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STEPS TO INCREASING WEB SITE CONVERSION WHITEPAPER - Download
Now |
Search Engine Strategies Events have been a hot topic lately since
founder Danny Sullivan went on to pursue other things. Everyone wants
to know what’s going to happen next. WebProNews caught up with Search Engine Strategies and Search Engine Watch's Global Content Director, Kevin Ryan to get some answers.
 Ben Casnocha: 19 Year-Old Entrepreneur
At age 12, he started his first company. He published his first book
while in his teens. At age 14, he began Comcate Inc...
 OH CANADA!
A recent study conducted by comScore announced that Canada is the number one nation in terms of internet use per month.
 Supercomputer Arrives
Uzi Vishkin, a University of Maryland professor, has built a supercomputer prototype along with a team of researchers.
Process Credit Card Payments Anytime, Anywhere
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Tuesday, July 03, 2007 |
One name we haven't seen in the Net Neutrality debate is Apple, Inc. Though Jobs & Company are cozy neutral net advocate Google, they also just launched iPhone with AT&T exclusivity. And that brings up some interesting questions, the most interesting of which: Is Is Buying An iPhone A Vote Against Net Neutrality?
Editor's Note: If a boycott is intended to punish a company for its actions, isn't buying a product an endorsement of that company's actions? Apple fans have been sensitive about the Net Neutrality issue. Are they trading in those concerns for an iPhone? Let us know in the comments section.
It wasn't too long ago that former AT&T chief Ed Whitacre, who has been vocal about his and his company's opposition to Net Neutrality regulation, expressed an interest in buying Yahoo, which historically has been on the pro side of the issue. We pondered then what a buyout would mean for the Net Neutrality cause.
News Corp.'s Rupert Murdoch, also not a fan of regulation, reportedly offered to swap MySpace for a 25% stake in Yahoo. Neither of these offers were accepted, and so far Yahoo has not, at least publicly, reversed its stance on the issue.
But all of these "entangling alliances," to borrow from George Washington in advance of Independence Day, can make you wonder which side of the debate supporters are likely to land, especially when big bags of money are involved.
| 7 STEPS TO INCREASING WEB SITE CONVERSION WHITEPAPER - Download Now |
The public is known to vote with its pocketbook, especially in leaner times, and likewise, the public's representatives are sometimes known to do the same, except the money flow is more direct and reversed.
So one would assume, though the company has been pretty quiet about it, that Apple would be a fan of Net Neutrality, especially with its flagship online product iTunes directly at stake. Google CEO Eric Schmidt is on the board at Apple and there has even been speculation about a merger. "AppleGoo," Schmidt joked at the iPhone unveiling.
But here's Apple, which has its own fanatical tech-cult bowing and seizing at the base of the pyramid each time Steve Jobs tosses something down, locking up its fans into a two-year, amazingly expensive contract with the dev…biggest Net Neutrality opponent there is.
Yet, the same Apple Cult that waited in line for a week to buy the iPhone (where do these people work, and how do you request time off to buy a phone?) is the same group that has been highly vocal about supporting Net Neutrality. Now, they're a big part of the funding against.
Admittedly, that is like saying that buying certain sneakers is supporting child labor or buying marijuana supports terrorism.
Even so, I still try to avoid buying anything from China, as impossible as it seems, to avoid these moral dilemmas. The free market economy works that way, boycott companies you don't like, vote for them by supporting them with money.
Are there other options if you want (have to have) the iPhone. No. Though it has been established that consumers have a right to switch out their SIM cards and use their phones with other carriers, the iPhone is designed so it only works with AT&T's network.
Jobs has said this is so the phone will work on 80% of the world's networks, but the States, it seems incredibly anticompetitive, which is AT&T's primary MO.
To be fair, it's unclear that having a choice of carriers would matter. Verizon has been just as vocal against Net Neutrality as the new Ma Bell. T-Mobile? Wouldn't count on them, parent company Deutsche Telekom doesn't seem to be a big fan, either. Sprint-Nextel? They've been noticeably quiet on the issue, but they seem to like Net Neutrality henchman Sen. Ted Stevens pretty well.
| Article by Jason Lee Miller, a WebProNews editor and writer covering business and technology. |
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Yahoo Loops SmartAds To Clients
 By David A. Utter
Staff Writer | WebProNews
Yahoo has started to build more upon its display advertising relationships with name brands by adding new technology.
The new SmartAds from Yahoo's advertising made some big promises to advertisers. Relevance by audience and interest is the name of the game for display ads.
We see this type of ad display on countless websites. The most sought-after space on a heavily-trafficked site usually resides in the top right side of a page, above the fold, just as it does in conventional print ads.
The one size fits all approach of those ad spaces draws a number of advertisers to them, but at the same time leaves money on the table. By making those spaces smarter, Yahoo will be able to dynamically serve ads that have more relevance to a given viewer.
Yahoo said this will allow clients to reach niche markets with specific messages. They also claim the personalized ad can carry over to the landing page, where the personal experience would continue.
Tony Hung asked some questions of the SmartAds product. He wondered whether cookie blockers will interfere with how SmartAds work, and if Yahoo has considered the idea that contextual ads are perceived as being more effective.
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Am I Banned from Google?
How can I find out if my site has been banned?
For over two years I have been ranking on the first page of Google for all my search terms.
Initially, I noticed that my traffic has declined and then today I just cannot find my site at all!
The domain is teddywear.com
The only page I can find is www.teddywear.co.uk/catalog/banners.php which is bizarre as this is not actually a page I use.
I do have a redirect from my index.htm page to my main page which is in a sub directory due to it being an Oscommerce site.
I would be pleased to hear from anyone who can offer constructive advise.
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Inc. 2549 Richmond Rd. Lexington KY, 40509
