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WebProNews - Archive April 2008

87 Ways to Improve Your Email Marketing
Learn how a permission-based list will improve ROI, reduce spam complaints & ISP blocks, and keep your lists fresh by reducing churn.

Date: 2008-04-30


New Forrester Research: Best Practices for Help Desk Operations
Today's IT help desks must respond to their companies' ever-growing service needs - without increasing their already strained staff and budgets.

Date: 2008-04-30


Google's Latest Target: You
Since not every single one gets clicked on, Google's ads might be considered less than perfect.  A new patent application would make behavioral targeting a central part of improving them.

Date: 2008-04-29


Rackspace: Hosting At A Price You Can Manage
Every provider will tell you how great their servers, support, uptime, expertise and guarantees are. Take a close look. What they're really offering you is nothing close to what Rackspace does.

Date: 2008-04-28


Watch Your Business Grow
Create Emails In Minutes - No technical expertise needed! Choose from over 300 designs, type your copy, select recipients and send... It's that easy! Or if you prefer, use your own HTML.

Date: 2008-04-28


How To Make Your Intranet A Success
With the Ektron Intranet you can make your intranet the "go-to" source for the collaborative creation and managed distribution of important business documents.

Date: 2008-04-28


White Paper: Automating B2B Lead Scoring and Nurturing
Most B2B marketers are overworked and understaffed. Save your time and budget by automating two critical components of your B2B lead generation campaigns: lead scoring and nurturing.

Date: 2008-04-25


Google: top 10 rankings or money back
If you want to get high rankings on Google and other major search engines then you must optimize your web pages. IBP's Top 10 Optimizer helps you optimize your web pages quickly and easily.

Date: 2008-04-25


Fix Your Lousy Company Blog
Businesspeople possess a unique opportunity to be more than just a cash funnel to their customers. A few steps to improve the company blog can work wonders for customer relations.

Date: 2008-04-24


Online Meetings Made Easy
Don't waste any more time, money and energy traveling to meetings. With GoToMeeting you can hold unlimited online meetings with anyone, anywhere - right from your desk.

Date: 2008-04-23


Found: The Point of Twitter
Hopefully, we're over wondering what the point of Twitter is and we can move on to how, exactly, using it or other social media can be good for business. Sometimes the biggest obstacle is just wrapping your head around something.

Date: 2008-04-22


Video on Your Website - Simple and Cost Effective
Onstream Media's Digital Media Services Platform (DMSP) Store and Stream® is a comprehensive web-publishing tool that provides clients of all sizes and industries with an affordable, easy-to-use system to stream, store, manage and publish video over the Internet.

Date: 2008-04-21


Discover the Incredible Power of Goal Alignment
Discover how to align employee efforts with business objectives so you can achieve your company goals faster.

Date: 2008-04-21


9 Proven Techniques to Double Your Sales
Look, it's incredibly difficult to be a small business owner! There are employees to manage, customers to please, bills to be paid, and a million other things to consider. And, on top of all of that, you're still trying to grow your business.

Date: 2008-04-21


Take the SEO Quiz for Midsize Firms
eTrafficJams guarantees that your website will achieve ten or more Top 10 Search engine rankings on Google, Yahoo! and/or MSN ... or that month is free.

Date: 2008-04-21


Secure Managed Hosting Solution Without The Big Business Price
An enterprise solution without the big business price. The SAFEGUARD Managed Hosting package provides a completely secure, ultra-fast hosting environment to run your website and applications. Comes complete with Managed Firewall, Backup, VPN, 128-Bit SSL Certificate, Vulnerability Scans, and FirstCall™ Support. $599/mo plus a setup fee.

Date: 2008-04-18


Full-Featured Website Solution: Trial Download or Demo
Ektron CMS400.NET lets you do everything you need to do on the Web and everything you want to do... ...all with just one application.

Date: 2008-04-18


7 Ways to Stop and Prevent Click Fraud
Click fraud is an increasing problem that can seriously reduce the value of pay per click advertising campaigns. According to the Click Fraud Index, 16.2% of clicks (that you pay for) are fraudulent and that number has been growing quarter over quarter.

Date: 2008-04-18


Bad Content Equals Bad Sales
What I like about Jakob Nielsen's posts most is the grumpy-old-man-ness in the underlying tone. It makes me almost think he's family. But along with the why-doesn't-anybody-ever-listen-to-me attitude comes some sage-like advice. This time it's about how bad content trumps other design flaws in terms of what's bad for business.

Date: 2008-04-17


New Forrester Research: How to Create a Culture of Performance and Value
The role of IT has evolved from supporting business to enabling business - a shift that has required IT to transition its focus from a break/fix model to one of performance and value. Enabling business means that IT managers need to also establish benchmarks and prioritize metrics such as increased satisfaction, productivity and efficiency.

Date: 2008-04-16


What's The Point Of Twitter?
Determining the reality of Twitter might be a question best reserved for later, or never. Reality's difficult enough in the so-called "real" physical world. The trouble with Twitter, like the trouble with many things people will argue about, is a trouble originating with humans, not the thing itself: the need to define a thing.

Date: 2008-04-15


Service for Finding Business Contacts - for WebProNews Subscribers
Free of minimums, trial periods, or subscriptions, Demandbase makes it possible to quickly and easily build marketing or sales contact lists in a simple online shopping environment.

Date: 2008-04-14


Watch Your Business Grow
Create Emails In Minutes - No technical expertise needed! Choose from over 300 designs, type your copy, select recipients and send... It's that easy! Or if you prefer, use your own HTML.

Date: 2008-04-14


NeverblueAds: Affiliate marketing to compliment your Google AdSense campaigns
Are you looking to increase your site's earning potential? Do you want a new way to earn revenue from your site in addition to your Google AdSense?

Date: 2008-04-14


Targeted Email Segmentation Equals Higher Conversion
In our free white paper, you'll learn why segmentation is integral to your overall email marketing program

Date: 2008-04-11


Important Tool For Small Businesses
Packet8 Virtual Office hosted iPBX business phone solution delivers superior voice service, powerful PBX calling features and unlimited scalability for a fraction of the cost of traditional telecom systems.

Date: 2008-04-11


Google AdWords Case Is Sadly Funny
Here's the understatement of the week: "This wasn't the best-argued case of the day." New York Law School professor James Grimmelmann was referring to the resurrection of computer repair company Rescuecomm's lawsuit against Google, which was dismissed in 2006, but is now up for review by a federal appeals court.

Date: 2008-04-10


Scalable hosting just got a lot easier
Very simple, very powerful. Mosso has eliminated setup and overage fees to give you one price that delivers The Hosting Cloud with the power to run almost any web application.

Date: 2008-04-09


Easily Manage All Of Your Web Content
Ektron CMS400.NET lets you do everything you need to do on the Web and everything you want to do...

Date: 2008-04-09


Death By Blogging, NYT Style
I'm not sure the last time I saw a New York Times piece that failed to convince, well, anybody. It may be because Matt Richtel made the classic mistake of developing a thesis and sticking to it until he found some evidence. (Academic tip: A good thesis comes after research.)

Date: 2008-04-08


Watch Your Business Grow
Create Emails In Minutes - No technical expertise needed! Choose from over 300 designs, type your copy, select recipients and send... It's that easy! Or if you prefer, use your own HTML.

Date: 2008-04-07


Increase your google rankings - Free Download
Getting Super High Quality, One Way Links Has Never Been Easier! Submit Unlimited Articles To A Whopping 668 Article Directories!"

Date: 2008-04-07


Rank High on Search Engines: Free Web Site Consultations
Your Web site is more likely to be found when it ranks high in search engine results. Let our search marketing experts help your site rank high on major search engines such as Google...

Date: 2008-04-04


Everyday People, Everyday Solutions with IBM Lotus Sametime Unyte
Web conferencing doesn't need to be complicated. With the Lotus Sametime Unyte service your small business can work smarter. The seamless Web and audio integration, easy-to-use interface and top-notch support of the Sametime Unyte service can have you up and running in minutes. There's no software to install and no downloads for participants so you can use it anywhere, any time. It' that simple.

Date: 2008-04-04


Craigslist: From Little Idea To Big Money
The website devouring the classified industry could hit $100 million in revenue in 2009 with a couple of minor changes, with the old-line newspaper industry helplessly watching from the sidelines.

Date: 2008-04-03


A Hosting Company Built Around Customers' Needs
The days of working around the clock to keep your systems up and running are no more. Instead, your systems will work for you around the clock, because Rackspace is managing your servers and network 24x7x365. That's the beauty of Fanatical Support. You'll be back to doing what you really need to be doing for your business—growing and adding value to it.

Date: 2008-04-02


Online Sales Demos No Longer 'Nice to Have' but a 'Must Have'
BizTechReports.com conducted a survey of sales professionals in growing businesses, and found that online presentations are rapidly becoming a competitive requirement for the sales process. Download the research brief to learn why online sales presentations are no longer a "nice to have" but a "must have."

Date: 2008-04-02


Watch Where You Put That Ad
Google may be taking a closer look at AdSense placements dropped onto blogs created through its Blogger service.

Date: 2008-04-01


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