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Podcast and Portable Media Expo
At the Podcast and Portable Media Expo, The Otter Group CEO, Kathleen Gilroy, speaks about the unexpected success of podcasting.

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David Utter Friday September 29, 2006

Thou Shalt Obey Web Design Rules

They are actually more like guidelines, really, but the blogger behind 33rockers did a nice job of assembling Ten Commandments of web design for new and experienced webmasters alike.
Editor's Note:  When it comes to designing a website, there are a few things webmasters should do. Avoiding "false code" has been suggested as one of them. Is there anything else you can think of to add to this list? Let us know at WebProWorld.
Thou Shalt Obey Web Design RulesThe notes on the 33rockers blog by Karthik Kastury suggest an approach that advocates of agile computing should recognize. The tips focus on quickly and effectively placing information in front of the visitor regardless of the visitor's browser and computer.

Kastury goes with the Ten Commandments theme in titling each section of the post, and it's a lot more fun to read if you say it to yourself in a powerful Charlton Heston voice.

Everything on a website should have a purpose for being there, Kastury noted first. Anything, any element that does not fit that purpose needs to go. Consistency matter as well, and a style sheet can manage that.

The site should be lightweight and fast to load. Even with the number of broadband connections increasing in the US and abroad, people still want websites to leap gazelle-like into their browsers.

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Our readers will appreciate number five - thou shalt respect the search engines:

If you want search engine traffic use whole web pages that don't incorporate frames or large amounts of code unrelated to your content. Also, if you want search traffic, actively cultivate linking relationships with related sites and operate a blog.

Let's not forget the potential for divine retribution from spam avengers like Matt Cutts at Google, as well as other search sites.

Staying on purpose would mean eschewing that Flash page serving as the portal to the rest of the site. Sideways scrolling should be avoided too, Kastury recommends.

A suggestion about code for the site will provoke some discussion:

You should only use html, PHP or ASP to create your web pages. Never use java, xml, dhtml or other forms of code that require a surfer to keep their browser set up "correctly" to accommodate your page. Unless you sell to "geeks" and "techno-nerds," this will only lose you visitors and won't make you any friends.

Aside from Java, modern browsers already handle XML and DHTML (aka Ajax) pretty well. Java has become widely used to the point where most users probably do have a JVM on their machines.

Kastury's post makes for an interesting read, and the suggestions within it should be helpful to webmasters.


About the Author:
David is a staff writer for WebProNews covering technology and business.
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Podcast And Portable Media Expo Day 1

Jason Lee MillerBy Jason Lee Miller

The first day of the Podcast and Portable Media Expo in Ontario, Calif., kicks off today with an all-star lineup of speakers and experts on the new media form of podcasting. WebProNews made the 2,100-mile trek to glean all we can from this emergent medium.

Once I unfolded myself and got off the plane (thanks, Delta! Did you buy that plane from Japan Airlines?), I caught up with our videographer, Richard, Thursday afternoon and we hoofed it to the convention center to check out the set up, and to mingle with sponsors, speakers and exhibitors at the pre-show meet-and-greet.

A casual and friendly Larry LaCost, of the Daily Journal, a small newspaper outside of Chicago, met us at the door. Larry has produced over 150 podcasts in conjunction with the newspaper, and will be speaking today, alongside other newspaper representatives, about how to intermix podcasts with print news.

The striking thing so far about the convention is the sheer variety of people and interests represented. A myriad of industries are utilizing the medium to further their companies' and organizations' presence on the Web, for interactive promotional purposes, for entertainment (or "infotainment"), or for educational purposes.

 

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Jason is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news.
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Chris Editor's Pic Chris Richardson

Can Design Impact Search Rankings?

Can the way you design your site impact the way your site ranks in the search engines (in this situation, I'm talking about above-the-board design techniques. Flash is not included in this hypothetical), specifically, using tables versus sites done without. In other words, will CSS-designed sites rank higher than sites including tables? While it's true certain design aspects (mainly blackhat SEO methods) can result in penalties, I've not heard of one style outranking the other. How about you? Let us know what you think about designing with search engines in mind at WebProWorld.

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|| Chris||
 

 

Tableless Web Design Versus SEO

Does tableless webdesign helps in getting better results in Google and other Search Engines? We have a new webdesigner, and today he suggested to start working without tables, as he says this would already increase the results in Google without having to do an additional SEO-service.

What are your thoughts on this? Can tableless webdesign be considered as a standard SEO-service? That way, the tableless webdesign service could be considered as a "silver SEO package" and the additional SEO-service as the "gold SEO package".
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