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SEMPO
Sponsoring Three SES Events
The Search Engine Marketing Professional Organization will sponsor three major
networking events at this month's Search Engine Strategies conference in San Jose.
The
Logic of Online Gambling Laws
A gambling website that takes bets on anything from poker to sports to celebrity
news is taking bets on which of Technorati's top 100 blogs will take the #1 spot
at the end of the year. But is that legal? Well, sort of.
SourceForge
Redesigns Its Search
Sourceforge.net announced several updates that have taken place to the open source
project collaboration site, including an upgrade to its search capability.
Google
Musical Opens; English Books Close
It's official. Google geek-chic has become so sexy they've made a musical tribute.
Google: The Musical opens next week in…Minnesota? In the spirit of l337
and Internet English, it may promise satisfactorily deplorable language mechanics.
Cutts
Takes SEO To Google Video
Google insider Matt Cutts needs to stop taking his work home with him. But his
leisure-time loss is the SEOer's gain. He spent his home alone time making videos
and uploading them to Google's video vertical.
YouTube
IPO? Shhhh! Don't Say Bubble
Despite denying that online video phenom YouTube could be priced or bought for
a bubbly $1 billion, founder Chad Hurley is warm to the idea of an initial public
offering.
Rocketboom
Has Temporary Identity Crisis
Forget about the past two weeks of the new Rocketboom. The new new Rocketboom
is set to roll on Monday. What do you think? More buffalo? Maybe instead of minimalist
Scandinavian art fashion with creepy music...
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Tuesday August 1, 2006 |
A trio of big-name brands will take different approaches to profiting from online
video, varying through partnerships, services, and charging ISPs to carry their
content.
Editor's Note: Videos have become the big draw for Internet
users, but the real winners will be whoever can profit the most from them. What
model do you think
will succeed? Tell us more at WebProWorld.
 Video's
popularity has made YouTube
one of the Internet's most heavily visited destinations. Monetizing those visits
has been a tricky concept, leading to plenty of YouTube buyout rumors.
Some prominent names plan to make an attempt on making money from online video. They have multiple approaches to doing so.
AOL will use new technology, from its December 2005 Truveo purchase, along with more than 45 new channels of video-on-demand content from a list of providers both inside and outside the Time Warner arcology.
Advertising has been AOL's revenue focus in a major way since the company let loose almost all of its walled garden of content into the wilds of the "audience-driven" Internet. The company has hinted at making it all freely available to broadband users.
All for the page views, which drive CPM advertising dollars.
While that part of Time Warner will try to find the money tree by using a new site and video services as its treasure map, another Time Warner property will make its way with a rival portal.
Sports Illustrated and Yahoo are together now, and it's thanks to AOL that they are, a report in AdAge said. Yahoo receives sports content from SI, while SI shutters its fantasy games in favor of Yahoo's.
But wait, there's more. SI wants to increase its rich media presence online. There is plenty of room for improvement with the online video SI offers. Partnering with Yahoo puts SI on the path to competing with the Worldwide Leader in sports, ESPN.
For cable TV operators, ESPN has been a popular channel to offer viewers. It's unthinkable to imagine a cable company not having ESPN in its slate of offerings.
When it comes to cable Internet, the unthinkable becomes reality. The Wall Street Journal reported that ESPN will charge Internet service providers for the right to offer the ESPN360 broadband video site.
Not many providers are buying what ESPN's parent Walt Disney Company is selling here. Verizon Communications and Charter Communications have bought in, but others have resisted. Adelphia customers are out of luck, since its new owners Time Warner and Comcast either will not (Time Warner) or haven't decided (Comcast) to carry ESPN360.
Carrying ESPN360 will mean passing its costs along to customers. That may not go over well with the non-sports fans who use a given ISP. Disney already runs ads in ESPN360, so the attempted double-dip will be especially off-putting to a lot of its potential audience.
About
the Author:
David is a staff writer for WebProNews covering technology and business. |
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Tribe.net founder Mark Pincus went to Harvard Business School, not journalism
school. This may have been the primary reason he was unsure if using a person's
full name to recount a sordid history was really a violation of privacy, like
Typepad told him.
If he or the SixApart-employed author of a letter demanding the removal of a man's last name from Pincus' blog post had gone to journalism school, they'd both have known that in countries where freedom of the press is Constitutionally assured, that using Murry Gunty's full name is on the list of acceptable practices.
In fact, he can use it as often as he likes. Murry Gunty, Murry Gunty, Murry Gunty, Murry Gunty. Yes, he can say anything he likes about Murry Gunty, as long as it's a matter of public record, all the way down to his home address, and as long as it is true.
The name Murry Gunty, if there is a birth certificate, a Social Security card,
or driver's license is a matter of public record, whether Murry Gunty is a public
figure or not. Printing Murry Gunty's address would then become a matter of ethics,
nothing more, which was the topic of Pincus' original
post about Murry Gunty.
Read
the Entire Article
About
the Author:
Jason is a staff writer for WebProNews covering technology and business. |
|
With Google SEO, Education Never Ends
When you consider just how much Google and the other search engines have impacted
the marketing world, it's pretty easy to see why so many are obsessed with attaining
respectable rankings. Because the concept of SEO has been around for a few years
now, this growing industry does have its share of experts and gurus.
However, there is a remaining element that should also be considered: the search
marketing newbie. With the explosion of search-related forums, you can always
find these folks asking for basic help about link building and so on. While some
may find beginner level questions redundant, that doesn't mean these folks don't
have a legitimate need for assistance, like the poster below. Check out the questions
below and see if you can offer some guidance. I'm sure it will be appreciated,
even if you have reiterated yourself before.
|| Chris||
SEO
- Link Building and PageRank
I work for News related website. My site is just 6 months old but has good PR6
but not listed in Google search term.
Everyone says Quality Link Building will help to get more PR. And as it is a News
website the contents are also fresh.
My questions are:
1. What is Quality Link Building with related sites. Am I supposed to build links only with News sites? What about Shopping and Sports related sites?
2. When can I expect my site to be up in Google search?
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WebPro Question: |
I am sure this is a stupid question, but I cant remember why long lists of number
or funky long URLs always appear in the keyword referrer section of log analytic
tools? Is this from some sort of software checking the website?
-
incrediblehelp
Comment
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