MicroStartups, For Publishers Blogger Makes Them Easy
I've been rattling this thought around my head for the past few months but just decided to make it publicly accessible. Being a succesful blogger isn't as hard as it looks. Share your comments about you or someone you know's blogging experience at WebProWorld.
Date: 2004-12-28

Website Usability Lessons Still To Learn
Via Boing Boing, I came across an interesting report on how people react to advertising when visiting websites. No prizes for guessing the most hated advertising technique - pop-up ads.
Date: 2004-12-21

Make money offering your own site toolbar
Creating your own site toolbar is free, fast and easy with our web editor. Add to your toolbar images, menus, sub menus, textboxes, links and separators.
Date: 2004-12-20

Google Print: A New Era For The Search Engine
While some may wonder what the next step for the search engine industry to take, Google may have already answered that question. Ever evolving, Google has their eyes set on the future with news of their newest innovation, Google Print. Not only will the search engine's newest entity allow room for an exponential amount of growth, Google's written word department may also open new avenues for search engine marketers to pursue.
Date: 2004-12-17

Weighing The Desktop Search Pros And Cons
The "in" item for big four of the search industry (Google, Yahoo, MSN, and, Ask Jeeves) is Desktop Search utilities. By early next year, all the major search platforms will/should have a branded, functional Desktop Search (DTS) model for the masses to use.
Date: 2004-12-16

Missing out on the Holiday Sales Rush?
Sign up with Mamma Classifieds and be sure to put your ad in front of people who are searching for your products. With 64% of people planning to shop online this year and 27% of shoppers shifting more than 15% of their total holiday shopping budget online, you want to be sure you have your Pay-Per-Click campaign running on Mamma.com.
Date: 2004-12-15

First Look At Ask Jeeves Desktop Search
Ask Jeeves will launch their new Ask Jeeves Desktop Search (AJDS) application on Wednesday, but we caught-up with Senior Vice President, Jim Lanzone, and have some exclusive details of the newest entry to the desktop search race.
Date: 2004-12-14

CorelDRAW Graphics Suite 12 - Time is running out!
Don't miss this special opportunity to help your small business save time and money! Make CorelDRAW® Graphics Suite 12— the creative design agency in a box—a mainstay of your workflow today. With its powerful creativity tools close at hand, you can quickly and easily create or adapt designs in-house and get professional results.
Date: 2004-12-13

Convert More Holiday Traffic with Urchin 6 On Demand
It's easy. Get Urchin's Campaign Tracking Module or sign up for Urchin On Demand and you'll be able to see how well each keyword, search engine, banner ad, email blast, and promotion performs. Urchin reports on all paid and organic traffic, goal conversion rates, shopping cart usage, visitor paths, and much, much more.
Date: 2004-12-12

Targeting The Late Shopper
Even though the end of the holiday shopping season is coming to a fast finish, there's still time to optimize your site or PPC campaign for holiday shoppers. While it's true that time is of the essence, during the Christmas season there will always be late shoppers. When you consider some of the shipping options offered, last minute shopping is becoming more and more possible on the WWW.
Date: 2004-12-10

Pondering Possibilities in Podvertising
You can't walk 50 feet in a major city without seeing them. You can spot them a mile away by the dual white wires that dangle from their ears. They're young, technically savvy, loyal, enthusiastic card-carrying members of the burgeoning iPod Nation.
Date: 2004-12-09

Stop Playing Phone Tag With Your Hosting Provider
Call Rackspace anytime around the clock and you'll talk to a live person. Rackspace doesn't just believe in support-- they belive in Fanatical Support™.
Date: 2004-12-08

Multiple Domains and 301 Redirects
A common area of misunderstanding and confusion within search optimization has to do with how and when one should use a redirection document. If you’ve moved a site to a new domain and you want your normal traffic to follow, a 301 permanent redirect needs to be employed. However, there are other occasions, also involving domain-based issues, when 301’s should be utilized.
Date: 2004-12-07

Improve the usability of your applications with RoboHelp.
The first place your users search for information about your application is the online help system. Without a help system, your users cannot realize your application's full potential. Macromedia RoboHelp, the industry leader in help authoring, is the developer's choice for building help systems for desktop and web-based applications, including .NET and Rich Internet Applications.
Date: 2004-12-06

Google PageRank Entertaining Us?
There was a rumor going around that Google's PageRank Toolbar display should only be used for entertainment, meaning that the green bar is not an accurate account of a site's PageRank.
Date: 2004-12-03

Monetizing Blogs
There's lots of talk these days about making money with blogs. Some of its solid information with factual research to back it up but some of it's just pure rubbish. One thing that's unclear though is how advertisers can unobtrusively and effectively get their product placed on a blog their target audience reads.
Date: 2004-12-02

New CRM Research shows four key drivers of ROI
Learn why listening to the voice of the customer is so crucial to CRM success-and how genuine customer loyalty impacts corporate profitability. You'll also find out what the latest research indicates about the gap between potential and actual CRM benefits, and the four key drivers of ROI for CRM projects.
Date: 2004-12-01

Blogs On Target: Missing The Point?
For a few days now, the latest Internet goof-up being linked by news sites and IM'ers alike has been focused on Target.com. Since early last week, people have been finding questionable products featured on Target's website. As links to these pages make their way around the Internet, the blogosphere was quick with its commentary. However, did some bloggers jump the gun when criticizing Target?
Date: 2004-11-30

Small Business. Big Image. CorelDRAW Graphics Suite 12
With the smart tools featured in this powerful, well-rounded creativity suite, your small business can save both time and money by producing your own marketing and communication material—business cards, stationery, logos, brochures, newsletters, ads, annual reports and more! Why outsource all your design projects when you can easily adapt them in-house and get professional results?
Date: 2004-11-29

Measuring & Managing Visitor / Customer Retention
Using Latency to Map the Customer LifeCycle Let's say you look at average behavior across all customers, and end up with a "Latency Sequence" that looks something like following:
Date: 2004-11-24

Is MetaWebs White Hat or Black Hat?
A software release from SEO "expert" Nathan Anderson, claiming to offer "The First White Hat Software Tool" has been met with some contempt. The program is supposedly able to "(generate) non-foot-printable, traffic-generating-websites the search engines absolutely love…"
Date: 2004-11-23

Become An Awakened Entrepreneur
Big Fish Nation is an entrepreneurial program that offers a structured approach to success and combines: Business Development Teleclasses, One-on-one Professional Coaching & National Media exposure for you, the Big Fish!
Date: 2004-11-22

5 Days to Higher Rankings for The Holiday Rush
We take the keywords you provide to research relevant phrases pertaining to your subject matter and create a simple set of coding to place on your website (help available), which causes your website to appear on the first page of search engine results among the major search engines when someone searches for your subject matter.
Date: 2004-11-21

Optimizing For MSN Search
Inevitably, with the launch of a new search engine, especially one the size of MSN Search, there is an outcry of people wanting to know how to improve their result position. Questions like "How do I optimize my site to rank well?" and "Does this engine base more relevance on in-bound links or on-page content?" are quite common.
Date: 2004-11-19

Gauging Reactions To MSN Search
Last Thursday, MSN announced the official beta launch of their search engine. Although a preview had been available on their sandbox site, the launch marked the official unveiling of the company's proprietary search technology to the general public. Reaction to what many view as Microsoft's challenge to Google's throne was swift.
Date: 2004-11-18

Save time and money with CorelDRAW Graphics Suite 12
When you run a small business and want something done, often you have to do it yourself. It helps when you have the best tools for the job close at hand. That's why CorelDRAW® Graphics Suite 12 is an easy choice for small organizations like yours!
Date: 2004-11-18

Certified techs answer your server questions
At Rackspace, your server questions are answered by certified, expert technicians. These are the techs that can give you real answers, not just write up a ticket and pass you along the chain of command.
Date: 2004-11-17

Relationship Between PageRank and Number of Backlinks
On the forums or by email I am often asked the following sort of question: "How many Backlinks do I need to get in order to have PR5?". The answer is simple and always the same one: "This question cannot be answered because the PR doesn't only depend on the number of backlinks, it also and above all depends on the PR of each of those links...". Or to put it differently, a page can have PR5 with a single backlink whereas another one can have 3,000 backlinks and PR5 too.
Date: 2004-11-16

Convert More Holiday Traffic with Urchin 6 On Demand
It's easy.  Simply sign up for Urchin 6 On Demand and you'll be able to see how well each keyword, search engine, banner ad, email blast, and promotion performs.  All you do is tag your pages and paid URLs, we do the rest!  We report on all paid and organic traffic side by side, plus much more.  Your reports are updated with the latest information throughout the day.
Date: 2004-11-15

Google Launches Additional Tools For AdWords Clients
Google has announced the launch of some new AdWords tools designed to assist webmasters and search engine marketers in creating successful ad campaigns. The program, called Google Advertising Professionals, was "designed for professionals who currently manage or want to manage multiple AdWords client accounts, the Google Advertising Professionals program can help you become a more successful ad manager - for free."
Date: 2004-11-12

Microsoft Crawling Google Results For New Search Engine?
I was questioned today by a developer who was watching a particular IP address scan his site. The IP was 65.54.188.86 and is registered to Microsoft Corp. located at One Microsoft Way, Redmond, Washington 98052. This visitor was not sending the normal header information associated with a crawler to the web server such as an http robot name or identifying info or even a browser name.
Date: 2004-11-11

Pay Pennies For New Clients
The Internet is growing, as are the number of people who are consuming online products and services. As an Internet advertiser, you're always hungry for quality clients.
Date: 2004-11-10

Are Links Hurting Search Relevance?
According to conventional SEO wisdom, link building is the key to a successful search engine ranking. The rationale is simple; with more links pointing to your site, your site has a better chance of getting noticed by search engines as they crawl the web populating their index. Because search engines are thought to value links, site owners have been scrambling to acquire links pointing to their web presence.
Date: 2004-11-08

Strategies to Drive Site Traffic
Search Engine Optimization (SEO) isn't a one-time effort. The variables that influence search visibility and rankings are constantly changing: Search engines update their rules. Competitors constantly optimize their pages to improve their rankings, and new players enter.
Date: 2004-11-08

Google Results Vs Yahoo Results
According to a Nielsen//Netratings study, Google holds the top spot for search engine destinations. However, if you take a closer look at N//N's findings, you see that Yahoo and MSN share the second and third positions, respectively. Because MSN search is still using Overture to serve their search results more people are vicariously using the Yahoo method of search than they do Google.
Date: 2004-11-05

Is Yahoo’s Directory Worth Submitting To?
There are numerous reasons for webmasters to submit their sites to various web directories populating the Internet. The positives of having your site listed in a popular directory have been discussed in previous articles and on a multitude of search-related forums.
Date: 2004-11-04

Hosted CRM: Achieving Positive ROI
Join Rebecca Wettemann, of Nucleus Research, Inc. for this complimentary LIVE webcast. Rebecca will discuss how hosted CRM customers are achieving positive ROI and success in today's competitive marketplace.
Date: 2004-11-03

Blogs: Influencers First, Businesses Next
I've written before about the growing trend of using blogs as part of marketing and public relations … but how will blogs impact business and society in the future? Part of the answer can be seen in how blogs are currently impacting American politics.
Date: 2004-11-02

Do you have the right Network Management Software
You need Professional Network Management Software. Free up valuable man hours. Turn your IT focus from reactive to proactive. Paessler IPCheck Server Monitor and PRTG Traffic Grapher Software: easy to use, state of the art and cost effective. Keep your business on track.
Date: 2004-11-01

Make money offering your own site toolbar
Creating your own site toolbar is free, fast and easy with our web editor. Add to your toolbar images, menus, sub menus, textboxes, links and separators.
Date: 2004-10-31

Consumer Focused Meta Search
Recently, a new meta search engine was launched under the name of Info.com. For those unaware, meta search engines pool the results of other search engines (Google, Yahoo) into a single result set. This approach to web search is an attempt to present the most relevant results as meta engines focus on filtering out extraneous listings. Otherwise, users would be flooded with millions of result pages (depending on the keyword's popularity).
Date: 2004-10-29

RSS Ads A Growing Trend?
Really Simple Syndication (RSS) is one of the fastest growing methods of content distribution associated with Internet technologies. Because creating feeds is not too complicated, the ability to present on-page information to subscribers has been embraced by bloggers and business sites alike. Many users also recognize the value of RSS when it comes to improving search engine ranking. Links that appear within subscription feeds are given relevance, which is essential for enhancing SERP position.
Date: 2004-10-28

The Votes are in on the Best Web Hosting Service
Too often, service providers don't want to help the customer after the contract is signed. It's company policy not to exceed customer expectations. Giving the customer great service costs more than it's worth. They know that they don't have to dazzle you to keep your business.
Date: 2004-10-27

Can PageRank Be Taken Away
When discussing a site's PageRank, talk usually focuses on ways of increasing it; "How can I go from a PR 3 to a PR 7" or "If I exchange a link that has a higher PR site, will my site benefit". Because of the public perception of Google/Stanford's formula, rarely do you come across an individual looking for ways to lower PageRank.
Date: 2004-10-26

How Hacker Proofing your Site Increases Sales
ScanAlert makes 60,000 web sites in 20 countries secure against hackers and certifies it to their customers with the HACKER SAFE certification mark.
Date: 2004-10-25

Are You a Victim of PPC Click Fraud?
Pay-per-click (PPC) advertising was once a very profitable way to drive targeted visitors to your website. Today, in addition to rising costs per click and decreasing conversions, search marketers are increasingly concerned about click fraud, a premeditated practice of generating illegitimate clicks on paid links.
Date: 2004-10-24

Are you connecting to your market?
Is your sales message connecting with your target market? If you don't know, then you're gambling with your budget dollars. Watch our video to learn how this award-winning product can help you increase your sales and marketing effectiveness.
Date: 2004-10-23

Google Rekindling the Microsoft Fire
Google … The All Powerful Microsoft Killer … Tell us it ain't true Bill. The revenue growth, the huge profits and great new products like Desktop Search have created a buzz like the Internet has not seen since Marc Andreesen stumbled upon Netscape.
Date: 2004-10-22

Is Google IM Imminent?
Expanding on services associated with a well-received name brand can be a risky move. You run the risk of neglecting what made you popular in the first place. However, when you have the track record of Google (the Google-touch?), expanding business horizons can also solidify a company's position, although, since Google began to expand their operations, every move has been scrutinized and criticized like no other.
Date: 2004-10-21

Too Much Management, Not Enough Customer or Relationship
Enterprises must put an end to business as usual and optimize the CRM investment around the customer lifecycle.
Date: 2004-10-20

Blogger Being Used To Spam Google
There are numerous, unscrupulous methods with which to spam search engines in an attempt to improve SERP ranking. Hidden text, doorway/cloaked pages, and keyword stuffing are just a few of processes tried by those not wanting to use approved (tolerated?) SEO techniques. With the proliferation of blogging as a form of web publishing, there appears to be another method that spammers are willing to use in an effort to trick search engines into yielding higher rankings.
Date: 2004-10-19

Getting better results from your PPC advertising
Unless search engine marketing is your full time job, you're probably not getting the best results possible from all search marketing opportunities. Most marketers only have a couple of hours per week to keep up with their keyword buys and thats just not enough time to really get the best results.
Date: 2004-10-18

New Trend - RSS Advertising
With XML and RSS being thoroughly embraced by the web community, capitalizing financially from content syndication is the next logical step. In what would seemingly follow the Moreover.com format, Yahoo has announced that they are planning on offering an advertising service that will allow for sponsored links to be placed within syndication feeds.
Date: 2004-10-15

The Googlebot Assault Continues
Now that the long-awaited PR update has come and gone, there are reports of the Google's indexing spider continuing to perform comprehensive site scans. Recently, WebProNews ran an article discussing these types of scans and the majority of the speculation pointed towards the upcoming PR update. Now that this quarter's update is complete, why is the Googlebot continuing to bombard sites?
Date: 2004-10-14

Pay Pennies For New Clients
The Internet is growing, as are the number of people who are consuming online products and services. As an Internet advertiser, you're always hungry for quality clients.
Date: 2004-10-13

Blogging For PR
Blogs and participatory journalism are impacting the practice of public relations." That line was taken from one of my favorite blogs and I couldn't agree more.
Date: 2004-10-12

Participate in 5 minute Survey, earn Amazon Gift Certificate
You’ve been selected to participate in a confidential survey that researches today’s use of various software applications. Your input is extremely valuable in helping software companies improve products and services to customers like you.
Date: 2004-10-11

Download a Native .NET Content Management Solution
Ektron CMS400.NET is a powerful new XML content management solution built on the Microsoft .NET framework - so it leverages every advantage of .NET in your favor.
Date: 2004-10-10

Web Ads: Branding Trumps Clicks
Internet advertising is often thought of as direct marketing, unlike magazine ads. Of course, this concept makes zero sense and advertisers are finally beginning to come to terms with this reality.
Date: 2004-10-08

Ad Placement: You're Getting Warmer
Advertisement drives the revenue of the Internet industry. Learning about the science associated with successful ad campaigns can only benefit you and your site. With this in mind, a study performed by Eyetrack III attempted to determine which sections of a webpage the human eyes focus.
Date: 2004-10-07

Maximize Customer Value with Right-Channeling
The essence of “right-channeling”: serving each customer via the most appropriate channel and priority level for that specific relationship and that specific interaction.
Date: 2004-10-06

The Blog Marketing Explosion
There are literally thousands of blogs by eBusiness insiders. This has changed the landscape of guerrilla marketing. At first it was seen as just something cool to do ... but blogs are now being used to build personal and corporate credibility that will eventually attract customers (they hope!).
Date: 2004-10-05

Superior Service Guaranteed
HostMyServer is the true definition of managed hosting. At HostMyServer, providing outstanding service is at the core of our culture. HostMyServer believes that you are entitled to extraordinary support at an affordable price with technology and infrastructure that you can trust. That critical balance is the key to HostMyServer's success and the reason for the overwhelming satisfaction for you.
Date: 2004-10-04

Because Web Services Security Can't Wait.
Save money, time and increase security. Forum XWall™ Web Services Firewall allows you to focus on servicing your customers, employees and partners by removing the complexity associated with deploying secure Web services:
Date: 2004-10-03

Is Click Fraud Ruining PPC Ads?
With reports that over 50% of PPC ad revenue comes from fraudulent clicks, it appears that the Google/Overture cash cow may be experiencing some growing pains. Around the search engine forums, quite a few posters have reported that their keywords are getting a large number of clicks, while receiving very little conversions.
Date: 2004-10-01

Start Accepting Payments Online Today!
Still not accepting payments online? Then you could be missing out on the millions of people who use the Internet to make purchases—costing you significant revenue opportunities. And with the holiday shopping season approaching, now is the time to get your business online.
Date: 2004-10-01

In Defense Of DMOZ
Last week, WebProNews featured an article concerning the submission/approval process of the Open Directory Project, DMOZ. Featured in the article were comments from various forums about negative experiences people had while waiting for their site to be accepted or denied. After the article was posted, there were immediate reactions, pro and con, concerning DMOZ, editors, and the approval process.
Date: 2004-09-30

Did Google Unleash Additional Googlebots?
Apparently, Google has begun using another spider in their scanning and indexing of web sites. News of a second Googlebot was discovered by a number of site owners who, while studying their site logs, noticed two Google spiders; with different IP address ranges; visited and scanned their respective sites.
Date: 2004-09-28

Measuring the Exact Profitability of Your Keywords
If you don't know your ROI for each keyword, you're just guessing and gambling with your PPC budget. This is a recipe for failure. You need to track your keyword buys from click to sale to get the most out of your ad budget. We here at WebProNews recommend taking a look at EngineReady Conversion Analyst. They offer a 10 day free trial so you can see how well it will work for you.
Date: 2004-09-27

DMOZ Isn't Open After All
Directories can be quite beneficial for those trying to increase the number of backlinks. If PageRank is important, directory listings can help improve your score. Perhaps the most popular directory is DMOZ, an open directory project that employs human editors for the submission/approval procedure. The use of human editors is founded on furthering the quality of the directory content.
Date: 2004-09-24

Does W3C Validation Help In Search Rankings?
Validating the html and other codes in your website can be a time consuming task. Because validation simply checks the mark up language for proper syntax, some have wondered if using this process will benefit a site when it comes to search engine rankings, and as such, is it worth doing?
Date: 2004-09-23

Microsoft Accused of Black Hat SEO
The use of doorway pages and cloaked websites is a popular search engine "optimization" technique where users attempt to trick search engines by creating pages designed solely for the purpose of gaining top SERP placement. Search engines frown upon these techniques and will usually ban sites employing these types of "black-hat" SEO methods.
Date: 2004-09-21

Ebay Marketing: Pros and Cons
Some people who are eager to enter the online store industry have considered using an eBay store to hawk their wares. For a quick refresher, eBay stores allow sellers to feature their entire inventory, while giving members a limited opportunity to feature their store brand. Although, some have questioned if people have had "success marketing their goods or services through eBay?"
Date: 2004-09-17

Is Tell-A-Friend Marketing Still Viable?
Word-of-mouth popularity, properly referred to as viral marketing, is one of the more effective ways of promoting a business, thought, or product. For websites, one of the most successful methods of viral marketing is the use of Tell-A-Friend emails. These allow visitors to email a page and its contents to friends and family, or someone else who maybe interested.
Date: 2004-09-16

Get Quality Clients with Pay-Per-Click Advertising
The Internet is growing, as are the number of people who are consuming online products and services. As an Internet advertiser, you're always hungry for quality clients.
Date: 2004-09-15

Why High Ranking Does Not = Traffic/Sales
Gaining top positions within search engines is no guarantee of traffic increases. Even if traffic does increase, there are still no assurances this traffic will convert into paying customers. These very issues are what a couple of posters at WebProWorld recently faced. Each has decent to top SERP rankings but they have little to show for it, business and traffic-wise.
Date: 2004-09-14

High impact PowerPoint presentations made easy
Let our leading team of designers transform your presentations into Effective and Professional Communication Tools
Date: 2004-09-13

The Way To Cut Through Email Overload
You Perform is a collection of 15 indispensable tools that integrate directly into Microsoft Outlook to make using Microsoft Outlook better, faster and easier. You Perform enhances and expands the capabilities of Outlook so your email, contact manager and calendar work harder and smarter, just like you.
Date: 2004-09-12

Proving Your Traffic
You’ve made all the right SEO moves and your SERP position reflects that. Your PPC campaign is converting nicely, which results in a steady customer base. To supplement your budding revenue, you’d also like to sell web real estate for ad purposes, but you have to prove the amount of traffic you receive is what you say it is. How do you go about this?
Date: 2004-09-10

Why Business.com Was Banned
The need to include redirect in server access files is something many webmasters and site managers can come across. Including the correct text in order to inform visitors that the page or site they are looking for has moved is a relatively easy process. However, if search engine spiders and rankings are part of your web presence concern, there a few pointers that should be considered before altering your .htaccess file.
Date: 2004-09-09

Deliver Proactive Customer Service
No company can afford to take its customers for granted. That's why customer service organizations (CSOs) must move quickly to get proactive and secure the customer relationships on which their companies' futures depend.
Date: 2004-09-01

The power behind email marketing
Using the Broadc@st power of advanced design tools, easy-to-use interface and campaign management features, you can create and send your personalized bulk email campaigns, newsletters, weekly specials, support tips or marketing messages in an effective and efficient manner.
Date: 2004-08-23

Keyword Phrases In Linking Text
Often simple things really matter. And the use of keywords in linking text is one of those simple things that turn out to be hugely important. Linking text, sometimes called anchor text is the clickable text that takes people to another page or resource.
Date: 2004-08-20

Managing AdWords Campaigns With High Keyword Volume
When conducting a search engine advertising campaign, keyword management can be one of the most crucial and complicated aspects advertisers have to prepare for. During the San Jose SES conference, most, if not all, search engine representatives stressed the importance of relevant keyword selection, and how it can be the difference between profit and loss.
Date: 2004-08-19

How To Generate More Traffic in a Day Then You Get in a Month
As you know, traffic is the lifeblood of any online marketing. Well, now for the first time ever, one of the most successful marketers in the short history of the Internet is revealing how he has generated over 1.57 billion visitors to his own Web sites.
Date: 2004-08-18

The Highest Standard in Managed Hosting
Too often, service providers don't want to help the customer after the contract is signed. It's company policy not to exceed customer expectations. Giving the customer great service costs more than it's worth. They know that they don't have to dazzle you to keep your business.
Date: 2004-08-16

Because Web Services Security Can't Wait.
Getting you to safer ground. Applications that rely on XML simply can not rely on traditional Web server security. That's why we built Forum XWall™ as the only Web Services Firewall that gets you up running with secure Web services in a matter of minutes.
Date: 2004-08-15

Is Yahoo Search As Effective
Organic search engine listings, to some, are the equivalent of life-blood of many sites. With Google and Yahoo driving the search engine industry, gaining respectable organic listings within is considered to be golden.
Date: 2004-08-13

Yahoo To Keep Site Match
Paid inclusion in search engines is a concept that seems to be going the way of dodo. During this summer, MSN and Ask Jeeves/Teoma have decided to shelve their paid inclusion programs.
Date: 2004-08-12

Techniques for Proactive Customer Service
No company can afford to take its customers for granted. That's why customer service organizations (CSOs) must move quickly to get proactive and secure the customer relationships on which their companies' futures depend.
Date: 2004-08-11

Tips For Link Buying Part 3
In the first two articles concerning link buying, we discussed advice that was given by Greg Boser of WebGuerilla and Michael Palka of Ask Jeeves. The response to these articles has been very good, with a great deal of feedback appearing on iEntry’s forum. Today, I’ll discuss the advice given by Matt Cutts of Google.
Date: 2004-08-10

Pay Per Click Comparison
For many advertisers the relatively low levels of click-throughs have been a problem, pushing them into bidding on popular terms far from ideal for their business to reach the required traffic numbers.
Date: 2004-08-09

Web Analytics Designed to Improve Keyword Conversion
The information you get from your site's web analytics is crucial to your company's online success. By monitoring the traffic of your web site, tracking online behavior, measuring conversion ratio and profiling your visitors, you can make profitable decisions about your site.
Date: 2004-08-08

How Yahoo Plans To Tackle Google
In the first part of our interview, Yahoo's Director of IT, Product Management and Search, Ken Norton, alluded to Yahoo's upcoming personalized search. Despite skepticism and uncertainty over this new area, Ken and his co-worker Grace Chan, Yahoo's Product Manager, seem very confident in Yahoo's ability to succeed in personalization.
Date: 2004-08-06

FREE .NET Remoting Deployment Readiness Audit, from Service Integrity
The SIFT™ Solution Framework from Service Integrity™, Inc., is powerful software for monitoring and analyzing both .NET remoting and Web services applications. SIFT has solved deployment issues in record time at leading companies. Now, you can deploy Web services without surprises!
Date: 2004-08-06

Exclusive Yahoo Interview Pt.1
Chris and I just spent an hour talking with Yahoo's Ken Norton and Grace Chan in a private meeting room in Yahoo's little purple booth, here at the Search Engine Strategies Conference.
Date: 2004-08-05

Mamma Serves up MORE Pay-Per-Click for Less
The Internet is growing, as are the number of people who are consuming online products and services. As an Internet advertiser, you're always hungry for quality clients.
Date: 2004-08-04

Yahoo Talks Personalized Search
Don't let your visitors fend for themselves. You can get a low cost Virtual Customer Service Rep for your site that can converse with your web visitors about your products. The SubjexCSR is a totally customizable AI system that will sell, up-sell, cross-sell and answer any questions people have about your company and products.
Date: 2004-08-03

Virtual Service Reps Are Turning Visitors Into Buyers
Don't let your visitors fend for themselves. You can get a low cost Virtual Customer Service Rep for your site that can converse with your web visitors about your products. The SubjexCSR is a totally customizable AI system that will sell, up-sell, cross-sell and answer any questions people have about your company and products.
Date: 2004-08-02

Danny Sullivan Speaks On SEMPO Controversy
Last year's SES San Jose marked the launch of the Search Engine Marketing Professional Organization, commonly known as SEMPO. Now, with the one-year anniversary rapidly approaching and the 2004 San Jose conference just days away, critics are stirring up controversy.
Date: 2004-07-30

Fallout From The MyDoom Search Engine Attack
On Monday, July 26, 2004, the major search engines were hit by a variant of the MyDoom virus. This particular version of the virus sniffs out email addresses and domains from infected computers and proceeds to query the major search engines in order to locate more addresses attached to the discovered domain.
Date: 2004-07-29

Urchin Web Analytics - Convert more for less
If your keywords aren't converting to sales, don't throw the baby out with the bathwater. Get Urchin web analytics software and learn which keywords are working and which aren't. So you can buy the keywords that result in sales and improve your bottom line.
Date: 2004-07-28

Are Search Engine Submission Services Worth It?
We've all noticed ads for businesses offering search engine submission services. Most of these companies boast that they will submit your site to "thousands of search engines", while guaranteeing an effective SERP listing.
Date: 2004-07-27

Take a MeasureUp practice test to find out what you already know - and what you need to learn.
Date: 2004-03-22