-free implementation tips which would help you improve your trade show booth. Directory:
> eBusiness > Small Business
Date: 2005-07-11
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How You Can Make Your Ad Command Attention
There are lots of ads for lots of product out there , so it is very easy for your ad to get lost in the shuffle. To avoid this, you must do all that you can do to make sure that your ad gets noticed. Here are some things that you can do to ensure that your ad commands attention. Directory:
> eBusiness > Small Business
Date: 2005-07-11
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