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Creating E-newsletter Content -- Without The Hair Pulling and Nail Biting
Somehow, those deadlines keep rolling around like clockwork! If there is one issue that every electronic newsletter publisher will face, it's the never-ending struggle to gather and write useful, relevant, engaging content.
Directory: > eBusiness > Newsletters
Date: 2003-07-31

Dramatically Increase Your Newsletter Subscribers
If you want to increase your subscribers, here is a list of what you need to get ready.
Directory: > eBusiness > Newsletters
Date: 2003-07-31

The Pros and Cons of Double Opt-In
Many successful internet business owners state that their most important asset is their "list". That is, their list of customer addresses or the email addresses of their newsletter subscribers is what accounts for a great deal of their profitability.
Directory: > eBusiness > Newsletters
Date: 2003-07-30

Case In Point: Developing An Ezine Built To Last
Jill Whalen is well known for her search engine optimization talents. She's equally well known for her ezine, High Rankings Advisor. From its inception in 2000 until today, she has built an exceptionally loyal subscriber base of over 15,000 that would literally follow her to the ends of the ‘Net and back. How did she do it? We're about to find out!
Directory: > eBusiness > Newsletters
Date: 2003-07-23

Three Powerful Ways to Create a Must-Read Ezine
Publishing an ezine is the ideal way to reach your target market. How far your reach extends depends on the type of experience you create for your readers.
Directory: > eBusiness > Newsletters
Date: 2003-07-23

The Fastest Way To Attract Tons Of Subscribers
What's the use of an opt-in list or ezine IF there're no subscribers to appreciate your efforts?
Directory: > eBusiness > Newsletters
Date: 2003-07-18

Losing Subscribers Can Be Good For Your Newsletter!
"Did I read that right?" I hear you say. "Why, when I have struggled so hard to build up my subscriber count, would I want to lose subscribers?!?"
Directory: > eBusiness > Newsletters
Date: 2003-07-14

Learn From Your Ex-Readers!
When I first started my ezine and started getting subscription requests, it was just a great feeling to see those request pile in, I would get nervous each time I sent out an issue wondering what people thought about each issue.
Directory: > eBusiness > Newsletters
Date: 2003-07-11

Engage Your Ezine: Tweak, Tweak, & Re-Tweak!
It takes energy, focus, and devotion to develop and maintain an ezine. The word "tweaking" derives new meaning as an editor concentrates on the publication that will be viewed, read, and thus, benefit reading subscribers. All previous knowledge of publishing, writing, and anticipated reader-interaction is brought together in one spot -- the keyboard and monitor screen.
Directory: > eBusiness > Newsletters
Date: 2003-07-11

The Great Debate: Text vs. HTML Email Messages
Some newsletter publishers swear that HTML messages are the only way to go. Others swear by the virtues of simple text. Although newsletters were "traditionally" published as text only, HTML newsletters are on the rise -- and it helps, too, that most email software these days is capable of displaying HTML messages.
Directory: > eBusiness > Newsletters
Date: 2003-07-10

Using Color in HTML Newsletter Design
Looking over the newsletters below, you may wonder if this is one of those personality tests based on your color preferences. And in some ways, it is.
Directory: > eBusiness > Newsletters
Date: 2003-07-09

The Colors of Space in Newsletter Design
In design-speak, all documents have a combination of white space, gray space, and black space, even if they use colored paper and colored headlines. The white space is the paper, the black space is the headlines, and the gray space is the text.
Directory: > eBusiness > Newsletters
Date: 2003-07-09

Habeas: Friend or Foe to Newsletter Publishers?
Lately many of you have sent me emails about a new company, Habeas. Many of you have read the frightening predictions abounding on the Internet that Habeas spells the end of email marketing. After reading many such predictions myself, I wanted to get a perspective straight from Habeas CEO Anne P Mitchell. She was gracious enough to sit down with me and discuss her company and what it means to company newsletter publishers.
Directory: > eBusiness > Newsletters
Date: 2003-07-07

Are You Asking For It? Part I
A newsletter can be a fantastic way to lure new customers, but without the right bait, you can send out line after line (or issue after issue) and not get a single bite.
Directory: > eBusiness > Newsletters
Date: 2003-07-07

Are You Asking For It? Part II
Every day we get dozens of letters from frustrated company newsletter publishers who want to know why their newsletter's not selling like they think it should.
Directory: > eBusiness > Newsletters
Date: 2003-07-07

Are You Asking For It? Part III
We've saved the best for last! In part III of our series on maximizing your newsletter's power as a salesperson, we'll show you how to optimize three key areas in your newsletter once for sales indefinitely.
Directory: > eBusiness > Newsletters
Date: 2003-07-07

That's Not Spam, That's My Newsletter!
For those of us who receive way too many unsolicited emails, Spam filters are a blessing. Switch to the publisher's side of the desk, though, and Spam filters can become problematic.
Directory: > eBusiness > Newsletters
Date: 2003-07-07

Double Your Subscribers in 60 Days!
Can you double your subscriber base just by following some simple instructions or signing up for a program at some website?
Directory: > eBusiness > Newsletters
Date: 2003-07-07