ISPs rely on the “Report Spam” button to protect recipients from unsolicited and unwanted mail. If they get too many spam complaints, they send your emails to the “Junk” folder -- or stop delivering them altogether!

But did you know that many of the major ISPs have something called a complaint feedback loop that alerts senders when their messages generate spam complaints? These feedback loops take the mystery out of email delivery.

To learn more about feeback loops, how to set them up, and what you can do with them once they are set up, download the Lyris whitepaper. Click here to get your copy today!

Be sure to visit www.lyris.com for more answers to your email marketing questions.

Or call us at (800) 768-2929!