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The Pitfalls Of Using Technology For Technology's Sake
Being a long-time Internet entrepreneur, I have made certain observations over time. Most people who start an online business seem to go through certain "phases." They make the same mistakes, and they react the same to different circumstances. All the while, they never realize that much of this behavior sends a glaring red signal that they are undoubtedly newbies.
Directory: > eBusiness > Small Business
Date: 2002-09-30
 
Outsourcing: A Viable Option
A software developer phoned recently to ask me to edit the writing in a PowerPoint file that will be shown to possible investors. Nothing is unusual about a self-employed writer getting a phone call from a potential client. What is a bit unusual, however, is the fact that the developer resides in Gujarat, India and I am situated in Vancouver, Canada.
Directory: > eBusiness > Small Business
Date: 2002-09-30
 
Sixty Seconds To a More Creative You : Ways To Get Creative Fast
* Show up * Trust yourself * Shut up!
Directory: > eBusiness > Small Business
Date: 2002-09-30
 
Make Prospects Believe That What You Say Is The Truth -- Everytime!
I read an article recently where a direct mail company placed an ad offering a crisp $100 bill to anyone that would respond to their offer. But in the ad they said nothing more than "fill out the form below and return it for your FREE $100 bill."
Directory: > eBusiness > Small Business
Date: 2002-09-29
 
Multiple Income Streams: avoiding Starving Artist Syndrome
If you're a creative, the chances are high that if someone is making a buck from your talents, it's not you. We writers, artists and designers aren't good negotiators. We love our work, and we're happy that someone wants to pay us for it. It takes us a while to realize that while everyone else is doing nicely from our work, we're not.
Directory: > eBusiness > Small Business
Date: 2002-09-29
 
10 Secret Ways To Strengthen Your Profits!
1. Create and follow short/long term goals for your business. The short goals can create early success and the long term goals can create future success.
Directory: > eBusiness > Small Business
Date: 2002-09-26
 
How to Develop a Wireless Advertising Campaign
What's a wireless advertising plan? Why should you consider wireless advertising? How can you put together a wireless advertising plan? This article addresses why and how to plan and implement an effective wireless ad campaign. 1. Determine your wireless advertising objectives The number of people who use wireless devices (cell phones, pagers and PDAs) is growing throughout the world. Wireless advertising can allow your company to deliver a variety of different messages to this rocketing population of handheld users. Wireless advertising is relatively new: the results on the kind of content that will be most effective for wireless advertising is not conclusive. However, content sponsorship, opt-in coupons and directories will likely be the most successful of the various wireless ad methods.
Directory: > eBusiness > Small Business
Date: 2002-09-25
 
Why MLM Doesn't Work for Me
When I first started Internet Marketing, I thought it would be a breeze. As you can tell from the above statement, I was very naive!
Directory: > eBusiness > Small Business
Date: 2002-09-25
 
Use Your Unique Abilities to Shake The World
I awoke to the feeling of being shook and felt scared because I didn't know what was happening. It later transpired that we had experienced an earthquake. As I reflected on this occurrence and my feelings at the time, for me, it was a metaphor for shaking up our lives. What do I mean by shaking up our lives? I mean taking the opportunity to really go for our dreams or to take that leap of faith, that step that feels huge. Most people don't take the opportunity to shake or change their world, or even their own environment, such as work, family or community.
Directory: > eBusiness > Small Business
Date: 2002-09-25
 
Are Your Preventing Your Own Good?
It's so easy to know what is good for you. You know it is good for you to eat fruits and vegetables, exercise and drink plenty of water, right? Are you doing it? Are you doing it regularly enough to feel good about it? Are you spending quiet time alone with yourself, your thoughts and your goals at least weekly? Are you paying attention and spending time with those you say are important to you often enough so they know how much you value the relationship?
Directory: > eBusiness > Small Business
Date: 2002-09-25
 
When You See Red
When you are feeling angry at someone, what do you do? Do you know how to express your feelings in ways that are clear and assertive? Many folks don't. For that reason, one of two things happens: they hold the anger in, and, as we all know, it sneaks out in strange and often inappropriate ways, or, they explode and scatter their unhappiness over everyone, perhaps, destroying relationships on the way! Neither of these are healthy alternatives.
Directory: > eBusiness > Small Business
Date: 2002-09-25
 
How To Write A Hypnotic Sales Letter!
Writing a sales letter is comparable to creating a hypnotic script. The hypnotist recites the script to a person in order to persuade them to focus on something that will change their mind or behavior.
Directory: > eBusiness > Small Business
Date: 2002-09-24
 
Do Your Best to Better Someone Else's.
If you do your best, you can't go far wrong. So said out grandparents and our parents. Boy were they wrong!
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
Internet Time Bomb Ticking
This morning I joined a traffic exchange network. You are probably familiar with traffic exchange networks. You logon to a traffic exchange network and earn credits by using their application to view the web sites of other members of the traffic exchange. You trade the credits for visits to your web site by other members.
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
What is a Web Service?
Try to find an article on the Web that explains, in plain English, what a "Web Service" is and you'll be going around in rhetorical circles with no simple explanation, and no examples. Most articles start out with some ambiguous explanation like: "Web services identified with WSDL and UDDI protocols make functionality available over the Internet using SOAP encapsulated in XML envelopes" and then the articles start spewing out programming code. Examples of programming code don't help if you don't have an overview of what a Web Service is.
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
Static Discharge Causes Flaky Damage
Some time ago I purchased a motherboard, CPU, and memory from a local computer store. The sales person did me the "favor" of plugging the CPU and memory into the motherboard. I held my breath as this was done with no care whatsoever taken to prevent damage from a possible electrostatic discharge.
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
You Are Paid for the Value You Add
This is the basic tenet of all economic activity. You purchase input materials, add value to them, then sell them at a higher price. Let me give you some examples.
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
Upward and Onward with Ezine Income
In the introduction to the ebook Ezine Power, I reveal that publishing an ezine can be a business that provides you with a moderate income. What do I mean by "moderate" income?
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
Two Secrets to Getting More Done in Less Time
You're completely bogged down with work. This week you must complete three client proposals, and two of your staff are out sick. You feel you have a better chance of sprouting wings and flying than getting those proposals done. From experience, you know that each proposal will take around four hours to do. However, you just don't have those 12 hours to spare. You decide that you will have to call your clients, tell them that you're overwhelmed, and assure them that you will deliver the proposals next week.
Directory: > eBusiness > Small Business
Date: 2002-09-20
 
How I Learned to Make my Writing Pay, and You Can Do it Too
Summary: Want to make great money from your writing skills? Become a copywriter (a writer for business).
Directory: > eBusiness > Small Business
Date: 2002-09-19
 
Why You Arent Making Money Online
Here's a very disturbing fact: 95% of people that make an attempt to start an online business will spend more than they make. In time, after not realizing a profit, they will throw in the towel and give up.
Directory: > eBusiness > Small Business
Date: 2002-09-19
 
Do You Play The G-Gs?
Horses aren't the only game in town. That kind of 'g-g' is a gamble. My kind of G-G is a dead-cert winner.
Directory: > eBusiness > Small Business
Date: 2002-09-19
 
Which of these mistakes are you making with ezine advertising?
Ezine advertising has been glorified by experts the world over as the last refuge for the little guy/gal to make a buck online. Well, I hate to deliver bad news, and please don't shoot the messenger, but there are some draw backs to ezine advertising and many of the Inner Sanctum E-Letter subscribers are making them daily. Let's look at the most common mistakes and their solutions.
Directory: > eBusiness > Small Business
Date: 2002-09-16
 
How to Be a Professional Writer
In my first ten years as a part-time writer I sold 400 manuscripts; including two books and a monthly column. This was accomplished with no English or writing degree or experience. I have been asked "How did I publish so many manuscripts so quickly? " Here's what I did.
Directory: > eBusiness > Small Business
Date: 2002-09-16
 
How To Convert More Prospects Into Customers
An obvious way to increase sales is to attract more prospects to your business. But it's easier and less expensive to increase sales by converting more of the prospects you're already getting into customers.
Directory: > eBusiness > Small Business
Date: 2002-09-16
 
Powerful Prompts and Super Spurs.
What motivates you to get going? Some people seem to be driven. Others stare into space. What is the difference. Are their brains wired up differently? Or is there a secret?
Directory: > eBusiness > Small Business
Date: 2002-09-14
 
7 Stars of Online Success
People starting on the Net come here to find their success in online business and are in a constant chase for magic formulas, get-rich-quick schemes or anything that could bring them success fast, without any efforts. However, there is nothing like a magic formula or a working get-rich-quick scheme.
Directory: > eBusiness > Small Business
Date: 2002-09-14
 
Flipping the Switch ... How To Turn Off Your Business and Turn On Your Life
So, you work from home. Good for you! No boss looking over your shoulder, no wasting time commuting to and from the office, no-one setting your hours for you or telling you what to do. No one to care if you're wearing your rattiest clothes or don't take a shower before 10:00 am. And how about no life and no time for yourself while we're on the subject of what you don't have any more? Sound familiar? If so, read on.
Directory: > eBusiness > Small Business
Date: 2002-09-13
 
8 Steps to Organizing Your Life & Business
Your life is a mess! Your business is going nowhere! Your house looks like a tornado hit it! Does this sound familiar? Are you overwhelmed? Do you feel like your life and business are out of control and going nowhere?
Directory: > eBusiness > Small Business
Date: 2002-09-13
 
The ONE Big Secret Of Marketing Your Writing
There's a big secret to marketing your writing. It's a secret that many writers never learn. They don't discover it on their own, and professional writers rarely bother to share it.
Directory: > eBusiness > Small Business
Date: 2002-09-12
 
Write your Business Plan in 30 Days
Getting started on the business plan is often the biggest hurdle in the whole process of business planning. The project can be overwhelming. While the concept of business planning has tremendous merit, the actual implementation of the process can be daunting, even if you have written a business plan before. One of the most effective ways of completing any project, is to break it into smaller more manageable segments.
Directory: > eBusiness > Small Business
Date: 2002-09-12
 
The Kansas City Rules
As a cadet reporter on the Kansas City Star, Ernest Hemingway was given a style sheet containing four basic rules: 1.. Use short sentences 2.. Use short first paragraphs 3.. Use vigorous English 4.. Be positive, not negative
Directory: > eBusiness > Small Business
Date: 2002-09-11
 
Turning the Table on Spammers
You can profit from spam. First, I want it to be clear, however, I consider spam to be the lowest form of marketing. It really isn't marketing at all actually, because most people think of it as a nuisance and delete it. Much like the annoyance of mosquitoes on a summer evening, spammers do get a LOT of attention, but eventually get squished or sprayed.
Directory: > eBusiness > Small Business
Date: 2002-09-11
 
Psychic Selling - How To Predict The Future!
They're many people who don't believe in psychic phenomena and many people who do. Who is right? I feel that they're both right.
Directory: > eBusiness > Small Business
Date: 2002-09-10
 
Getting Ready for Your Media Interview
If you're in business, especially if you are doing business on the Internet, the day will come when you are invited to do a media interview. Perhaps someone has read your online articles and is impressed, or perhaps your local newspaper or television station is profiling interesting Internet entrepreneurs in their community. Whatever the reason, you are being given an excellent opportunity to promote your business. To get the most mileage from your interview, consider the following tips:
Directory: > eBusiness > Small Business
Date: 2002-09-10
 
Customers Buy When They Feel Good
Prospective customers will not buy unless they feel good about you, your company and your product or service. Here are 4 simple ways you can stimulate their good feelings ...and motivate them to buy.
Directory: > eBusiness > Small Business
Date: 2002-09-09
 
7 Resource Box Secrets
Here are 7 resource box secrets to help you obtain greater success with your resource box:
Directory: > eBusiness > Small Business
Date: 2002-09-09
 
Speak Up!
Ever been in a meeting with something important to say and remained silent? You may have felt the flush of the good idea and the rising adrenalin. You may have moved to the front of your seat and readied your body to speak...and then didn't. What stopped you?
Directory: > eBusiness > Small Business
Date: 2002-09-09
 
Resilience: It’s More Than Just Coping
"Resilience is more than just coping," says Larry Mallak, who teaches organizational management at Western Michigan U. "That's keeping your head above water. Being resilient means being able to walk out of the water."
Directory: > eBusiness > Small Business
Date: 2002-09-08
 
Does your business need a toll free number?
There are several types of businesses on the market... from the traditional brick and mortar, to the dot coms. But does your business really need a toll free number? That depends on a number of factors, such as:
Directory: > eBusiness > Small Business
Date: 2002-09-07
 
Choosing a Long Distance Plan
Long Distance rates are on the rise! Have you ever said to yourself, "Some companies charge a monthly usage fee and I don't have to pay a monthly usage fee with my ten cents a minute plan. Why would I want to switch?"
Directory: > eBusiness > Small Business
Date: 2002-09-07
 
Running Your Own Race
There was an article on the front page of the Los Angeles Times a while back that caught my eye. The headline was "Small Dot- Coms Thrive While Industry Giants Melt Down". Here are the opening paragraphs ...
Directory: > eBusiness > Small Business
Date: 2002-09-06
 
They just ... DON'T GET IT! ... (a Plug for More Thought When Designing Site Content)
I'm not that old ... well not really ... but I still remember (and it wasn't so long ago), that commerce was confined to local shops and businesses. OK there was the odd entrepreneur who had set up a chain of outlets across the country, and even fewer who had gone the whole way and set up international companies, we all know them, they were and some still are household names. They had the ability to think globally, and they profited immensely from that ability.
Directory: > eBusiness > Small Business
Date: 2002-09-06
 
How To Influence Your Prospect's Mind!
It's important for your sales letter to tap into your prospect's subconscious mind and trigger their imagination. It will then create and direct a mental movie or scene that will persuade them to visit your web site, subscribe to your e-zine, buy your product, etc. Their mental imagery will actually influence their conscious mind and body to take action and buy.
Directory: > eBusiness > Small Business
Date: 2002-09-03
 
No Visitors? ... No Wonder ... They're getting it elsewhere for Free!
I used to spend hours every week in the public library, I also used to spend a fortune on books. My love for books continues but I no longer spend so much time in the library, or indeed so much money buying books. Some of my main interests are in areas of technology and we all know how fast technology is moving ... so what's the point of buying a book on a certain aspect of technology when by the time it is in print it is already long out of date. So I go to what my son calls the "BIG" bookshelf, the one that's hidden behind my modem. There on the Internet I can find information about anything, especially technology, and it's up to date! Often it is also interactive, more fun and generally it's cheaper than books.
Directory: > eBusiness > Small Business
Date: 2002-09-03
 
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