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4 Reasons People Don't Buy
Sales are produced by people. It doesn't matter if you're selling lemonade to tourists or airplanes to governments. Even on the Internet, every sale is the result of a live person or group of people deciding to buy from you. Unfortunately, many decide NOT to buy from you.
Directory:
> eBusiness > Small Business
Date: 2001-08-28
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Promoting Your Business on CD
Instead of traditionally distributing your business's sales info by sending it on paper via postal mail, revolutionize and upgrade your promotion by letting prospects now 'hear' and 'see' your business.
Directory:
> eBusiness > Small Business
Date: 2001-08-28
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Small Business Owners and Internet Marketers Use Corporations to Create Wealth
What do you think of when you hear the word corporation? You probably think of large companies such as Microsoft, Dell Computers, and Exxon. These are huge companies worth billions of dollars. Do you know how they got that way? Well, I'm going to tell you. The answer is through the power of corporations. These companies did not start out as billion dollar conglomorates. They started small and used their corporate entity to shelter their money and create more assets. Yes, you can do the same thing. This article will not tell you everything you need to know, but it will make you think about the possibilities.
Directory:
> eBusiness > Small Business
Date: 2001-08-26
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Network Your Way To The Top
How would you like to have a fan club filled with people who know, like, trust and respect you? People who have a very clear understanding of what you do and exactly the kind of client you are looking for. People who will actually go out and find clients for you, and, best of all, they¹ll never charge you a cent!. Sound like a fantasy? It¹s not. It¹s all possible...if you know how to network.
Directory:
> eBusiness > Small Business
Date: 2001-08-23
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The Basics of Backing Up Your System
Backups
Backups allow you to restore your files if either:
- Your hard drive crashes and everything on it is lost. This CAN happen and probably will, at least once every couple of years. When this occurs you have to do a FULL SYSTEM RESTORE (see below) which involves using the most recent regularly scheduled backup. If you do the backups as prescribed below AND the full system restores in the order specified, you are assured that when you are finished with the restore your system will be EXACTLY as it was before the crash. The whole process takes less than three (3) hours. It is important to understand that the ability to restore a system to exactly the way it was before a crash in the least amount of time is your objective. The backup and restore strategies that All About Your Own Website.com defines here satisfy this goal.
Directory:
> eBusiness > Small Business
Date: 2001-08-22
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Creating Your Own Employment Security
"Well, it's happening. My employer, the County Health and Welfare System, is buying me out. I leave in April, 2002. Seems like a long time from now, but I know it's really just around the corner. So how do I evaluate my skills? And how do I begin a new career? And how do I deal with the fear of the unknown, of the lack of income (other than the retirement check), of maybe working alone out of this office?"
Directory:
> eBusiness > Small Business
Date: 2001-08-22
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How to Research Your Information Product
After being an affiliate and selling other people's products for what seems like an eternity, you are finally ready to write your own information ebook. The first step is going to be research. No matter what your ebook is going to be teaching people, you want to know exactly what kind of information they are looking for and would be willing to pay for.
Directory:
> eBusiness > Small Business
Date: 2001-08-22
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How To Use A "Hot Market" to Build Your Business
Do you remember all the anxiety about Y2K in 1999? It created a "hot market". A lot of businesses jumped into that hot market. Many of them failed when the Y2K problem evaporated. But a few used the unique opportunity it provided to build permanent, profitable businesses.
Directory:
> eBusiness > Small Business
Date: 2001-08-21
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Do You Have the Discipline to Work from Home?
It's a common perception that home workers experience a significant boost in productivity. Although this can be true, it isn't true for everyone.
As a home worker - whether you work for a company or work for yourself - it's up to YOU to ensure that you get the job done. Working from home, no matter how great it sounds in theory, isn't for everyone. It takes a certain type of person to be successful at home. Ask yourself:
Directory:
> eBusiness > Small Business
Date: 2001-08-19
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Taking Calculated Risks III
4. What am I afraid won't happen? Sometimes we fear what won't happen as much as what will happen. If I called on successful attorneys, I was afraid that I wouldn't get any referrals from these centers of influence, or that I wouldn't establish a positive image for myself and my firm. Repeat questions 2 and 3 to get past this particular point of resistance.
Directory:
> eBusiness > Small Business
Date: 2001-08-16
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3 Benefits Customers Want
Every customer looks for 3 special benefits when they do business with you. They may not specifically ask for these benefits. But you're losing sales if you don't automatically provide all 3.
Directory:
> eBusiness > Small Business
Date: 2001-08-14
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How to Turn Your Customers Into Evangelists
When we talk about customer loyalty, it usually means the customer being loyal to the company. That should be a great result to aim for, but it isn't the beginning of the story. Real customer loyalty comes from you being loyal to your customers.
Directory:
> eBusiness > Small Business
Date: 2001-08-13
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$$$ and Sense Ezine Advertising Strategy
The strategy bit (this article) is free! I am going to show you some excellent sources for ezine ads at just $2.00 each or less and show you how to get the very best results from using them. They are effective and you will get results if you follow a planned strategy for success.
Directory:
> eBusiness > Small Business
Date: 2001-08-10
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Save Time with Your Ezine
When you begin publishing an ezine, you find out that there is a lot of work to producing a quality ezine. This includes finding content, organizing ad swaps, writing original material, attracting advertisers, finding subscribers, and more. If you can find some shortcuts to cut down on the workload it can help tremendously!
Directory:
> eBusiness > Small Business
Date: 2001-08-08
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Real Live Niche In Action!
I know we hear this everyday, "You must have a narrow niche --the narrower the better. Focus in like a laser".
To READ about niche marketing is one thing; to SEE IT IN ACTION is, well, electrifying.
Directory:
> eBusiness > Small Business
Date: 2001-08-08
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How To Make Sure Your Visitors Don't Come Back!
Pop up windows - when you arrive, when you leave, when you click to another page! It's an epidemic!
I was at a site today where they started coming up so fast and so many that it froze my browser and I had to hit Control, Alt and Delete in order to close a couple of them so I could get back in control.
Directory:
> eBusiness > Small Business
Date: 2001-08-03
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Avoiding Spam, Scams and Computer Viruses
One of the most popular pages on about-the-web.com is about avoiding scams, hoaxes and urban legends on the Internet (http://about-the-web.com/shtml/scams.shtml). Here are a few ways to avoid some of the perils associated with being connected to the rest of the world.
Directory:
> eBusiness > Small Business
Date: 2001-08-02
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Turning the Internet Into Your Own Personal Cash Machine By Creating a Theme Store
One of the major keys to making money online is by developing your own Theme Store/World Center. I have heard it as both of these and also as the phrase "Community Building." No matter what you call it, the principle is the same. If you want a successful business online, you have to become valuable to your visitors.
When your prospects think of a certain subject, whether it be Internet advertising, golf, pets, etc., you want them to think of you. For example, when you think of books online, what comes to your mind? For many of us, it is http://www.amazon.com because they have a made a name for themselves in this area.
Directory:
> eBusiness > Small Business
Date: 2001-08-01
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