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Breaking
eBusiness and Search News |
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Linking Out is Good
Many websites I come across don't have a single link to another website. Ask the webmaster why not, and the answer you get is simple enough: "If I link to other websites people might leave my site." At this point I break the news that site visitors will leave your site. And there's nothing you can do about this. Directory:
> eBusiness > Site Promotion
Date: 2004-08-18
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Keeping your Business Alive
As long as you eat and breathe you will stay alive. But is that really living? In a crisis that may be enough. If your business is in crisis - deal with it. But the secret to keeping your business alive is growth. Directory:
> eBusiness > Site Promotion
Date: 2004-08-17
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The 5 key steps to promoting your website
Promoting your website can seem like a daunting, complicated task. The truth of it is that it's not a trivial undertaking. But with some well laid plans, you can be sure that you're leaving no stone unturned and working toward the best possible results. Directory:
> eBusiness > Site Promotion
Date: 2004-08-16
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The Link Swapping Trap
If you want to make money on the web, you must get traffic to your website. If you want to get traffic to your website, you must have a high rank in google's search results. Google ranks websites based upon the number of links that point to the site. Directory:
> eBusiness > Site Promotion
Date: 2004-08-10
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Increase Traffic with a Good Title
There's such a thing as taking search engine optimization too far. I'm not talking about black hat versus white hat, things that might get you banned versus staying pristine. I'm talking about keyword stuffing in the title. As far as search engine optimization goes, there's nothing wrong with it. You might very well make it to #1 with a title like "Widgets, Black Widgets, Home Widgets, Cheap Widgets." Directory:
> eBusiness > Site Promotion
Date: 2004-08-10
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Link Cheating On The Rise
Website owners and webmasters who are trying to improve their search engine ranking by trading links with other sites should beware of being cheated. Beware of link cheating. Directory:
> eBusiness > Site Promotion
Date: 2004-08-10
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Promoting Your Website
Standard marketing and public relations tactics such as organized word of mouth and branding techniques to increase website name exposure can increase visitor numbers. Be sure your website address is printed on every publication and advertisement, on letterhead, in e-mail signatures, and in every issue of your company newsletter. Directory:
> eBusiness > Site Promotion
Date: 2004-08-09
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What Works Best Now In List-Building?
We all know the saying, "The Money's In The List." We can appreciate the truth of that saying. If you're in business on-line, to make sales you must drive targeted traffic to your websites. More importantly, you must drive REPEAT traffic to your websites. A list is a great way to do this. Directory:
> eBusiness > Site Promotion
Date: 2004-08-06
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