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Ask.com
CEO: We Have “Best Special Sauce”
Jim Lanzone, CEO of Ask.com, recently made some interesting comments to The Guardian's
Kate Bulkley. Lanzone talked about the current state of affairs at Ask, and also
spoke about the company's future.
Is
Google Involved With iPhoto?
It seems that Google and Apple have been caught holding hands. Close onlookers
noticed that it appears as if the two companies might be "working together to
bring geotagging to iPhoto."
Google
Groups Regroups With Beta
It's more than just a facelift, as Google took the existing Groups service that
grew from its long-ago purchase of Dejanews into a more Googly look with an expanded
set of features.
Newspaper
Readers Moving To The Web
Viewership figures compared to print circulation numbers by Nielsen//NetRatings
for the Newspaper Association of America showed significant growth in the percentage
of readers turning to the websites of papers rather than the dead-tree editions.
Google
Code Search Ready To Go
Another facet of the search advertising company's creation of an alternative destination
for developers should debut online tonight. Gossip site Valleywag has reported the pending launch of Google Code Search.
IODA
Guilty of Distributing
Some things grab your attention just for the coolness factor. Others whisper of
revolution, a quiet promise that industrial tectonic plates are about to shift.
IODA, a digital distribution company focusing on indie music, is a cool undercurrent,
pulling a tide that is the promise of a sea-change.
Facebook
Will Pay If It Goes To Yahoo
Microsoft has an advertising deal in place with the Facebook social networking
site, and if Facebook goes to Yahoo or anyone else they will have to pay Microsoft
a "breakup fee."
Podcasting
Could Resurrect Employee Comm
There were so many concepts, and so much information packed into Shel Holtz' presentation
on using podcasts for internal communication at the Podcast and Portable Media
Expo, that we'll have to save the fanfare and just jump right into it.
Google's
Secret Search Engine
The Google company is best known its search engine at google.com. The corporation
offers a number of other features, to be sure, but most of them are clearly branded
- Google Video, Google Maps, etc.
A
Digital Slob, A Hot Naked Model
He's a funny storyteller. She's the reason you want to visit his website. Curt
Brandao, otherwise known as Digital Slob,
is a syndicated columnist and podcaster focusing on the lighter side of technology.
Digital Slob's spokesmodel is Olga
Timakova, who was the number one cause of whiplash at the Podcast and Portable
Media Expo.
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Thursday October 05, 2006 |
The ballroom was standing room only at the Podcast and Portable
Media Expo, the crowd was electric waiting to hear from two of their idols;
first TWiT host Leo Laporte, and topped off with the executive producer of Battlestar
Galactica, Ron Moore, who would speak of being called a "podcasting pioneer,"
how it started and why he loves it.
Exclusive
Interview:
Download Video: Real | Win | MP4 | Quicktime
>>> View all videos at videos.webpronews.com
Editor's Note: SciFi's Battlestar
Galactica (Season Three Premieres Friday
October 6) is one of the first television shows to actively embrace
the podcasting medium, much to the delight of the show's ravenous fans. During
an exclusive interview at the Portable Media Expo, BSG executive producer Ron
Moore explained how podcasts allow an additional connection to those who follow
the show. Do you feel other television and movie productions should embrace podcasting
the way BSG has? Let us know in the WebProNews
Video Blog.
Moore began his keynote address with surprise that he was asked to speak at the conference. "They said you're sort of a podcasting pioneer, like I have a digital coonskin cap," he said. Moore began podcasting about Battlestar in February of 2005, upon the request of the network, who called the idea "a stunt."
"I said what the hell is a podcast?" They explained it was like a radio broadcast you could download to an iPod or similar device and that they wanted to use it to promote the last five episodes. This is even better. You don't have to go into a studio, you can do it from your house."
Moore was sent a simple digital recorder, a recorder he (jokingly?) said he'd donate to the Podcast Museum. He approached it casually, he said, sitting in his leather chair, drinking scotch and smoking. "When I've done DVD commentary, there's scotch in the recording studio. I thought, I'm at home, I have scotch, smokes. They can't hear me smoking right? Turns out you can hear everything."
When the blogosphere and forum threads got hold of it, he said, Moore was criticized for his lack of professionalism and the audio quality. There would be a phone ringing, garbage trucks grinding outside, kids playing. He was cursing and drinking and smoking, which they said was a bad example for kids.
"I made a rule," said Moore, "podcasts are not for whiners. You have to be tough to listen to podcasts."
But the biggest objections came from the television industry - Moore was being too honest about the production process. He referred to an episode he'd done called "Black Market." Instead of a "PR thing," Moore felt his podcast should go beyond the press kit, to "see how the sausage is made."
"I wasn't fond of [Black Market]. I was disappointed in it. I thought it was really conventional television and I didn't see the point in trying to trick the audience…This show is so cliché, we've exploded the cliché."
He admitted that it was the script that was to blame, and as the head writer for the show, he had to take responsibility for that.
"At the end of the Black Market podcast, I said the only good part of the show was the ending."
For him, the podcast is the final part of producing the episode, a "way to put the show to bed."
"You can sum up the show, what it's about, what went wrong, what went right. It's all very fresh. DVD commentaries are made months or years after. With podcasts, it's still in the moment. You have no reaction before the audience sees it. It's real and natural."
Moore mused about how the Internet gives you a live response, a virtual test ground that goes beyond focus groups. His podcast gives him an opportunity to connect with fans in a very real way. And it gives them a real inside look at the whole process.
"I've recorded writers meetings. I've recorded in the car going to work. I've made threats to take it into production meetings and expose the production heads for the evil people they are."
The point of all this, he said, is that anyone can do this. It shows that you don't need polish or technical knowledge for podcasting. It's all about connections.
"I can never imagine having this kind of connection with my audience a couple of years ago."
Watch
our exclusive interview with Ron Moore
About
the Author:
Jason Lee Miller is a staff writer for WebProNews covering technology and business. |
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Pimp
Your Web Ride With Google
 By
David A. Utter
Enjoy placing the digital bling on your blog with Google Gadgets, previously available
only for the Desktop and Personalized Homepage.
You can put Bejeweled on your site, or the photos from your Picasa Web Album with Google Gadgets.
The search advertising company has chosen to syndicate these gadgets to provide its users with dynamic content. "By making Google Gadgets available for you to add to your webpage, we're working to connect developers with enthusiastic consumers and to make information universally accessible and useful to the individual user," Adam Sah, Google Gadgets Architect, said in the announcement.
The Google Gadgets have an ease of use that makes them easy to insert into websites or blog templates. Advanced developers can play with another option - building Gadgets themselves. Google would like to find more for Universal use, like the ones they opened up today.
Developers use the Google Gadgets API to build those applications. Basically, a gadget is just a XML wrapper for existing web content or applications.
Google provides a guide on developing gadgets, and successfully created ones may be submitted to Google for potential inclusion in its gallery for others to use.
Hey look, Magic
8-Ball, I've always wanted one of those.
About
the Author:
David Utter is a staff writer for WebProNews.
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news. |
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Friend Me!!! Using MySpace To Your Business Advantage
As many of you may know, one of the largest growing social sites, perhaps ever,
is MySpace.com (a place for friends). However, is there a way to leverage all
of this daily traffic so that you can better expose your business to the masses?
If so, what methods have you tried? Or is the set-up of MySpace's friend procedure
inhibit you from exposing your business to other MySpace users, unless they are
on your friend list? Let us know what you think about using this and other social
networks to promote your site.
Subscribe
to the WebProWorld Feed 
|| Chris||
MySpace
Profiles for Businesses
As I am sure everyone knows MySpace attracts many opportunities for all of us
in online marketing. I am looking to get into building MySpace profiles for a
few clients of mine. I was wondering if anyone could point me in the right direction
or show me a few business that have already built some fully functional and more
importantly successful websites on MySpace?
Posting some examples would be great!
Besides spamming fellow MySpace website owners what are some respectable ways
of marketing your new business website to specific users and globally accross
all users? For instance if I build out a clothing website for adults, can I target
only adult profiles some how?
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WebPro Question: |
Does anyone know how to defend against forged email headers?
-
zephyrireland
Comment
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