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Olivier Duffez

Relationship Between PageRank and Number of Backlinks

On the forums or by email I am often asked the following sort of question: "How many Backlinks do I need to get in order to have PR5?". The answer is simple and always the same one: "This question cannot be answered because the PR doesn't only depend on the number of backlinks, it also and above all depends on the PR of each of those links...". Or to put it differently, a page can have PR5 with a single backlink whereas another one can have 3,000 backlinks and PR5 too.

How do backlinks assist or hurt PageRank? Discuss at WebProWorld.

As a result it seems useless to carry out this type of analysis... Except if one is to compare the results in the long term. That's what I have been doing over the past eight months by analysing tens of thousands of pages. For each data I get the number of backlinks and the PR of the page with those links. The data do not come from a tool using a Google Toolbar crack but from the "MyWri" tools on WebRankInfo which enables each WebRrankInfo member to instantly get the PR and the number of backlinks of 10 chosen sites (many other free SEO tools are also freely provided).

Results

The results are presented in the following table. For example the cell corresponding to column 5/2004 and row PR5 shows that in May 2004, an average of 104 backlinks was required to get a PR5. The number of sites analysed to get this figure appears on hovering over with the mouse (1044 measures in the given example).


Conclusions

- With a few exceptions, whatever the PR is, more backlinks than the month before are required every month to get a given PR.

- As expected, one needs far more backlinks in order to get a high PR than a low one. Even if there may be exceptions, because the study deals with a good number of data, it gives experimental support to the theoretical hypotheses or ideas never proved before but only discussed in forums.

- During this summer (2004), Google changed the behaviour of the link: command which now includes low PR pages. Only PR4 or higher PR pages used to be listed by this command. Conversely since this summer you can also list the low PR pages backlinks, which you can see in the table.

- More and more sites are being analysed in MyWri :-) If you haven't tried it yet, go to www.webrankinfo.com/wri (these tools are only available in french)

I am busy preparing further studies on the subject and I hope to be able to share the results with you pretty soon. Please do get in touch if you wish to make suggestions.

Another study that may be of some interest for you: Google test : hyphen and underscore.

More studies to come!

Comment on this article in WebProWorld.

About the Author:
Olivier Duffez

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Measuring & Managing Visitor / Customer Retention, Part 3

Jim NovoBy Jim Novo

Trip Wire Marketing: The Latency Metric.

An easy to implement and proven powerful potential value LifeCycle Metric is called Latency. Latency refers to the average time between customer activity events, for example, making a purchase, calling the help desk, or visiting a web site. All you have to do is calculate the average time elapsed (Latency) between the two events, and use this metric as a guide for anti-defection campaigns.

Many small business people naturally use Latency in an intuitive way, for example: "Gee, it has been a while since Mary Lou had her hair styled." What the stylist really means is this: Mary Lou is taking longer than the average customer to schedule a "refresh" on her hair. In database marketing terms, her Latency is exceeding the norm. So the stylist calls Mary Lou and finds either a customer who appreciates the reminder or a customer who has defected to another salon. The longer the stylist waits to contact Mary Lou after the average Latency trip wire has triggered, the more likely it is she has already defected, and the lower her potential value is to the salon.

Read the Full Article

About the Author:
Jim Novo has nearly 20 years of experience using customer data to increase profits. He is co-author of “The Guide to Web Analytics” and author of “Drilling Down:Turning Customer Data into Profits with a Spreadsheet”. If you want more visitors to take action on your web site, try using the free conversion metrics calculator, downloadable here. If you need to sell more to customers while reducing marketing expenses, get the first nine chapters of the Drilling Down book free at http://www.drillingdownbook.com.

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Rafael Robinson

Welcome Back!

Our post today comes from silentz. They want to know how long it takes for their site to show up in the index after the crawler has visited. Is it instantly indexed, or do they have to wait a few weeks? I have no clue, but maybe you can help them out. Think you can help silentz out? Tell us your thoughts at WebProWorld.

|| Rafael||
   

   

How long after being crawled until new results show up

By silentz

I'm seeing google come by my site, but aren't seeing results when I search. I always assumed that when a spider indexed my site the results would be near instant. Is this correct or does it take a couple of days/weeks to show up?
  ...Click to read more
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