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Beware Search Engine Ranking Scams
Do you want your site to be among the first 20 results on a search engine? The response to that is likely yes. Do you have a spare $15,000? Individual answers may vary.

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Microsoft Releases IE 7 Beta 3
The next beta release of Internet Explorer 7 adds a few new updates and tweaks based on the feedback collected from users of the new browser.

AdWords Gets More Help From Analytics
Google added a couple of new features to its AdWords program to help advertisers better optimize their campaigns.

Office 2007 Launch Delayed. Again.
Microsoft announced earlier today that it will delay, yet again, the release of Office 2007. This occurred as a result of "product performance" issues...

Yahoo Convinces Lawyers It's Doing Its Best
Looks like Yahoo! successfully sweet-talked Checkmate Strategic Group into settling its class action click fraud lawsuit, filed in June of 2005. The plaintiffs will receive…a more forthcoming Yahoo!

The Incredible Exploding Laptop
There was a report last week of an exploding computer at a conference in Osaka, Japan. It seemed to be the real deal - there were pictures of a flaming laptop - but I dismissed the story.

Who Benefits From A Non-Neutral Net?
The new question on Net Neutrality is "who benefits?" There's been a lot of talk on both sides of the issue, and it can be difficult for those outside the Internet industry to get a handle on what's true.


David Utter Friday June 30, 2006

Google Video Catching Up With Features

Users of Google Video now have a few new options available that allow the viewer to rate the videos they see, label them with relevant tags, and leave behind comments for the world to see.

Editor's Note:  Has YouTube ended the online video race, or can Google build some momentum to catch up? We visualize you posting your thoughts at WebProWorld.
"Awaken your inner critic," said the Google Video team on their blog entry. Everyone loves to criticize, or at least offer an opinion on something, and user-contributed videos should be no different.

Google Video Catching Up With FeaturesGoogle Video lets their viewers express their thoughts about the videos they see. In doing so, those visitors will also help later visitors to find the content they wish to see. Google's addition of social networking functions enables this.

More importantly, it could help Google catch up to YouTube. Google has a long way to go to do so. I know that when a new World Cup goal highlight begins making the rounds, the links inevitably point back to YouTube.

They are making the attempt, something they have to do to engage the Internet audience. The way they have implemented the ratings for videos is a little odd.

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If a user who is not signed in to a Google Account brings up a video's page, the star ratings do not appear at all, even though they do appear on a search results page for each video that has them.

As in Gmail, Google prefers the term 'label' to 'tag' when it comes to categorizing information. Adding a label is as simple as typing it into a box and hitting the Label button.

If you are signed in, that is; otherwise a message appears that says "Sorry, this service is currently unavailable." Google should be more descriptive here, and redirect the user to a Google Accounts page.

Comments can be selected from a menu on the right side of the page, and sorted by date or rating. Due to Google devoting much more page real estate to their video player, the comment section gets tucked into the bottom of the options on the right side of the page.

Google's austere design concepts need to be loosened up a little bit. Hammering every feature for Video into the sidebar makes it a cluttered experience.

There, my inner critic is wide awake, and looking forward to seeing improvements here. Google offers functional features for Google, but no one will mistake their aesthetics for Apple's.

About the Author:
David is a staff writer for WebProNews covering technology and business.
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Jason Miller

EBayer Sells Herself As Ferrari Accessory
She must have seen the Center for Media Research report that eBay was the #1 auto sales destination on the Web before she placed her Ferrari Enzo - and herself - on the auction block. It's not because she needs the money; she needs a husband as rich (or richer) than she is.

The Reuters report was terse and vague, and word around the Net is that nobody's been able to locate the eBay page where the 26-year-old German woman had started the bidding at $1.6 million. It's not uncommon for a Ferrari Enzo to sell for over a million dollars, so "Leila" herself sets her worth at half a sports car.

"Only a millionaire could afford such a car," she told Reuters. "I want a man who doesn't like me just for my money."

eBay in the past has been very adamant about not selling yourself on their auction site, or your kids, or your immortal soul; you can't beg for money either. But technically, this isn't prostitution, even if the listing exists. And it would be a big commission, too. Do a search for an Enzo at eBay Motors, and you'll notice only accessories, gear, and collectibles - but no cars.

Big ticket items pop up on the site from time to time. In 2000, a Honus Wagner baseball card, baseball's most valuable card, sold for $1.265 million. Yesterday, lunch with Warren Buffet cost some sucker over $600,000.

Whether or not it's technically kosher to sell your love along with your Ferrari, whichever lonely tycoon takes her on may not be able to use the new Google Checkout to do it. Shortly after rumors began to surface that Google was developing such a payment service, eBay changed its policy so that new services without a "substantial historical track record" would not be allowed.

We reported on this possibility in October of last year, when the rumor mill was still calling it "Google Purchase." Sorry, Andy, Marketing Vox was a little late on that one.

Of course, in October, eBay said the change in policy had nothing to do with the rumors because, as spokesperson Hani Durzy put it, "As far as we know, Google does not currently have a payments product, and we can't comment on something that is mere speculation."

Not that eBay would do would do anything to cut Google off.

About the Author:
Jason is a staff writer for WebProNews covering technology and business.
WebProWorld
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Chris Editor's Pic

Can Redesigns Kill Established Rankings?

How harmful are redesigns to established search engine rankings? Well, that depends on how much you change with said redesign. Are you eschewing all of the optimized content in order to accomplish the new look? If so, the effects can very well be negative. However, if you keep the work you've already done and are only making cosmetic changes, your rankings should be secure. Take a look at what our poster is saying below and see if you agree with the assessment.

|| Chris||
 

 

Website Redesign: Affected your SE Ranking?

Our company currently is in the midst of redesigning our website to help better our conversions and to target a new demographic. I just wanted to pose a question to the people who have done this before. Has it affected your SE placement? We are currently ranked in the first page for most of our important keywords. Has there been any instances that people have experienced here, where after they did a re-vamp to their website that their placement in the SE's have dropped?

I would also like to get some feedback for the people who have actually experienced the opposite, where their rank in the SEs actually climbed after the re-design.

Also what are the dangers and pitfalls to avoid, for anyone who knows, when re-designing a website that is already doing well in the Search Engines?
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