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Cingular Sues Telemarketers
Cingular Wireless, the biggest of the mobile technology service providers in the US, has filed lawsuits against 3 telemarketing companies for unsolicited phone calls that were made to Cingular Wireless customers.

No Pyramid For Yahoo's Time Capsule
Mexican officials have denied Yahoo!'s request to use the Pyramid of the Sun in order to broadcast their time capsule project into space.

Yes, I’m Addicted to Blogspot
I have drawn this conclusion here in the past hour or so. Apparently, I’m addicted to Blogspot. Not sure why Blogspot has been unavailable this morning, (I hope they aren’t having another security issue)...

GooTube Talking To News Corp
Google’s controversial acquisition of online video repository YouTube as rankled some feathers, which is not too surprising really. Whenever a business move of this magnitude is made, not all of the reactions...


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A Word With Kiptronic's CEO
A Word With Kiptronic's CEO
One of the neat things about attending something like the Podcast and PortableMedia Expo, is that you get to talk to people on the cutting edge of the nextincarnation of the Web.
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Jason Miller Thursday October 12, 2006

Google Adds Library, Expands Edu Offerings

Google took another step toward the company's stated goal of indexing the world's information by adding the entire collection of public domain historical resources from the University of Wisconsin-Madison and the Wisconsin Historical Society Library to its Google Books Library Project.
Editor's Note:  Both of my parents are/were educators, so it's really quite cool that Google does so much for the industry. Both parents are/were also history teachers, so when the company announced that the entire public domain document and book collection of the University of Wisconsin-Madison and the Wisconsin Historical Society Library would be added to the Google Books index, it was kind of exciting. Do you share in this excitment? Let us know at WebProWorld.

The company says that the UW-Madison/WHS historical document and book collection, at 7.2 million holdings, is one of the largest collections in the United States, ranked 11th in North America.

The university adds its resources to an impressive list of other project partners that includes the University of California, University of Michigan, Harvard University, Stanford University, the New York Public Library, Oxford University and the Universidad Complutense de Madrid.

"Wisconsin is in a position to take a leading role in making the primary documents of U. S. government history freely accessible on the Internet for anyone to find and use," says UW-Madison Provost Patrick Farrell.

Add Dynamic Speaking Characters To Your Site

For books protected by copyright, users just get basic background (such as the book's title and the author's name), at most a few lines of text related to their search, and information about where they can buy or borrow a book. If publishers or authors don't want to have their books digitized, they will be excluded.

Google, run by a team steeped in academia, has been very proactive in promoting educational causes as part of its overall strategy.

The company also recently launched Google Apps for Education, introducing applications for communication, collaboration and search for educational institutions.

The applications will be previewed the Educause tradeshow in Dallas, Texas. The company also plans to release a set of beta APIs for organizations that want integrate directories, single-sign-on systems, and mail gateways with Google Apps for Education.

Arizona State University has already integrated the APIs into their system.

In this flurry of educational announcements, Google Enterprise also revealed that Blackboard will be the first Google Enterprise Professional partner to focus primarily on the education market.

Blackboard will focus on helping schools integrate Google enterprise search technology for schools, as well as integrating the Blackboard Learning System with Google Scholar.


About the Author:
Jason Miller is a staff writer for WebProNews covering technology and business.
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Vista Rolls Out At Digital Life

David A. UtterBy David A. Utter

The WebProNews crew hit the Ziff Davis Media Digital Life conference at New York's Javits Center and cast some digital media from the opening keynote back to the mothership.

I'm listening to some audio from the keynote, except it's the pre-pre-keynote introduction from someone associated with the Digital Life conference. She introduced an executive from Toshiba, the company that has been developing HD DVD technology while cross-licensing patents with Microsoft.

It's a relationship not to be misunderestimated, to coin a term. Microsoft has a major electronics manufacturer in its hip pocket, and they work together in a way that Howard Stringer could only dream of seeing from the warring fiefdoms he views from the CEO desk at Sony.

The speaker, the pre-keynote fellow for Toshiba, goes on effusively about Windows Vista, and bringing all kinds of media technology together, presumably in a Toshiba branded box with a Vista sticker on its somewhere. He manages a plug for Qosmio, the notebook machine that Toshiba touts as a media entertainment center.

Then the pre-keynote ends, and everyone is waiting for Microsoft's Mike Sievert, Corporate Vice President, Windows Client Marketing, to talk about the beauty and power of Vista. Sievert has theme music, about 60 seconds of a band that sounds almost but not entirely unlike the Goo Goo Dolls. Whoever it is, they really love the 10,000 millisecond delay for the vocalist.

I spend the minute reading the liner notes from Midnight Oil's "20,000 Watt R.S.L" and wondering why the heck America doesn't have a Peter Garrett in rock music today. Billie Joe from Green Day just isn't in the same category as the roaring frontman for the Oils was, back in the day.

 

About the Author:
David Utter is a staff writer for WebProNews covering technology and business.
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Chris Editor's Pic Chris Richardson

How Much Do You Know About Your Niche?

Who is your site being targeted at and how much do you know about the people visiting your site? Are you targeting the correct niche? Do you even know what niche of Internet users you should be trying to attract? These are some very important questions to consider when you are undertaking the marketing phase of your online business: does the group I'm trying to woo even know I exist or does another demographic entirely seem to "get it"? Take a look below at a similar situation and see if you can add some of your experience.

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What's My Niche?

I'm still working on the painstaking process of making sure that my html is acceptable before I ask for a full review, but I do have a couple of questions.

First off, what is the optimum number of keywords, in anyone's opinion. I'm trying to make sure that my keywords actually help the search engines find my site, which brings me to my second question...

I can't seem to find my niche. I was shooting for the goth community, but I think I get more business outside that community, however I don't know who to aim my keywords and links to. Judging by the items that I offer, how should I be representing my site?
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