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Digg Filling In Holes

Mike Sachoff
Staff Writer
Published: 2006-11-03

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The social content website Digg has been under scrutiny lately. Apparently, there have been complaints as to how their algorithm is operating for site content placement.

A recent article by Neil Patel for Pro Net Advertising touches on this issue. The complaint is that its becoming more difficult to land a story on the their front page.

Patel speculates the reason for this is that too many poorly written stories were making it to the front page due to networks of friends all digging the same story so it would appear in a more prominent spot.

David Utter from WebProNews mentioned some of these issues in a column from last month. Utter wrote," That ‘Digg effect' has made placement on the front page a desirable commodity for many. It has also led to complaints about how stories get promoted."

Digg, to their credit, seems to be acting in a proactive manner concerning this issue. In a blog post founder Kevin Rose said," to set the record straight, we appreciate everything our long-established digg users have done to help build this community.

There is nothing wrong with digging your friends' stories that you enjoy - in fact we encourage this activity through our friends features. It's our job at digg to ensure that stories are promoted based on a diverse pool of diggers (not just friends) - this is something we have tweaked in the past and will continue to tweak going forward."

The solution to Digg's problems is not totally resolved but at least they are taking a stab at continually improving the posts, rankings and content of their site.

With this in their favor they maybe able to keep from digging their hole any deeper.


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