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Behavioral Targeting Matters To Your Site Ranking In the early days of the WWW (ie: 1990-2000) what mattered was your ability to stuff your webpages with keyword rich text, in the hopes that the unsophisticated search engine bots would index common and obscure phrases and direct users to your pages when a user typed in an obscure Yoda-like "nano cheap".
SEO And PPC Will Require More Time In The Future Unless you've been sleeping at the wheel, the last couple of weeks have been turbulent ones for many PPC affiliates, especially Adwords users. There's been a spat of account bans (as discussed in my internet marketing forum), and even though Nick Fox told Search Engine Land's Barry Schwartz that suspended Adwords advertisers...
Working Harder To Be Successful With PPC And SEO Unless you've been sleeping at the wheel, the last couple of weeks have been turbulent ones for many PPC affiliates, especially Adwords users. There's been a spat of account bans (as discussed in my internet marketing forum), and even though Nick Fox told Search Engine Land's Barry Schwartz that suspended Adwords advertisers...
Giving Scalability To Your Blog Growth If you look back at my earliest posts in 2006, you'd see that search engine traffic primarily through blogging had been my bread-and-butter source of traffic generation, which begs the question: why the shift to PPC and other forms of paid traffic?
How To Stay In Control Of Your Online Business If you've been following my earlier posts like "Looking for a few lazy affiliates", you might come to the realization that there's no "secret sauce to internet marketing success", at least in the early stages of your business. Here are some tips to help you get your business to the point of being able to operate when you're not there (my definition of being a business owner, rather than have your business "own" you).
How To Correct Malformed WordPress Links I checked my blog and the URLs looked malformed, with the following structure: http://www.whoisandrewwee.com/2009/09/03/unlocking-unconventional-traffic-sources-for-affiliate-campaigns/%&(%7B$%7Beval(base64_decode($_SERVER%5BHTTP_REFERER%5D))%7D%7D|.+)&%/#comment-506929. If you notice something similar or weird with your Wordpress blog, you might want to take the following steps:
Fixing Broken Links In WordPress I checked my blog and the URLs looked malformed, with the following structure: http://www.whoisandrewwee.com/2009/09/03/unlocking-unconventional-traffic-sources-for-affiliate-campaigns/%&(%7B$%7Beval(base64_decode($_SERVER%5BHTTP_REFERER%5D))%7D%7D|.+)&%/#comment-506929. If you notice something similar or weird with your Wordpress blog, you might want to take the following steps:
Boost Profitability By Tapping Niche Areas With the number of courses and affiliates entering the PPC, SEO and social media fray, it can be tougher for new affiliates to get traction with their new campaigns, considering unconventional sources of traffic can turn on the profitable taps.
Tapping Unconventional Sources Of Web Traffic To Boost Profitability With the number of courses and affiliates entering the PPC, SEO and social media fray, it can be tougher for new affiliates to get traction with their new campaigns, considering unconventional sources of traffic can turn on the profitable taps.
Profitable Investing In Local Lead Generation If you've embarked on the affiliate marketer route, you might already be very successful with pay-per-sale, pay-per-lead/pay-per-action, and maybe even the new-fangled pay-per-call business model for a network or merchant-direct program. But are you awesome of the awesome profit potential of lead generation for local businesses?
Successfully Market Your Brand Online Being perceived as an expert in your niche can play a great part in generating buzz, momentum and ultimately profits from your marketing efforts. If you're a small or medium business, being able to establish mindshare (the perception of yourself or your company as a player in your niche) is a key strategy for newer players. Here are 7 tips to achieving that goal.
Building Your Branding Through Internet Marketing Being perceived as an expert in your niche can play a great part in generating buzz, momentum and ultimately profits from your marketing efforts. If you're a small or medium business, being able to establish mindshare (the perception of yourself or your company as a player in your niche) is a key strategy for newer players. Here are 7 tips to achieving that goal.
Building A Successful Niche Website I'm in the process of developing websites in a couple of different niches and going through the process of building sites from scratch has been instructional, especially since the process has changed with the availability of new technologies, here're a couple of steps to help accelerate your site development.
Developing Websites In A Niche I'm in the process of developing websites in a couple of different niches and going through the process of building sites from scratch has been instructional, especially since the process has changed with the availability of new technologies, here're a couple of steps to help accelerate your site development.
Should You "Follow" Everyone Back On Twitter? A Twitter snob is someone who has a large gathering of Twitter followers, but yet is too "uppity" to follow many of them back. So is this going to hurt your brand on the micro blogging platform? Not really, and here's why...
Getting The Most Out Of Your Social Media Campaign At last month's Affiliate Summit in Las Vegas, I took a question asking "How do I effectively use social media in my business?" Here is the long answer:
What's your approach to 2009? If you've attended any sort of time management, goal setting or time management class in high school or college, you'd feel that you might have been beaten over the head with the Vilfredo Pareto bat.
Successes And Failings Of List Building With more marketers who've traditionally relied on Pay Per Click, Social MEdia and Search Engine Optmization jumping on the listbuilding bandwagon, trying to start up a newsletter and get readers and visitors to opt-in to a mailing list, it's a positive, yet at the same time negative trend for the industry.
Supersize Your Product Income in 3 Ways When consulting with start-ups, the 1 trend I notice is that most entrepreneurs tend to underprice their products and services.
PPC Affiliate Marketing Faces Of Success In the past year, I've had the opportunity to talk to 3 top PPC (pay-per-click) affiliate marketers. More than that, I've had the opportunity to gain insight into how they operate their businesses as well as set up and fine tune their PPC campaigns.
Should You Upgrade To Firefox 3? A new update for the Mozilla Firefox 2.0.0.16 browser has come out, Firefox 3, which promises several enhancements.
Will Social Proof Help to Increase Your Subscriber Rates? Email solutions provider Aweber has been adding a slew of new features to their autoresponder service, including email analytics and stats, and more recently, a widget-like chicklet to display the number of members on your list.
Having Adequate Risk Management Policies One of the takeaways from my friend, Tyler Project managing partner Leonard Lin's experience of having his Facebook account suspended this past week, has been to manage your risk, especially in the area of technology risk management.
Recognizing Your Own Success It's do-or-die time for one of my projects that I've been working on for a couple of months. How do I decide if a product is ready for launch?
Structured Procrastination Can Cause A Loss In Your Income You might already be familiar with the survivability stats for new start-ups that are commonly cited by entrepreneurship evangelists.
Are You Going Where Your Prospects Are? I've been listening to an increasing number of audio podcasts and video posts in the last 12 months, branching beyond the books, magazines and printed PDFs (and occasional PDF I read on my screen) and a thought came to mind:
What To Do With Your Mailing List One of my friends mentioned that he's built a list of 10,000 opt-in members into his mailing list within a period of 7 days... so what's he supposed to do now, he asks.
Use Email Marketing To Increase Your Income During the recent Affiliate Summit West, I met Justin Premick who's Education Marketing Manager at email marketing solutions company Aweber.
Stages of Business Ownership Talking to a number of budding entrepreneur's at last evening's Singapore Facebook Developers Garage and hearing about their growing pains served as an impetus to get this post out.
Facebook Application Developers In a couple of hours time I'll be on the panel at the second Singapore Facebook Developers Garage, which features the topic: "Marketing and Monetization of FB Applications: Hype or Goldmine?"
Maximize Your Facebook Application’s Profit Potential In the final part of our interview, Jason Bailey (AKA Chickenhole) and I discussed how to maximize your application's profit potential by incorporating some tips during the development, marketing and monetization phases.
Building an Autopilot Business I think "passive income" and "autopilot internet business" are 2 of the most frequently abused terms in the brick-and-mortar as well as the online business world.
Amazon as a Contender in Q&A If you've visited the online retailer Amazon (they've gone way beyond books and CDs and DVDs for quite some time), you'd notice their foray into a new area with their "Askville" site.
Taking Responsibility for Your Financial Destiny About a year and a half ago, my banker at one of the top US banks gave me a call about investing in a hedge fund.
Social Marketing Campaign Success Two elements are critical to the success of any social marketing campaign.
WidgetBucks Product Review Tech entrepreneurs have done it again, this time infusing money-making opportunities into Web 2.0 widgets.
What Are The Ingredients To Making Substantial Income Online? In contrast to the numerous "I am new to the Internet, I have no money and I don't have a computer (I'm typing this to you at work), I want to make a full time living online as a Super Affiliate.
New to PPC? Overcome These Challenges As I'm working with PPC Super Affiliate Amit Mehta on our Super Affiliate Accelerator project, I've stumbled on a number of challenges that new PPC marketers are going to face, and have developed some workarounds for them.
Drive Away Browsers And Seek Buyers Question: A client of mine showed me their blog, and asked: "I'm not happy with the income my blog is generating. Can you help me increase my profit? I run both google adsense and affiliate offers".
Social Networking Browser Flock Gets Facelift If you're using social networking/web 2.0 technologies to generate traffic and you aren't using the Flock web browser in your efforts, you're missing out in a big way.
Will AdWords Quality Score Guidelines Trash Affiliate Earnings? There's been quite a bit of debate about how pay-per-click market leader Google AdWords' Landing Page and Site Quality Guidelines is going to hit PPC affiliates.
CRM = Huge Long Tail Profits? You'll often hear that "the money is in the list", but a more important dimension to look at is the type of relationship you have with your list. It's not just a quantity (ie numbers) game, the quality (relationship) game is more important.
Why Is Internet Marketing So Difficult To Master? Posing a Monday Question, Sandy asks:
The Making of An Internet Entrepreneur Intelligent, well-educated people typically have the biggest disadvantages when it comes to starting up online.
Affiliate Summit Invades UK For the first time in its history, Affiliate Summit will be travelling outside the continental US to the UK and I had an opportunity to find out more about the event from Affiliate Summit co-founder Shawn Collins.
Internet Marketing Podcasts are Priceless There's gold in Internet Marketing podcasts from the perspective of a listener, and if you listen closely enough, you might sometimes catch bits of invaluable information that drip off stream-of-consciousness style from the podcasts hosts or their guests.
Is eBay's PayPal Beta Too Little, Too Late? eBay's electronic payment division PayPal is responsible for the bulk of eBay auction payments, and a new beta version is in the process of being launched.
Bump up Your Affiliate Marketing Quotient There are several ways to increase your affiliate marketing knowledge and they come with varying degrees of effort and resources required, but they generally fall into: information products, speaking to someone in person and forums/blog.
Search Engine Traffic vs Social Traffic Getting traffic from all sources is a good way of diversifying your risks.
Amazon Amapedia (Hidden Potential or Dead Duck? ) It's been about 5 months since Amazon launched it's own Wikipedia-type site, where users could tag and submit their opinions and review.
The Skill All Internet Marketers Must Possess I was thinking about SleepyBlogger Robyn Tippins‘ reply to our discussion whether onsite blogging provides value: "I find it so difficult to live-blog a session and actually pay attention to the speaker. Some are better at this I think."
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