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Save Time, Make More Money: Automating Your Sales
It's going to be another long day. Your heart sinks as you stare at the dozens of emails sitting in your mailbox, awaiting your response. Most of them are asking for approximately the same information, yet you have to answer them all manually. You want to provide excellent customer service - which means no bulk email - and so you also need to respond within the same day. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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The Something-For-Nothing Syndrome
You've had a long day. You're tired from working all day long and tired of having to watch every penny you spend. For the millionth time, you wonder what it would be like to work from home and make good money while you're at it. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Strategies to Make the Most of Free Advertising
I gleefully fired up my expensive classified ad submission software and posted hundreds of free ads. What an opportunity! By using this software I was able to post ads automatically - I just started up the software, gave it the ad I wanted to post, and it did all the rest. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Freelance Writing on the Internet
So, you've decided to take up a freelancing career in writing. You've hooked up the computer, installed the printer, and learnt the nitty-gritty of your word processor. You've maybe even got a couple of published clips. You're all set to conquer the online world of publishing. But wait. Do you know all the options available to you? Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Dealing with Disgruntled Customers
No matter how hard you try, in business you simply can't please everyone. You could have a highly trained customer service squadron and an award-winning product, but still you'd have some buyers who just weren't happy. The bad news is that unhappy customers are more eager to share their experiences than happy ones which could spell disaster for your business. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Benefits of Ebooks for Your Business
No matter what type of home-based business you operate, chances are ebooks are already or should be part of it. Most of us are familiar with the term and probably have seen at least one ebook, but you may not have realized how beneficial they could be for your business. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Spam and Scams Go Hand in Hand
We all know there's been alot of chaos lately about new anti-Spam laws and honest business owners like you and me don't want to have our businesses and ezines shut down due to false complaints. Yet we also know that true Spammers and Scammers will continue to get away with their crap. Directory:
> eBusiness > Small Business
Date: 2003-11-26
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Just Do Something
There are many keys to success, but they all depend on one thing: action. No one ever experiences success in any area of life without first taking some action. No amount of good training, excellent planning or benevolent intention will ever create success. Not even a little. Directory:
> eBusiness > Small Business
Date: 2003-11-25
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A Simple Way To Dramatically Increase Your Affiliate Earnings
Affiliate programs are undoubtedly one of the most powerful systems of business available today. When they first appeared, they were a stunning example of how the powerful traditional strategy of joint-venture marketing, when combined with the power of the internet, created an entire new industry that solved the biggest problems faced by webmasters and web merchants. Directory:
> eBusiness > Small Business
Date: 2003-11-25
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How Many Subscribers Actually READ Your Email?
Would you like to find out exactly how many of your subscribers are opening and reading the emails you send to them? This article describes a very quick and simple method that anyone can use to do this, that you'll be able to implement immediately on all the HTML mail that you send out. Directory:
> eBusiness > Small Business
Date: 2003-11-25
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Is Your Web Site Driving Customers Away?
It's late at night, you're surfing the web, and you are on a site that promises to provide you with the answer you need. After a few moments you grow frustrated as you click on link, after link, with no end in site. Sound familiar? Directory:
> eBusiness > Small Business
Date: 2003-11-25
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Four Tips on Tip Sheets
Getting newspaper and magazine coverage for your book can be challenging. The book review section has disappeared from many publications; the lifestyle section is very competitive. But a simple tip sheet from your book can get you into almost any publication in America. Here are four tips on writing tip sheets: Directory:
> eBusiness > Small Business
Date: 2003-11-25
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Does Hype Really Sell?
It's just plain insulting.
!!! YOU TOO CAN MAKE $10000 IN JUST 7 DAYS !!! OUR TURN- KEY SYSTEM TRANSFORMS YOUR COMPUTER INTO A 24-HOUR CASH MACHINE! NO SELLING, NO INVENTORY - YOU JUST COLLECT THE CHEQUES! Directory:
> eBusiness > Small Business
Date: 2003-11-25
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Create Content That Drives Action
UIE: In your book, "Content Critical" you describe the web as a medium for publishing content and recommend that designers view their site as a publication. Is the web-publishing model a change in mindset for most designers? Directory:
> eBusiness > Small Business
Date: 2003-11-25
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How to Choose a Web Host
Now that you've got your cool new domain name, the next step is to select a web host that will provide you with the service and features you need. An important thing to remember is not to choose your web host based solely on cost alone! Directory:
> eBusiness > Small Business
Date: 2003-11-25
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How to Select the Right Ezine for Your Ad Campaign
I still remember the jittery excitement of placing my first ezine ad. I imagined the riches I'd have if only 1% of the subscribers bought my product ... that would be a profit of - gulp - over $1000! A few of these ads and I'd be able to retire in no time at all! Directory:
> eBusiness > Small Business
Date: 2003-11-25
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How To Price Your Creative Work
How do you put a dollar value on your creative work? Are you charging too much? Too little? In your creative small business, pricing issues will come up again and again. I struggled with them for years, until I managed to get them straight in my own mind. Directory:
> eBusiness > Small Business
Date: 2003-11-24
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Lack of Business Isn't Always the Problem
When you're just starting out in business, it's a safe bet that you need more clients. But what if you have been up and running for a while, and you're still not making as much money as you would like? You may be in the habit of thinking that attracting new clients is the answer, but this isn't always the case. Directory:
> eBusiness > Small Business
Date: 2003-11-24
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Monetize Your Web Site with Google AdSense
Why would you want to earn a few cents or dollars per click from displaying Google AdSense ads on your web site? Can you really make good money from this source of revenue? Well, multiply those clicks for every page on your web site and you will build a monthly residual income with very little effort. Directory:
> eBusiness > Small Business
Date: 2003-11-24
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3 Magic Ways To Increase Your Sales!
1) Tell your potential customers in your ad copy that you will donate a percentage of their purchase price to a specific charity. This will show them you really care about people. They may just buy your product so their money will go to the charity. For example, you could say, "I will donate .75 cents from each order to the (name) Foundation." Directory:
> eBusiness > Small Business
Date: 2003-11-24
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Breaking the Voice Mail Barrier
Even if you never place a cold call, you still have to reach people by phone. That customer who was so interested last month never called you back, and now you must call her. You call once, twice, three times, but you can't get her in person. How can you manage to close a sale if all you ever get is voice mail? Directory:
> eBusiness > Small Business
Date: 2003-11-24
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A Quick Guide to Third-Party Credit Card Processors
If you've ever looked into getting your own merchant account, you already know how expensive it can be. Application fees, setup fees, standard monthly fees, transaction fees... they all add up fast! It can be too much for a business that's just getting started. Directory:
> eBusiness > Small Business
Date: 2003-11-24
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The 3 'Alternate' Types of Online Selling
'I think I finally found something I can do!', Joanne wrote, 'this company doesn't need me to do any selling at all. All I have to do is advertise a telephone number and their staff handles my sales. I think I finally have a chance!' Directory:
> eBusiness > Small Business
Date: 2003-11-24
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4 Success Strategies for Ezine Promotion
It's your masterpiece. You've worked hard to put together an informative and interesting newsletter. Your current subscribers often write to tell you how much they enjoy it. So why are you having so many problems getting new subscribers? Directory:
> eBusiness > Small Business
Date: 2003-11-24
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4 Tips to a More Visitor-Friendly Website
I remember my very first website. I thought it was the most amazing thing ever created; it had Flash, Javascript, an animated graphic I designed all on my own, plus various bits of 'artwork' placed at strategic locations throughout the site. Plus it used frames, something I thought would ease navigation for my visitors. What an astonishing display of talent! Directory:
> eBusiness > Small Business
Date: 2003-11-24
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Bringing Your New Business Back to Life
You drag yourself into the kitchen after a hard day at the office. Staring glumly at the empty fridge, you try to block out the sounds of the kids squabbling, the dog barking to go outside, and the blare of the TV in the background. Directory:
> eBusiness > Small Business
Date: 2003-11-24
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New Year's Revolution
No, that's not a typo in the title. Resolutions are easy; most of us make them at least once a year. A revolution, on the other hand, is something you may not have made since you started your business. Directory:
> eBusiness > Small Business
Date: 2003-11-21
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Web Blogs Defined, Explained and Understood
What are Blogs?
Having heard the term previously but not having paid much attention most are just to afraid to show their ignorance and ask the question, what is a blog? Lets face it; the term blog does not conjure pleasant images. Directory:
> eBusiness > Small Business
Date: 2003-11-21
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Excite@Home Surpasses 2 Million Broadband Subscribers
Excite@Home, the leader in broadband, today announced that the company surpassed the two million-subscriber mark for the high-speed, always-on @Home service. Excite@Home is the first company to achieve this milestone. This figure does not include subscribers to be contributed by chello broadband to Excite Chello, the formation of which was announced in July. The announcement also underscores strong growth momentum for broadband access and its emergence as a mainstream service for consumers. Directory:
> eBusiness > Small Business
Date: 2003-11-21
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Site Design For New Business Owners
Back when people first started creating web pages, sites comprised little more than text, basic tables and an occasional graphic. Design involved writing your content and going back through it adding the appropriate HTML tags to achieve the desired layout. It was very much a manual process. Directory:
> eBusiness > Small Business
Date: 2003-11-21
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Google AdSense Program Review
Google AdSense, Google's advertising program that lets webmasters display ads from Google's extensive list of advertisers, has taken the Internet by storm. Through this successful program, unobtrusive text-based ads are served in member sites, who then earn a commission every time someone clicks on the advertisers' links. Directory:
> eBusiness > Small Business
Date: 2003-11-21
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Expand Your Sales By Serving The SOHO Sector
The small office/home office (SOHO) market is the fastest-growing business sector in the country. Its population has been estimated at more than 25 million businesses, with that number expected to rise to more than 32 million by the end of 2003. The SOHO market's purchasing power already tops $100 billion per year. Directory:
> eBusiness > Small Business
Date: 2003-11-20
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American vs. British English: A Webmaster’s Guide
When writing content for the World Wide Web, a lot of authors wonder if they should have their pages translated into languages such as French or Spanish in order to widen their audience and to give their sites a more international appearance. It is sensible of web designers to consider this question, but one thing few native English speakers ever consider is: Should I write in British English (BE) or American English (AE)? Directory:
> eBusiness > Small Business
Date: 2003-11-19
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Christmas Strategies: Gifting without Charging
Before we know it, the shopping season will be upon us. And, just like Santa's little elves will be working feverishly, we've got to get busy saving up our cash for Christmas. The alternative could be to watch helplessly as our credit card balances increase. Directory:
> eBusiness > Small Business
Date: 2003-11-18
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Stress, Fear & Creating a Career/Life You Can Love
There is great ongoing interest in the subject of stress. In my work helping people create new career and life paths, stress is the very first issue we embark upon in many cases. It is a huge problem that is overlooked by too many workplaces, as well as individuals. Directory:
> eBusiness > Small Business
Date: 2003-11-18
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Domain Name Basics
Domain name is like your office name on the internet.It is your online identity.You have full rights on your domain name once it was registered under your name with that particular TLD.(See below) Directory:
> eBusiness > Small Business
Date: 2003-11-18
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What Flavor is Your Fear?
Reading this article might just change your life. After 15 years of helping hundreds of people start or grow their businesses-both online and off-I have discovered something: Directory:
> eBusiness > Small Business
Date: 2003-11-17
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3 Words That Pull Orders Like MAD!
1) Use the word "free" in your ad. People want free incentives before they do business with you. They could be free books, accessories, services, etc. For example, you could say. " Free shipping with every order over $50!" Another example would be, "Order within the next 5 minutes to get 3 extra bonuses free!" Directory:
> eBusiness > Small Business
Date: 2003-11-17
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The Freelance Translator and PayPal
A problem most freelance translators are faces with is how to receive payment. In particular: How to receive payment for small jobs. Many translation agencies are reluctant to pay small fees via wire transfer due to the transaction fees; often they will send you a check instead. And I suppose I don't have to tell you: The banks charge an enormous commission when you come and want to cash in your check. Directory:
> eBusiness > Small Business
Date: 2003-11-17
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Expect A New Boom In Writing for the Web
If you've been keeping your fingers on the economic pulse, you'll have noticed that the worldwide economy is picking up. All indications point to a new Web boom. This means that writers should gear up and get ready for all the work they can handle. Directory:
> eBusiness > Small Business
Date: 2003-11-17
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Prosperity Begins Between Your Ears
If you're waiting for someone or something to give you what you want in life, you'll wait a long time! Prosperity is something you create. No one gives it to you. So, stop waiting and get on with making it happen. Directory:
> eBusiness > Small Business
Date: 2003-11-17
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Choosing an Effective Content Manager
Content Management is a term that is not new to IT and marketing organizations. However, this terminology can take on several different meanings. The context discussed in this paper provides ordinary businesses with the ability to build meaningful Web content to author, structure, approve, archive, and publish content to maintain a fresh and pleasing Web presence. This may even prove to be one of the largest projects that an IT department may be facing. If you are looking to accomplish the following tasks then keep reading: Directory:
> eBusiness > Small Business
Date: 2003-11-14
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Grow your Business with Emarketplace Part III
Increase Company Productivity
After years of hard work, finally your business started to pick up. You are selling more products then ever! You have lined up a good number of suppliers and buyers. Things have never been better than now. Except one thing! With rising sales your overhead and supply chain expenses are also sky-rocketing. Your profit margin is no longer the same as it used to be! You feel that you are in a limbo! How to increase productivity? How to cut costs without giving up sales? Directory:
> eBusiness > Small Business
Date: 2003-11-13
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Dissecting Search Engine Result Pages
Reader question: I have never paid for a listing in any search engine and want to know why my site appears in both LookSmart and Mamma. I have also never submitted to AOL and MSN but notice it is also included? My question is how come? Directory:
> eBusiness > Small Business
Date: 2003-11-13
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A Business Guide To Patents: Protect Your Tech!
After an economic boom rivaling the Gold Rush in the mid-to-late 1990s, a severe downturn has left many technology companies who overspent and expanded too fast during the boom clambering for survival. As a result, such companies have fallen back on the very thing that embodies their ingenuity - and made them successful to begin with - the patents that protect their innovative technologies. While some companies profit from lice nsing patents, others make money by pursuing judgments against those who infringe on these patents. Directory:
> eBusiness > Small Business
Date: 2003-11-13
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Phishing - For You!
They call it "phishing" - trolling for information using spam, trying to catch -- you, or rather, your identity. A recent survey estimated that 7 million adults in the U.S. were victims of identity theft, a 79% increase over last year. Although identity theft is mostly practiced off-line the online world is experiencing this crime at an increased rate. Directory:
> eBusiness > Small Business
Date: 2003-11-13
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Dynamic Websites Make Your Life Easy
Looking to have your website content generated dynamically? Why would you want a dynamic website? Well for one it sounds cool, but beyond that you can achieve great benefits by utilizing a database to generate your online content. Directory:
> eBusiness > Small Business
Date: 2003-11-12
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How to Start Right
Almost everyone who succeeds online does so with their SECOND site, not their first. Most people start out with a site, make a ton of mistakes, learn by doing and--once they have figured out the ropes--get it right the SECOND time. Directory:
> eBusiness > Small Business
Date: 2003-11-12
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Celebrate! Create Your Very Own WOW List
What in the world is a "WOW List"? It's a tool (a reminder we humans sometimes need) to help us put the joy back in our lives. Maybe it's a tool to help us realize how much we really have, or to remember what brings a big smile to our faces. Directory:
> eBusiness > Small Business
Date: 2003-11-11
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How To Recover Your 'Almost Customers'
You'll always need to find new prospects for your business. But don't overlook the prospects you already attracted. Many are close to buying. Use these four simple procedures to convert those "almost customers" into paying customers. Directory:
> eBusiness > Small Business
Date: 2003-11-11
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Rank and File
Server redirects are not exactly an enthralling subject, until you realise just how POWERFUL and useful these things are. Reasons including; easier site management, professional looking links to use in email, nearly fool-proof affiliate link cloaking and preserving your search engine ranking should convince you that it's worth five minutes to grasp this very simple technique. There's nothing to buy: your site's web server already has this facility. Directory:
> eBusiness > Small Business
Date: 2003-11-10
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Marketing Conversations, and Conversation Stoppers
Where many marketing conversations get off-track are the ones you have with yourself, before you even pick up the phone or initiate the handshake. As independent professionals, usually at the helm of solo businesses, we sometimes find ourselves facing daunting internal obstacles as we try to begin our day's marketing activity. With no one in our office-of-one to help with a confidence booster, an important resource to have in our self-management toolbox is a means of submitting the negative self-talk for an internal Second Opinion. Directory:
> eBusiness > Small Business
Date: 2003-11-10
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Are You Ignoring These Marketing Principles?
In marketing as in science there are basic principles that govern the movement of bodies in space, or prospects and clients. Just as people instinctively know the law of gravity, they are aware of the fundamental principles of marketing. Unlike the law of gravity which is hard to deny, many small business owners often neglect to apply core marketing principles to attract clients. Directory:
> eBusiness > Small Business
Date: 2003-11-10
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Keep On Keeping On
"Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no help at all." -- Dale Carnegie Directory:
> eBusiness > Small Business
Date: 2003-11-10
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Meaningful Gifts You Can Give Your Clients for the Holidays
We're always looking for unique, personal ways to remember our clients for the holidays. Coaching is a relationship field, and somewhere the Honey-baked Ham just doesn't fit. Here are some ideas that will work for whatever your client is celebrating, whether it's Eid al Fitr, Hanukkah, Christmas, or Dewali. Directory:
> eBusiness > Small Business
Date: 2003-11-10
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3 Fast Opt-In List Building Ideas!
1) Product Discounts
You could offer your visitors a discount on all the products you sell if they subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and get 50% off all our products!" Another example, "Subscribe to our free e-zine and get $8 off our brand new e-book!" Directory:
> eBusiness > Small Business
Date: 2003-11-10
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Autoresponders : Ease Your Life
What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. Directory:
> eBusiness > Small Business
Date: 2003-11-07
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Building New Business Through Referrals
One of the most effective ways to generate new business is to encourage customer referrals. That is, you can use the influence of happy customers to help your business continue to grow without having to rely on constant advertising. Directory:
> eBusiness > Small Business
Date: 2003-11-06
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Cause-Related Marketing
Altruism. Corporate responsibility. Philanthropy. These are often used to describe cause-related marketing, an activity in which businesses join with charities or causes to market an image, product, or service for mutual benefit. Directory:
> eBusiness > Small Business
Date: 2003-11-06
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Bill Collecting Q & A
Jim:
When I work up the nerve to call someone about an overdue bill I always seem to fold or lose my cool as soon as the other guy throws a reason at me for why the bill hasn't been paid. Do you have any suggestions?
Patrick, NJ Directory:
> eBusiness > Small Business
Date: 2003-11-06
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Are You A Leader?
In this world there are two kinds of people. You find leaders, who are few and far in between, and then there are followers who make up the vast majority of people in the world. Directory:
> eBusiness > Small Business
Date: 2003-11-06
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ZIP IT!!
If your first impulse is to speak up when you see or feel something is wrong in your workplace, zip it! Yes, just zip it! Why? Most folks' initial responses are impulsive, emotional, subjective and void of thought. But, you already knew that, didn't you? Directory:
> eBusiness > Small Business
Date: 2003-11-06
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The Fundamental Laws Of Marketing
In marketing as in science there are basic principles that govern the movement of bodies in space, or prospects and clients. Just as people instinctively know the law of gravity, they are aware of the fundamental principles of marketing. Unlike the law of gravity which is hard to deny, many small business owners often neglect to apply core marketing principles to attract clients. Directory:
> eBusiness > Small Business
Date: 2003-11-05
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How Search Engines Connect Sellers and Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking - not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great baking tools. The good news is the Google and other search engines exist for one simple reason: to help Maggie find your website. Directory:
> eBusiness > Small Business
Date: 2003-11-05
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Overcoming Your Biggest Marketing Obstacle
At times, no matter what you do your marketing is stuck and you're not attracting new clients quickly enough. It doesn't seem to make a difference how much time or money you put into it, its like you are driving in slow motion. You just seem to be spinning your wheels and not getting any traction to move your business forward as quickly as you'd like. Directory:
> eBusiness > Small Business
Date: 2003-11-04
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Autoresponders: Ease Your Life
What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. Directory:
> eBusiness > Small Business
Date: 2003-11-04
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3 Profitable Marketing Plans!
1) Use reward programs to keep people revisiting your web site and buying your products. You could reward them with gifts or discounts for revisiting or buying. For example, you could say "Buy Over ($) Worth Of Products And Get (product) Free!" Another example, "Buy (no.) E-books And Get A 50% Discount!" Directory:
> eBusiness > Small Business
Date: 2003-11-03
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And You Thought Popularity Only Mattered in High School
Remember the most popular kids in High School? Everyone wanted to be around them, date them or be friends with them. Being seen with the "in crowd" you look good. Popularity has its advantages. Turn the clock forward a few years and throw in the Internet, and even though you might be long past your school days, being popular still has its perks. Directory:
> eBusiness > Small Business
Date: 2003-11-03
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