  |
 |
 |
| Top
News |
Google
Challenged Again On Keyword Buys
The payday loans provider Check N' Go has objected to Google's practice of selling
its trademark to competitors and filed suit against the search advertising company
to stop the practice.
When
Blogs Become Too Successful
Well-known blogger and Yahoo staffer Russell Beattie found the demands of multiple
channels of information so demanding that he has turned off comments in his blog,
along with deleting hundreds of existing comments.
Google
Talking Up Gmail With Chat
New chat features for Gmail should begin rolling out to its users over the next
few weeks, as Google tightens the integration between its Talk and Gmail services.
|
|
| Featured
WebProWorld Post |
Newsletter
Management - Who's The Best?
I found these guys, who give a 60 day trial but wondered if anyone has had experience
with them or any other newsletter management services:
Press
Releases
I'm looking to have a press release written and then distributed for a new web
service we're launching. Could anyone make some suggestions on services for writing
and/or distribution services you found to be good?
OMMA
List of Top Online Publishers
These destinations offer readers a mother lode of rich and diverse content on
a consistent basis. And in the realm of marketing, our picks are innovative leaders,
aggressively deploying new ad formats and video features...
|
|
Amazon has started a beta test where it places contextual ads on third-party published
sites, similar to those delivered by Yahoo or Google in their networks.
Editor's Note: Can Amazon.com make gains in online advertising at Google's
expense? Could Amazon convince you to join its network, keeping in mind that you
would have to dump AdSense to do so? Contextualize your thoughts at WebProWorld.
 Everyone
thought MSN would be the next major web power to deliver contextual ads and share
revenue in a network of sites. How wrong we were. Amazon has joined the game well
ahead of MSN's forthcoming breakup with Overture in favor of its adCenter service.
The news about Amazon's ad aspirations broke when Website Publisher founder Chris
Beasley blogged
about being chatted up by the massive online retailer to take part in their test:
They've been contacting select
members of their associates programs, including myself, asking if we'd like to
be beta testers. The way they want the beta test to work is to give you a special
code for Amazon's Keywords Recommends banners (the banners that you feed a keyword
to and they show related products) and have this special code then show these
new ads 50% of the time.
When I first heard about this I thought it'd be Amazon product listings displayed
in an Adsense-like way and I figured it'd analyze your content for for products
to serve, but they'd be Amazon products. Turns out I was wrong, they want their
own contextual advertising network.
Beasley turned down Amazon's proposal, because it would mean having to dispense
with his existing Google AdSense ads, which he cited as being "just too profitable
for me."
The story quickly made the rounds
online, and Amazon officially confirmed the existence of the program with the
ClickZ news site:
"We believe that by working with
a third-party to provide Associates with links to relevant Web sites, in addition
to products on Amazon, that we can help them make more money from their sites,"
Andrew Herdener, an Amazon spokesperson, told ClickZ in an e-mail exchange. "This
will help us maintain long-term relationships with our Associates community that
provides an important source of traffic to Amazon sites."
Beasley's example demonstrated the problem Amazon will encounter with established
AdSense sites. However, with so
many new blogs being added each day, Amazon could try promoting its contextual
ad program to new bloggers instead of trying to get existing Associates to ditch
AdSense.
Tell us about your thoughts at WebProWorld.
About
the Author:
David Utter is a staff writer for WebProNews covering technology and business. |
|
ISP's
May Face Liability For Altering Email
By Rich Ord
The recent announcement by AOL and Yahoo that they are going to use a pay to play
email system called Goodmail raises an interesting question.
Should any ISP have the right to alter content in an email if they have no evidence
of spam or fraud? With the Goodmail announcement AOL stated that opt-in publisher
who don't pay risk having their links and images disabled. Many ISP's make loading
images a choice of the user but I know of none that disable links.
It could be argued that altering content of an opt-in email newsletter libels
the sender. If a publishers links don't work the reader is likely to blame the
sender not their ISP. This damages the reputation of email publishers. Similarly,
if an ISP puts an email publication in the spam folder when it has no evidence
of actual spam isn't this itself making a potentially false statment to the recipient.
 Read
the Full Article
Related Articles:
Why
Is AOL Keeping A Whitelist And Goodmail?
Goodmail
Is A Bad Idea
About
the Author:
Rich Ord is the CEO of iEntry, Inc. which
publishes over 200 websites and email newsletters. Rich also publishes his blog
WebProBlog which focuses on internet
business and marketing trends. |
|
Filling in for the birthday boy
It's been a while since you all last saw me on here. It's nice to be back, even
if it is just temporary. My reason for bringing you our featured post from WebProWorld
is that today is Chris Richardson's birthday and he has decided to kick back and
enjoy a nice day at home. When he is back tomorrow make sure to say happy birthday
to him! Anyway our post today comes from MichelH.
She wants to know what you
think about Google going into direct competition with PayPal. Tell us your
thoughts at WebProWorld.
|| Rafael||
Google
Payment Service: GBuy
By MichelH
Very curious to know what people think and if they are willing to try the new
service when it becomes available.
"PayPal must now contend with Google. The Mountain View, Calif., Web-search
giant, which has terrified Silicon Valley with its ability to quickly create new
consumer products and services, is developing a rival service called GBuy. For
the last nine months, Google has recruited online retailers to test GBuy, according
to one person briefed on the service. GBuy will feature an icon posted alongside
the paid-search ads of merchants, which Google hopes will tempt consumers to click
on the ads, says this person. GBuy will also let consumers store their credit-card
information on Google.
Google said that it has acknowledged publicly on many occasions that it is working
on payment products. The company also said it already processes online payments
for ad services, as well as fees from consumers who use features such as Google
Store and Google Earth. It declined to comment on any pending products." |
| ::
WebPro Question: |
They say Big Daddy is about to change a lot in relevancy of search. How is it
going to affect AdSense?
- freetraff
Comment
|
| ::
Meet the Members: |
User: urbanroots
Rating: Member
Joined: 07.31.04
Location:
Canada
Website: Site
|
|
|
|
View
Profile
,
Inc. 2549 Richmond Rd. Lexington KY, 40509
