Optimize your Landing Page using Marketing Experiments Patented Conversion Formula

The MEC Landing Page Optimization Course will teach you the core aspect of landing page optimization. We will reveal our proven strategies to optimize landing pages for both retail products and subscription services.

Topics Include:

Developing a value proposition
Reducing friction
Increasing page relevance

Designing landing pages
Testing and tracking metrics
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In our seven session on-demand course our experts will share the MEC Conversion Formula that we have developed over the past five years conducting tests with partners such as The New York Times, Reuters, and Insurance.com.

"The Marketing Experiments Lab has helped Reuters to design and develop an entire testing platform... This new capacity has increased revenue for Reuters Media products by as much as 157%."

Joanne Casley, Director, Reuters Media E-Commerce
Reuters.com