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Earn
money from your website with
affiliates.ebay.co.uk - Join
Now! |
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Sean Crotty from eBay discusses their Affiliate Program, discloses the one API call that affiliates demanded the most, and lets us in on a big secret: a product category just waiting for someone to turn it into some serious cash.
Editor's Note: Do you use eBay's Affiliate Program? Tell us about your experience on WebProWorld.
In a nutshell, the affiliate program pays participants for each referral that comes through their link. The big money comes from active registrations, where a new referral either bids on an item, or conducts a Buy It Now purchase, within 30 days of registering with eBay.
Affiliates
Platform Program Manager Sean Crotty chatted with
WebProNews recently about eBay's affiliate program. As the program
manager, Sean has worked hard in getting the word out about
what eBay can offer. He's frequently referenced on eBay's developer
forums as a resource, and will be taking a more active role
there soon.
Developers who were fortunate enough to attend JavaOne got to see Sean and Greg Isaacs discuss the affiliate program, including an overview of the API calls. Around 950 developers jammed the room, interested in joining the 18,000 developers Sean cites as already being part of the program.
Earn
money from your website with
affiliates.ebay.co.uk - Join
Now! |
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Having a link as a conduit to eBay, a method used by hundreds of affiliate marketers who utilize paid search, presents one of the simplest ways to get potential registrants and bidders to eBay. That requires keyword research, something which eBay enables through the GetPopularKeywords API call.
Seeing that supply of keywords proved beneficial, but now as Sean points out, they've made it more effective. By building an application using that API, GetPopularKeywords lets users see demand as well as supply.
That's a huge advantage to those who want to target their keyword buys for paid-search as effectively as possible. Affiliate marketers who have been awaiting the debut of MSN Advertising should see that paid-search market open in October.
Sean noted how API usage has had a big impact on affiliate business.
Those using the API
calls to build applications tend to see returns
increase by a third over those who do not. Recently, Sean's
team delivered a new API, the XMLToHTMLTransform call.
Developers have been clamoring for a way to get XML data returned in HTML format via API calls. As eBay has been very actively courting the developer community to help it maintain its dominance in online auctions, the company was quite willing to respond to demand and get this call developed.
That courting of developers, via the eBay Affiliates program, could be worth a considerable payoff to those who participate. eBay sees affiliates make thousands of dollars each month.
It's not just the small shops, which comprise a majority of eBay's affiliates, who want a piece of the action. Sean mentioned how Verizon SuperPages has developed what he considers one of the top apps out there that use the APIs.
One of the most interesting uses of the eBay APIs comes in conjunction with a Google Maps API. Sean had written on Google Blogoscoped how he'd like to find out who might be good at writing such an application.
The answer comes from the eBay Motors and Google Maps site, where Adam Trachtenberg has written an application that combines the two effectively. Searches for makes and models of vehicles show up on the map, with links to the vehicle description on eBay available via the handy Google pushpins.
But will anyone take advantage of the one category that hasn't seen significant affiliate support? We asked Sean what product category he'd like to see get some API developer attention. He said the industrial and large equipment category hasn't even been touched.
Developers, there's your early holiday present from WebProNews.
Join eBay's Affliate
API program and start writing. Somewhere there's
a market for big equipment just waiting to be tapped.
Discuss this at WebProWorld.
About
the Author:
David is a staff writer for WebProNews covering technology
and business. |
|
PubSub
Testing Blog Waters
By Jason Lee Miller
PubSub.com released LinkRanks yesterday, calling it the "Blogosphere's most comprehensive tool for tracking the popularity and influence of blogs and websites," along with a list of its top 1000 most influential sites with web feeds.
Monitoring 16 million daily web feeds, the LinkRanks system scores those links based on the link source, the age of the link, and the number of links created to that site, and bases the final rank on average scores over the previous month.
"Unlike other ranking systems, PubSub LinkRanks does more than just show you which sites are influential today, we also show which sites have had influence over the last 15 and 30 days. This multi-period ranking approach is something quite new and we're very pleased with the insight it provides," said Bob Wyman, CTO and co-founder of PubSub Concepts, Inc.
Bloggers are given a key to the blog city with the ability to access "virtually all" of the raw data, provided as Atom feeds, XML-based elements, and in tabular and graphical format, that PubSub collects to create its rankings. Sites are given a numeric order as well as a percentile score, i.e., "Top 1%."
Wyman hopes the continual updating process creates a fresh and
accurate view of the current Blogosphere.
Read
the Full Article
About
the Author:
Jason is a staff writer for WebProNews covering technology
and business. |
|
Alternate Nigerian 419 Scam Afoot?
Welcome to the WebProWorld section fellow forum denziens. Hope
all is well. In today's highlight post, it appears as if poster
ADAM
Web Design may have stumbled across a different approach
for the famous 419 Nigerian scam attempts. However, like one
replying poster says, this could very well be on the up and
up. Take a look at the circumstances and decide for yourself.
Is it possible Toronto is about to be treated to a 419 scam
conference?
Until later.
|| Chris||
Strange
419 Scam Variant?
I recently completed a site on behalf of an agency for one of
their clients, who is putting on a Canada-wide conference in
October in Toronto (conference name withheld for reasons that
can't be explained simply).
There are two spots on the site where people can register, both
as presenters (who the client knows in advance) and as attendees.
In the past week, I've noticed a few people signing up for the
conference from Nigeria, in some cases with credit card info
(it has an e-commerce registration aspect).
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WebPro Question: |
We currently use a shared IP address for our sites, is
there any benefit to having a fixed IP address in regard
to search ranking?
- onelife
Comment
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Meet the Members: |
User: Crum
Rating: Site Admin
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08.01.03
Location: KY
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