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How would you like to reap the benefits of getting listed
in the largest and most popular searchable directory on the
net?
At last count, Yahoo receives over 180 million visitors a
month.
Can you imagine the kind of traffic you'll receive by getting
just a small percentage of Yahoo's traffic?
For many, getting listed in Yahoo is like winning the lottery:
millions enter, but only a few are accepted.
However, by following the 7 simple steps listed below you'll
be able to :
o jump past the millions of websites vying for a listing
o get your site listed
o receive more targeted visitors
o and ultimately earn more money.
Here's how to get your site listed in Yahoo:
1. Focus on a GOOD Keyword
Understanding which keywords people are actively searching
can mean the difference between your site getting 50 visitors
a day or 1000 visitors a day. So, you'll need to target keywords
that people are actively searching for to get any meaningful
source of traffic.
Here are 2 ways to Discover Popular Keywords:
o Wordspot
o Good Keywords
2. Set Up a New Domain
It's a good idea to create an entirely new domain using the
Keyword you came up with in Step 1.
Sure, it may involve an upfront cost:
o $15 / year for a domain name + year worth of hosting
(Find this Amazing price here)
o $199 for an Express Submission.
o Total Cost = $214 dollars
However, just imagine how many visitors you can bring with
a Yahoo listing. For instance, let's say you can bring 500
visitors a day (a conservative estimate). This comes out to
about 182,500 visitors in a year.
A total cost of $214.40 for 182,500 adds up to less than
1/10 a penny a visitor. Plus, if you submit this new site
to the various search engines, you will gain even more visitors.
You won't find a better bargain out there.
3. Create Unique Content
Setting up a new domain is not enough for getting into Yahoo.
To get into Yahoo, you'll need to present unique content for
the Yahoo editors. Remember, each site that's submitted to
Yahoo is reviewed by live humans.
So how do you create unique content for the Yahoo reviewers?
One way to do this is to find gaps in Yahoo's listings, and
provide the information to fill in those gaps.
Simply search Yahoo's category listing in the subject area
you plan on submitting to and finding an area that is lacking
content. Then, your job is to simply create the content to
fill in the gaps for them.
Don't worry, you don't have to create a massive 500 pg. website.
7-10 pages of unique content (including links to other sources)
should be more than adequate to get you listed.
4. Title of Your Site Should Be On Your Actual Website.
In most cases, the yahoo reviewers will use your company
name as the title of your listing. So if you have the ability
to do so, you might want to consider this in choosing your
business name. When deciding on your business name, be sure
to include your most important keyword (Step 1 above) in it.
If you already have a business name, you might want to fill
out another "Doing Business As" form with your local
courthouse and create another assumed name for your business.
5. Create a Very Brief Description
Try and keep your description text to 12 words or less of
advertising and hype free text. However, be sure to include
your important keyword (Step 1) into the description.
6. Choose a Specific Category and Secondary Category
Yahoo distinguishes sites as either commercial or non-commercial
sites. If your site is selling anything at all than your site
belongs in the Business and Economy section of Yahoo.
Try and be as specific as possible when trying to submit
your site into Yahoo's first and secondary categories. This
will help target your visitors and limit the amount of competition
your site will have.
7. Implement a Back Up Strategy
Even though you did everything right, you still may not be
included into Yahoo's directory. Don't worry, follow this
back up strategy:
If you used the Business Express service to submit your site
and didn't get in with your first try, you'll be sent an email
within 7 days stating why you weren't listed. Here's you second
chance to get in. Simply fix the problem that they've indicated
and then recontact your reviewer to inform them of the changes
you've made in what's know as the "appeal" email
by Yahoo.
If you did not use the Business Express service, you may
want to contact Yahoo about your submission. When contacting
Yahoo, I suggest you include the date of your submission as
well as the title and URL of your web site.
Yahoo is swamped with emails, so sending them an email to
them may be ineffective. What I suggest is that you either
call or write to them about your site's listing (writing is
the preferred method). Here's Yahoo's contact information:
Yahoo!, Inc.
3420 Central Expressway, 2nd Floor
Santa Clara, CA 95051
Main Corporate Telephone: (408) 731-3300
Fax: (408) 731-3301
User Support Telephone: (408) 731-3333 - LISTING NUMBER
Extension #1: For information on submitting a new URL
Extension #2: For information on making changes to
an existing listing in Yahoo!
Extension #3: Information about Yahoo! search results
When contacting Yahoo, it's a good idea to get to the point
quickly. Simply ask if they have had a chance to review your
web site and reiterate how your site adds value by providing
unique content to their directory.
So now you have the information needed to get your site listed
in the biggest directory on the net. WHY STOP HERE? Why not
use the information presented above to get more sites listed?
Johannes Garrido is creator of the 'Killer
Classified Ads Magic System'
"STOP Wasting Your Precious Time and Money - Discover
How to Increase
Your Sales by 1700% with a Killer Ad Campaign. 100% Guaranteed."
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