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Selecting The Title Of Your Link Exchanges
Selecting The Title Of Your Link Exchanges... I want to touch base with selecting the title of the links that are added to other sites. Adding your link on another site is very important for your search engine saturation and rankings.
Directory: > eBusiness > Site Promotion
Date: 2004-02-27
 
8 Fundamental Tips for Search Engine Strategies You Must Know
Search engines have been the primary marketing tool for thousands of online marketers. Top ranking is the basic objective for many commercial sites and the topic for many debates and arguments. Since search engines change their algorithms all the time you can not have the solid and certain system which ensures the effectiveness of your marketing campaigns.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Link Popularity is Vital to SEM
Do you know that link popularity of your website is a vital component of your search engine marketing campaign?
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Search Engine Positioning
Search Engine Positioning is the art of optimizing your web site so that it gets into a high position on the search engine results page whenever someone searches for keywords that relate to your products and services.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Why is DMOZ So Important to The Web?
DMOZ (The Open Directory Project or ODP) is a human managed directory that sends results or data to search engines. The human editors are mostly unpaid volunteers so getting your site listed at DMOZ might not be very easy. Sites have been known to take up to a year to get listed. Don't get frustrated though, because being listed at DMOZ is almost as important as being listed at Google. Arguably many webmasters view that a listing at DMOZ is even more important than a $300/year paid listing at Yahoo.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Submitting To DMOZ the Open Directory
A very important step or the most important step is getting your site listed in the Open Directory Project (http://www.dmoz.com). This directory provides search results for many of the important search engines and online portals. The ODP is not a search engine, thus is not driven by a robot spider. It is a directory which is edited by a live human being and you must acknowledge a few very essential points if your submission is to be of success. How long does it take to get submitted? Some sites may take a couple of weeks and other may take half a year. So, make not of the suggestions below and if all goes well you'll be in sooner than you think.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Mistakes of Search Engine Marketing
Is SEO No Longer Effective? Search engine optimization has become more challenging over the years and there are many critics out there who have declared that it no longer works. There are thousands of small sites populating those top search indexes! So, don't buy into the idea that SEO is no longer effective; if you do your site will never realize the potential of being highly indexed by any search engine.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Search Engine Marketing Tips
Target the Right Keywords A keyword is a word or phrase that a web surfer will use in searching for a website. Some think that choosing the right keywords is a no brainer, but don't be fooled into this line of thinking. If you jump in, optimize your site and achieve a top ranking from the keywords you chose you may then realize that your visitor counter has not changed at all. All that hard work to optimize your site keywords and nothing to show for it.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Reciprocal Link Popularity
Reciprocal link popularity should be one of the main cornerstones of all site marketing campaigns.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
How to Manage Link Trades
A link exchange campaign has to be managed very intelligently!
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Link Popularity Basics
Link Popularity is defined as the number of web sites linked directly to a particular web site. Building a web site is only the first step towards a successful presence on the Internet. In order to generate traffic for your site, web surfers have to be able to find it. Search engines like Google, Yahoo & AOL are the number one doorways to your site and in order for a surfer to find your site it needs to be optimized for; link popularity, keywords, text, image alt tags, urls and then properly submitted to the major search engines.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Choosing The Right Keywords
When exploring good keyword choices there are several steps one must consider. The most important step is putting your self in the shoes of the type of customer you want to target. Just make a list of the keywords or phrases you think that customer would enter into a search engine or directory when searching for your company or site. A good tool is WordTracker.com which will help you brainstorm different key phrases. Ask friends and associates which words they would use to search for your site on the internet, if they were looking for a site similar to yours.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
One Way Links Versus Reciprocal Linking
If you want to feel the exhilaration after noticing one day that your rankings are on the rise, you will have to focus on one very important ranking criterion, your link popularity or page rank of your site.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Article Swapping and Trading Tips
Swapping articles is a great way to improve your search engine rankings and at the same time attract more visitors to your site. Creating an Article Trading Center is the most effective resource you can actually provide your potential visitors. An article trading center is basically where you would swap articles with other webmasters and article authors related to your web site to benefit all parties. This is done the same way as exchanging links but has a higher return on investment or greater results (my opinion).
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Can This Tested Technique Improve Poor Web Lead Generation Rates?
Are you getting visitors to your Web site but not converting enough of them into qualified leads, customers or subscribers? This is a very common problem. The point of this article is to explain the benefits of adding an opt-in section to your Web site and show proof in the form of a measured experiment the Conversion Chronicles ran with for 3 months that the technique works. Adding opt-in is designed to help instill trust in the visitor and trust ultimately is the key to improving online lead generation and eventually closing the deal.
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Google Marketing or Marketing Google?
Would you like to visit Turkey or Istanbul? Are you planning to make a hotel reservation online?
Directory: > eBusiness > Site Promotion
Date: 2004-02-26
 
Linking Strategies for Online Businesses
Building the number of relevant, inbound links to your website is an ongoing task -- but it can have tremendous payoffs in terms of increased traffic, more credibility, and thus additional profits.
Directory: > eBusiness > Site Promotion
Date: 2004-02-25
 
How To Improve Your Link Popularity With Internal, Incoming & Outgoing Links
In this article I show you how to improve your link popularity with internal, incoming & outgoing links, which will in turn improve your search engine rankings.
Directory: > eBusiness > Site Promotion
Date: 2004-02-25
 
Free-for-All (FFA) Sites
Free-for-All sites allow you to submit your site to them and have it posted on their site for a short period of time. While some think this is a useful exercise, professionals will cite it is an exercise in futility. There are no benefits in posting to those sites.
Directory: > eBusiness > Site Promotion
Date: 2004-02-23
 
Link Popularity is About More Than Just Search Engines
Increasing link popularity is important in search engine optimization and effective linking can give a real boost to rankings.
Directory: > eBusiness > Site Promotion
Date: 2004-02-20
 
Free Ezine Advertising That Works!
When I say free ezine advertising, I'm not talking about the free ezine ads that some publishers offer, this technique is FAR more powerful than that.
Directory: > eBusiness > Site Promotion
Date: 2004-02-20
 
Your Best Potential Customer Is Looking For You Now On The Internet
Increasingly, purchasers are using the Internet to search for suppliers. You may be unaware of the total number of people who are doing this in your market sector. Many of them may be ending up with the competition. You may be concerned that fewer people seem to be out looking for your products. Your competition may be quietly laughing all the way to the bank, as they find the market is wide open to them.
Directory: > eBusiness > Site Promotion
Date: 2004-02-20
 
Enhance Your Site With a Yahoo-style Directory
Does your website have a links/resources page? Do you exchange reciprocal links with other websites to help boost your targeted traffic and search engine rankings?
Directory: > eBusiness > Site Promotion
Date: 2004-02-09
 
Pros and Cons of Marketing on the Internet
The Internet brings a great number of businesses an opportunity to grow and increase revenues. Home-based businesses have cropped up left and right with the promise that the Internet can be an easy way to earn an income. Over the past nine years there have been success stories and stories of absolute failure. Like anything, marketing on the Internet has its pros and cons; knowing them can help your business succeed.
Directory: > eBusiness > Site Promotion
Date: 2004-02-04
 
You are Being Lied to About Reciprocal Links!
Exchanging links has been an important part of generating traffic since the concept of Internet marketing was first established, but at least 90% of people looking to trade links don't understand the real benefits and, therefore, fail to make the most of them.
Directory: > eBusiness > Site Promotion
Date: 2004-02-03
 
Skyrocketing Your Profits with Offline Promos
Way back in 1997 or so, when marketing products online was still in its infancy, a few wise pioneers said things like "Sell online what is already being purchased offline and you will make a mint."
Directory: > eBusiness > Site Promotion
Date: 2004-02-03
 
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