WebProNews - Archive May 2017

Facebook Offers $250,000 for Original Content, Partners With Buzzfeed and Vox
Social media giant Facebook has started to farm out original content as it linked up with Buzzfeed, Group Nine Media, Vox, and others for its future video service.
Date: 2017-05-26


5 Digital Marketing Trends You Should Be Paying Attention to in 2107
When it comes to digital marketing, content is still king. Content marketing comprised 20.3% of the digital marketing techniques implemented so far in 2017, although big data (crunching numbers to reveal buying patterns, for instance) is quickly gaining a foothold in online commerce.
Date: 2017-05-19


Discover the Solution to the Chargeback Problem
Are your customers confused? They may not even be aware that they're committing friendly fraud when they don't recognize a description on their billing statement and contact their card issuer to initiate a dispute.
Date: 2017-05-17


Facebook Aims to Break Down Language Barrier with New Translator AI
True to its goal of connecting people all over the globe, Facebook has been trying to crack the language barrier for its billions of users. On Tuesday, its AI research team revealed a method that will drastically improve the way its 1.8 billion-strong members understand each other on the social media platform.
Date: 2017-05-12


[Enterprise Guide] Email Metrics and Benchmarks
The Growth Marketer's Guide to Email Metrics covers the pivotal metrics used by email marketers, engineers, and marketing executives to achieve greater ROI.
Date: 2017-05-10


[eCommerce Webinar] Using Financial Metrics to Improve Shipping
Everyone knows competitive shipping options lead to more sales. Getting visibility into key financial and operations metrics is a critical first step to enabling them. But it's a challenge -- it takes endless Excel-hours and resources better used serving customers. So, how do you quickly access and analyze key shipping metrics to make informed improvements, like Amazon does?
Date: 2017-05-10


[eCommerce Webinar] Using Financial Metrics to Improve Shipping
We've pulled together 27 of our most persuasive email templates, and put them into a guide that tells you exactly who to send them to and when.
Date: 2017-05-10


Gain the Business Skills You Need to Lead
Drexel's online MBA provides students with the skills, knowledge and experience needed to develop new ideas, energize existing companies and create the future of business, today.
Date: 2017-05-08


Google Tries to Boost AdSense Revenue, Lifts Ban on 300x250 Above-the-Fold Ads
Internet search giant Google on Tuesday modified its AdSense policy regarding 300x250 above-the-fold ads, which it said will be a boon to publishers and advertisers in managing their mobile websites.
Date: 2017-05-05


Third Mistake Merchants Make Fighting Chargebacks
According to Aite Group, CNP fraud in the U.S. will reach $7.2 billion by 2020, thanks to the recent explosion of online spending. It should come as no surprise that fighting chargebacks and fraud is becoming more challenging than ever. While you can't avoid all chargebacks, you can make adjustments to fight them successfully.
Date: 2017-05-03


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