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Podcast
Expo Opens Today
The Portable Media Expo opens in Ontario, CA, today with
a sizable attendance and a slew of significant tech names
giving keynotes and hosting panels. While the scandal
itself has dominated...
MSN
Supports Lazy Shoppers
Not about to sit on the sidelines as other websites reap
the influx of online shopping, MSN announced a "new
and improved" MSN Shopping service...
Google
Details Mountain View WiFi Plans
The proposal from Google to the leadership of its home
city of Mountain View would place 300 transmitters on
lightpoles to make the city one big wireless hotspot.
Blogs,
Judy Miller And News Media
The recent retirement of Judith Miller from the New York
Times (NYT) has been part of a political scandal that's
gone past the two-year mark.
AdWords
Offers Metrics For Google Ads
A note at the SEW blog pointed out this little gem on
Google's web site, where users can view search metrics
by industry as they plan their paid search campaigns.
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In response to user requests, eBay launched a new service giving
buyers and sellers access to listing, bidding, and pricing trends
in the marketplace to help them make more informed selling and
buying decisions.
Editor's Note: "Is eBay a large part of your online business? How do you plan to utilize eBay's new historical real-time data service to your advantage?" Discuss
in WebProWorld.
As many anticipate an especially busy online holiday season,
the number of people using the Internet as their primary research
and pricing resource is expected to increase.
eBay's Marketplace
Research subscription service will allow eBay community
members access to data and charts and graphs showing real time
historical information on product listings.
eBay boasts 168 million users with 60 million listings (including five million new listings per day). Nearly $1,400 worth of good are bought and sold every second. With numbers like these, eBay is often considered a barometer of consumer shopping trends.
One of the more useful features of the service is access to the Average Sold Price (ASP) to determine how much a product typically sells for. Statistical information like the number of times a product has been listed and average bids per item also provide a glimpse of what's hot this season.
Sellers will have access to real-time data going back as far as 90 days (with the right package) to keep them informed on recent trends in starting prices, ASPs, shipping charges, and top search terms.
 "As
eBay.com continues to grow and evolve, sellers and buyers often
need to make informed decisions quickly," said Bill Cobb, president,
eBay North America. "eBay Marketplace Research offers them a
convenient but powerful new e-commerce service, just in time
for the key holiday season."
Subscriptions are available at three price levels-Fast Pass ($2.99 for 2 day use), Basic ($9.99 per month) or Pro ($24.99 per month). Fast Pass and Basic packages provide information looking back 60 days, while the Pro edition looks back 90 days.
About
the Author:
Jason L. Miller
is a staff writer for WebProNews covering technology and
business. |
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Link
Popularity Explained
By Joe Griffin
Search engines like Yahoo and Google store over ten billion
web pages in their vast databases, so structuring and organizing
this content is a major undertaking. To properly organize this
data, search engines have developed sophisticated algorithms
to the measure the importance of the web pages within their
databases. The importance of a web page is measured by in two
ways, as detailed below:
1) Onsite Optimization
This form of optimization is commonly referred to as "search engine
optimization" or "natural search engine optimization." Natural search
engine optimization information can be found all over the web. For more
information, search "natural search engine optimization" on Google.
2) Offsite Optimization
This form of optimization is commonly referred to as "Link
Building." It is often categorized under three identities called "one
way links," "reciprocal links," and "text link advertising," as
detailed below:
One-Way Links
One-way links can be attained through:
Directories.
Message Boards / forums.
Blogs, RSS feeds, and press releases.
Company affiliates including partners, clients, parent and sister websites.
One-way link email requests.
Three-way link email requests.
Reciprocal Links
Reciprocal links can be attained through:
Link exchange (two-way) e-mail requests.
Acceptance of outside exchange requests.
E-mail exchange requests sent from the Company to other relevant websites.
Partnerships - Reciprocating with partners is common among websites. When this arrangement occurs, both partners benefit.
Internal Reciprocation - Many organizations may own or operate more than one website.
In some scenarios, internal reciprocation between sites is search
engine friendly. In other scenarios, it may not be. I would advise
consulting with an expert to analyze your situation, if you have one.
Link reciprocation should not occur through existing link
reciprocation databases that cater to the same group of websites. These
networks are commonly called "link farms."
Read
the Full Article
About
the Author:
Joe Griffin is the President of http://www.SubmitAWebsite.com
Founded in 1997, Submitawebsite, Inc., "The Industry’s
Original Submission Company," is a leading provider of
search engine marketing services including natural search
engine optimization, xml feed syndication, contextual
advertising, and search engine advertising/pay-per click
management.
Submitawebsite, Inc. also offers web design and development,
credit card processing, and web hosting. Stopdog.com Tel:
480.949.6830 Cell: 602.882.1979 joeg AT submitawebsite.com
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Does A Post-Jagger Google Target Alt Text?
Greeting WPN/WPW denziens. In today's spotlight post, poster
dburdon
looks at another potential spam issue that Google seems to be
targeting since undergoing the notorious Jagger update: image
Alt Text. Some feel Google has implemented new filters that
prevent potential spammers from using an image's alt text attribute
to stuff with targeted keywords in order to receive ranking
benefits.
Take a look at what's
being said about this subject and see if you have anything
you'd like to contribute.
|| Chris||
Google
- Alt text penalty
This is just an observation. And I think its perhaps one of the few issues by Ken's (Greeneagle) "dust settles" assessment of Google post Jagger 3.
I've noticed from the client categories I manage that many of the sites with strong visuals on the home page seem to be down. Initially I thought this may be to do with Flash. But Flash has always been a drag on Google SERPs. And anyway, to get on the front page of Google, you've got to have strong off page influences.
A closer inspection - in the categories I cover - shows that many of the sites are using jpeg or gif visuals.
Classic SEO tells us that these visuals will be accompanied by relevant alt text. An even closer inspection of just a few sites shows that the alt text has become transposed and sometimes corrupts the standard site copy.
Could Jagger also be addressing the issue of "alt text" spam?
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WebPro Question: |
If a website moves and uses a 301 redirect, is the new
site subject to the sandbox?
- jacobwissler
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