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Video Update: Yahoo
Pipes, Digg Hates, Cuban Porn
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Putting
a Spanner in Search Engines
The global launch of Vista last week could pose a new challenge for advertisers.
The program has an inbuilt search facility that enables users to bypass...
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Tagging
is Both a Search and Social Function
Creators of user-made video, podcasts, and blogs choose to save their content
and tag it. A report from the Pew Internet and American Life Project shows tagging
as both a search and social function.
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Dumping
Office for Google Apps
Google has a friend in Disney, and that could leave Microsoft screaming like a
jilted lover. Pixar and Disney are among a number of companies that are thinking
of dumping Office and Exchange for Google’s Apps
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Google
Links, Social Networks And More
Google has your links, but they haven’t always shown you all of them. Now they
will, thanks to a recent update at Webmaster Central. Webmasters who verify ownership
will be able to see a much larger sample of links to pages than they can now with
the "link" operator.
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Thursday, February 08, 2007 |
People using Yahoo Pipes will be able to mix and mashup data sources from all kinds of places on the Internet into combined feeds they can share with others.
Editor's Note: The latest service from Yahoo makes mashing up
RSS feeds from lots of sources into single powerful feeds much easier thanks to
its drag and drop interface. It's a tool that hardcore information junkies will
love. Can you see a use for it with your published websites? Let us know at
WebProWorld.
As a new effort, Yahoo Pipes will appeal to the more technologically comfortable people at first. The ability to combine information in a relatively easy fashion should quickly broaden the appeal of Pipes.
Response to the recently launched Pipes from some of the most enthusiastic techie types probably was summed up best by publisher Tim O'Reilly, who lauded Pipes on the O'Reilly Radar blog:
Yahoo!'s new Pipes service is a milestone in the history of the internet.
It's a service that generalizes the idea of the mashup, providing a drag and drop
editor that allows you to connect internet data sources, process them, and redirect
the output.
While it's still a bit rough around the edges, it has enormous promise in turning
the web into a programmable environment for everyone.
Yahoo calls Pipes "a hosted service that lets you remix feeds and create new data
mashups in a visual programming environment." Fans of Unix and Linux who understand
just how useful the pipe function can be in those operating systems will understand
why Yahoo chose the name.
Add
Dynamic Speaking Characters To Your Site
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Even a Yahoo competitor found himself impressed by Pipes. Google's Matt
Cutts, a fan of pipes at the command line, also became a fan of Yahoo Pipes
despite hitting an issue with the new service:
I took it for a test drive right after Jeremy (Zawodny) posted
about it and hit an error message partway through, but I’m sure they’ll get it
smoothed over pretty quickly. I was able to save a “module” (which appears to
be a little chunk of pipe processing which is connected to an RSS output).
Then you can click publish and you get an obfuscated url back. I tested the obfuscated
url and it generates RSS just fine; the test module I made is safely tucked into
Google Reader now.
Zawodny had posted
about Pipes, and commented on the error Cutts found. As expected it was fixed
quickly.
At its core, Pipes allows for mashups of RSS feeds. Those feeds can come from blogs and websites, along with plenty of other resources that allow people to create a feed based on a query, like a search at eBay that returns a list of auctions for Chicago Bears apparel.
The real utility for Pipes will come when someone creates a Pipe of such usefulness
that others will pick up on it and tweak it for their use. Pipes can be cloned
and shared, and we expect those features will bring in more users as really great
Pipes are created. We'll be interested in seeing how our readers in the search
and e-business communities put Pipes to use.
About
the Author:
David Utter is a staff writer for WebProNews covering technology and business.
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Social
Media Optimization: The Backlash
 By
Joe Lewis
Staff Writer | WebProNews
The SEO industry walks the proverbial tight rope every day, offering legitimate
services to clients that can help them interact better with search engines, while
at the same time dodging the stigma that SEO is merely spam tactics cleverly disguised
using smoke and mirrors.
The reason that search engine optimization is garnering a negative reputation,
however, may actually have more to do with shady social media optimization practices
than anything else.
Yes, I’ve criticized the Digg community quite
openly about the blanket attitude of their users toward SEO, and the tactics they
have employed to bury stories and ban URLs that submit content related to SEO.
It’s an extreme response to be sure, and one I’m not altogether pleased with.
However, as SMO firms continue to spam social media sites with a flood of keyword
heavy posts with tons of links, it’s only reasonable to assume that the community
might start to feel a little misplaced resentment toward SEO as a whole.
Jason Calacanis talks about what he feels comprises good SEO:
About
the Author:
Joe Lewis is a staff writer for WebProNews covering technology and business. |
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Find Out How Much Your Web Site
is Really Worth - Click
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Jumping
off the SEO Boat
I've had it playing nice, working hard and sharpening my nose out against the SEO grindstone. The bottom line is I have been wasting hours of time refining my sites current SEO standards:to exacting the right amount text to code ratio, i have been elminating tables, cutting code, weighing my keyword density on a postal scale, Drastically cutting back my graphics to decrease load time. and virtually hundreds of other psychotically stimulating adventures call SEO...then I snapped, I burst like a tomato giving his life up for an overweight italian woman's ragu.
I took one of my sites and broke (most) of the rules.
I JAMMED it with pictures elminated 90% of the text.....used graphic and javascript navigation removed anchor tags (well most of them) I mean I did it the way I wanted too... and it popped up overnight on Google from nothing to #11 on google and 13 on yahoo for my Main Keyword
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